NBC #1 broadcast network but CBS’ ‘The Big Bang Theory‘ was the top broadcast program.
UNI #1 Hispanic network as ‘Vino el Amor‘ #1 Hispanic program.
FNC #1 cable network but NFL’s ‘Thursday Night Football‘ #1 cable program.
In the UK, BBC One #1 as ‘The Apprentice‘ was the top program.
In Australia, ‘Nine‘ finished #1 broadcast network as ‘Seven News‘ was the #1 newscast as ‘First Test-Australia v Pakistan‘ finished as the #1 program.
‘Moana‘ #1 at the U.S. box office on the weekend 9-11 December 2016.
‘Fantastic Beasts and Where To Find Them‘ #1 at the International box office weekend 9-11 December 2016.
This Weekend in 1942, ‘White Cargo‘ premiered directed by Richard Thorpe and starring Hedy Lamar and Walter Pidgeon.
This weekend in 1942, ‘White Christmas‘ featuring Big Crosby, was the #1 record.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it has 112,124 users and 167,108 clipbooks with 840,631 visitors and 465,955 unique visitors with over 4.028 million page views. 5 minutes 58 seconds average time spent on spent on site since the beginning. In December, average time spent on site is 5 minutes 10 seconds. This past week, it introduced the ability to upload multiple photos at the same time; allows you to insert links referring to another website in your clipbooks and you can search for titles, content and authors. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 FRIDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Thursday, December 15, 2016 (Posted on December 16, 2016)
The Peacock Network had football
8P ‘Football Night In Seattle‘ finished with an average 9.027 million viewers and a 4.4/8.
830P ‘Thursday Night Football‘ featuring the Los Angeles Rams v Seattle Seahawks finished with an average 10.919 million viewers and an 8.4/14.
9P ‘Thursday Night Football‘ finished with an average 10.718 million viewers and an 8.5/14
10P ‘Thursday Night Football‘ finished with an average 8.915 million viewers and a 7.7/14.
The Tiffany Network had comedy and medical drama.
8P ‘The Big Bang Theory‘ finished #1 overall with an average 15.771 million viewers and a 10.1/17.
830P ‘The Great Indoors‘ finished with an average 8.327 million viewers and a 5.0/8.
9P ‘Mom‘ finished with an average 8.177 million viewers and a 5.3/9.
930P ‘Life In Pieces‘ finished with an average 6.889 million viewers and a 4.4/7.
10P ‘Pure Genius‘ (‘Around The World In Eight Kidney’s) finished with an average 5.514 million viewers and a 3.6/7.
The Alphabet Network a very strange night before the holidays.
8P ‘Disney Prep & Landing‘ finished with an average 3.791 million viewers and a 2.4/4.
830P ‘Prep & Landing Naughty & Nice‘ finished with an average 3.263 million viewers and a 2.0/3.
9P ‘The Great American Baking Show‘ has Mary and it finished with an average 3.635 million viewers and a 2.5/4.
10P ‘What Would You Do? Holiday Edition‘ finished with an average 2.972 million viewers and a 2.1/4.
The #1 Hispanic Network in America
8P ‘Despertar Contigo‘ finished with an average 1.689 million viewers and a 0.9/2.
9P ‘Vino el Amor‘ finished with an average 1.894 million viewers and a 1.0/2.
10P ‘El Color de la Pasion‘ finished with an average 1.867 million viewers and a 1.0/2.
The Avis of Hispanic Networks in America
8P ‘Silvana Sin Lana‘ finished with an average 1.353 million viewers and a 0.8/1.
9P ‘La Dona‘ finished with an average 1.414 million viewers and a 0.9/1.
10P ‘El Chema‘ finished with an average 1.746 million viewers and a 1.0/2.
The Animal Network of Broadcast had Rammer & Rosie
8P ‘Hell’s Kitchen‘ rerun finished with an average 2.105 million viewers and a 1.5/3.
9P ‘Rosewood‘ rerun (‘Secrets and Silent Killers’) finished with an average 1.754 million viewers and a 1.3/2.
The Little Network That Couldn’t…music and comedy.
8P ‘IHeartRadio Jingle Ball 2016‘ finished with an average 1.156 million viewers and an 0.8/1.
9P ‘IHeartRadio Jingle Ball 2016′ finished with an average 1.130 million viewers and an 0.8/1.
930P ‘Whose Line Is It Anyway?‘ rerun finished with an average 965,000 viewers and a 0.6/1.
