The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Saturday, November 26, 2016.
The World was into Football, Dancing and Cricket on Saturday.
ABC #1 broadcast network as ‘College Football‘ featuring Florida v Florida State was the top broadcast program and #1 program overall.
In the UK, BBC One #1 as ‘Strictly Come Dancing‘ was the top program.
In Australia, ‘Nine‘ finished #1 broadcast network as ‘Seven News‘ was the #1 newscast as ‘Third Test:Australia vs South Africa D3‘ finished as the #1 program.
‘Fantastic Beasts and Where To Find Them‘ #1 at the U.S. box office on the weekend 18-20 November 2016.
‘Fantastic Beasts and Where To Find Them‘ #1 at the International box office weekend 18-20 November 2016.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female.
Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it has 106,312 users and 157,657 clipbooks with 797,479 visitors and 442,688 unique visitors with over 3.811 million page views. 4 minutes 58 seconds average time spent on spent on site since the beginning. In November, average time spent on site is 5 minutes 26 seconds. This past week, it introduced the ability to upload multiple photos at the same time; allows you to insert links referring to another website in your clipbooks and you can search for titles, content and authors. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Saturday, November 26, 2016 (Posted on November 27, 2016)
ABC #1 Saturday as ‘College Football’ Florida v Florida State top program.
ABC
The Alphabet Network
8P ‘College Football‘ featuring the Florida Gators v Florida State Seminoles from Tallahassee finished with an average 6.220 million viewers.
9P ‘College Football‘ finished with an average 6.616 million viewers.
10P ‘College Football‘ finished with an average 6.011 million viewers.
NBC
The Peacock Network
8P ‘The National Dog Show‘ finished with an average 3.032 million viewers.
9P ‘My Week With Marilyn‘ finished with an average 3.145 million viewers.
10P ‘My Week With Marilyn‘ finished with an average 2.250 million viewers.
CBS
The Tiffany Network
8P ‘Robbie The Reindeer‘ finished with an average 2.669 million viewers.
830P ‘Robbie The Reindeer‘ finished with an average 2.142 million viewers.
9P ‘The Story of Santa Claus‘ finished with an average 2.224 million viewers.
10P ‘48 Hours‘ finished with an average 3.390 million viewers.
FOX
The Animal Network of Broadcast
8P ‘Pac 12 Football‘ featuring the Utah Utes v Colorado Buffalo from Boulder, CO., finished with an average 2.612 million viewers.
9P ‘Pac 12 Football‘ finished with an average 2.419 million viewers.
10P ‘Pac 12 Football‘ finished with an average 2.604 million viewers.
For The Record
ABC finished with an average 6.282 million viewers.
NBC finished with an average 2.809 million viewers.
CBS finished with an average 2.673 million viewers.
FOX finished with an average 2.545 million viewers
Today In Communication History
On this date in 1980, the series ‘Bosom Buddies’ debuted on ABC, starring the guy who just won the Presidential Medal of Freedom this week.
Quote Of The Day
‘A mind that is stretched by a new experience can never go back to its old dimensions’
Oliver Wendell Holmes, Jr.
Scott Pelley Awarded the Walter Cronkite Award 2016
Social Media Research
Social Networking Platforms’ User Demographics Today
Facebook continues to be by far the most popular social media platform, used by 79% of online adults in the US, according to a new study from the Pew Research Center’s Internet & American Life Project. Beyond Facebook, other major platforms are tightly bunched, with Instagram overtaking Pinterest in adoption. The report breaks down adoption by demographic, allowing us to make some comparisons with a similar survey conducted last year.
The following is a brief overview of some of the highlights from the report.
Facebook
With 79% adoption among online adults, Facebook use has increased from 72% in the same survey conducted last year. Facebook use remains most popular among 18-29-year-olds (88%), with women (83%) continuing to be more likely to use the platform than men (75%).
