Pinterest Adds Custom QR-like Codes for Businesses and More Shoppable Pins. See Below!
Reality and Football dominated viewing on television throughout the world on Wednesday.
The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬🌎🗺️🇮🇳. For Wednesday, November 15, 2017. This is your North America, Central America, South America, India, UK and Australian Daily Television Ratings Platform.
In the U.S., CBS #1 broadcast network as ‘Survivor‘ was the top broadcast program.
In the U.S., FNC #1 cable network as ‘Hannity‘ was the top broadcast program.
In the U.S., UNI #1 Hispanic network as ‘La Rosa de Guadalupe‘ was the top broadcast program.
In the UK, BBC One #1 broadcast network as ‘The Apprentice UK‘ was the top program as ‘Coronation Street‘ was the top soap.
In Australia, ‘Nine‘ was the #1 broadcast network as ‘Socceroos-World Cup Qualifiers‘ featuring Australia v Hondouras was the #1 program as ‘Seven News‘ was the top newscast.
‘Thor:Ragnarok‘ was the #1 film at the domestic box office this weekend. See Below.
‘Thor:Ragnarok‘ was the #1 film at the international box office this weekend. See Below.
In Canada, CTV Total #1 network week of 23-29 October 2017 as ‘The Big Bang Theory‘ was the #1 program in Canada.
In Argentina, El Trece #1 broadcast network as ‘ShowMatch‘ was the top program 14 November 2017.
In Chile, MEGA #1 broadcast network as ‘PNP‘ was the top program 14 November 2017.
In Perú, ‘América TV‘ #1 broadcast network as ‘Esto es Guerra‘ top program 14 November 2017.
In Colombia, Caracol #1 broadcast network as ‘Goal Caracol‘ top program 15 November 2017.
In México, Las Estrellas #1 broadcast network as ‘La Rosa de Guadalupe‘ was the top Méxican program 15 November 2017 with 2.5 million viewers.
In India, Sun TV #1 broadcast network as ‘Zee Animal‘ season premiere was the top program week #42 on 21-27 October 2017.
‘Thor:Ragnarok‘ #1 at the U.S. box office weekend 3-5 November 2017. Complete box office Top Ten this weekend listed below.
‘Thor:Ragnarok‘ #1 at the International box office weekend 10-12 November 2017. Complete box office this weekend listed below.
This Weekend in 1942, ‘Road To Morocco‘ was directed by David Butler. It starred Bing Crosby, Bob Hope and Dorothy Lamour, and featuring Anthony Quinn and Dona Drake. This was the 3rd of the Road pictures and it drew $4 million at the box office and ranked #4 in the 1942 Box Office rankings. Bosley Crowther of The New York Times liked it:’You’ll certainly agree with the camel which, at one point, offers the gratuitous remark, “This is the screwiest picture I was ever in.”
This weekend in 1942, ‘White Christmas‘ Bing Crosby with the Ken Darby Singers and John Scott Trotter and His Orchestra was the #1 record. This was the second of eleven weeks at #1. It was first seen in Holiday Inn (1942), with Martha Mears (vocal dubbed over the actress Marjorie Reynolds). It was written by Irving Berlin. According to the Guinness Book of World Records, the version sung by Bing Crosby is the best-selling single of all time, with estimated sales in excess of 50 million copies worldwide. The original recorded version follows:
The latest social media stats include this: Americans spend 25% of their time on social media.YouTube has viewers now watch 1 billion hours of video each day. 85% of digital video viewers will be YouTube viewers as daily usage of YouTube, is estimated the video-sharing platform will reach 185.9 million monthly US users in 2017 Facebook having 2.047 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. 41% of Millennials use Facebook every day. And, there are now 5 million active advertisers on its platform, up from 4 million in September 2016 and 2 million in February 2015. Instagram has 700 million users of which 250 million are daily users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. Twitter had 9 million new members sign up in Q1 2017. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Eighty-one percent of US consumers use Facebook regularly, compared with Google (79%), Twitter (43%) and Instagram (40%), System1 Research reported.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day, each with over 1 billion daily users. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Pinterest Adds Custom QR-like Codes for Businesses and More Shoppable Pins. In a series of product updates and feature additions, Pinterest is trying to solidify its visual search platform ahead of the holiday shopping season. Tim Peterson writing in MarketingLand stated ‘With more than 300 million visual searches performed on Pinterest each month, the company is looking to make its visual search platform more useful during the holiday shopping season. Pinterest rolled out several new features designed to make it easier for people to find products to purchase through its platform, from QR-like codes for brands to append to product packaging to an influx of shoppable pins to its first mashup of visual and text search.
