CBS #1 on Wednesday in the U.S. BBC One #1 in the UK. Seven Ups the Rest in Australia.

This is the Daily Diary of Screens. On Wednesday, May 6, 2015, the thirteenth day of the May Sweeps Period, CBS was the #1 network in the U.S. as ‘Criminal Minds’ season finale was the top program. BBC One was #1 in the UK led by ‘Inspector George Gently’ was the top program. Seven finished #1 in Australia but ‘Nine News 6:30’ was the top program. THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS (SEE BELOW).

Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.

The Home Of #dailydiaryofscreens

For Wednesday, May 6, 2015 (Posted on May 7, 2015)

CBS #1 on Wednesday as 'Criminal Minds' finishes #1 with over 9.6 million viewers.

CBS #1 on Wednesday as ‘Criminal Minds’ finishes #1 with over 9.6 million viewers.


The Tiffany Network took top honors again for the second straight night. At 8P, ‘Survivor Worlds Apart’ finished with an average 9.33 million viewers as the legendary first reality show finished #1 in the time slot, far ahead of all competitors. At 9P, the season finale of ‘Criminal Minds’ continued the leadership at Black Rock as it powered to an average 9.63 million viewers. Jennifer Love Hewitt will be leaving the show after one season. Then at 10P, the newbie ‘CSI: Cyber’ made it a trifecta by winning its time slot with an average 7.45 million viewers with an exception episode involving cyber crime on a horrific level as it involved online meds. Absolute a Must See ON DEMAND episode, this program just gets better and better. Another great night for Paley’s Pals.


The Animal Network of Broadcast had an evening of music. From 8P-10P, ‘American Idol’ was in the semi-final mode as the remaining four performed and perhaps the best performer was voted out. But with all four vanilla talents, with no clear-cut top star, while it began with the hope of greatness, many of the top acts were lost in the process. And with it, a drop in audience as Wednesday’s average of 6.88 million viewers was tepid at best. But there is hope. The finals are coming. Where is Joey when you need her?


The Alphabet Network finished #3 but only 330,000 viewers behind second place. AT 8P, ‘The Middle’ finished with an average 6.92 million viewers. At 830P, ‘The Goldbergs’ lost viewers from its lead in once again and finished with an average 6.77 million viewers. Then at 9P, the leader of the ABC pack, ‘Modern Family’ had to dig itself out from a weak lead in and finished #1 on the network for the evening with an average 8.48 million viewers. Then at 930P, ‘Black-ish’ slipped back to 6.92 million viewers, just at the level the network started with on this evening. AT 10P, ‘Nashville’ fell out of bed with an average 4.69 million viewers. Note: Move ‘The Goldbergs’ to another night and find something that can assist ‘Modern Family’ back to its bigger numbers and move ‘Forever’ to Wednesdays. It can fight against ‘CSI: Cyber’ before it finds its audience and can go head to head with ‘Chicago PD’. Think about it.


The Peacock Network has, for some reason, not followed through completely with what was a promising lineup at the beginning of the season. At 8P, ‘The Mysteries of Laura’ was its usual self and in some parts very funny (driving a truck into a jewelry store heist) but it was not able to finish close to ‘Survivor’ as it averaged 6.17 million viewers. Then at 9P, ‘Law & Order: SVU’ edged up a bit as it brought in an 6.22 average million viewers. Finally at 10P, the always great ‘Chicago PD’ in a follow-up of their lost member in last week’s arc, was tied up with another miserable case of bombing in a restaurant. It was a Must See ON DEMAND episode as it finished with an average 6.71 million viewers for the evening high at 30 Rock. One cannot say enough about this cast and the tremendous writing. From beginning to end, they hook the audience and captivate it. One of NBC’s best programs on the air.

The CW

The Little Network That Couldn’t had a tough Wednesday. At 8P, ‘Arrow’ came out of the box with a bang and finished with an average 2.35 million viewers. In CW terms, that’s great. Then at 9P, ‘Supernatural’ finished with an average 1.55 million viewers, that’s not really great. You never finished below The Mendoza Line and use great in the same sentence.

