‘It’s All About Screens.’ This is the Daily Diary of Screens. Wednesday, May 25, 2016.
NBC finished #1 broadcast network as ‘The Voice‘ was the top program.
In the UK, ITV finished #1 broadcast network in the UK as ‘Britain’s Got Talent‘ was the top program.
‘Seven‘ finished #1 in Australia as ‘Nine News‘ was #1 newscast and ‘MasterChef Australia‘ was the top non-newscast program.
‘The Angry Birds Movie‘ #1 box office in the U.S. weekend 20-22 May 2016.
‘X-Men:Apocalypse‘ #1 at the International box office weekend 20-22 May 2016.
Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. Cliptomize continues to grow as it has 74,606 users and 107,520 clipbooks with 540,939 visitors with over 2.350 million page views. 5 minutes 13 seconds average time spent on spent on site since the beginning. 6 minutes 16 seconds average time spent on site in May. WEDNESDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’. See ‘The Death Of Television Is Under-Exaggerated‘ @ http://bit.ly/DeathofTelevision.
The Home Of #dailydiaryofscreens
For Tuesday, May 24, 2016 (Posted on May 25, 2016)
The Peacock Network proved that on this night of finales, singing beat dancing as it finished #1 Tuesday.
8P ‘The Voice‘ recap finished with an average million viewers 7.457 and a 4.7/8.
9P ‘The Voice‘ season finale finished #1 overall Tuesday with an average 10.397 million viewers and a 6.6/11.
The Alphabet Network was a disappointment as dancing fell to second against singing.
8P ‘Fresh Off The Boat‘ finished with an average 4.874 million viewers and a 3.4/6.
830P ‘The Real O’Neals‘ finished with an average 4.200 million viewers and a 3.0/5.
9P ‘Dancing With The Stars‘ the 22nd finale finished with an average 10.296 million viewers and a 7.5/13.
The Tiffany Network
8P ‘The Price Is Right-Big Brother‘ finished with an average 6.393 million viewers and a 4.0/7.
9P ‘Person Of Interest‘ (‘QSO’) finished with an average 5.290 million viewers and a 3.5/5.
10P ‘Person Of Interest‘ (‘Reassortment’) finished with an average 4.906 million viewers and a 3.3/5.
The Little Network That Couldn’t
8P ‘The Flash‘ (‘The Race Of His Life’) season finale finished with an average 3.300 million viewers and a 2.5/4.
9P ‘Containment‘ (‘He Stilled the Rising Tumult’) finished with an average 1.477 million viewers and a 0.9/1.
The Animal Network of Broadcast
8P ‘Hotel Hell‘ (‘Anglers Lodge’) finished with an average 2.513 million viewers and a 1.7/3.
9P ‘Coupled‘ finished with an average million 1.308 viewers and a 0.9/1.
For The Record
NBC finished with an average 9.417 million viewers and a 6.4/10.
ABC finished with an average 8.376 million viewers and a 6.1/10.
CBS finished with an average 5.530 million viewers and a 3.6/6.
The CW finished with an average 2.389 million viewers and a 1.7/3.
FOX finished with an average 1.911 million viewers and a 1.3/2.
UNI finished with an average 1.648 million viewers and a 1.0/2.
TEL finished with an average 1.600 million viewers and a 0.8/1.
Broadcast (English Speaking) Networks finished Tuesday with an average 27.623 million viewers.
Today In Communication History
On this date in 1992, Jay Leno debuted as the new permanent host of NBC’s ‘Tonight Show’.
NOTE: We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.
In 1900, the term ‘television’ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘I just want to say to the kids out there watching: You can do anything you want in life. Unless Jay Leno wants to do it too.’
Mobile Shoppers Want To See The Product
Being able to see product pictures via a smartphone or tablet device is the most important mcommerce-related capability, according to US shoppers. Nielsen surveyed 3,734 US mobile shoppers ages 18 and older during Q4 2015 about using smartphones and tablets for ecommerce activities.
Almost half (48%) of smartphone shoppers said that using the mobile-friendly version of a website was important for mcommerce. More than a third of tablet shoppers said the same thing.
Being able to read product reviews, having the product descriptions and having the ability to compare product prices were other mcommerce-related capabilities both smartphone and tablet shoppers considered important.
More tablet shoppers than smartphone shoppers said the size of the text or link on the website was important—perhaps surprising considering tablets’ larger screens. On the flip side, tablet shoppers were less concerned than their smartphone-wielding counterparts about using mobile-friendly websites, likely thanks to those larger screens.
In general, mobile commerce had a breakthrough year in 2015. Indeed, smartphone retail mcommerce sales in the US nearly doubled, driven by larger screens, smoother buying experiences, better mobile search and context-driven discovery.
And, eMarketer expects US retail mcommerce sales will reach $123.13 billion in 2016, a 39.1% increase over 2015 and more than double the amount in 2014. As a result of this rapid growth, mcommerce will account for just under one-third of retail ecommerce sales and 2.6% of total retail this year.