For The Record
NBC finished #1 Thursday in prime time with an average 9.869 million viewers and a 7.4/12.
CBS finished with an average 8.365 million viewers and a 5.4/9.
ABC finished with an average 3.378 million viewers and a 2.2/4.
FNC finished with an average 2.833 million viewers.
NFL finished with an average 2.599 million viewers.
UNI finished with an average 1.817 million viewers and a 1.0/2.
TEL finished with an average 1.504 million viewers and a 0.9/2.
FOX finished with an average 1.130 million viewers and a 1.4/2.
The CW finished with an average 1.102 million viewers and a 0.7/1.
Broadcast (English Speaking) Networks on Thursday in prime time finished with an estimated average 23.844 million viewers.
Today In Communication History
On this date in 1951, NBC-TV debuted ‘Dragnet’ in a special preview on ‘Chesterfield Sound Off Time’. The show began officially on January 3, 1952.
Quote Of The Day
‘The greatest way to live with honor in this world is to be what we pretend to be.’
Millennials v Boomers:Shopping Attitudes
Retailers focus much of their efforts on Millennials, but could be ignoring the generation with the most “clout,” according to a report from COLLOQUY that uncovers some differences in the shopping habits of these generations. The research suggests that Millennials (22-35) are more likely to approach shopping as fun and relaxing, whereas Boomers (52-65) are more interested in convenience. According to the report, Boomers have higher expectations of the shopping experience than Millennials, being less likely to return to a store if they felt under-appreciated by sales associates, if making a return was too much hassle, or if the store was too messy or disorganized.
Rather than see shopping as a great way to relax (45% of Millennials strongly agreed with this statement, compared to 27% of Boomers), the older generation prioritizes convenience, evidenced by the importance they place on easy-to-access locations and stores that are easy to navigate.
Reflecting their more relaxed approach to shopping, Millennials seem more likely to make impulse purchases. In fact, more than twice as many Millennials (33%) as Boomers (13%) strongly agreed that they tend to shop and buy without thinking, making impulse purchases. Millennials were also less likely than Boomers to say that they know the price they pay for most of the foods and packaged goods they buy (57% vs. 64%), and more likely to say that if they like something, they’ll buy it regardless of price (38% vs. 29%). At the same time, Boomers could be the more brand-loyal generation: while 46% of Millennials said they value price over brand name, only 36% of Boomers shared that sentiment.
The report finds the younger generation to be be more digitally-oriented, being more likely to prefer shopping online to avoid stores and to use mobile devices when shopping. One-third also take to social media to voice feelings after a bad experience with a store, compared to slightly fewer than 1 in 5 Boomers.
Finally, the results support a growing body of evidence suggesting that word-of-mouth is more important to Millennials than to Baby Boomers. Indeed, Millennials (32%) responding to the study were almost 3 times as likely as Boomers (12%) to strongly agree that they rely on friends and family for advice on what to purchase.
About the Data: The results are based on a survey of almost 4,500 North American shoppers (2,251 in the US and 2,242 in Canada) fielded from February 4-20.
How Mobile Millennials Buy & Why
In an article by Chuck Martin in Mobile Insider, Like most consumers, almost all Millennials shop in person, but they also turn to their smartphones for all kinds of commerce. Millennials in the U.S. who shop in person do it because of a sense of immediacy and the ability to touch the product, and to see if it fits, based on a new global study.
The majority (66%) of Millennials overall shop in a store rather than online in order to get the product right away and 66% because they are able to see, touch and try the merchandise. The study is based on a survey of 2,800 Millennials across seven markets (U.S., U.K., Germany, Mexico, Brazil, Hong Kong and Malaysia) conducted by LexisNexis Risk Solutions.
More (77%) of Millennials in the U.S. have that sense of immediacy and 74% want to be able to see and try the merchandise.
However, American Millennials also are turning to their smartphones for a range of transactions, most notably banking. Here is where U.S. Millennials conduct transactions via mobile:
74% — Banking, financial
53% — Online, mobile app purchases
51% — Music, video downloads
44% — Retail purchases
This is consistent with numerous studies that find most shoppers make their final purchase in a physical store, although mobile devices are used throughout the entire Mobile Shopping Life Cycle.
For U.S. consumers, activities that involve higher risk, such as opening a bank account, are done in person. But mobile is involved in conducting activities in a number of them. Here’s where Millennials use mobile:
38% — Check order status
26% — Get or reset a password
23% — Renew a subscription
15% — Open an account with a retailer
7% — Open a credit card account
5% — Open an account with a bank
In yet another area that mobile payments may be being held back, many Millennials are not feeling confident that they can trust those who provide them.
