The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Saturday, December 10, 2016.
CBS #1 broadcast network as ‘Frosty The Snowman‘, was the top broadcast program Saturday evening.
In the UK, BBC One #1 as ‘Strictly Come Dancing‘ was the top English Speaking program in the world Saturday evening.
In Australia, ‘ABC‘ finished #1 broadcast network as ‘Seven News‘ was the #1 newscast as ‘Doc Martin‘ finished as the #1 program.
‘Moana‘ #1 at the U.S. box office on the weekend 9-11 December 2016.
‘Fantastic Beasts and Where To Find Them‘ #1 at the International box office weekend 9-11 December 2016.
This Weekend in 1941, ‘Ball of Fire‘ premiered directed by Howard Hawks and starring Gary Cooper and Barbara Stanwyck.
This weekend in 1941, ‘Chattanooga Choo Choo‘ featuring Glenn Miller and His Orchestra with vocal refrain by Tex Beneke and the Four Modernaires, was the #1 record.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it has 108,075 users and 160,444 clipbooks with 801,111 visitors and 449,632 unique visitors with over 3.871 million page views. 4 minutes 57 seconds average time spent on spent on site since the beginning. In December, average time spent on site is 4 minutes 12 seconds. This past week, it introduced the ability to upload multiple photos at the same time; allows you to insert links referring to another website in your clipbooks and you can search for titles, content and authors. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
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For Saturday, December 10, 2016 (Posted on December 11, 2016)
CBS #1 Saturday as ‘Frosty The Snowman’ is the top program 47 years after it first aired.
CBS
The Tiffany Network had a full schedule of animated classics and a mystery on Friday.
8P ‘Rudolph The Red-Nosed Reindeer‘ finished with an average 4.978 million viewers.
9P ‘Frosty The Snowman‘ finished with an average 5.023 million viewers.
930P ‘Frosty Returns‘ finished with an average 4.058 million viewers.
1001P’48 Hours‘ finished with an average 4.515 million viewers.
ABC
The Alphabet Network had a Disney classic.
8P ‘Mary Poppins‘ finished with an average 3.607 million viewers.
9P ‘Mary Poppins‘ finished with an average 3.876 million viewers.
10P ‘Mary Poppins‘ finished with an average 4.162 million viewers.
NBC
The Peacock Network had a full schedule of old programming.
8P ‘The Voice‘ rerun finished with an average 2.099 million viewers.
9P ‘The Voice‘ rerun finished with an average 2.220 million viewers.
10P ‘Saturday Night Live‘ rerun classics finished with an average 2.937 million viewers.
FOX
The Animal Network of Broadcast had Championship soccer.
7P ‘MLS Cup‘ featuring Toronto FC v Seattle Sounders finished with an average 1.176 million viewers.
8P ‘MLS Cup‘ finished with an average 1.011 million viewers.
9P ‘MLS Cup‘ finished with an average 1.664 million viewers.
For The Record
CBS finished with an average 4.678 million viewers.
ABC finished with an average 3.882 million viewers.
NBC finished with an average 2.419 million viewers.
FOX finished with an average 1.284 million viewers.
Today In Communication History
On this date in 1967, the NBC-TV special ‘Movin’ with Nancy Sinatra’ aired.
Quote Of The Day
‘With the new day comes new strength and new thoughts.’
Eleanor Roosevelt
Marketing Research
What Keeps Shoppers Coming Back To Your Store
Getting shoppers back to stores depends more on offers and rewards. The elements most likely to keep a shopper coming back to a brick-and-mortar store regularly are exclusive in-store sales, discounts and coupons and exclusive rewards for shopping in-store or loyalty programs.