Box Office Weekend 20-22 May 2016 (Domestic)
#1 ‘The Angry Birds Movie’ $ 38.20
#2 ‘Captain America:Civil War’ $ 32.90
#3 ‘Neighbors 2:Sorority Rising’ $ 21.80
#4 ‘The Nice Guys’ $ 11.20
#5 ‘The Jungle Book’ $ 10.90
Box Office Weekend 20-22 May 2016 (International)
#1 ‘X-Men:Apocalypse’ $103.30 million
#2 ‘The Angry Birds Movie’ $ 55.00 million
#3 ‘Captain America:Civil War’ $ 30.70 million
#4 ‘The Jungle Book’ $ 7.40 million
#5 ‘Neighbors 2:SororityRising’$ 6.00 million
‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (152). We are thankful to all of you with more than 42,000 views. Top areas in the world viewing overtheshouldermedia on Tuesday came from Australia, the United States, the Netherlands, South Korea, European Union, Belgium, Sweden and the United Kingdom.
Across The Pond
The Independent One
730P ‘Britain’s Got Talent‘ finished with an average 6.9 million viewers and a 34% share.
9P ‘In The Club‘ finished with an average 2.7 million viewers and a 13.2% share.
Seven finished #1 Tuesday in Australia with an average 26.7% share of the available audience.
Nine finished #2 with a 26.1% share.
Ten finished #3 with a 23.2% share of the available audience.
ABC finished #4 with a 16.1% share.
SBS finished #5 with a 7.4% share of the available audience Tuesday in Australia.
Top Ten Non-Newscast Programs In Australia Tuesday
#1 MASTERCHEF AUSTRALIA TEN 1,106,000 viewers #1 in Melbourne & Adelaide
#2 A CURRENT AFFAIR Nine 956,000 viewers #1 in Sydney & Brisbane
#3 THE BIG BANG THEORY (R) Nine 868,000 viewers Melbourne top market
#4 HOME AND AWAY Seven 799,000 viewers Sydney top market
#5 THE BIG BANG THEORY (R) Nine 765,000 viewers Melbourne top market
#6 HOUSE RULES Seven 746,000 viewers #1 in Perth
#7 BRITAIN’S GOT TALENT Nine 738,000 viewers Melbourne top market
#8T NCIS TEN 719,000 viewers Melbourne top market
#8T THE CHASE AUSTRALIA Seven 719,000 viewers Melbourne top market
#10 THE PROJECT 7PM TEN 702,000 viewers Melbourne top market
Top Newscasts In Australia Tuesday
#1 NINE NEWS Nine 1,173,000 viewers #1 in Sydney, Melbourne & Brisbane
#2 NINE NEWS 6:30 Nine 1,122,000 viewers Melbourne top market
#3 SEVEN NEWS Seven 1,119,000 viewers #1 in Adelaide & Perth
#4 SEVEN News/TodayTonight Seven 955,000 viewers Melbourne top market
#5 ABC NEWS ABC 826,000 viewers Melbourne top market
WEDNESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Wednesday Australian Overnight TV Ratings
WEDNESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven finished #1 Wednesday in prime time with a 29.3% share of the available audience.
Nine finished #2 with a 24.8% share.
Ten finished #3 with an average 22.9% share of the available audience.
ABC finished #4 with a 17.2% share.
SBS finished #5 with an average 5.8% Wednesday in Australia.
Top Ten Non-Newscast TV Ratings In Australia Wednesday
#1 MASTERCHEF AUSTRALIA TEN 948,000 viewers #1 in Melbourne, Brisbane & Adelaide
#2 A CURRENT AFFAIR Nine 850,000 viewers #1 in Sydney
#3 HOUSE RULES Seven 834,000 viewers #1 in Perth
#4 HOME AND AWAY Seven 770,000 viewers Sydney top market
#5 THE PROJECT 7PM TEN 682,000 viewers Melbourne top market
#6 THE CHASE AUSTRALIA Seven 679,000 viewers Sydney top market
#7 7.30 ABC 665,000 viewers Sydney top market
#8 MICALLEF’S MAD AS HELL ABC 664,000 viewers Melbourne top market
#9 SHARK TANK TEN 636,000 viewers Melbourne top market
#10 ATTENBOROUGH’S THE HUNT Nine 633,000 viewers Sydney top market
Top Newscasts In Australia Wednesday
#1 SEVEN NEWS Seven 1,140,000 viewers #1 in Brisbane, Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 1,061,000 viewers #1 in Sydney
#3 NINE NEWS Nine 1,019,000 viewers #1 in Melbourne
#4 NINE NEWS 6:30 Nine 966,000 viewers Melbourne top market
#5 ABC NEWS ABC 858,000 viewers Sydney top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’ http://bit.ly/1U0M979💡
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Ben Webster ‘Over The Rainbow’