Tag Archives: Demographics

All About Millennials

Updated 04.15.14 Loyalty is highly coveted in today’s media world, particularly among Millennials—some of America’s most connected consumers. These adults aged 18-29 are in many ways redefining how marketers and content creators think about loyalty. Audiences are fragmenting across more … Continue reading

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Surviving Criminal Investigations Lead CBS To Wednesday Win

The lasting power and strength of three older programs, ‘Survivor’, ‘Criminal Minds’ and ‘CSI’ sometimes baffles perception. Why do these three programs continue to fascinate and draw the numbers they do? For whatever reason, these three drove CBS to victory … Continue reading

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