The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Sunday, December 4, 2016.
NBC #1 broadcast network but FOX’ ‘NFL Overrun‘, featuring the New York Giants v Pittsburgh Steelers, was the top broadcast program Sunday evening.
UNI #1 Hispanic network as ‘Liga MX Soccer‘ top Hispanic program.
In the UK, BBC One #1 as ‘Planet Earth II‘ was the top program.
In Australia, ‘Nine‘ finished #1 broadcast network as ‘Nine News‘ was the #1 newscast as ‘One Day Series-Australia V New Zealand‘ finished as the #1 program.
‘Moana‘ #1 at the U.S. box office on the weekend 2-4 December 2016.
‘Fantastic Beasts and Where To Find Them‘ #1 at the International box office weekend 25-27 November 2016.
This Weekend in 1941, ‘Ball of Fire‘ premiered directed by Howard Hawks and starring Gary Cooper and Barbara Stanwyck.
This weekend in 1941, ‘Chattanooga Choo Choo‘ featuring Glenn Miller and His Orchestra with vocal refrain by Tex Beneke and the Four Modernaires, was the #1 record.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it has 108,075 users and 160,444 clipbooks with 801,111 visitors and 449,632 unique visitors with over 3.871 million page views. 4 minutes 57 seconds average time spent on spent on site since the beginning. In December, average time spent on site is 4 minutes 12 seconds. This past week, it introduced the ability to upload multiple photos at the same time; allows you to insert links referring to another website in your clipbooks and you can search for titles, content and authors. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 MONDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Sunday, December 4, 2016 (Posted on December 5, 2016)
NBC #1 Sunday but FOX’ ‘NFL Overrun’ was the top program.
NBC
The Peacock Network had pro football.
7P ‘Football Night In America‘ finished with an average 8.301 million viewers and a 2.4/4.
8P ‘SNF Pre-Game‘ finished with an average 13.919 million viewers and a 7.3/12.
830P ‘Sunday Night Football‘ featuring the Panthers v Seahawks from Seattle, finished with an average 17.019 million viewers and a 12.0/19.
9P ‘Sunday Night Football‘ finished with an average 15.502 million viewers and a 12.6/20.
10P ‘Sunday Night Football‘ finished with an average 12.894 million viewers and an 11.4/19.
CBS
The Tiffany Network had ’60 Minutes’ and a bunch of reruns.
7P ‘60 Minutes‘ finished with an average 11.688 million viewers and an 8.4/14.
8P ‘Bull‘ rerun finished with an average 7.522 million viewers and a 5.2/8.
9P ‘NCIS:Los Angeles‘ rerun finished with an average 6.637 million viewers and a 4.5/7.
10P ‘MacGyver‘ rerun finished with an average 4.610 million viewers and a 2.9/5.
ABC
The Alphabet Network
7P ‘America’s Funniest Home Videos‘ finished with an average 5.182 million viewers and a 3.1/5.
8P ‘Once Upon A Time‘ finished with an average 3.246 million viewers and a 2.2/3.
9P ‘Secrets and Lies‘ finished with an average 3.281 million viewers and a 2.4/4.
10P ‘Secrets and Lies‘ series finale finished with an average 3.491 million viewers and a 2.5/4.
FOX
The Animal Network of Broadcast
7P ‘NFL Football Overrun‘ featuring the New York Giants v Pittsburgh Steelers at Pittsburgh, finished with an average 19.419 million viewers and a 14.6/24.
730P ‘OT‘ finished with an average 12.251 million viewers and a 9.7/16
8P ‘The Simpsons‘ finished with an average 5.841 million viewers and a 3.7/6.
830P ‘Son of Zorn‘ finished with an average 3.159 million viewers and a 2.0/3.
9P ‘Family Guy‘ finished with an average 3.433 million viewers and a 2.1/3.
930P ‘The Last Man On Earth‘ finished with an average 2.477 million viewers and a 1.5/2.
For The Record
NBC finished with an average 13.042 million viewers and a 9.0/14.
FOX finished with an average 7.763 million viewers and a 5.5/8.
CBS finished with an average 7.614 million viewers and a 5.2/8.
ABC finished with an average 3.800 million viewers and a 2.5/4.
UNI finished with a 0.8/1.
TEL finished with a 0.7/1.
Today In Communication History
On this date in 1942, American broadcasters introduce voluntary censorship.
Quote Of The Day
‘He conquers who endures.’