Compared to last year’s results, the biggest changes in adoption were for:
– Men (75%, up from 66%);
– Adults aged 65 and up (62%, up from 48%);
– Those who have completed some college (82%, up from 72%);
– Adults with household income of less than $30k per year (84%, up from 73%); and
– Adults living in rural areas (81%, up from 67%).
The only demographic to see a very slight decrease in adoption was the affluent ($75k+) population, with the 77% adoption rate down a point from last year.
Instagram
Instagram adoption has grown by 4% points year-over-year to reach almost one-third (32%) of online adults in the US. Like Facebook, it’s more popular with women (38%) than men (26%), though there’s a much stronger age skew in play than for Facebook, with a more than 50%-point difference in adoption between the youngest adults (18-29: 59%) and the oldest (65+: 8%).
In terms of trends from last year, the biggest changes are for:
– Women (38%, up from 31%);
– Adults aged 50-64 (18%, up from 11%);
– Those with a college degree and higher (33%, up from 26%);
– Adults with household income of less than $30k per year (38%, up from 26%); and
– Adults living in rural areas (31%, up from 18%).
Pinterest
The only platform of the 5 not to see any increase in adoption, Pinterest is reportedly used by 31% of online adult respondents to the survey, which was conducted in March and April of this year. Pinterest continues to be heavily favored by women (45% adoption), at a rate more than double that of men (17%). Adoption rates actually fell for some demographic groups, most notably for those living in households with income between $30k and $75k per year, as well as rural Americans.
The largest shifts were observed for:
– Adults aged 50-64 (28%, up from 24%);
– Adults with household income of less than $30k per year (30%, up from 24%);
– Adults with household income of $50-75k per year (31%, down from 41%); and
– Adults living in rural areas (25%, down from 31%).
LinkedIn
LinkedIn has seen a comparatively rapid increase in adoption, up 4% points to 29%. As with last year’s results, LinkedIn is more popular among men (31%) than women (27%), with the gap widening over the past year. This year, adoption is actually slightly higher among 18-29-year-olds (34%) than 30-49-year-olds (33%), whereas last year LinkedIn was the only platform of the 5 which didn’t see its highest adoption rate (on an age basis) among the 18-29 bracket.
In terms of adoption rates, the biggest changes were for:
– Men (31%, up from 26%);
– 18-29-year-olds (34%, up from 22%);
– Adults aged 65 and older (20%, up from 12%);
– Adults with household income of $30-50k per year (13%, down from 21%); and
– Rural Americans (18%, up from 12%).
Twitter
Twitter is used by about one-quarter (24%) of online adults, per the survey, statistically unchanged from last year, though up directionally by a point. This is the platform with the narrowest gender gap, as a slight drop among men and a more sizable increase among women has brought them to virtual parity in adoption rates.
Looking at year-over-year shifts, the largest were for:
– Women (25%, up from 21%);
– 30-49-year-olds (23%, down from 29%);
– 50-64-year-olds (21%, up from 13%);
– Urban Americans (26%, down from 30%); and
– Rural Americans (24%, up from 15%).
Site Usage: Frequency and Cross-Over
Facebook continues to have the heaviest engagement of the 5 platforms, per the study, with about three-quarters (76%) of its users saying they access the platform on a daily basis. Instagram is next, with a slight majority (51%) using the platform on a daily basis. LinkedIn is last on this measure, with fewer than 1 in 5 (18%) using it daily.
Meanwhile, a majority (56%) of online adults use more than one of the 5 platforms measured, though that isn’t a significant rise from 52% in 2014. Given Facebook’s near ubiquity, it’s not surprising that it’s used by the vast majority of users of other sites (for example, 95% of Instagram users also use Facebook).
In terms of other “reciprocity”:
– Almost two-thirds (65%) of Twitter users also use Instagram;
– Close to 6 in 10 (57% of) Pinterest users also use Instagram; and
– A majority (54%) of Twitter users also use LinkedIn.
Source:Via eMarketer, the report is based on a Pew Research Center survey conducted March 7-April 4, 2016, among a national sample of 1,520 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia. Of these respondents, 381 were interviewed on a landline telephone, and 1,139 were interviewed on a cellphone, including 636 who had no landline telephone. The survey was conducted by interviewers at Princeton Data Source under the direction of Princeton Survey Research Associates International.