Late Night

At 1135P, CBS’ ‘Late Show with David Letterman’ finished #1 again with a 2.9 rating and a 7 share of the available audience with guest star, Martin Short and surprise guest, Cher. NBC’s ‘The Tonight Show Starring Jimmy Fallon’ finished second again with a 2.5/6. ABC’s ‘Jimmy Kimmel Live’ finished third with a 1.9/5. At 1235A, CBS’ ‘Late Late Show with James Corden’ finished #1 in the time slot again with a 1.4/5. ABC’s ‘Nightline’ finished second averaging a 1.3/4. NBC’s ‘Late Night with Seth Meyers’ finished third with a 1.2/4 in metered-market households. At 1:35A, NBC’s ‘Last Call with Carson Daly’ averaged a 0.7/3. With the legend, David Letterman in the final two weeks of his show, James Corden is the surprise of the season as he is delivering innovative and very funny shows, along with musical guest who rarely or never appear on late night television. And it is leading to him winning the 1235A time slot.

For The Record

CBS finished #1 on Wednesday with an average 8.805 million viewers. FOX finished #2 with an average of 6.875 million viewers. ABC finished #3 with an average 6.503 million viewers. NBC finished #4 with an average 6.369 million viewers. TNT finished #5 with an average 4.246 million viewers which was the highest of any cable network on Wednesday. Univision finished #6 with an average 2.551 million viewers. The CW finished with an average 1.961 million viewers. Telemundo finished with an average 1.6 million viewers

Today In TV History

On this date in 1947, the ‘Kraft Television Theater’ premiered on NBC.

Cable TV News

Top Ten Cable Programs on Wednesday, May 6, 2015

#1 NBA PLAYOFFS TNT 4.729 million viewers @ 940P
#2 NBA PLAYOFFS TNT 4.149 million viewers @ 7P
#3 American Pickers HIST 2.432 million viewers @ 9P
#4 The Big Bang Theory TBSC 2.448 million viewers @ 1030P
#5 The O’Reilly Factor FOXNC 2.307 million viewers @ 8P
#6 The Big Bang Theory TBSC 2.298 million viewers @ 930P
#7 The Big Bang Theory TBSC 2.250 million viewers @ 10P
#8 The Kelly File FOXNC 1.977 million viewers @ 9P
#9 American Dad ADSM 1.947 million viewers @ 1030P
#10 The Big Bang Theory TBSC 1.831 million viewers @ 9P

Who Will NCIS Loose Next Week?

Who will join them in the final episode?

Who will join them in the final episode? ‘NCIS’ star dishes on finale |

Tell us who you think will be lost on the ‘NCIS’ finale. Take the poll:
Who Will Be Lost In 'NCIS' 2015 Finale?

Digital/Mobile News

The world has officially changed.

The world has officially changed.

Mobile Takes Over Search From Computers

It has long been speculated that mobile search would overtake desktop in the near future, and now we have confirmation that it has. Google announced that Google searches take place on mobile devices more than on computers in 10 countries including the US and Japan. MOBILENow.

Coming Soon

Steve & Catherine. Coming back together again. Watch for 'Hawaii Five-0' reunion all fans have been waiting for.

Steve & Catherine. Coming back together again. Watch for ‘Hawaii Five-0’ reunion, next Friday, all fans have been waiting for. Grace Park (Kono) said she was “completely shocked” when she learned that Catherine would reappear, and she hopes that the character can stick around for as long as possible. Don’t we all.


Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Mali, Senegal, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Columbia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas and Puerto Rico (142). We are thankful to all of you with more than 23,000 views.

For The World Who Needs A Little

Photo by Lance G. Hanish  © 2015 All Rights Reserved. Not to be used or reproduced without written permission.

Photo by Lance G. Hanish © 2015 All Rights Reserved. Not to be used or reproduced without written permission.

Think Sunshine. #thinksunshine

Across The Pond


The Big One was #1 in the UK on Wednesday, by George. At 8P, ‘Inspector George Gently’ topped the ratings outside of soaps on Wednesday as the drama series brought in an average 5.90 million viewers (27.9%). At 930P, Peter Kay’s ‘Car Share’ followed with an average 5.15 million viewers (24.1%).


The Little Two at 7P presented ‘Coast Australia’ and it began with 910,000 viewers (5.0%). At 8P, ‘Inside the Factory: How Our Favorite Foods Are Made’ was seen by an average 2.14 million viewers (10.4%) to finish as the network high for the evening. At 9P, ‘Charlie Brooker’s Election Wipe’ drove in an average 1.87 million viewers (8.6%). At 10P, ‘QI’ followed with 1.35 million viewers (7.9%).


The Independent One at 8P had ‘Give a Pet a Home’ and it drew a network high of 2.03 million viewers (9.9%). At 9P, ‘Newzoids’ dropped to an average 1.57 million viewers (7.0%). At 930P, ‘The Delivery Man’ brought in an average 1.10 million viewers (5.2%).

