This was the Seventh Day of the May Sweeps rating period. May Sweeps runs from April 27 through May 24, 2017. Drama and Reality topped the English Language World Friday in prime time.
Reality dominated the top television viewing choices in the English Language World on Wednesday in prime time.
The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Wednesday, May 3, 2017. This is your North America, Central America, South America, India, UK and Australian Daily Television Ratings Platform.
In the U.S., CBS was the #1 broadcast network as ‘Survivor‘ was the #1 program in the English Language World Wednesday.
UNI #1 Hispanic Network Monday as ‘Vino el Amor‘ #1 Hispanic program.
In the UK, BBC One #1 broadcast network as ‘MasterChef UK‘ was the #1 program.
In Australia, Nine was the #1 broadcast network as ‘MasterChef AU‘ was the #1 program as ‘Seven News‘ was the top newscast.
In Canada, CTV Total #1 network week of 3 April 2017 as ‘The Big Bang Theory‘ was the #1 program in Canada.
In Argentina, Telefe #1 broadcast network as ‘El Sultan‘ was the top program Thursday.
In Chile, MEGA #1 broadcast network as ‘Perdona Nuestros Pecados‘ was the top program in Chile Thursday.
In Perú, ‘América TV‘ #1 broadcast network as ‘Esto es Guerra‘ top program in Perú Thursday.
In Colombia, Caracol #1 braadcast network as ‘Yo Me Llamo’‘ top Colombian program Wednesday.
In México, Las Estrellas #1 broadcast network as ‘Enamorándome de Ramón‘ was the top Mexican program Thursday.
In India, Colors #1 broadcast network as ‘Naagin 2‘ season premiere was the top program week of 15-21 April 2017.
‘The Fate of the Furious‘ #1 at the U.S. box office weekend 21-23 April 2017. Complete box office this weekend listed below.
‘The Fate of the Furious‘ #1 at the International box office weekend 14-16 April 2017. Complete box office this weekend listed below.
This Weekend in 1942, ‘The Great Man’s Lady‘ was directed by William A. Wellman, and starring Barbara Stanwyck and Joel McCrea and Brian Donlevy. The film is based on the short story “The Human Side” by Viña Delmar. The film pulled in $2.39 million at the box office in 1942. The adjusted box office using current ticket prices would be $66.50 million. It ranked #89 at the box office in 1942.
This weekend in 1942, ‘Moonlight Cocktail‘ Glenn Miller and His Orchestra with Ray Eberle and the Modernaires was #1 record on Billboard. It was #1 for ten (10) straight weeks. The music was composed by Luckey Roberts with lyrics by Kim Gannon. The song was originally recorded by Glenn Miller and his Orchestra on December 8, 1941, the day after the attack on Pearl Harbor. The song had its first public performance in January 1942 on KABC radio in New York City. The 78 rpm disc was released by Bluebird Records as #11401. Vocals were by Ray Eberle and The Modernaires. “Happy in Love” was on the B-side. It was the best-selling record in the United States for ten weeks, from February 28, 1942 to May 2, 1942, and was the number two record for that year after Bing Crosby’s White Christmas.
Movie ticket prices fell 2.5% in Q3 2016, to $8.65 per ticket. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media.YouTube has viewers now watch 1 billion hours of video each day. 85% of digital video viewers will be YouTube viewers as daily usage of YouTube, is estimated the video-sharing platform will reach 185.9 million monthly US users in 2017 Facebook having 1.79 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. 41% of Millennials use Facebook every day. And, there are now 5 million active advertisers on its platform, up from 4 million in September 2016 and 2 million in February 2015. Instagram has 500 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. Twitter had 9 million new members sign up in Q1 2017. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Remember, social media marketing isn’t always the tech. It’s the people.
Social Thought
With desktop engagement faltering in recent years, it has lost share to mobile, which now accounts for 69% of digital media time spent.