Custom QR codes for businesses
After adding support for QR codes in May 2017, Pinterest is rolling out its own version à la Snapchat and Messenger. Called Pincodes, the customized QR-like codes can be created by any business account and affixed anywhere, such as a product’s packaging in a retail store or a commercial on TV. After people scan the Pincodes using Pinterest’s in-app camera, the app will open to a business’s Pinterest profile or a specific Pinterest board it created, depending on what the business opts to link to. Kia, Kraft, Nordstrom, Real Simple and The Home Depot are among the first brands to create their own Pincodes. Pincodes are represented by a circular array of dots surrounding a central image. Businesses can use any pin that they have published to Pinterest as the central image, unless the Pincode corresponds to a Pinterest profile. For profile-linked Pincodes, the corresponding profile picture will be used as the central image.’ For more, go to:https://mklnd.com/2huZh9b
Remember, social media marketing isn’t always the tech. It’s the people.
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Wednesday, November 15, 2017 (Posted on November 16, 2017)
According to Nielsen’s National Television Household Universe Estimates, there are 119.6 million TV homes in the U.S. for the 2017-18 TV season.
CBS #1 broadcast network Wednesday as ‘Survivor’ is the top program.
CBS
The Tiffany Network finished #1 broadcast network Wednesday.
8P ‘Survivor‘ finished #1 program Wednesday in prime time with an average 8.716 million viewers.
9P ‘Seal Team‘ (‘Borderlines’) finished with an average 7.166 million viewers.
10P ‘Criminal Minds‘ (‘Dust and Bones’) finished with an average 5.602 million viewers.
NBC
The Peacock Network
8P ‘Blacklist‘ finished with an average 5.863 million viewers.
9P ‘The Voice‘ finished with an average 7.664 million viewers.
10P ‘Chicago PD‘ (‘Care Under Fire’) finished with an average 6.378 million viewers.
FOX
The Animal Network of Broadcast
8P ‘Empire‘ finished with an average 6.126 million viewers.
9P ‘Star‘ finished with an average 3.753 million viewers.
ABC
The Alphabet Network
8P ‘The Goldbergs‘ finished with an average 5.616 million viewers.
839P ‘Speechless‘ finished with an average 4.429 million viewers.
9P ‘Modern Family‘ finished with an average 5.967 million viewers.
930P ‘American Housewife‘ finished with an average 4.894 million viewers
10P ‘Designated Survivor‘ (‘Family Ties’) finished with an average 4.080 million viewers.
The CW
The Little Network That Couldn’t …
8P ‘Riverdale‘ finished with an average 1.421 million viewers.
9P ‘Dynasty‘ finished with an average 655,000 viewers.
For The Record
CBS finished #1 Wednesday in prime time with an average 7.161 million viewers, DOWN -72,000 viewers (-1%) vs 7.233 million viewers SD 2016.
NBC finished with an average 6.635 million viewers, UP +905,000 viewers (+15.8%) vs 5.730 million viewers SD 2016.
FOX finished with an average 4.940 million viewers, DOWN -2.549 million viewers (-34.0%) vs 7.489 million viewers SD 2016.
ABC finished with an average 4.844 million viewers, DOWN -1.151 million viewers (-19.2%) vs 5.995 million viewers SD 2016.
FNC finished with an average 2.905 million viewers.
MSNBC finished with an average 2.431 million viewers.
ESPN finished with an average 2.060 million viewers.
UNI finished with an average 1.517 million viewers.
TEL finished with an average 1.341 million viewers.
ION finished with an average 1.301 million viewers.
The CW finished with an average 1.038 million viewers, DOWN -401,000 viewers (-27.9%) vs 1.439 million viewers SD 2016.
CNN finished with an average 1.017 million viewers.
Broadcast (Big Five) Networks finished with an estimated 24.618 million viewers, DOWN -3.268 million viewers (-11.7%) vs 27.886 million viewers SD 2016.
Today In Communication History
On this date 1957, Elvis Presley still has four records simultaneously in the UK top 20, three of them new since October: Let’s Have a Party (2), Lawdy Miss Clawdy/Tryin’ to Get to You (12), Santa Bring Back My Baby to Me (16), Teddy Bear (19).
Quote Of The Day
‘Truth is like the sun. You can shut it out for a time, but it ain’t goin’ away.’
