Instagram Entices Brands With New Shopping-enabled Ads. See Below!
Drama and Reality dominated viewing on television throughout the world on Tuesday.
The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬🌎🗺️🇮🇳. For Tuesday, February 6, 2017. This is your North America, Central America, South America, India, UK and Australian Daily Television Ratings Platform.
In the U.S., CBS #1 broadcast network as ‘NCIS‘ was the top broadcast program.
In the UK, ITV #1 broadcast network as ‘What Would Your Kid Do?‘ was the top program.
In Australia, Seven #1 broadcast network as ‘My Kitchen Rules‘ was the top broadcast program and ‘Nine News‘ #1 newscast.
‘Jumanji:Welcome To The Jungle‘ was the #1 film at the domestic box office this weekend. See Below.
‘Maze Runner:The Death Cure‘ was the #1 film at the international box office this weekend. See Below.
In Canada, CTV Total #1 network week of 15-21 January 2018 as ‘The Big Bang Theory‘ was the #1 program in Canada.
In Argentina, Telefe #1 broadcast network as ‘El Sultan‘ was the top program 5 February 2018.
In Chile, MEGA #1 broadcast network as ‘Si yo fuera rico‘ premiere was the top program 5 February 2018.
In Perú, ‘AméricaTV‘ #1 broadcast network as ‘VBQ‘ top program 5 February 2018.
In Colombia, Caracol #1 broadcast network as ‘Tarde lo conoci‘ top program 5 February 2018.
In México, Azteca 7 #1 broadcast network as ‘Exation‘ was the top Méxican program 1 February 2018 with 2.7 million viewers.
In India, Sun TV #1 Hindi broadcast network as ZEE TV’s ‘Kumkum Bhagya‘ was the top program week and ‘Comedy Central‘ #1 English broadcast network during #4 on 20-26 January 2018.
‘Jumanji:Welcome To The Jungle‘ #1 at the U.S. box office weekend 2-4 February 2018. Complete box office Top Ten this weekend listed below.
‘Maze Runner:The Death Cure‘ #1 at the International box office weekend 2-4 February 2018. Complete box office this weekend listed below.
This Weekend in 1943, World War II: The Battle of Stalingrad comes to an end when Soviet troops accept the surrender of the last German troops in the city. ‘Air Force‘ was directed by Howard Hawks, that stars John Garfield, John Ridgely, Gig Young, Arthur Kennedy, and Harry Carey. Made in the aftermath of the Pearl Harbor attack, it was one of the first of the patriotic films of the war. It finished #17 with $3 million at the box office in 1943.
This weekend in 1943, ‘There Are Such Things‘ Tommy Dorsey and His Orchestra with Frank Sinatra and the Pied Pipers was the #1 record. This was the third of four weeks at #1 on Billboard.
The latest social media stats include this: Americans spend 25% of their time on social media.YouTube has viewers now watch 1 billion hours of video each day. 85% of digital video viewers will be YouTube viewers as daily usage of YouTube, is estimated the video-sharing platform will reach 185.9 million monthly US users in 2017. YouTube overall, and even YouTube on mobile alone, reaches more 18-34 and 18-49 year-olds than any cable network in the U.S. Facebook having 2.047 billion monthly active users watching 8 billion videos each day. 100 million hours of video content are watched on Facebook daily. In addition, 81% of all shares come from Facebook. 41% of Millennials use Facebook every day. And, there are now 5 million active advertisers on its platform, up from 4 million in September 2016 and 2 million in February 2015. Instagram has 700 million users of which 250 million are daily users. 51% of Instagram users access the platform daily and 35% say they look at the platform several times per day. Most Instagram users are between 18-29 years old. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 330 million active users. Twitter had 9 million new members sign up in Q1 2017. 81% of millennials check Twitter at least once per day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Eighty-one percent of US consumers use Facebook regularly, compared with Google (79%), Twitter (43%) and Instagram (40%), System1 Research reported.
Pinterest has 110 million monthly active users. 93% of Pinterest users use the platform to plan or make purchases. Pinterest drives 25% of all retail website referral traffic. LinkedIn has 450 million registered members with 100 million active users who spend 17 minutes per month on the site. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day, each with over 1 billion daily users. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. Over 400 million snaps are shared on Snapchat per day, and almost 9,000 photos are shared every second. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram. Of note, Almost 80% of time spent on social media platforms happens on mobile.