For example, a large majority (87%) of American Millennials use cash, 78% use a debit card, 77% use a credit card, and 55% use a gift card, but only 12% use a mobile wallet. The largest country use of mobile wallets is Mexico, with 19% of Millennials.
Millennials also have a sense of distrust with retailers and communications companies, along with payment providers. Here’s where U.S. Millennials have no trust at all:
26% — Mobile wallets
26% — Retailers
22% — Telecom service providers
13% — Financial institutions
So it still looks like some effort and time will have to be involved for Millennials to fully embrace mobile commerce across the board.
These are not the only concerns among Millennials. Here’s a breakdown of some of the statements around identity or debit or credit information being compromised:
69% — I worry about having my identity stolen in a data breach
69% — When companies ask for my personal information, I think twice before providing it
67% — I worry about having my credit card information stolen
65% — I worry about having my identity stolen through online, app and mobile activities
54% — I am required to remember too many passwords
54% — I would be willing to provide a summary of my shopping habits in exchange for free products or services
36% — I would be willing to provide access to my geographic location in exchange for targeted goods or services
These issues reflect the same as those facing the masses.
Box Office Weekend 9-11 December 2016 (Domestic)
#1 ‘Moana’ $18,842,000 in 3,875 theaters
#2 ‘Office Christmas Party’$17,500,000 in 3.210 theaters
#3 ‘Fantastic Beasts’ $10,785,000 in 3,626 theaters
#4 ‘Arrival’ $ 5,600,000 in 3,115 theaters
#5 ‘Dr. Strange’ $ 4,631,000 in 2,763 theaters
#6 ‘Allied’ $ 4,000,000 in 3,018 theaters
#7 ‘Nocturnal Animals’ $ 3,193,685 in 1,262 theaters
#8 ‘Manchester By-The-Sea’ $ 3,155,300 in 366 theaters
#9 ‘Trolls’ $ 3,110,000 in 2,786 theaters
#10 ‘Hacksaw Ridge’ $ 2,300,000 in 2,277 theaters
Box Office Weekend 9-11 December 2016 (International)
#1 ‘Fantastic Beasts’ $ 33,100,000 in 67 territories
#2 ‘Moana’ $ 23,500,000 in 54 territories
#3 ‘Office Christmas Party’$ 16,400,000 in 51 territories
#4 ‘Hacksaw Ridge’ $ 15,000,000 in 36 territories
#5 ‘Your Names’ $ 14,750,000
#6 ‘Sully’ $ 13,600,000
#7 ‘Suddenly Seventeen’ $ 9,800,000
#8 ‘Sing’ $ 9,600,000
#9 ‘Underworld Blood Wars’ $ 9,200,000
#10 ‘Arrival’ $ 5,600,000
‘Miss Sloane‘ December 9, 2016
‘La La Land‘ December 16, 2016
‘Rogue One:A Star Wars Story‘ December 16, 2016
‘Passengers‘ Decembr 21, 2016
Valerian and the City of A Thousand Planets July 2017
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (156). We are thankful to all of you with more than 61,043 views. Top areas in the world viewing overtheshouldermedia on Thursday came from the United States, the United Kingdom, Australia, Canada, Ireland, France, Spain, Portugal, Belgium, Sweden, Germany, Egypt, Malaysia, Hong Kong SAR China, South Korea, New Zealand, Chile, Brazil and Columbia.
The Big One
8P ‘Who Do You Think You Are?‘ Cheryl
9P ‘The Apprentice‘ finished with an average 5.5 million viewers and a 26.9% share.
The Little Two
8P ‘MasterChef:The Professionals‘ finished with an average 2.4 million viewers and an 11.5% share.
9P ‘Close To The Enemy‘
The Independent One
830P ‘Coronation Street‘
9P ‘Extraordinary Weddings‘
The Big Four
8P ‘The Secret Life of the Zoo‘
9P ‘Grand Designs:House Of The Year‘
The Viacom Five
8P ‘Xmas Excess:Parents Splash The Cash‘
9P ‘Benefits of the Sea:Jaywick‘
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
The First Commercial Network In Australia finished #1 Thursday with a 30.5% share.
658P ‘First Test-Australia v Pakistan‘ finished #1 Thursday in prime time with an average 652,000 viewers.
915P ‘The Last Samurai‘ did not finish in the top 20 programs.