Elvis Presley
Commercial Of The Month
Box Office Weekend 10-12 November 2017 Domestic
#1 ‘Thor:Ragnarok’ $ 56,600,000 in 4,080 theaters
#2 ‘Daddy’s Home 2’ $ 30,000,000 in 3,575 theaters
#3 ‘Murder Orient Express’$ 28,200,000 in 3,341 theaters
#4 ‘A Bad Mom’s Christmas’$ 11,510,000 in 3,615 theaters
#5 ‘Jigsaw’ $ 3,420,000 in 2,651 theaters
#6 ‘Tyler Perry’s Boo 2! $ 2,001,108 in 1,900 theaters
#7 ‘Geostorm’ $ 1,641,680 in 1,685 theaters
#8 ‘Blade Runner 2049’ $ 1,460,463 in 863 theaters
#9 ‘Happy Death Day’ $ 1,266,440 in 1,564 theaters
#10’Lady Bird’ $ 1,199,748 in 37 theaters
Box Office Weekend 10-12 November 2017 (International)
#1 ‘Thor: Ragnarok’ $132,500,000 in 36 markets
#2 ‘Murder Orient Express’$ 74,000,000
#3 ‘Daddy’s Home 2’ $ 30,400,000
#4 ‘Bad Moms Christmas’ $ 20,000,000
#5 ‘Jigsaw’ $ 12,000,000 in 46 markets
Coming Soon…
From one of the longest living Fibromyalgia patients tells her story. ‘This Is Patient Zero’ now available at Amazon and Barnes & Noble:http://bit.ly/ThisIsPatientZero 🆕📚
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Isle of Man, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Georgia, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Myanmar (Burma), Sri Lanka, Bhutan, Nepal, Bangladesh, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Laos, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Ethiopia, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Burkina Faso, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, Botswana, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Nicaraqua, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (163). We are thankful to all of you with more than 72,974 views. Top areas in the world viewing overtheshouldermedia today came from the United States, Canada, the United Kingdom, Ireland, France, Portugal, Spain, Belgium, Luxembourg, Netherlands, Denmark, Norway, Sweden, Finland, Russia, Croatia, Germany, Austria, Italy, Albania, Moldova, Greece, Turkey, Israel, Saudi Arabia, United Arab Emirates, Pakistan, India, Bangladesh, Sri Lanka, Myanmar (Burma), Thailand, Indonesia, Singapore, Hong Kong SAR China, Japan, South Korea, Vietnam, New Zealand, Australia, Egypt, Ethiopia, Morocco, South Africa, Brazil, Peru, Ecuador, Colombia, Mexico, Guatemala, Dominican Republic and U.S. Virgin Islands. Top viewers this month are marked in bold.
In the UK, Peak time is defined as Early Peak is 17:30 to 20:00 and Late Peak is 20:00 to 23:00.
Across The Pond
BBC One #1 broadcast network Wednesday in the UK as ‘The Apprentice’ was the top program.
BBC One
The Big One
7P ‘The One Show‘
8P ‘DIY SOS‘
9P ‘The Apprentice‘ finished with an average 5.5 million viewers.
BBC Two
The Little Two
7P ‘Celebrities Antiques Road Trip‘
8P ‘MasterChef:The Professionals‘
9P ‘Peaky Blinders‘ finished with an average 2.3 million viewers and a 10.8% share.
ITV
The Independent One
7P ‘Emmerdale‘
730P ‘Coronation Street‘
8P ‘Gino’s Italian Escape‘
830P ‘Coronation Street‘
9P ‘Gone to Pot: American Road Trip‘ finished with an average 3.1 million viewers.
Channel 4
The Big Four
8P ‘The Secret Life of the Zoo‘ finished with an average 1.9 million viewers and a 9.0% share.
9P ‘Lifers Behind Bars‘ finished with an average 1.2 million viewers and a 5.8% share.
Channel 5
The Viacom Five
7P ‘100 Per Cent Hotter‘
8P ‘GPs:Behind Closed Doors‘
9P ‘Can’t Pay? We’ll Take It Away‘
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Nine #1 broadcast network in Australia Wednesday as ‘Socceroos v Honduras’ World cup Qualifier top program
Nine
The First Commercial Network in Australia finished with a 34.9% share.
7P ‘A Current Affair‘ finished with an average 600,000 viewers.
730P ‘Socceroos-World Cup Qualifiers‘ Pre-Game finished with an average 443,000 viewers.
8P ‘Socceroos-World Cup Qualifiers‘ featuring Australia V Honduras finished with an average 1.160 million viewers.
Seven
The Second Commercial Network in Australia finished with a 25.8% share.
7P ‘Home and Away‘ finished with an average 626,000 viewers.
730P ‘Instant Hotel‘ finished with an average 525,000 viewers.
