The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Wednesday, January 17, 2016.
CBS #1 broadcast network as ‘2017 People’s Choice Awards‘ was the top broadcast program.
FNC #1 cable network as ‘The O’Reilly Factor’ was the top cable program.
In the UK, BBC One #1 as ‘Silent Witness‘ was the top program.
In Australia, ‘Seven‘ finished #1 broadcast network as ‘A Current Affair’‘ was the #1 program as ‘Nine News‘ top newscast.
‘Hidden Figures‘ #1 at the U.S. box office weekend 13-15 January 2017.
‘Passengers‘ #1 at the International box office weekend 13-15 January 2017.
This Weekend in 1942, ‘All Through The Night‘ premiered directed Vincent Sherman, with starring Humphrey Bogart, Conrad Veidt, Peter Lorre and Kaaren Verne. In its run, it would have had an adjusted worldwide box office gross of $191 million. Domestic box office, in 1942, it grossed $1.1 million.
This weekend in 1942, ‘Chattanooga Choo Choo‘ with Glenn Miller and His Orchestra with Tex Beneke and the Four Modernaires continued to be the #1 record. It was #1 for nine weeks on the Billboard Best Sellers chart, November 29-December 13, 1941 (3 weeks) & December 27, 1941-January 31, 1942 (6 weeks). In 1996, it was inducted into the Grammy Hall of Fame. It was written by Mack Gordon and composed by Harry Warren and recored on May 7, 1941. The song was an extended production number in the 20th Century Fox film ‘Sun Valley Serenade’ (shown above). Of note, it was on the ‘B’ side of the record. The flip side of the single was “I Know Why (And So Do You)”, which was the ‘A’ side. (RCA Bluebird B-11230-B)
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.79 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. 41% of Millennials use Facebook every day. Instagram has 500 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it has 115,845 users and 173,217 clipbooks with 874,830 visitors and 484,291 unique visitors with 4.177,432 million page views. 4 minutes 58 seconds average time spent on spent on site since the beginning. In January, average time spent on site is 5 minutes 10 seconds. This past month, it introduced the ability to upload multiple photos at the same time; allows you to insert links referring to another website in your clipbooks and you can search for titles, content and authors. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 Remember, social media marketing isn’t always the tech. It’s the people. THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Wednesday, January 18, 2016 (Posted on January 19, 2016)
CBS
The Tiffany Network had reality and awards.
8P ‘Undercover Boss‘ finished with an average 5.861 million viewers.
9P ‘People’s Choice Awards 2017‘ finished with an average 7.040 million viewers.
10P ‘People’s Choice Awards 2017‘ finished with an average 6.283 million viewers.
ABC
The Alphabet Network had comedy and a game show.
8P ‘Fresh Off The Boat‘ finished with an average 5.480 million viewers.
830P ‘Speechless‘ finished with an average 5.361 million viewers.
9P ‘Modern Family‘ finished with an average 4.530 million viewers.
930P ‘Black-ish‘ finished with an average 4.620 million viewers.
10P ‘Match Game‘ finished with an average 3.524 million viewers.
NBC
The Peacock Network had drama.
8P ‘Blindspot‘ (‘Devil Never Even Lived’) finished with an average 4.666 million viewers.
9P ‘Law & Order:SVU‘ (‘Decline and Fall’) finished with an average 6.380 million viewers.
10P ‘Chicago PD‘ (‘Sanctuary’) finished with an average 6.939 million viewers.
FOX
The Animal Network of Broadcast
8P ‘Lethal Weapon‘ (‘Brotherly Love’) finished with an average 6.249 million viewers.
9P ‘Star‘ (‘Code of Silence’) finished with an average 4.001 million viewers.
The CW
The Little Network That Couldn’t…
8P ‘Arrow‘ rerun finished with an average 869,000 viewers.
9P ‘Frequency‘ (‘Harmonic’) finished with an average 782,000 viewers.
For The Record
CBS finished #1 Wednesday in prime time with an average 6.39 million viewers.
NBC finished with an average 6.00 million viewers.
FOX finished with an average 5.130 million viewers.
ABC finished with an average 4.51 million viewers.
The CW finished with an average 830,000 viewers.