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Wednesday, May 3, 2017 (Posted on May 4, 2017)
CBS
The Tiffany Network continues its amazing run with another victory on Wednesday as the original reality show is the most watched show of the evening.
8P ‘Survivor‘ finished #1 program in the English Language World Wednesday with an average 8.113 million viewers and a 5.3/10.
9P ‘Criminal Minds‘ finished #1 in the time slot with an average 7.224 million viewers and a 4.8/8.
10P ‘Criminal Minds:Beyond Borders‘ finished with an average 4.990 million viewers and a 3.1/5.
NBC
The Peacock Network
8P ‘Blindspot‘ finished with an average 4.152 million viewers and a 2.9/5.
9P ‘Law & Order:SVU‘ finished with an average 4.951 million viewers and a 3.5/6.
10P ‘Chicago PD‘ finished #1 in the time slot with an average 6.022 million viewers and a 4.1/7.
ABC
The Alphabet Network
8P ‘The Goldbergs‘ finished with an average 5.150 million viewers and a 3.6/6.
830P ‘Speechless‘ finished with an average 4.407 million viewers and a 2.9/5.
9P ‘Modern Family‘ finished with an average 5.525 million viewers and a 3.9/6.
930P ‘Black-ish‘ finished with an average 4.152 million viewers and a 3.0/5.
10P ‘Designated Survivor‘ finished with an average 4.629 million viewers and a 3.3/6.
FOX
The Animal Network of Broadcast
8P ‘Shots Fired‘ finished with an average 3.115 million viewers and a 2.4/4.
9P ‘Empire‘ finished with an average 5.566 million viewers and a 4.4/7.
The CW
The Little Network That Couldn’t…
8P ‘Arrow‘ finished with an average 1.589 million viewers and a 1.2/2.
9P ‘The 100‘ finished with an average 1.006 million viewers and a 0.7/1.
For The Record
CBS finished with an average 6.776 million viewers and a 4.4/8.
NBC finished with an average 5.042 million viewers and a 3.5/6.
ABC finished with an average 4.749 million viewers and a 3.3/6.
FOX finished with an average 4.341 million viewers and a 3.4/6.
UNI finished with an average 1.718 million viewers and a 1.0/2.
The CW finished with an average 1.298 million viewers and a 0.9/2.
ION finished with an average 1.101 million viewers and an 0.8/1.
TEL finished with an average 904,000 viewers and a 0.5/1.
Broadcast (English Language) Networks finished Wednesday in prime time with an estimated 22.206 million viewers.
Today In Communication History
On this date in 1963, ‘The Beatles’ record From ‘Me to You’ reaches number one in the UK record charts, the first of 15 weeks they will hold this position before the end of the year.
Quote Of The Day
‘My model for business is The Beatles: They were four guys that kept each others’ negative tendencies in check; they balanced each other. And the total was greater than the sum of the parts.’
Steve Jobs
Integrated Marketing Research
US Adults Now Spend 12 Hours 7 Minutes a Day Consuming Media
US adults will spend more than half the day with major media
According to eMarketer, thanks to multitasking, US adults’ average daily time spent with major media will slightly exceed 12 hours this year, according to eMarketer’s latest report, “US Time Spent with Media:eMarketer’s Updated Estimates and Forecast for 2014-2019”. But while their reports early in the decade told a story of robust gains—with increases in digital usage more than compensating for declines in time spent with nondigital media—growth has been petering out.
People are often using multiple media at the same time. That is how the figure for time spent can add up to 12 hours a day. And note our method of accounting for simultaneous usage: If someone spends an hour watching TV (for example) and uses a smartphone to surf the web during the same hour, this is counted as an hour of usage for each medium, and hence as 2 hours of total media time. One might have thought average time spent with smartphones by users would decline as the smartphone population broadened far beyond early adopters and technophiles. Instead, average time spent among users has steadily increased.
eMarketer estimates that nonvoice time spent per day by smartphone users will have risen from 2 hours 18 minutes in 2014 to 2 hours 42 minutes by 2019.
