‘It’s All About Screens.’ This is the Daily Diary of Screens. Tuesday, May 24, 2016.
NBC finished #1 broadcast network as ABC’s ‘Dancing With The Stars‘ was the top program.
In the UK, ITV finished #1 broadcast network in the UK as ‘Britain’s Got Talent‘ was the top program.
‘Nine‘ finished #1 in Australia as ‘Nine News 6:30‘ was #1 newscast and ‘The Voice Australia‘ was the top non-newscast program.
‘The Angry Birds Movie‘ #1 box office in the U.S. weekend 20-22 May 2016.
‘X-Men:Apocalypse‘ #1 at the International box office weekend 20-22 May 2016.
Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. Cliptomize continues to grow as it has 74,606 users and 107,520 clipbooks with 540,939 visitors with over 2.350 million page views. 5 minutes 13 seconds average time spent on spent on site since the beginning. 6 minutes 16 seconds average time spent on site in May. TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’. See ‘The Death Of Television Is Under-Exaggerated‘ @ http://bit.ly/DeathofTelevision.
The Home Of #dailydiaryofscreens
For Monday, May 23, 2016 (Posted on May 24, 2016)
The Peacock Network finished #1 on Monday as there was singing and a season finale.
8P ‘The Voice‘ finished with an average 10.056 million viewers and a 6.7/11.
10P ‘Blindspot‘ season finale finished with an average 6.030 million viewers and a 4.0/7.
The Alphabet Network
8P ‘Dancing With The Stars‘ finished with an average 12.138 million viewers and a 8.9/15
9P ‘The Bachelorette‘ season premiere finished with an average 6.734 million viewers and a 4.9/8.
The Tiffany Network
8P ‘The Price Is Right Primetime Edition‘ (‘Survivor’) finished with an average 6.187 million viewers and a 3.9/7.
9P ‘The Odd Couple‘ finished with an average 4.574 million viewers and a 3.0/5.
930P ‘The Odd Couple‘ season finale finished with an average 4.564 million viewers and a 3.0/5.
10P ‘Person Of Interest‘ finished with an average 5.443 million viewers and a 3.7/6.
The Animal Network of Broadcast
8P ‘Gotham‘ season finale finished with an average 3.611 million viewers and a 2.7/5.
9P ‘Houdini & Doyle‘ finished with an average 2.598 million viewers and a 1.7/3.
The Little Network That Couldn’t
8P ‘Reign‘ finished with an average 985,000 viewers and a 0.7/1.
9P ‘Whose Line Is It Anyway?‘ season premiere finished with an average 1.369 million viewers and a 1.0/2.
1135P NBC’s ‘Tonight Show starring Jimmy Fallon’ finished with an average 2.6/7
1135P ABC’s ‘Jimmy Kimmel Live’ finished with an average 1.9/5.
1135P CBS’ ‘Late Show with Stephen Colbert’ finished with an average 1.8/5.
1235A ABC’s ‘Nightline’ finished with an average 1.3/4.
1235A NBC’s ‘Late Night with Seth Meyers’ finished with an average 1.2/4.
1235A CBS’ ‘Late Late Show with James Corden’ finished with a 0.9/3.
For The Record
NBC finished #1 with an average 8.714 million viewers and a 5.8/9.
ABC finished #2 Monday in prime time with an average 8.535 million viewers and a 6.2/10.
CBS finished #3 with an average 5.400 million viewers and a 3.5/6.
ESPN finished as the #1 cable network and #4 overall Monday with an average 5.327 million viewers.
FOX finished #5 with an average 3.105 million viewers and a 2.2/3.
UNI finished with an average 1.649 million viewers and a 1.0/2.
TEL finished with an average 1.600 million viewers and an 0.8/1.
The CW finished with an average 1.177 million viewers and a 0.9/1.
Broadcast (English Speaking) Networks on Monday in prime time finished with an average million viewers.
For the Record Total Viewers For 2015-2016 Television Season
CBS finished #1 with an average 10.91 million viewers (DOWN -2% vs 2014/15.)
NBC finished #2 with an average 8.11 (DOWN -5% vs 2015/15.)
ABC finished #3 with an average 6.82 (DOWN -14% vs 2014/15.)
Fox finished #4 with an average 5.78 (Even vs 2014/15.)
UNI finished #5 with an average 2.06 (DOWN -28% vs 2014/15.)
The CW finished #6 with an average 1.99 (DOWN -7% vs 2014/15.)
TEL finished #7 with an average 1.43 (UP +1% vs 2014/15.)
Today in Communication History
On this date in 1939, the first FM radio station in the USA, W43B (WGTR), goes on air in Paxton, Mass.
On this date in 1965, test transmissions of PAL colour television start in UK.
NOTE: We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.
In 1900, the term ‘television’ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘I just want to say to the kids out there watching: You can do anything you want in life. Unless Jay Leno wants to do it too.’
Mobile Shoppers Want To See The Product
Being able to see product pictures via a smartphone or tablet device is the most important mcommerce-related capability, according to US shoppers. Nielsen surveyed 3,734 US mobile shoppers ages 18 and older during Q4 2015 about using smartphones and tablets for ecommerce activities.
Almost half (48%) of smartphone shoppers said that using the mobile-friendly version of a website was important for mcommerce. More than a third of tablet shoppers said the same thing.
Being able to read product reviews, having the product descriptions and having the ability to compare product prices were other mcommerce-related capabilities both smartphone and tablet shoppers considered important.