Persius
Cinema News
Box Office Weekend 2-4 December 2016 (Domestic)
#1 ‘Moana’ $28,373,000 in 3,875 locations
#2 ‘Fantastic Beasts’ $18,545,000 in 3,988 locations
#3 ‘Arrival’ $ 7,300,000 in 2,915 locations
#4 ‘Allied’ $ 7,050,000 in 3,160 locations
#5 ‘Dr. Strange’ $ 6,486,000 in 2,935 locations
#6 ‘Trolls’ $ 4,600,000 in 3,156 locations
#7 ‘Hacksaw Ridge’ $ 3,400,000 in 2,494 locations
#8 ‘Bad Santa 2’ $ 3,288,699 in 2,945 locations
#9 ‘Incarnate’ $ 2,659,000 in 1,737 locations
#10 ‘Almost Christmas’ $ 2,500,350 in 1,556 locations
Box Office Weekend 2-4 December 2016 (International)
#1 ‘Fantastic Beasts’ $ 60,400,000 in 67 territories
#2 ‘Your Name’ $ 41,000,000
#3 ‘Moana’ $ 32,000,000 in 54 territories
#4 ‘Underworld:Blood Wars’ $ 16,300,000 in 51 territories
#5 ‘Allied’ $ 12,100,000 in 36 territories
COMING SOON
‘Rogue One:A Star Wars Story‘ December 16, 2016
Valerian and the City of A Thousand Planets July 2017
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Across The Pond
BBC One #1 in the UK Sunday as ‘Planet Earth II’ top program.
BBC One
The Big One
620P ‘Countryfile‘
720P ‘Strictly Come Dancing‘ finished with an average 11.7 million viewers and a 44.6% share.
8P ‘Planet Earth II‘ finished with an average 11.9 million viewers and a 37.4% share.
9P ‘My Mother and Other Strangers’
BBC Two
The Little Two
7P ‘Live Snooker:UK Championship‘
ITV
The Independent One
7P ‘The Next Great Magician‘
8P ‘The X-Factor‘ finished with an average 6.65 million viewers.
9P ‘I’m A Celebrity.Get Me Out Of Here!‘ finished with an average 10.8 million viewers and a 44.5% share.
Channel 4
The Big Four
535P ‘Miracle on 34th Street‘
735P ‘Channel 4 News‘
8P ‘Escape To The Chateau‘
9P ‘Humans‘
Channel 5
The Viacom Five
550P ‘Bulletproof Monk‘
740P ‘Hellboy II:The Golden Army‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
It was an all-Nine day as Nine was #1 Sunday in Australia as ‘One Day Series – Australia V New Zealand’ was the top program and ‘Nine News’ was the #1 newscast.
Nine
The First Commercial Network in Australia finished with an estimated average 1.109 million viewers and a 36.7% share.
632P ‘One Day Series-Australia V New Zealand’ finished as the #1 program in Australia Sunday with an average 1.109 million viewers.
Seven
The Second Commercial Network in Australia finished with an estimated average 522,167 viewers and a 27.5% share.
7P ‘Sunday Night‘ finished with an average 645,000 viewers.
8P ‘Border Security: America’s Front Line‘ finished with an average 469,000 viewers.
830P ‘The Shawshank Redemption‘ finished with an average 458,000 viewers.
Ten
The Third Commercial Network in Australia finished with an estimated average 330,833 viewers and a 13.9% share.
7P ‘Modern Family‘ finished with an average 310,000 viewers
730P ‘We Bought A Zoo‘ rerun finished with an average 335,000 viewers.
ABC
The Alphabet Network in Australia finished with a 16.2% share.
743P ‘Joanna Lumley’s Japan‘ finished with an average 710,000 viewers.
831P ‘Poldark‘ finished with an average 536,000 viewers.
933P ‘Carlotta‘ did not finish in the top 20 programs.
SBS
The Special Broadcast System finished with a 5.6% share.
730P ‘This Is Greece With Michael Scott‘ did not finish in the top 20 programs.
830P ‘Shakespeare’s Tomb‘ did not finish in the top 20 programs.
925P ‘Hollow Crown: Henry V‘ did not finish in the top 20 programs.
Top Newscasts In Australia Sunday
#1 NINE NEWS SUNDAY Nine 1,172,000 viewers #1 every except Perth
#2 SEVEN NEWS – SUN Seven 1,024,000 viewers #1 in Perth
#3 ABC NEWS SUNDAY-EV ABC 724,000 viewers Melbourne top market
*MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Monday Australian Overnight TV Ratings
*MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Seven #1 Monday as Nine’s ‘A Current Affair’ top program.