The proliferation of apps is clearly a factor in this increase. More and more of the digital universe is designed to cater to smartphones, and this often takes the form of apps. For users of smartphones—and, to a slightly lesser extent, users of tablets—time spent using those devices mostly means time spent using apps. And the preeminence of apps vs the mobile web grows year by year.
Time spent with the mobile web via smartphones is expected to decline throughout the forecast period, while time spent with it via tablets ticks up just slightly. During those same years, in-app time on both devices is expected to grow strongly—though the rate of increase slows in the later years. eMarketer estimates that in-app smartphone time will have increased by 42 minutes per day between 2014 and 2019.
(Photo Credit:Novertur TheRightSocialMedia)
Canadian TV Ratings Week of 3-9 April 2017
#1 ‘The Big Bang Theory’ CTV Total 3.366 million viewers
#2 ‘Survivor’ Global Total 2.221 million viewers
#3 ‘NCIS’ Global Total 2.024 million viewers
#4 ‘HNIC Prime East’ CBS Total 1.857 million viewers
#5 ‘Designated Survivor’ CTV Total 1.834 million viewers
#6 ‘NCIS:New Orleans’ Global Total 1.762 million viewers
#7 ‘Bull’ Global Total 1.728 million viewers
#8 ‘Blue Bloods’ CTV Total 1.675 million viewers
#9 ‘Criminal Minds’ CTV Total 1.604 million viewers
#10 ‘Grey’s Anatomy’ CTV Total 1.490 million viewers
México TV Ratings Monday 24 April 2017
#1 ‘Enamorándome de Ramón’ Las Estrellas 1.700 million viewers.
#2T ‘El Bienamado’ Las Estrellas 1.400 million viewers
#2T ‘La doble vida’ Las Estrellas 1.400 million viewers
#2T ’10 en punto’ Las Estrellas 1.400 million viewers
#5 ‘Hechos nochee’ Azteca 13 1.100 million viewers
#6 ‘Ninja Warriors’ Azteca 7 1.000 million viewers
#7 ‘1000 maneras de’ Canal 5 965,800 viewers
#8 ‘Scorpion’ Azteca 7 919,800 viewers
#9 ‘Top 20’ Azteca 7 886,800 viewers
#10 ‘Los Simpsons’ Azteca 7 867,600 viewers
Colombia TV Ratings Wednesday 26 April 2017
#1 ‘Yo Me Llamo’ Caracol 14,8R 43,4S
#2 ‘La ley del Corazon’ RCN 8,3R 23,5S
#3 ‘Polvo Carnavalero’ Caracol 8,2R 23,2S
#4 ‘Alias JJ’ Caracol 7,2R 26,8S
#5 ‘Venganza’ RCN 5,2R 19,2S
#6 ‘Francisco el matematico RCN 4,2R 12,4S
Argentina TV Ratings Thursday 27 April 2017
#1 ‘El Sultan’ Telefe 14,1R 46,01S
#2 ‘Telenoche 13’ El Trece 11R 38,87S
#3 ‘Josue y la terra p. Telefe 11R 36,22S
#4 ‘Amar después de amar’ Telefe 10,8R 38,16S
#5 ‘A todo o nada’ El Trece 9,4R 30,44S
#6 ‘Quiero vivir a tu lado’ El Trece 9R 34,47S
#7 ‘Benedita’ Canal 9 4,3R 15,36S
#8 ‘Tele 9 Central’ Canal 9 3,6R 13,58S
#9 ‘Mejor de Noche’ Canal 9 3,6R 13,58S
Chile TV Ratings Thursday 27 April 2017
#1 ‘Perdona Nuestros Pecados’ Mega 26,5R 39,3S
#2 ‘Ahora noticias’ Mega 20,5R 30,1S
#3 ‘Tranquilo papa’ Mega 20,5R 35,1S
#4 ‘Doble tentación’ Mega 15,8R 28,5S
#5 ‘Vertigo’ Canal 13 15,2R 26,5S
#6 ‘CVH noticias central’ CVH 13,2R 19,6S
#7 ‘Teletrece’ Canal 13 11,2R 16,7S
#8 ’24 horas Central’ TVN 8,4R 12,6S
#9 ‘Caso Cerrado’ CHV 8R 14S
#10 ‘Caso Cerrado Prime’ CHV 8R 12,2S
Perú TV Ratings Peru Wednesday 26 April 2017