845P ‘The Secret Daughter‘ finished with an average 492,000 viewers.
945P ‘Jessica Mauboy-All The Hits Live‘ did not finish in the top 20 programs.
Ten
The CBS Commercial Network in Australia finished with a 13.7% share.
7P ‘The Project‘ finished with an average 493,000 viewers.
730P ‘Jamie’s Quick & Easy Food‘ did not finish in the top 20 programs.
840P ‘Sisters‘ did not finish in the top 20 programs.
940P ‘Madam Secretary‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 18.7% share.
730P ‘7.30‘ finished with an average 557,000 viewers.
801P ‘Hard Quiz‘ finished with an average 598,000 viewers.
832P ‘Gruen‘ finished with an average 718,000 viewers.
912P ‘Rosehaven‘ finished with an average 444,000 viewers.
938P ‘The Letdown‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished with a 7.0% share.
730P ‘Europe’s Last Warrior Kings’ did not finish in the top 20 programs.
830P ‘The Mosque Next Door’ did not finish in the top 20 programs.
940P ‘Riviera’ did not finish in the top 20 programs.
Top Newscasts In Australia
#1 SEVEN NEWS Seven 955,000 viewers #1 in Adelaide & Perth
#2 SEVEN NEWS/TT Seven 908,000 viewers Melbourne top market
#3 NINE NEWS Nine 892,000 viewers #1 in Sydney, Melbourne & Brisbane
#4 NINE NEWS 6:30 Nine 847,000 viewers Melbourne top market
#5 ABC NEWS-EV ABC 746,000 viewers Melbourne top market
#6 EYEWITNESS NEWS Ten 431,000 viewers Melbourne top market
THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS
Thursday Australian Overnight TV Ratings
THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Seven #1 broadcast network in Australia Thursday as ‘The Good Doctor’ was the top program.
Seven
The Second Commercial Network in Australia finished with an average 682,333 viewers and a 31.4% share.
7P ‘Home and Away‘ finished with an average 604,000 viewers.
830P ‘The Good Doctor‘ (‘Not Fake’) finished #1 Thursday evening with an average 986,000 viewers.
930P ‘The Grand Tour‘ did not finish in the top 20 programs.
Nine
The First Commercial Network in Australia finished with a 27.7% share.
7P ‘A Current Affair‘ finished with an average 715,000 viewers.
732P ‘Family Food Fight‘ finished with an average 442,000 viewers.
847P ‘Truth About Healthy Eating‘ did not finish in the top 20 programs.
948P ‘Wolf Creek‘ did not finish in the top 20 programs.
Ten
The CBS Commercial Network in Australia finished with a 20.7% share.
7P ‘The Project‘ finished with an average 477,000 viewers.
730P ‘Cram!‘ finished with an average 400,000 viewers.
830P ‘Googlebox‘ finished with an average 602,000 viewers.
930P ‘Law & Order: S.V.U.‘ (‘Girl Disappeared’) did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 16.0% share.
730P ‘7.30‘ finished with an average 465,000 viewers.
802P ‘Insert Name Here‘ finished with an average 319,000 viewers.
833P ‘The Ex-PM‘ finished with an average 318,000 viewers.
859P ‘Bucket‘ did not finish in the top 20 programs.
927P ‘Back‘ did not finish in the top 20 programs.
953P ‘Upper Middle Bogan‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished with a 8.3% share.
730P ‘Great British Railway Journeys‘ finished with an average 348,000 viewers.
805P ‘Food Safari Earth‘ did not finish in the top 20 programs.
835P ‘River Cottage Australia‘ did not finish in the top 20 programs.
935P ‘Bosch‘ did not finish in the top 20 programs.
Top Newscasts In Australia
#1 SEVEN NEWS Seven 887,000 viewers #1 in Adelaide & Perth
#2 NINE NEWS Nine 843,000 viewers #1 in Sydney & Melbourne
#3 NINE NEWS 6:30 Nine 841,000 viewers #1 in Brisbane
#4 SEVEN NEWS/TT Seven 810,000 viewers Melbourne top market
#5 ABC NEWS-EV ABC 696,000 viewers Melbourne top market
#6 EYEWITNESS NEWS Ten 429,000 viewers Melbourne top market
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In this week’s Media Notes Canonical, go to:Can Social Media Create Brand Awareness and Drive in Customers?:http://mailchi.mp/sophis1234/no-one-note-samba-1453057 🆕💡 It’s FREE.
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Horace Silver ‘Cool Eyes’
OVERTHESHOULDERMEDIA 