Cinema News
Box Office Weekend 18-20 November 2016 (Domestic)
#1 ‘Fantastic Beasts’ $75,000,000 in 4,144 locations
#2 ‘Doctor Strange BV $17,676,000 in 3,694 locations
#3 ‘Trolls’ $17,500,000 in 3,945 locations
#4 ‘Arrival’ $11,800,000 in 2,335 locations
#5 ‘Almost Christmas’ $ 7,040,000 in 2,379 locations
#6 ‘Hacksaw Ridge’ $ 6,750,000 in 2,883 locations
#7 ‘The Edge of 17’ $ 4,825,000 in 1,945 locations
#8 ‘Bleed For This’ $ 2,357,946 in 1,549 locations
#9 ‘The Accountant’ $ 2,115,000 in 1,423 locations
#10 ‘Shut In’ $ 1,600,000 in 1,549 locations
Box Office Weekend 18-20 November 2016 (International)
#1 ‘Fantastic Beasts’ $143,300,000 in 64 territories
#2 ‘Dr. Strange’ $ 26,000,000 in 54 territories
#3 ‘I’m Not Madam Bovary’ $ 27,925,000 in 5 territories
#4 ‘Trolls’ $ 10,000,000 in 67 territories
#5 ‘Deep Water Horizon’ $ 8,200,000 in 27 territories
#6 ‘Arrival’ $ 6,470,000 in 27 territories
COMING SOON
‘Rogue One:A Star Wars Story‘ December 16, 2016
Valerian and the City of A Thousand Planets July 2017
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (156). We are thankful to all of you with more than 61,043 views. Top areas in the world viewing overtheshouldermedia on Monday came from the United States, the United Kingdom, Australia, Canada, European Union, Ireland, Jersey, France, Spain, Belgium, Denmark, Norway, Finland, Germany, Italy, Hungary, Poland, Austria, Russia, Estonia, Romania, Kazakhstan, United Arab Emirates, Indonesia, Singapore, Solomon Islands, Philippines, Vietnam, Egypt, Ethiopia, Kenya, Brazil, Columbia and Curaçao.
Across The Pond
BBC One finished #1 as ‘Strictly Come Dancing’ was the top program anywhere peaking with over 11.5 million viewers.
BBC One
The Big One
7P ‘Strictly Come Dancing‘ finished #1 Saturday in the UK with 10.5 million viewers, peaking at 11.5 million viewers, the largest television audience in the English Speaking world Saturday evening.
810P ‘Michael MacIntyre’s Big Show‘
910P ‘Casual+y‘
BBC Two
The Little Two
730P ‘International Rugby Union‘ featuring England v Argentina
830P ‘Sold! Inside The World Biggest Auction House‘
930P ‘The Brits Who Designed The Modern World‘
ITV
The Independent One
7P ‘Meet The Parents‘
8P ‘The X-Factor’ finished with an average 5.7 million viewers as it peaked with 6.6 million viewers.
950P ‘I’m A Celebrity. Get Me Out Of Here! 2016 Highlights‘ pushed to a later start, this phenom drew an average 7.4 million viewers.
Channel 4
The Big Four
7P ‘China:Between Clouds and Dreams‘
8P ‘Britain At Low Tide‘
9P ‘Fast and Furious 6‘
Channel 5
The Viacom Five
710P ‘NCIS:Los Angeles‘
8P ‘NCIS:New Orleans‘
9P ‘Football on 5:The Championship‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Nine #1 Saturday in Australia as ‘Third Test:Australia v South Africa D3’ top program.
Nine
The First Commercial Network in Australia finished with a 36.1% share.
728P ‘Third Test:Australia v South Africa D3‘ finished with an average 786,000 viewers.
945P ‘Yes Man‘ finished with an average 323,000 viewers.
Seven
The Second Commercial Network in Australia finished with a 26.7% share.