#1 ‘Esto es Guerra’ América TV 938,000 viewers
#2 ‘Solo Una Madre’ América TV 815,000 viewers
#3 ‘Moises’ Latina 694,000 viewers
#4 ‘Yo soy’ Latina 657,000 viewers
#5 ‘Se robo me vida’ Latina 453,000 viewers
#6 ‘Combate comando’ ATV 252,000 viewers
#7 ‘Beto a saber’ ATV 250,000 viewers
#8 ‘Documentales’ PanAmericana 182,000 viewers
#9 ’24 horas’ PanAmericana 180,000 viewers
India Top Hindi Television Programs Week 16 2017 April 15-21, 2017-
#1 ‘Naggin’ season premiere Colors 11.397 million impressions
#2 ‘Kumkum Bhagya’ Zee TV 10.318 million impressions
#3 ‘Yeh Rishta Kya Kehlata Hai’ StarPlus 8.566 million impressions
#4 ‘Amul Sa Re GaMaPa LittleChamps’ Zee TV 8.341 million impressions
#5 ‘Naagin – Season 2’ Rishtey 7.604 million impressions
Television Premiere & Finale Dates
Friday, May 5
Sense8 (Netflix)
10P ‘Blue Bloods’ season finale (CBS)
Monday, May 8
8P ‘Kevin Can Wait’ season finale (CBS)
9P ‘Superior Donuts’ season finale (CBS)
Wednesday, May 10
9P ‘Criminal Minds’ season finale (CBS)
Thursday, May 11
8P ‘The Big Bang Theory’ season finale (CBS)
830P’The Great Indoors’ season finale (CBS)
9P ‘Mom’ season finale (CBS)
930P’Life In Pieces’ season finale (CBS)
Friday, May 12
I Love Dick (Amazon)
9P ‘Hawaii Five-0’ season finale (CBS)
Sunday, May 14
8P ‘NCIS:Los Angeles’ season finale (CBS)
Monday, May 15
830P’Man With A Plan’ season finale (CBS)
10P ‘Scorpion’ season finale (CBS)
Tuesday, May 16
8P ‘NCIS’ season finale (CBS)
10P ‘NCIS:New Orleans’ season finale (CBS)
Wednesday, May 17
9P ‘Criminal Minds’ season finale (CBS)
Friday, May 19
8P ‘Undercover Boss’ season finale (CBS)
Saturday, May 20
8P ‘Training Day’ season finale (CBS)
Sunday, May 21
9P: Dark Angel (PBS), Twin Peaks (Showtime)
9P ‘Madam Secretary’ season finale (CBS)
10P ‘Elementary’ season finale (CBS)
Tuesday, May 23
Casual (Hulu)
9P ‘Bull’ season finale (CBS)
Wednesday, May 24
8P: Dirty Dancing (ABC)
8P ‘Survivor:Game Changers’ season finale (CBS)
Tuesday, May 30
House of Cards (Netflix)
Wednesday, May 31
8P: Kingdom (Audience Network)
Thursday, June 1
8P ‘Amazing Race’ season finale (CBS)
Cinema News
Box Office Weekend 21-23 April 2017 (Domestic)
#1 ‘Fate of the Furious’ $38,000,000 in 4,329 theaters
#2 ‘The Boss Baby’ $13,000,000 in 3,697 theaters
#3 ‘Beauty & The Beast’$ 9,900,000 in 3,315 theaters
#4 ‘Born In China’ $ 5,100,000 in 1,508 theaters
#5 ‘Going In Style’ $ 5,000,000 in 3,038 theaters
#6 ‘Smurfs:Lost Village’ $ 4,750,000 in 2,737 theaters
#7 ‘Unforgettable’ $ 4,700,000 in 2,417 theaters
#8 ‘Gifted’ $ 4,700,000 in 1,986 theaters
#9 ‘The Promise’ $ 4,000,000 in 2,251 theaters
#10 ‘The Lost City of Z’ $ 2,200,000 in 614 theaters
Box Office Weekend 14-16 April 2017 (International)
#1 ‘The Fate & The Furious‘$433,200,000 in 63 territories (biggest opening internationally ever)
#2 ‘The Boss Baby’ $ 36,800,000 in 47 territories
#3 ‘Beauty And The Beast’ $ 22,500,000 in 56 territories
#4 ‘Smurfs:Lost Village’ $ 16,200,000 in 59 territories
#5 ‘Ghost In The Shell’ $ 7,900,000 in 54 territories