Instagram Entices Brands With New Shopping-enabled Ads. Instagram has further commercialised its service with the launch of all new shopping-enabled advertisements designed to lure more brands into setting up shop on the photo and video-sharing site. Dubbed ‘collection’ ads, these first debuted on Facebook where they have already met with success, encouraging the social media giant to port the experiment over to Instagram. For more, go to:http://bit.ly/InstagramEnticesBrands
Remember, social media marketing isn’t always the tech. It’s the people.
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Tuesday, February 6, 2017 (Posted on February 7, 2017)
According to Nielsen’s National Television Household Universe Estimates, there are 119.6 million TV homes in the U.S. for the 2017-18 TV season.
CBS
The Tiffany Network finished #1 on Tuesday in prime time led by the world’s most watched drama.
8P ‘NCIS‘ (‘Keep Your Friends Close’) finished #1 program in the world Tuesday in prime time with an average 13.595 million viewers.
9P ‘Bull‘ finished #1 in the time slot with an average 10.675 million viewers.
10P ‘NCIS:New Orleans‘ finished #1 in the time slot with an average 8.214 million viewers.
NBC
The Peacock Network
8P ‘Ellen’s Game of Games‘ finished with an average 7.669 million viewers.
9P ‘This Is Us‘ (‘The Car’) finished with an average 10.066 million viewers.
10P ‘Chicago Med‘ finished with an average 7.373 million viewers.
ABC
The Alphabet Network
8P ‘The Middle‘ finished with an average 5.621 million viewers.
830P ‘Fresh Off The Boat‘ finished with an average 3.792 million viewers.
9P ‘Blackish‘ finished with an average 3.696 million viewers.
930P ‘Modern Family‘ rerun finished with an average 2.625 million viewers.
10P ‘Kevin (Probably) Saves The World‘ finished with an average 2.288 million viewers.
FOX
The Animal Network of Broadcast
8P ‘Lethal Weapon‘ (‘An Inconvenient Ruth’) finished with an average 4.376 million viewers.
9P ‘LA To Vegas‘ finished with an average 2.509 million viewers.
930P ‘The Mick‘ finished with an average 2.017 million viewers.
The CW
The Little Network That Couldn’t …
8P ‘The Flash‘ finished with an average 2.262 million viewers.
9P ‘Black Lightning‘ finished with an average 1.876 million viewers.
For The Record
CBS finished #1 broadcast network Tuesday with an average 10.828 million viewers.
NBC finished with an average 8.369 million viewers.
ABC finished with an average 3.385 million viewers.
FOX finished with an average 3.320 million viewers.
The CW finished with an average 2.069 million viewers.
Broadcast (Big Five) Networks finished with an estimated 27.971 million viewers.
Today In Communication History
On this date in 1978, the ‘Mork & Mindy‘ pilot movie aired for the first time. The series ‘Mork & Mindy’ began airing on September 14, 1978.
Quote Of The Day
‘I don’t know why people are so unhappy when there are so many clowns in government.’