The Second Commercial Network in Australia finished with a 28.3% share.
7P ‘Home and Away‘ finished with an average 627,000 viewers.
8P ‘Border Security:America’s Front Line‘ finished with an average 424,000 viewers.
830P ‘Ramsay’s Kitchen Nightmares‘ finished with an average 352,000 viewers.
930P ‘The Big Bang Theory‘ did not finish in the top 20 programs.
The Third Commercial Network in Australia finished wth a 18.8% share.
7P ‘The Project‘ finished with an average 417,000 viewers.
730P ‘David Attenborough’s Fabulous Frogs‘ finished with an average 335,000 viewers.
830P ‘Law & Order:SVU‘ finished with an average 324,000 viewers.
930P ‘Law & Order:SVU‘ rerun finished with an average 309,000 viewers.
The Alphabet Network in Australia finished with a 16.7% share.
730P ‘7.30‘ finished with an average 509,000 viewers
801P ‘Would I Lie To You?‘ finished with an average 434,000 viewers.
833P ‘Doctor Foster‘ finished with an average 466,000 viewers.
928P ‘Kevin Mccloud’s Man Made Home‘ did not finish in the top 20 programs.
The Special Broadcast Service in Australia finished #5 Thursday with a 5.6% share.
735P ‘Heston’s Great British Food‘ did not finish in the top 20 programs.
830P ‘Peter Kuruvita’s Coastal Kitchen‘ did not finish in the top 20 programs.
9P ‘Destination Flavour Down Under‘ did not finish in the top 20 programs.
935P ‘Outlander‘ did not finish in the top 20 programs.
Top Newscast In Australia Thursday
#1 SEVEN NEWS Seven 1,048,000 viewers #1 in Sydney & Melbourne
#2 SEVEN News/TodayTonight Seven 998,000 viewers #1 in Adelaide & Perth
#3 NINE NEWS Nine 824,000 viewers #1 in Brisbane
#4 ABC NEWS-EV ABC 664,000 viewers Sydney top market
#5 NINE NEWS 6:30 Nine 638,000 viewers Melbourne top market
#6 EYEWITNESS NEWS 1st @5P Ten 397,000 viewers Sydney top market
*FRIDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Friday Australian Overnight TV Ratings
*FRIDAY AUSTRALIAN OVERNIGHT TV RATINGS
The First Commercial Network in Australia finished with an estimated average 787,500 viewers and a 31.6% share.
658P ‘First Test:Australia v Pakistan‘ Day 2 Night Session finished #1 Friday in Australia with an average 905,000 viewers.
915P ‘The Expendables 3‘ finished with an average 435,000 viewers.
The Second Commercial Network in Australia finished with an average 639,500 viewers and a 28.2% share.
7P ‘Better Homes and Gardens Summer’‘ finished with an average 893,000 viewers
830P ‘Santa Claus 2‘ finished with an average 386,000 viewers.
The Third Commercial network in Australia finished with a 15.9% share.
7P ‘The Project‘ finished with an average 327,000 viewers.
730P ‘The Living Room:Summer Edition‘ finished with an average 321,000 viewers.
830P ‘The Graham Norton Show‘ did not finish in the top 20 programs.
930P ‘Just For Laughs Montreal Comedy Festival‘ did not finish in the top 20 programs.
The Alphabet Network in Australia finished with an average 396,400 viewers and a 15.5% share.
730P ‘7.30‘ finished with an average 365,000 viewers.
801P ‘A Taste Of Landline‘ finished with an average 318,000 viewers.
832P ‘Vera‘ rerun finished with an average 433,000 viewers.
The Special Broadcast Service in Australia finished #5 Friday with a 8.8% share.
730P ‘Wild Canada‘ did not finish in the top 20 programs.
830P ‘Master and Commander‘ did not finish in the top 20 programs.
Top Newscasts In Australia Friday
#1 SEVEN NEWS Seven 938,000 viewers #1 in everywhere
#2 SEVEN News/TodayTonight Seven 893,000 viewers Sydney top market
#3 NINE NEWS Nine 849,000 viewers Melbourne top market
#4 ABC NEWS ABC 558,000 viewers Sydney top market
#5 EYEWITNESS NEWS 1st @5P Ten 390,000 viewers Sydney top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: How Will These Consumer Trends Impact Your Business Now?http://bit.ly/HowWillConsumerTrendsImpactYourBusiness 🆕💡💭🌎💬 Its free.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
The Pope’s Choir