‘La La Land‘ (See review https://www.facebook.com/cinemacritique/)
Coming This Weekend In New York
Chasing Trane
Coming Soon
Valerian and the City of A Thousand Planets July 2017
Blade Runner 2049
Dunkirk
The Mummy
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Isle of Man, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Georgia, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Sri Lanka, Bhutan, Nepal, Bangladesh, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Laos, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Ethiopia, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Burkina Faso, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, Botswana, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Nicaraqua, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (162). We are thankful to all of you with more than 68,506 views. Top areas in the world viewing overtheshouldermedia on Thursday came from the United States, the United Kingdom, Australia, Canada, Ireland, The Netherlands, Switzerland, Germany, Hungary, Bulgaria, Poland, Spain, Italy, Cyprus, India, New Zealand, Chile and Venezuela.
In the UK, Peak time is defined as Early Peak is 17:30 to 20:00 and Late Peak is 20:00 to 23:00.
Across The Pond
BBC One #1 Wednesday in the UK as ‘MasterChef UK’ top program.
BBC One
The Big One
8P ‘MasterChef UK‘ finished #1 in the UK Wednesday with an average 4.8 million viewers and a 24.6% share.
9P ‘Madeleine McCann: 10 Years On‘
BBC Two
The Little One
8P ‘Trust Me, I’m A Vet‘
9P ‘Second Chance Summer:Tuscany‘
ITV
The Independent One
8P ‘Tonight At The Paladium‘
9P ‘Benidorm‘
Channel 4
The Big Four
8P ‘How to Live Mortgage Free with Sarah Beeny‘
9P ‘Confessions of a Junior Doctor‘
Channel 5
The Viacom Five
8P ‘GPs:Behind Closed Doors‘
9P ‘Can’t Pay? We’ll Take It Away‘
UK Marketing Research
Mobile Pushing Down UK Display Ad Viewability
Q1 was fourth consecutive quarter of below 50% in-view rate
The UK’s already lower-than-average digital display ad viewability rate sank further in the first quarter, and mobile advertising is partly to blame, according to ad measurement firm Meetrics.
In the first three months of 2017, per Cliff Annicelli writing in eMarketer (050417) the proportion of banner ads served in the UK on Meetrics’ platform that met minimum viewability guidelines (that is, 50% in-view for at least 1 second) dropped to 47% from 49% in Q4 2016—the lowest level since Q2 2016 and down from 54% in the first quarter of 2016.
“Declining viewability is partly driven by mobile now accounting for over half of display ad spend but tending to have lower viewability rates than desktop for various reasons,” said Anant Joshi, Meetrics’ commercial director for the UK and Ireland.
“Obviously, the smaller screen size can mean more page scrolling and, thus, more chance of ads being missed lower down a page, plus slower network connection speeds can cause ad loading delays,” he said. “There’s also the legacy issue of desktop ads served on mobile, which don’t format properly, despite the use of responsive design.”