Mork (Robin Williams)
TV News
TOP 10 METERED MARKETS FOR SUPER BOWL LII:
1. Buffalo, 56.4/78
2. Philadelphia, 56.2/81
3. Boston, 55.9/81
4. Minneapolis-St. Paul, 54.9/82
4. Pittsburgh, 54.9/73
6. Norfolk, 53.9/73
7. New Orleans, 53.0/72
8. Providence, 52.5/77
9. Milwaukee, 52.3/73
10. Seattle, 52.2/79
10. Kansas City, 52.2/73
Sunday News Magazine Ratings
Network Program Total Viewers
NBC Meet the Press 4.120 million viewers
CBS Face the Nation 3.925 million viewers
ABC This Week 2.922 million viewers
FOX Fox News Sunday 1.473 million viewers
Cinema News
Box Office Weekend 2-4 February 2018 Domestic
#1 ‘Jumanji:Welcome To The Jungle’ $ 11,000,000 in 3,352 theaters
#2 ‘Maze Runner:The Death Cure’ $ 10,200,000 in 3,793 theaters
#3 ‘Winchester’ $ 9,250,000 in 2,480 theaters
#4 ‘The Greatest Showman’ $ 7,800,000 in 2,588 theaters
#5 ‘Hostiles’ $ 5,523,000 in 2,934 theaters
#6 ‘The Post’ $ 5,200,000 in 2,462 theaters
#7 ’12 Strong’ $ 4,710,000 in 2,918 theaters
#8 ‘Den of Thieves’ $ 4,670,000 in 2,112 theaters
#9 ‘The Shape of Water’ $ 4,300,000 in 2,341 theaters
#10’Paddington 2′ $ 3,110,000 in 2,388 theaters
Box Office Weekend 12-14 January 2018 (International)
#1 ‘Maze Runner:The Death Cure’ $ 35,200,000 in 80 markets
#2 ‘The Greatest Showman’ $ 16,200,000 in 42 markets
#3 ‘Jumanji:Welcome To The Jungle’ $ 12,600,000 in 93 markets
#4 ‘Coco’ $ 11,600,000 in 35 markets
#5 ‘The Post’ $ 11,000,000 in 46 markets
#6 ‘Secret Superspy’ $ 10,500,000 in 1 market
#7 ‘3 Billboards’ $ 8,100,000 in 30 markets
#8 ‘The Darkest Hour’ $ 7,400,000 in 55 markets
#9 ‘Den of Thieves’ $ 6,500,000 in 8 markets
#10’Insidious:The Last Key’ $ 6,300,000 in 56 markets

From one of the longest living Fibromyalgia patients tells her story. ‘This Is Patient Zero’ now available at Amazon and Barnes & Noble:http://bit.ly/ThisIsPatientZero 🆕📚
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Isle of Man, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Georgia, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Myanmar (Burma), Sri Lanka, Bhutan, Nepal, Bangladesh, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Laos, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Ethiopia, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Burkina Faso, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, Botswana, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Nicaraqua, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (163). We are thankful to all of you with more than 73,905 views. Top areas in the world viewing overtheshouldermedia today came from the United States, Italy Canada, the United Kingdom, Ireland, Netherlands, Australia, Croatia, South Korea, Brazil, Spain, Canada, France, Portugal, Belgium, Luxembourg, Denmark, Norway, Sweden, Finland, Russia, Germany, Austria, Albania, Moldova, Greece, Turkey, Israel, Saudi Arabia, United Arab Emirates, Pakistan, India, Bangladesh, Sri Lanka, Myanmar (Burma), Thailand, Indonesia, Singapore, Hong Kong SAR China, Japan, Vietnam, New Zealand, Egypt, Ethiopia, Morocco, South Africa, Peru, Ecuador, Colombia, Mexico, Guatemala, Dominican Republic and U.S. Virgin Islands. Top viewers this month are marked in bold.
In the UK, Peak time is defined as Early Peak is 17:30 to 20:00 and Late Peak is 20:00 to 23:00.
Across The Pond
ITV
The Independent One
7P ‘Emmerdale‘
8P ‘What Would Your Kid Do?‘ finished with an average 3.3 million viewers.
9P ‘Next of Kin‘ series finale
BBC One
The Big One
7P ‘The One Show‘
730P ‘EastEnders‘
8P ‘Match of the Day Live: The FA Cup’ featuring Swansea City v Notts County
BBC Two
The Little Two
7P ‘Big Dreams Small Spaces‘
8P ‘Back In Time For Tea‘
9P ‘Flatpack Empire‘
Channel 4
The Big Four
8P ‘The Secret Life of 5 Years Olds‘ (‘All Girls’)
9P ‘24 Hours in A&E‘
Channel 5
The Viacom Five
7P ‘Secrets of the National Trust with Alan Titchmarsh‘
8P ‘QE2: The World’s Greatest Cruise Ship‘
9P ‘Elizabeth:Our Queen‘
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Seven
The Second Commercial Network in Australia finished #1 Tuesday evening with an estimated average 1.076 million viewers and a 34.9% share.
7P ‘Home and Away‘ finished with an average 681,000 viewers.
730P ‘My Kitchen Rules‘ finished #1 Tuesday evening with an average 1.196 million viewers.
915P ‘The Good Doctor‘ finished with an average 1.059 million viewers.
Nine
The First Commercial Network in Australia finished with a 26.7% share.
7P ‘A Current Affair‘ finished with an average 854,000 viewers.
732P ‘Married At First Sight‘ finished with an average 899,000 viewers.