Seven
The Second Commercial Network in Australia finished with a 26.5% share.
7P ‘Home and Away‘ finished with an average 707,000 viewers,
730P ‘The Big Bang Theory‘ finished with an average 460,000 viewers.
8P ‘The Big Bang Theory‘ rerun finished with an average 502,000 viewers.
830P ‘Gladiator‘ finished with an average 398,000 viewers.
Nine
The First Commercial Network in Australia Monday finished with an average 30.9% share.
‘A Current Affair’ top program in Australia Monday.
7P ‘A Current Affair‘ finished #1 overall with an average 763,000 viewers.
738P ‘RBT‘ finished with an average 736,000 viewers.
843P ‘Mission Impossible‘ did not finish in the top 20 programs.
Ten
The Third Commercial Network in Australia finished with a 17.6% share.
7P ‘The Project‘ finished with an average 567,000 viewers.
730P ‘All-Star Family Feud’ finished with an average 394,000 viewers.
830P ‘Life In Pieces‘ did not finish in the top 20 programs.
9P ‘Tropic Thunder‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 19.2% share.
730P ‘7.30‘ finished with an average 729,000 viewers.
801P ‘Back Roads‘ finished with an average 623,000 viewers.
833P ‘Restoration Man‘ finished with an average 559,000 viewers.
921P ‘Who Flew First: Challenging The Wright Brothers‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished with a 5.8% share.
730P ‘The Supervet‘ did not finish in the top 20 programs.
830P ‘OJ Simpson: Made In America‘ did not finish in the top 20 programs.
TOP NEWSCAST IN AUSTRALIA MONDAY
#1 SEVEN NEWS Seven 1,011,000 viewers #1 in Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 1,004,000 viewers #1 in Melbourne & Brisbane
#3 NINE NEWS 6:30 Nine 882,000 viewers #1 in Sydney
#4 NINE NEWS Nine 860,000 viewers Sydney top market
#5 ABC NEWS ABC 763,000 viewers Melbourne top market
#6 EYEWITNESS NEWS 1st @5P Ten 499,000 viewers Melbourne top market
Millennials Are Digital-Savvy Social Giants In Australia.
Television is still the primary outlet for news consumption for most Australians but millennials are shifting away from traditional channels, sourcing relevant content from social media. According to the latest research, social media is the most popular source of news for 31% of “trailing” millennials (aged 14-26) and 25% for “leading millennials” (aged 27-32). These findings were drawn from responses to the 2016 Deloitte Australian Media Consumer Survey, the fifth edition of the firm’s digital preferences study.
Comparatively, 20% of Generation X (aged 33-49) digest most of their news via social media, while just 6% of baby boomers (aged 50-68) use Facebook, Twitter or Instagram to find out what’s happening in the world.
Unsurprisingly, those aged 69 and above don’t use social media at all when consuming the news of the day.
Although the number of respondents engaging with social media on a daily basis only increased slightly (up 2% year-on-year to 61%), the fastest growth rates over the past four years have been among baby boomers (38%) and matures (40%). While Facebook is the most popular of all networks (93% of Aussie social media users are active on Facebook), Deloitte suggest for some, it may be starting to lose its appeal. “Using Facebook can perhaps now best be seen as something of a habit, less about real connections and more about keeping up with the facade that people curate (intentionally or not) on their profile pages,” the report said. “Younger generations are not the most represented on Facebook, it’s their parents and grandparents.”
96% of boomers using social media are active on Facebook, compared with 92% of leading millennials and 88% of trailing millennials. “The youngest generation, the most prolific users of social media, are looking further for their social media needs and newer (post-2010) social networks are catching on,” the report said. The inclination to discover news through social media may be attributed to the fact that smartphone ownership among Aussies almost doubled over the last four years, from 46% in 2012 to 86% in 2016. Companies and brands, including the curators of news and current affairs, have shifted from being on social to being social by embracing the style, format, language and tone of the social media environment.
Through the use of hashtag campaigns, viral marketing, visual content and interactive discussions businesses are able to more effectively engage consumers, share brand messages and grow their social communities.
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: Mobile Consumption Dominating. Retailers Still Dragging Their Feet In The Mobile Transition 🆕💡💭🌎💬 – http://eepurl.com/cl5L7b
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Jon Batiste
OVERTHESHOULDERMEDIA 