Channel 4

The Big Four at 9P, presented ‘The Island with Bear Grylls’ as it continued with an average 2.11 million viewers (9.7%). At 10P, ‘Ballot Monkeys’ dropped to 990,000 viewers (5.9%).

Channel 5

The Viacom Five at 8P had ‘The Nightmare Neighbor Next Door’ and it brought in 1.20 million viewers (5.9%). At 9P, ‘Autopsy’ brought in an average 842,000 viewers (3.8%).

BBC Three

The Little Three at 8P presented ‘Pirates of the Caribbean: On Stranger Tides’ as it drew 820,000 viewers (3.9%)


At 9P, The CW’s ‘Jane the Virgin’ fell to 114,000 viewers (0.5%), about the same as it does in the U.S.

Down Under

Seven finished #1 on Wednesday but 'Nine News 6:30' was top program in Australia.

Seven finished #1 on Wednesday but ‘Nine News 6:30’ was top program in Australia.


The Second Commercial Network in Australia took back the prime time title to finish #1 on Wednesday with a 26.1% share of the available audience. Its top program finished #3, as ‘Seven News’ drew an average 1,047,000 viewers. #5 was ‘Seven News/Today Tonight’ with 983,000 viewers.

Network Nine

The National Nine Network of Australia finished #2 on Wednesday with a 25.7% share. It finished with four programs in the Top Ten including #1 which was ‘Nine News 6:30’ which drew an average 1,099,000 viewers. #2 was ‘Nine News’ with 1,056,000 viewers. #6 was ‘A Current Affair’ with 975,000 viewers. #9, ‘Reno Rumble’ brought in 791,000 viewers.


The Third Commercial Network in Australia slipped from #1 to #3 on Wednesday as it drew a 23.2% share. The #4 program was ‘MasterChef Australia’ which brought in 1,029,000 viewers, a little more than 200,000 less than in its debut on Tuesday.


The Alphabet Network of Australia finished #4 with a 15.3% share. #8 was ‘ABC News’ which drew an average 846,000 viewers. And, #10 was ‘7.30’ which drew an average 770,000 viewers.


The Special Broadcast Service in Australia finished #5 with a 9.7% share of the available audience on Wednesday, a huge jump of 3.4% share from Tuesday. And it had a program in the Top Ten which was ‘Struggle Street’ at #7 which drew an average 935,000 viewers, one of the top performances on SBS this season.


Network Nine #1 in Australia on Thursday.

Network Nine #1 in Australia on Thursday.

Network Nine

The National Nine Network finished #1 on Thursday with a 28.4% share of the available audience. And it had the top program on the evening as the nation’s #1 newscast was ‘Nine News’ which drew an average 1,040,000 viewers. #3, ‘Nine News 6:30’, yesterday’s leader, on Thursday drew 1,002,000 viewers. #6, ‘A Current Affair’ finished with an average 932,000 viewers. #9 was ‘Reno Rumble’ which had an average 766,000 viewers.


The Second Commercial Network in Australia finished #2 with a 26.3% share. #2 was ‘Seven News’ with 1,032,000 viewers. #5, ‘Seven News/Today Tonight’ drew an average 936,000 viewers. #10 was ‘Home and Away’ which had an average 756,000 viewers.


The Third Commercial Network in Australia finished #3 with 23.6% share. #4 was ‘MasterChef Australia=Episode 2’ which finished with an average 999,000 viewers. #7 was ‘MasterChef Australia’ which drew 926,000 viewers.


The Alphabet Network in Australia finished #4 with 16.2% share. #8, ‘ABC News’ finished with 849,000 viewers.


The Special Broadcast Service in Australia finished #5 with a 5.6% share of the available audience.

As you can see, all over the world, viewers were:

Switching Channels!

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Catch up with the latest edition of Media Notes Canonical at:
This week: ‘Why Purchasers Still Prefer Brick-And-Mortar’.

Media Notes Briefs, ‘What Consumers Consider The Ideal Customer Experience’


New This Week: Connected Consumers Equal Business Success

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Weekly Retail Media Notes. This week: ‘The Status Of Retail E-Commerce Today?’: .@cnasophis

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Why Don’t You Use Mobile Now?


Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page:

Coleman Hawkins ‘Disorder at the Border’

This entry was posted in Audience Analysis, Audience Behavior, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Cinema, Daily Broadcast Ratings, Data, Digital, Direct, Hispanic TV Ratings, Media, Media Analysis, Media Management, Mobile, Music To Read By, Music To Read overtheshouldermedia by, Television Program Renewals, Television Ratings, Today In TV History, Uncategorized, Wednesday Night TV Ratings, Weekend Box Office and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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