Today In Communication History
On this date in 1953, Sixty-eight percent of all TV sets in the U.S. were tuned to CBS-TV, as Lucy Ricardo, of “I Love Lucyve birth to a baby boy.
Quote of the Day
‘All I need to make a comedy is a park, a policeman and a pretty girl.’
Charlie Chaplin
Marketing Research
How Consumers Think Brands & Retailers Can Use Virtual Reality For Marketing
There is a high degree of interest by consumers in Virtual Reality (VR). In a survey of more than 800 adults aged 18-54, a substantial amount believed virtual reality can be used effectively to demo products.
Forty (40%) percent of respondents said they would be interested in seeing brands and advertisers use virtual reality to demo products before purchase.
More than one-third said they would be interested in how-to and DIY instructions from brands using virtual reality.
Twenty-five (25%) percent showed interest in new shopping experiences, immersive VR experiences instead of ads and rewards for engaging with VR content.
The report from YuMe suggests consumer receptiveness to these types of VR applications could increase substantially once they’ve tried them. Separately, the study found that respondents who had experienced immersive technologies were more likely to view brands’ use of them positively than the average respondent.
For example, among those who had tried any type of virtual reality (including augmented reality and/or 360 degree video), 60% said that brands’ use of VR creates a positive view of them. That compares with 43% of the entire sample who felt that way.
The likelihood of paying more attention when video is 360 degrees and the increased likelihood of engaging with an ad if it was in 360-degree video, were positive finds.
Those results bring to mind earlier research from Nielsen in which about half of consumers found VR more likable once they had tried it.
Overall, 86% of respondents reported having heard of at least one of the immersive technologies listed (virtual reality, augmented reality and 360 video), with 29% having tried one. Previous research from Frank N. Magid Associates indicates that more than 4 in 10 consumers aged 8-64 are interested in virtual reality, while a recent study from IAB suggests that 1 in 10 adults owns a VR headset.
As an engagement tool, virtual reality would appear to be a natural step for brands and retailers to use. And not that it is a hot topic, sooner would be better than later. Those who jump into this technology first will claim the rewards of a more satisfied customer base. And, it all go a long way in creating a positive view of their products and/or services.
Cinema News
Box Office Weekend 13-15 January 2017 (Domestic)
#1 ‘Hidden Figures’ $20,450,000 in 3.286 theaters
#2 ‘La La Land’ $14,500,000 in 1.848 theaters (See review https://www.facebook.com/cinemacritique/)
#3 ‘Sing’ $13,810,970 in 3,693 theaters
#4 ‘Rouge One’ $13,759,000 in 3,162 theaters
#5 ‘The Bye Bye Man’ $13,378,000 in 2.200 theaters
#6 ‘Patriots Day’ $12,000,000 in 3,120 theaters
#7 ‘Monster Trucks’ $10,500,000 in 3,119 theaters
#8 ‘Sleepless’ $ 8,468,787 in 1,803 theaters
#9 ‘Underworld:Blood Wars’ $ 5,815,000 in 3,070 theaters
#10 ‘Passengers’ $ 5,625,000 in 2,447 theaters
Box Office Weekend 13-15 January 2017 (International)
#1 ‘Passengers’ $32,500,000 in 66 territories
#2 ‘Assassins Creed’ $23,100,000 in 72 territories
#3 ‘Rouge One’ $21,900,000 in 54 territories
#4 ‘La La Land’ $17.800,000 in 51 territories (See review https://www.facebook.com/cinemacritique/)
#5 ‘Moana’ $16,900,000 in 41 territories
#6 ‘Sing’ $13,200,000 in 62 territories
#7 ‘The Great Wall’ $10,000,000 in 26 territories
#8 ‘Why Him?’ $ 5,000,000 in 56 territories
#9 ‘Monster Trucks’ $ 4,700,000 in 18 territories
#10 ‘Patriot’s Day’ $ 1,310,000 in 8 territories
‘La La Land‘ (See review https://www.facebook.com/cinemacritique/)