While slower than in years past, mobile display ad spending continues to grow by double-digit rates in the UK. In 2016, it swelled by 48.0% to $3.54 billion (£2.62 billion), and is expected to expand by another 25.5% this year, according to eMarketer’s latest forecast. All told, mobile represented 70.5% of total UK digital display ad spending in 2016, and will be responsible for 76.1% of the total this year.
The UK isn’t the only country in Western Europe witnessing lower display ad viewability. In Q1, Germany recorded a 3 percentage point decline in viewability to 55%—and “all-time low” for that country, according to Meetrics, and a figure down 5 percentage points from a year earlier.
Viewability rates in the other two European markets Meetrics measures—France and Austria—were less clearly in decline. In France, viewability rose 3 points from the prior quarter to 60%, but was down from 66% in Q1 2016. Austria’s rate dipped by 1 point compared with the prior quarter, to 67%, but was up from 65% a year earlier.
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Nine #1 Wednesday as Ten’s ‘MasterChef AU’ was the top program as ‘Seven News’ #1 newscast.
Nine
The First Commercial Network in Australia finished #1 Wednesday with an estimated average 710,000 viewers and a 28.7% share.
7P ‘A Current Affair‘ finished with an average 787,000 viewers.
731P ‘Stayin’ Alive: Grammy Salute To The Bee Gees‘ finished with an average 789,000 viewers.
904P ‘Britain’s Got Talent‘ finished with an average 553,000 viewers.
Ten
The Third Commercial Network in Australia finished with an estimated average 661,833 viewers and a 22.2% share.
7P ‘The Project‘ finished with an average 637,000 viewers.
730P ‘MasterChef Australia‘ finished with an average 917,000 viewers.
840P ‘This Is Us‘ (‘The Right Thing To Do’) finished with an average 451,000 viewers. 606,333
940P ‘Madam Secretary‘ (‘Good Bones’) did not finish in the top 20 programs.443,667
Seven
The Second Commercial network in Australia finished with an estimated average 584,669 and a 25.7% share.
7P ‘Home and Away‘ finished with an average 707,000 viewers.
730P ‘House Rules‘ finished with an average 645,000 viewers.
840P ‘The Aussie Property Flippers‘ finished with an average 493,000 viewers. 543,667
950P ‘Trial And Error-Double Episode‘ did not finish in the top 20 programs. 475,333
ABC
The Alphabet Network in Australia finished with a 16.1% share.
730P ‘7.30‘ finished with an average 541,000 viewers.
802P ‘Anh’s Brush With Fame‘ finished with an average 588,000 viewers.
831P ‘The Weekly With Charlie Pickering‘ finished with an average 545,000 viewers.
9P ‘You Can’t Ask That‘ did not finish in the top 20 programs.
929P ‘The Warriors‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service finished with a 7.3% share.
730P ‘Tony Robinson’s Coast To Coast‘ did not finish in the top 20 programs.
830P ‘Testing Teachers‘ did not finish in the top 20 programs.
930P ‘The Night Manager‘ (S1 E8) did not finish in the top 20 programs.
Top Newscasts In Australia Wednesday
viewers Melbourne top program.
#1 SEVEN NEWS Seven 1,024,000 viewers #1 in Brisbane & Adelaide
#2 SEVEN News/TodayTonight Seven 1,007,000 viewers #1 in Perth
#3 NINE NEWS Nine 966,000 viewers #1 in Sydney & Melbourne
#4 NINE NEWS 6:30 Nine 957,000 viewers Melbourne top program.
#5 ABC NEWS-EV ABC 716,000 viewers Melbourne top program.
#6 EYEWITNESS NEWS 1st @5P Ten 454,000 viewers Sydney top program.
THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS
Thursday Australian Overnight TV Ratings
THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Ten #1 Thursday in Australia as ‘MasterChef AU’ top program as ‘Nine News’ #1 newscast.
Ten
The Third Commercial Network in Australia finished with an average 827,000 viewers and a 25.0% share.