7P ‘Willy Wonka and the Chocolate Factory‘ finished with an average 386,000 viewers.
910P ‘Dumb and Dumber 2‘ did not finish in the top 20 programs.
Ten
The Third Commercial Network in Australia finished with a 10.7% share.
630P ‘Scorpion‘ (‘Da Bomb’) finished with an average 218,000 viewers.
730P ‘MacGyver‘ did not finish in the top 20 programs.
830P ‘Hawaii Five-0‘ did not finish in the top 20 programs.
930P ‘NCIS:Los Angeles‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 19.1% share.
730P ‘Doc Martin‘ rerun (‘Control-alt-delete’) finished with an average 600,000 viewers.
819P ‘Grantchester‘ rerun finished with an average 466,000 viewers.
907P ‘Inspector George Gently‘ rerun finished with an average 393,000 viewers
SBS
The Special Broadcast Service in Australia finished with a 7.3% share.
730P ‘Secrets of Britain’ did not finish in the top 20 programs.
835P ‘Monty Python’s Life Of Brian‘ did not finish in the top 20 programs.
Top Newscasts In Australia Saturday
#1 SEVEN NEWS – SAT Seven 921,000 viewers #1 in Sydney, Brisbane & Perth
#2 NINE NEWS SATURDAY Nine 819,000 viewers #1 in Melbourne & Adelaide
#3 ABC NEWS-SA ABC 689,000 viewers Sydney top market
#4 TEN EYEWITNESS NEWS SAT TEN 307,000 viewers Melbourne top market
*SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Sunday Australian Overnight TV Ratings
*SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Nine #1 in Australia Sunday as ‘Third Test: Australia v South Africa’ top program.
Nine
The First Commercial Network in Australia finished Sunday with an average 715,000 viewers and a 30.3% share.
6P ‘Third Test:Australia v South Africa‘ D4 finished with an average 1.056 million viewers.
728P ‘Third Test:Australia v South Africa‘ N4 finished with an average 545,000 viewers.
945P ‘60 Minutes‘ finished with an average 319,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 648,500 viewers and a 31.0% share.
7P ‘Sunday Night‘ finished with an average 840,000 viewers.
8P ‘Border Security: America’s Frontline‘ finished with an average 624,000 viewers.
830P ‘Blended‘ finished with an average 529,000 viewers.
Ten
The Third Commercial network in Australia finished with a 13.7% share.
6P ‘Family Feud Sunday‘ finished with an average 294,000 viewers.
630P ‘All Star Family Feud‘ rerun finished with an average 285,000 viewers.
730P ‘Modern Family‘ finished with an average 316,000 viewers.
8P ‘Modern Family‘ rerun finished with an average 360,000 viewers.
830P ‘The Fault In Our Stars‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 18.4% share.
628P ‘QI‘ did not finish in the top 20 programs.
731P ‘Crowded House Live At Sydney Opera House‘ finished with an average 643,000 viewers.
SBS
The Special Broadcast Service in Australia finished #5 Sunday with a 6.7% share.
730P ‘This Is Greece With Michael Scott‘ finished with an average 254,000 viewers.
830P ‘Egypt’s Lost Queens‘ did not finish in the top 20 programs.
930P ‘Hollow Crown: Henry Iv Part 2‘ did not finish in the top 20 programs.
Top Newscasts In Australia Sunday
#1 SEVEN NEWS – SUN Seven 1,171,000 viewers #1 in Sydney & Perth
#2 NINE NEWS SUNDAY Nine 1,164,000 viewers #1 in Melbourne, Brisbane & Adelaide
#3 ABC NEWS SUNDAY-EV ABC 681,000 viewers Melbourne top market
#4 TEN EYEWITNESS NEWS SUN Ten 260,000 viewers Melbourne top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: Mobile Consumption Dominating. Retailers Still Dragging Their Feet In The Mobile Transition 🆕💡💭🌎💬 – http://eepurl.com/cl5L7b
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
The Beatles
OVERTHESHOULDERMEDIA 