903P ‘One Night With My Ex‘ did not finish in the top 20 programs.
Ten
The CBS Commercial Network in Australia finished with a 17.8% share.
7P ‘The Project‘ finished with an average 498,000 viewers.
730P ‘I’m A Celebrity…Get Me Out Of Here!‘ finished with an average 626,000 viewers.
830P ‘Hughesy, We Have A Problem‘ finished with an average 515,000 viewers.
930P ‘NCIS:Los Angeles‘ (‘All Is Bright’) did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 15.5% share.
730P ‘7.30‘ finished with an average 537,000 viewers.
801P ‘The Checkout‘ finished with an average 519,000 viewers.
833P ‘Catalyst‘ finished with an average 443,000 viewers.
930P ‘No More Boys And Girls: Can Our Kids Go Gender Free?‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished with a 5.4% share.
730P ‘Who Do You Think You Are?‘ (‘Danny Dyer’) did not finish in the top 20 programs.
830P ‘Best Of Insight‘ did not finish in the top 20 programs.
930P ‘Dateline‘ did not finish in the top 20 programs.
Top Newscasts In Australia
#1 NINE NEWS Nine 960,000 viewers #1 in Sydney & Melbourne
#2 SEVEN NEWS Seven 945,000 viewers #1 in Perth
#3 SEVEN NEWS/TT Seven 940,000 viewers #1 in Adelaide
#4 NINE NEWS 6:30 Nine 916,000 viewers #1 in Brisbane
#5 ABC NEWS-EV ABC 723,000 viewers Melbourne top market
#6 EYEWITNESS NEWS Ten 419,000 viewers Sydney top market
WEDNESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Wednesday Australian Overnight TV Ratings
WEDNESDAY AUSTRALIAN OVERNIGHT TV RATINGS
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Nine
The First Commercial Network in Australia finished with an average 855,167 viewers and a 32.9% share.
7P ‘A Current Affair‘ finished with an average 556,000 viewers.
730P ‘Twenty/20-Australia V England‘ finished with an average 915,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 801,333 viewers and a 29.4% share.
7P ‘Home and Away‘ finished with an average 692,000 viewers.
730P ‘My Kitchen Rules‘ finished #1 program Wednesday evening with an average 1.140 million viewers.
9P ‘Hard Sun‘ finished with an average 348,000 viewers.
Ten
The CBS Commercial Network in Australia finished with a 15.5% share.
7P ‘The Project‘ finished with an average 559,000 viewers.
730P ‘I’m A Celebrity…Get Me Out Of Here!‘ finished with an average 635,000 viewers.
830P ‘Just For Laughs Montreal 2017‘ did not finish in the top 20 programs.
930P ‘Madam Secretary‘ (‘The Fourth Estate’) did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 14.9% share.
730P ‘7.30 Report‘ finished with an average 485,000 viewers.
802P ‘QI‘ finished with an average 366,000 viewers.
832P ‘Shaun Micallef’s Mad As Hell‘ finished with an average 493,000 viewers.
9P ‘Squinters‘ finished with an average 471,000 viewers.
925P ‘Adam Hills: The Last Leg‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished with a 7.3% share.
730P ‘World’s Greatest Bridges‘ did not finish in the top 20 programs.
830P ‘Simon Reeve In Russia‘ did not finish in the top 20 programs.
940P ‘Shaun Micallef Stairway To Heaven‘ did not finish in the top 20 programs.
Top Newscasts In Australia
#1 SEVEN NEWS Seven 976,000 viewers #1 in Adelaide & Perth
#2 SEVEN NEWS/TT Seven 958,000 viewers #1 in Brisbane
#3 NINE NEWS Nine 923,000 viewers #1 Sydney & Melbourne
#4 ABC NEWS-EV ABC 692,000 viewers Melbourne top market
#5 NINE NEWS 6:30 Nine 646,000 viewers Melbourne top market
#6 EYEWITNESS NEWS Ten 414,000 viewers Melbourne top market
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, Can Social Media Create Brand Awareness and Drive in Customers?, go to:http://mailchi.mp/sophis1234/no-one-note-samba-1464605 🆕💡💭🌎 🆕💡 It’s FREE.
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Pablo Ziegler ‘Jazz Tango’ 2018 Best Latin Jazz Album Grammy Award Winner