7P ‘The Project‘ finished with an average 588,000 viewers.
730P ‘Masterchef Australia‘ finished with an average 910,000 viewers.
950P ‘Law & Order:SVU‘ did not finish in the top 20 programs. 360
Nine
The First Commercial Network in Australia finished with an average 589,333 viewers and a 26.1% share.
7P ‘A Current Affair‘ finished with an average 829,000 viewers.
732P ‘RBT‘ finished with an average 662,000 viewers.
838P ‘The Footy Show‘ finished with an average 461,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 509,000 viewers and a 26.5% share.
7P ‘Home and Away‘ finished with an average 714,000 viewers.
730P ‘House Rules‘ finished with an average 630,000 viewers.
834P ‘Wedding Surprises:Caught On Camera‘ did not finish in the top 20 programs.
940P ‘The Front Bar‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 14.8% share.
730P ‘7.30‘ finished with an average 511,000 viewers.
801P ‘The Checkout‘ did not finish in the top 20 programs.
832P ‘Seven Types of Ambiguity‘ did not finish in the top 20 programs.
930P ‘Restoration Man‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service finished with a 7.6% share.
730P ‘Great British Railway Journeys‘ did not finish in the top 20 programs.
805P ‘Luke Nguyen’s Greater Mekong‘ did not finish in the top 20 programs.
835P ‘Italy Unpacked‘ did not finish in the top 20 programs.
940P ‘Medici:Masters Of Florence‘ did not finish in the top 20 programs.
Top Newscasts In Australia Thursday
#1 NINE NEWS Nine 1,068,000 viewers #1 in Sydney, Melbourne & Brisbane
#2 SEVEN NEWS Seven 1,043,000 viewers #1 in Adelaide & Perth
#3 NINE NEWS 6:30 Nine 1,020,000 viewers Melbourne top market
#4 SEVEN News/TodayTonight Seven 951,000 viewers Melbourne top market
#5 ABC NEWS-EV ABC 727,000 viewers Melbourne top market
#6 EYEWITNESS NEWS 1st @5P Ten 570,000 viewers Sydney top market
Australian Integrated Marketing Research
Cross-Device Commerce Grows in Australia
Multidevice ownership and mobile commerce are key
Cross-device transactions are playing a greater role in Australia’s ecommerce sector, a trend that’s been helped by the growing popularity of mobile commerce in the country and higher-than-average rates of device ownership.
According to Q4 2016 research by Criteo, cross-device transactions represent a growing proportion of ecommerce activity in the country. More than a third of ecommerce transactions on Criteo’s platform in which smartphones were the primary device were made using two or more devices. More than 40% of transactions in which tablets or desktops were the primary device involved multiple devices.
According to Jeremy Kressmann, writing in eMarketer (050417), the growing rate of cross-device ecommerce activity in Australia is supported by research into multidevice ownership among the country’s consumers.
For example, a study from the first half of 2016 by Appier examined multidevice ownership habits in various countries in Asia-Pacific. A higher proportion of users in Australia who possessed multidevices owned four or more, the highest rate in the region.
Yet another likely factor contributing to the prominence of cross-device purchases in Australia is the growing popularity of mobile commerce. While an expanding share of these mobile-based purchases are completed using devices like smartphones, it’s also likely that more consumers are conducting research on mobile devices before completing their transaction elsewhere.
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, go to:No One Note Samba:http://mailchi.mp/sophis1234/no-one-note-samba In the world of integrated marketing, its a whole new ballgame…err…score 🆕💡💭🌎💬 It’s FREE.
Also, ‘Millennials On Millennials:A Look At Behavior, Distractions & Social Media Stars’ http://bit.ly/MillennialsOnMillennials 🆕💡
Media Notes Briefs:’Are Millennials Worth Chasing Right Now For Your Brand?‘ http://bit.ly/Hxoqv7 🆕💡💭🌎💬 Its free.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Ahmad Jamal ‘Poinciana’
OVERTHESHOULDERMEDIA 