More tablet shoppers than smartphone shoppers said the size of the text or link on the website was important—perhaps surprising considering tablets’ larger screens. On the flip side, tablet shoppers were less concerned than their smartphone-wielding counterparts about using mobile-friendly websites, likely thanks to those larger screens.
In general, mobile commerce had a breakthrough year in 2015. Indeed, smartphone retail mcommerce sales in the US nearly doubled, driven by larger screens, smoother buying experiences, better mobile search and context-driven discovery.
And, eMarketer expects US retail mcommerce sales will reach $123.13 billion in 2016, a 39.1% increase over 2015 and more than double the amount in 2014. As a result of this rapid growth, mcommerce will account for just under one-third of retail ecommerce sales and 2.6% of total retail this year.
Box Office Weekend 20-22 May 2016 (Domestic)
#1 ‘The Angry Birds Movie’ $ 38.20
#2 ‘Captain America:Civil War’ $ 32.90
#3 ‘Neighbors 2:Sorority Rising’ $ 21.80
#4 ‘The Nice Guys’ $ 11.20
#5 ‘The Jungle Book’ $ 10.90
Box Office Weekend 20-22 May 2016 (International)
#1 ‘X-Men:Apocalypse’ $103.30 million
#2 ‘The Angry Birds Movie’ $ 55.00 million
#3 ‘Captain America:Civil War’ $ 30.70 million
#4 ‘The Jungle Book’ $ 7.40 million
#5 ‘Neighbors 2:SororityRising’$ 6.00 million
‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.
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Across The Pond
The Independent One
730P ‘Britain’s Got Talent‘ finished #1 overall with an average 7.3 million viewers and a 35.1%.
Nine finished #1 Monday in Australia with a 27.9% share of the available audience.
Seven finished #2 with an average 27.3% share.
Ten finished #3 with a 19.7 share of the available audience.
ABC finished #4 with an 18.2% share.
SBS finished with an average 6.9% share of the available audience on Monday in Australia.
Top Ten Non-Newscast Programs In Australia Monday
#1 THE VOICE Nine 1,186,000 viewers #1 in Sydney, Brisbane & Adelaide
#2 A CURRENT AFFAIR Nine 1,092,000 viewers Melbourne top market
#3 MASTERCHEF AUSTRALIA TEN 919,000 viewers #1 in Melbourne
#4 HOUSE RULES Seven 801,000 viewers #1 in Perth
#5T HOME AND AWAY Seven 785,000 viewers Melbourne top market
#5T SEVEN YEAR SWITCH Seven 785,000 viewers Sydney top market
#7 THE CHASE AUSTRALIA Seven 760,000 viewers Melbourne top market
#8 BEEN PAYING ATTENTION? TEN 715,000 viewers Melbourne top market
#9 THE PROJECT 7PM TEN 656,000 viewers Melbourne top market
#10 FAMILY FEUD TEN 647,000 viewers Melbourne top market
Top Newscasts Monday in Australia
#1 NINE NEWS 6:30 Nine 1,150,000 viewers #1 in Sydney & Melbourne
#2 SEVEN NEWS Seven 1,144,000 viewers #1 in Brisbane, Adelaide & Perth
#3 NINE NEWS Nine 1,129,000 viewers Melbourne top market
#4 SEVEN News/TodayTonight Seven 1,045,000 viewers Melbourne top market
#5 ABC NEWS ABC 796,000 viewers Melbourne top market
TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Tuesday Australian Overnight TV Ratings
TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven finished #1 Tuesday in Australia with an average 26.7% share of the available audience.
Nine finished #2 with a 26.1% share.
Ten finished #3 with a 23.2% share of the available audience.
ABC finished #4 with a 16.1% share.
SBS finished #5 with a 7.4% share of the available audience Tuesday in Australia.
Top Ten Non-Newscast Programs In Australia Tuesday
#1 MASTERCHEF AUSTRALIA TEN 1,106,000 viewers #1 in Melbourne & Adelaide
#2 A CURRENT AFFAIR Nine 956,000 viewers #1 in Sydney & Brisbane
#3 THE BIG BANG THEORY (R) Nine 868,000 viewers Melbourne top market
#4 HOME AND AWAY Seven 799,000 viewers Sydney top market
#5 THE BIG BANG THEORY (R) Nine 765,000 viewers Melbourne top market
#6 HOUSE RULES Seven 746,000 viewers #1 in Perth
#7 BRITAIN’S GOT TALENT Nine 738,000 viewers Melbourne top market
#8T NCIS TEN 719,000 viewers Melbourne top market
#8T THE CHASE AUSTRALIA Seven 719,000 viewers Melbourne top market
#10 THE PROJECT 7PM TEN 702,000 viewers Melbourne top market
Top Newscasts In Australia Tuesday
#1 NINE NEWS Nine 1,173,000 viewers #1 in Sydney, Melbourne & Brisbane
#2 NINE NEWS 6:30 Nine 1,122,000 viewers Melbourne top market
#3 SEVEN NEWS Seven 1,119,000 viewers #1 in Adelaide & Perth
#4 SEVEN News/TodayTonight Seven 955,000 viewers Melbourne top market
#5 ABC NEWS ABC 826,000 viewers Melbourne top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’ http://bit.ly/1U0M979💡
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Ben Webster ‘Over The Rainbow’