Cinema News
Box Office Weekend 9-11 December 2016 (Domestic)
#1 ‘Moana’ $18,842,000 in 3,875 theaters
#2 ‘Office Christmas Party’$17,500,000 in 3.210 theaters
#3 ‘Fantastic Beasts’ $10,785,000 in 3,626 theaters
#4 ‘Arrival’ $ 5,600,000 in 3,115 theaters
#5 ‘Dr. Strange’ $ 4,631,000 in 2,763 theaters
#6 ‘Allied’ $ 4,000,000 in 3,018 theaters
#7 ‘Nocturnal Animals’ $ 3,193,685 in 1,262 theaters
#8 ‘Manchester By-The-Sea’ $ 3,155,300 in 366 theaters
#9 ‘Trolls’ $ 3,110,000 in 2,786 theaters
#10 ‘Hacksaw Ridge’ $ 2,300,000 in 2,277 theaters
Box Office Weekend 9-11 December 2016 (International)
#1 ‘Fantastic Beasts’ $ 33,100,000 in 67 territories
#2 ‘Moana’ $ 23,500,000 in 54 territories
#3 ‘Office Christmas Party’$ 16,400,000 in 51 territories
#4 ‘Hacksaw Ridge’ $ 15,000,000 in 36 territories
#5 ‘Your Names’ $ 14,750,000
#6 ‘Sully’ $ 13,600,000
#7 ‘Suddenly Seventeen’ $ 9,800,000
#8 ‘Sing’ $ 9,600,000
#9 ‘Underworld Blood Wars’ $ 9,200,000
#10 ‘Arrival’ $ 5,600,000
COMING SOON
‘Miss Sloane‘ December 9, 2016
‘La La Land‘ December 16, 2016
‘Rogue One:A Star Wars Story‘ December 16, 2016
‘Passengers‘ Decembr 21, 2016
Valerian and the City of A Thousand Planets July 2017
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (156). We are thankful to all of you with more than 61,043 views. Top areas in the world viewing overtheshouldermedia on Sunday came from the United States, the United Kingdom, Australia, Canada, European Union, Iceland, Ireland, Jersey, France, Spain, Portugal, Switzerland,Belgium, Netherlands, Denmark, Norway, Sweden, Finland, Russia, Ukraine, Estonia, Poland, Germany, Austria, Italy, Malta, Hungary, Romania, Macedonia, Turkey, Armenia, Kazakhstan, Israel, United Arab Emirates, Pakistan, India, Bangladesh, Indonesia, Malaysia, Singapore, Solomon Islands, Philippines, Vietnam, South Korea, Egypt, Ethiopia, Kenya, Brazil, Columbia, Curaçao and Dominican Republic.
Across The Pond
BBC One #1 again on Saturday as ‘Strictly Come Dancing’ top program on Saturday in the English Speaking World.
BBC One
The Big One
650P ‘Strictly Come Dancing‘ finished with an average 10.0 million viewers and a 46.5% share. It peaked with 10.9 million viewers. A large proportion of Strictly’s audience are aged over 55.
810P ‘Michael MacIntrye’s Big Show‘
910P ‘Casual+y‘ (‘Bah Humbug’)
BBC Two
The Little Two
810P ‘Dad’s Army‘ (‘Never Too Old’)
845P ‘Walt Disney‘
945P ‘Artsnight‘
ITV
The Independent One
8P ‘The X-Factor‘ first part of the Grand Finale finished with an average 5.5 million viewers and a 27% share.It peaked with 6.2 million viewers. 38% of 16-34-year-olds tuned in on Saturday, making it the most watched program om the night for this demographic.
Channel 4
The Big Four
8P ‘Secret History‘
9P ‘It Was Alright In‘
Channel 5
The Viacom Five
8P ‘NCIS‘ (‘Mistletoe & Murder: You Better Watch Out’)
9P ‘Football on 5:The Championship‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
ABC #1 Saturday in Australia as ‘Doc Martin’ top program.
ABC
The Alphabet Network in Australia finished #1 Saturday evening with an estimated average 607,600 viewers and a 23.3% share.
732P ‘Doc Martin’ rerun finished #1 program in Australia Saturday as it finished with an average 719,000 viewers.
821P ‘Grantchester‘ rerun finished with an average 552,000 viewers.
907P ‘Inspector George Gently‘ rerun finished with an average 496,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 389,667 viewers and a 27.9% share.
7P ‘Wreck-It Ralph‘ finished with an average 386,000 viewers.
9P ‘White House Down‘ finished with an average 397,000 viewers.
Nine
The First Commercial Network in Australia finished with an average 395,667 viewers and a 26.8% share.
7P ‘Elf‘ finished with an average 415,000 viewers.
903P ‘Christmas With The Kranks‘ finished with an average 357,000 viewers.
Ten
The Third Commercial Network in Australia finished with an average 284,000 viewers and a 14.8% share.
6P ‘Cricket: Rebel Women’s Big Bash League‘ finished with an average 284,000 viewers.
930P ‘Scorpion‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished with a 7.3% share.
730P ‘Hairspray Live‘ did not finish in the top 20 programs.
Top Newscasts In Australia Saturday
#1 SEVEN NEWS – SAT Seven 691,000 viewers #1 in Brisbane, Adelaide & Perth
#2 ABC NEWS-SA ABC 674,000 viewers #1 in Melbourne
#3 NINE NEWS SATURDAY Nine 663,000 viewers #1 in Sydney
#4 EYEWITNESS NEWS SAT Ten 227,000 viewers Melbourne top market
*SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Sunday Australian Overnight TV Ratings
*SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
ABC #1 Sunday in Australia for the second night in a row as ‘Joanna Lumley’s Japan’ was the top program.