Coming Soon
‘The Great Wall’ February 2017
Valerian and the City of A Thousand Planets July 2017
Blade Runner 2049
Dunkirk
The Mummy
John Wick:Chapter 2
Top 25 Films In 2016
‘Captain America:Civil War’ #1 movie worldwide in 2016
Domestic Box Office International Box Office Worldwide Box Office
1 Captain America: Civil War $408,084,349 $743,600,000 $1,151,684,349
2 Finding Dory $486,295,561 $536,321,815 $1,022,617,376
3 Zootopia $341,268,248 $678,654,735 $1,019,922,983
4 Rogue One: A Star Wars Story $498,850,734 $481,100,000 $979,950,734
5 The Jungle Book $364,001,123 $599,900,000 $963,901,123
6 The Secret Life of Pets $368,384,330 $501,799,837 $870,184,167
7 BatmanvSuperman:Dawn of Justice $330,360,194 $537,800,000 $868,160,194
8 Fantastic Beasts&Where To Find Them $229,871,325 $571,700,000 $801,571,325
9 Deadpool $363,070,709 $420,700,000 $783,770,709
10 Suicide Squad $325,100,054 $421,000,000 $746,100,054
11 Doctor Strange $231,232,408 $426,703,764 $657,936,172
12 Mei Ren Yu $ 3,229,457 $548,969,022 $552,198,479
13 X-Men: Apocalypse $155,442,489 $387,300,000 $542,742,489
14 Kung Fu Panda 3 $143,528,619 $375,085,765 $518,614,384
15 Moana $231,215,125 $251,300,000 $482,515,125
16 Warcraft $ 47,225,655 $385,900,000 $433,125,655
17 Jason Bourne $162,192,920 $247,499,137 $409,692,057
18 Ice Age: Collision Course $64,063,008 $339,778,629 $403,841,637
19 Sing $233,026,490 $164,300,000 $397,326,490
20 Independence Day: Resurgence $103,144,286 $284,500,000 $387,644,286
21 The Angry Birds Movie $107,509,366 $241,825,144 $349,334,510
22 The Legend of Tarzan $126,643,061 $222,500,000 $349,143,061
23 Trolls $151,787,692 $185,100,000 $336,887,692
24 Star Trek Beyond $158,848,340 $177,800,000 $336,648,340
25 Now You See Me 2 $65,075,540 $263,600,000 $328,675,540
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, Botswana, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Nicaraqua, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (158). We are thankful to all of you with more than 61,043 views. Top areas in the world viewing overtheshouldermedia on Thursday came from the United States, the United Kingdom, Australia, Canada, Ireland, Guernsey, France, Spain, Portugal, Gibraltar, Belgium, The Netherlands, Denmark, Norway, Sweden, Finland, Germany, Czech Republic, Poland, European Union, Romania, Croatia, Russia, Slovenia, Austria, Hungary, Italy, Bulgaria, Serbia, Bosnia and Herzegovina, Slovakia, Greece, Turkey, Israel, Pakistan, India, Bangladesh, Malaysia, Indonesia, Singapore, Hong Kong SAR China, Japan, the Philippines, South Korea, New Zealand, Egypt, Cameroon, Zambia, Botswana, South Africa, Argentina, Brazil, Chile, Columbia, Ecuador, Nicaragua, Mexico, Honduras, Aruba, St. Lucia, Dominican Republic and Puerto Rico.
Across The Pond
BBC One #1 Wednesday as ‘Silent Witness’ top program.
BBC One
The Big One
8P ‘Holby City‘ (‘Stick or Twist’)
9P ‘Silent Witness‘ (‘Remembrance Part 2’)
BBC Two
The Little Two
8P ‘The Great Interior Design Challenge‘
9P ‘Hospital‘
ITV
The Independent One
8P ‘Midsomer Murders‘ finished with an average 4.2 million viewers and a 19.2% share.
Channel 4
The Big Four
8P ‘Location Location Location‘
9P ‘No Offence‘
Channel 5
The Viacom Five
8P ‘GPs:Behind Closed Doors‘
9P ‘Celebrity Big Brother UK‘ finished with an average 2.1 million viewers.
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Seven #1 Wednesday in Australia as ‘A Current Affair’ top program and ‘Nine News’ #1 newscast.
Seven
The Second Commercial Network in Australia finished #1 Wednesday with an average 742,000 viewers and a 30.1% share.
7P ‘2017 Australia Open Night #3‘ finished with an average 742,000 viewers.
Ten
The Third Commercial Network in Australia finished with an average 600,000 viewers and a 23.7% share.
7P ‘The Project‘ finished with an average 465,000 viewers.
730P ‘Cricket:KFC Big Bash League Game #29‘ featuring the Sydney Thunder V Adelaide Strikers finished with an average 627,000 viewers.
Nine
The First Commercial Network in Australia finished with an average 528,400 viewers and a 24.9% share.
7P ‘A Current Affair‘ finished #1 in Wednesday with an average 748,000 viewers.
732P ‘RBT‘ finished with an average 582,000 viewers.
837P ‘20 To One‘ finished with an average 365,000 viewers.
944P ‘Chicago Med‘
ABC
The Alphabet Network in Australia finished with a 13.5% share.
730P ‘7.30‘ finished with an average 514,000 viewers.
801P ‘QI‘ did not finish in the top 20 programs.
833P ‘Stop Laughing… This Is Serious‘ finished with an average 350,000 viewers.
933P ‘Catherine Tate’s Nan‘
SBS
The Special Broadcast Service in Australia finished #5 Wednesday with a 7.8% share.
730P ‘Vikings Uncovered‘ did not finish in the top 20 programs.
835P ‘Shaun Micallef Stairway To Heaven‘ finished with an average 335,000 viewers.
930P ‘Vikings‘ did not finish in the top 20 programs.
Top Networks In Australia Wednesday
#1T NINE NEWS 6:30 Nine 922,000 viewers #1 in Sydney & Brisbane
#1T NINE NEWS Nine 922,000 viewers #1 in Melbourne
#3 SEVEN NEWS Seven 847,000 viewers #1 in Adelaide & Perth
#4 SEVEN News/TodayTonight Seven 792,000 viewers Sydney top market
#5 ABC NEWS-EV ABC 754,000 viewers Melbourne top market
#6 EYEWITNESS NEWS 1st @5P Ten 524,000 viewers Sydney top market
*THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Thursday Australian Overnight TV Ratings
*THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS
DOWN UNDER
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods. The % share is based on the Australian Prime Time 6P-Midnight period.
Nine #1 in Australia Thursday as ‘Cricket’ topped ‘Tennis’.
Nine
The First Commercial Network in Australia finished with a 30.5% share.
632P ‘One Day Series – Australia V Pakistan‘ finished #1 overall in Australia Wednesday with an average 902,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 600,000 viewers and a 30.7% share.
7P ‘2017 Australian Open Night #4‘ finished with an average 600,000 viewers.
Ten
The Third Commercial network in Australia finished with a 16.9% share.
7P ‘The Project‘ finished with an average 447,000 viewers.
730P ‘Modern Family‘ finished with an average 370,000 viewers.
8P ‘Modern Family‘ finished with an average 369,000 viewers.
830P ‘Law & Order:SVU‘ finished with an average 310,000 viewers.
930P ‘Law & Order:SVU‘ finished with an average 310,000 viewers.
ABC
The Alphabet Network finished with a 15.2% share.
730P ‘7.30‘ finished with an average 461,000 viewers.
801P ‘Would I Lie To You?‘ finished with an average 350,000 viewers.
833P ‘Restoration Man‘ finished with an average 336,000 viewers.
922P ‘Restoration Australia‘ finished with an average 328,000 viewers.
SBS
The Special Broadcast Service finished with a 6.6% share.
730P ‘Great British Railway Journeys‘ did not finish in the top 20 programs.
805P ‘Destination Flavour Singapore‘ did not finish in the top 20 programs.
835P ‘Royal Gardens On A Plate‘ did not finish in the top 20 programs.
935P ‘Midnight Sun‘ did not finish in the top 20 programs.
Top Newscasts In Australia Thursday
#1 SEVEN NEWS Seven 945,000 viewers #1 in Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 941,000 viewers #1 in Brisbane
#3 NINE NEWS Nine 867,000 viewers #1 in Sydney & Melbourne
#4 ABC NEWS-EV ABC 678,000 viewers Sydney top market
#5 EYEWITNESS NEWS 1st @5P Ten 474,000 viewers Sydney top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: More Than 3 In 4 Millennials Have Made Purchases Using Their Phones http://bit.ly/MoreThan3In4MillennialsHaveMadePurchasesUsingTheirPhones 🆕💡💭🌎💬 Its free.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Jimmy Smith in Paris
OVERTHESHOULDERMEDIA 