ABC
The Alphabet Network in Australia finished with an average 596,800 viewers and a 20.1% share.
742P ‘Joanna Lumley’s Japan‘ finished #1 program in Australia Sunday with an average 741,000 viewers.
831P ‘Midsomer Murders‘ rerun finished with an average 501,000 viewers.
Seven
The Second Commercial Network in Australia finished with a 26.4% share.
7P ‘Sunday Night‘ finished with an average 633,000 viewers.
8P ‘Border Security: America’s Front Line‘ finished with an average 516,000 viewers.
830P ‘Unbroken‘ finished wth an average 452,000 viewers.
Nine
The First Commercial Network in Australia finished with an average 523,000 viewers and a 28.7% share.
7P ‘60 Minutes‘ finished with an average 516,000 viewers.
801P ‘Inside Story‘ finished with an average 409,000 viewers.
840P ‘The Negotiator‘ did not finish in the top 20 programs.
Ten
The Third Commercial Network in Australia finished with an average 407,667 viewers and a 18.6% share.
7P ‘Modern Family‘ finished with an average 327,000 viewers
730P ‘The Devil Wears Prada‘ finished with an average 425,000 viewers.
SBS
The Special Broadcast Service in Australia finished #5 Sunday with a 6.2% share.
730P ‘This Is Greece With Michael Scott‘ did not finish in the top 20 programs.
830P ‘Richard III: The New Evidence‘ did not finish in the top 20 programs.
930P ‘Hollow Crown: Henry Vi Part Two‘ did not finish in the top 20 programs.
TOP NEWSCAST IN AUSTRALIA SUNDAY
#1 SEVEN NEWS – SUN Seven 887,000 viewers #1 in Brisbane, Adelaide & Perth
#2 NINE NEWS SUNDAY Nine 773,000 viewers #1 in Sydney & Melbourne
#3 ABC NEWS SUNDAY-EV ABC 739,000 viewers Melbourne top market
#4 TEN EYEWITNESS NEWS SUN Ten 357,000 viewers Melbourne top market
Millennials Are Digital-Savvy Social Giants In Australia.
Television is still the primary outlet for news consumption for most Australians but millennials are shifting away from traditional channels, sourcing relevant content from social media. According to the latest research, social media is the most popular source of news for 31% of “trailing” millennials (aged 14-26) and 25% for “leading millennials” (aged 27-32). These findings were drawn from responses to the 2016 Deloitte Australian Media Consumer Survey, the fifth edition of the firm’s digital preferences study.
Comparatively, 20% of Generation X (aged 33-49) digest most of their news via social media, while just 6% of baby boomers (aged 50-68) use Facebook, Twitter or Instagram to find out what’s happening in the world.
Unsurprisingly, those aged 69 and above don’t use social media at all when consuming the news of the day.
Although the number of respondents engaging with social media on a daily basis only increased slightly (up 2% year-on-year to 61%), the fastest growth rates over the past four years have been among baby boomers (38%) and matures (40%). While Facebook is the most popular of all networks (93% of Aussie social media users are active on Facebook), Deloitte suggest for some, it may be starting to lose its appeal. “Using Facebook can perhaps now best be seen as something of a habit, less about real connections and more about keeping up with the facade that people curate (intentionally or not) on their profile pages,” the report said. “Younger generations are not the most represented on Facebook, it’s their parents and grandparents.”
96% of boomers using social media are active on Facebook, compared with 92% of leading millennials and 88% of trailing millennials. “The youngest generation, the most prolific users of social media, are looking further for their social media needs and newer (post-2010) social networks are catching on,” the report said. The inclination to discover news through social media may be attributed to the fact that smartphone ownership among Aussies almost doubled over the last four years, from 46% in 2012 to 86% in 2016. Companies and brands, including the curators of news and current affairs, have shifted from being on social to being social by embracing the style, format, language and tone of the social media environment.
Through the use of hashtag campaigns, viral marketing, visual content and interactive discussions businesses are able to more effectively engage consumers, share brand messages and grow their social communities.
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: How Will These Consumer Trends Impact Your Business Now?http://bit.ly/HowWillConsumerTrendsImpactYourBusiness 🆕💡💭🌎💬 Its free.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Tony Bennett ‘I Remember You’
OVERTHESHOULDERMEDIA 