The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Monday, November 14, 2016.
ABC #1 broadcast network as ‘Dancing With The Stars‘ was the top broadcast program overall.
ESPN #1 cable network as ‘Monday Night Football‘ featuring Cincinnati Bengals v New York Giants was the top cable program.
UNI finished #1 Hispanic network as ‘Señora Acero 3:La Coyote‘ was the top Hispanic program.
In the UK, ITV #1 as ‘I’m A Celebrity. Get Me Out Of Here!‘ was the top program.
In Australia, ‘Ten‘ finished #1 broadcast network as ‘Seven News‘ was the #1 newscast as ‘A Current Affair‘ finished as the #1 program.
‘Doctor Strange‘ #1 at the U.S. box office on the weekend 11-13 November 2016.
‘Doctor Strange‘ #1 at the International box office weekend 11-13 November 2016.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 milllion active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it captured it’s 100,000 users this week. To date it has 101,909 users and 150,364 clipbooks with 763,962 visitors and 426,155 unique visitors with over 3.651 million page views. 4 minutes 57 seconds average time spent on spent on site since the beginning. In November, average time spent on site is 5 minutes 50 seconds. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 TUESDAY AUSTRALIAN TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Monday, November 14, 2016 (Posted on November 15, 2016)

ESPN finished #1 Monday and ABC #1 broadcast network Monday as ‘Dancing With The Stars’ finished as the top program with over 11 million viewers.
ESPN
Mickey’s Sports Network had ‘MNF’.
8P ‘Monday Night Football pre-game‘ finished with an average 1.642 million viewers.
830P ‘Monday Night Football‘ finished with an average 10.715 million viewers.
9P ‘Monday Night Football‘ finished with an average 10.715 million viewers.
10P ‘Monday Night Football‘ finished with an average 10.715 million viewers.
ABC
The Alphabet Network on Monday had dancing and one of the best new cancelled shows of the season.
8P ‘Dancing With The Stars‘ finished #1 overall with an average 11.311 million viewers and an 8.1/12.
9P ‘Dancing With The Stars‘ finished #1 in the timeslot with an average 11.224 million viewers and an 8.0/12.
10P ‘Conviction‘ finished with an average 4.314 million viewers and a 3.1/6. This is a Must See TV/ON DEMAND/Streaming episode. If only ABC would leave out the ‘ABC T&A’ portion of this series, it would be exceptional.
NBC
The Peacock Network had singing and a very good new drama at 10P.
8P ‘The Voice‘ finished with an average 10.353 million viewers and a 6.4/10.
9P ‘The Voice‘ finished with an average 9.839 million viewers and a 6.2/10.
10P ‘Timeless‘ finished with an average 4.845 million viewers and a 3.1/6.
CBS
The Tiffany Network had their historic Monday comedy slate plus a gang of geniuses.
8P ‘Keven Can Wait‘ finished with an average 7.101 million viewers and a 4.6/7.
830P ‘Man With A Plan‘ finished with an average 6.188 million viewers and a 3.9/6.
9P ‘2 Broke Girls‘ finished with an average 5.186 million viewers and a 3.5/5.
930P ‘The Odd Couple‘ finished with an average 4.709 million viewers and a 3.1/5.
10P ‘Scorpion‘ finished #1 in the time slot with an average 7.172 million viewers and a 4.8.9.
FOX
The Animal Network of Broadcast had Jim and the Devil for a great evening.
8P ‘Gotham‘ finished with an average 3.597 million viewers and a 2.6/4.
9P ‘Lucifer‘ finished with an average 3.886 million viewers and a 2.7/4.
The CW
The Little Network That Couldn’t had a couple of girls.
8P ‘Supergirl‘ finished with an average 2.612 million viewers and a 2.0/3.
9P ‘Jane The Virgin‘ finished with an average 1.404 million viewers and a 0.8/1.
The Record
ESPN finished #1 overall and #1 cable network Monday in prime time with an average 9.203 million viewers.
ABC finished #1 broadcast network Monday in prime time with an average 8.950 million viewers and a 6.3/10.
NBC finished with an average 8.346 million viewers and a 5.2/8.
CBS finished with an average 6.255 million viewers and a 4.1/7.
FOX finished with an average 3.742 million viewers and a 2.6/4.
FNC finished with an average 3.715 million viewers.
USA finished with an average 2.878 million viewers.
The CW finished with an average 2.008 million viewers and a 1.4/2.
VH1 finished with an average 1.851 million viewers.
UNI finished with an average 1.839 million viewers and a 1.0/2.
TEL finished with an average 1.831 million viewers and a 1.0/2.
MSNBC finished with an average 1.260 million viewers.
CNN finished with an average 1.067 million viewers.
Today In Communication History
On this date in 1989, Time Warner introduced cable’s first all-comedy channel, simply called The Comedy Channel. Its programming ranged from episodes of Mystery Science Theater 3000 to its original program, Short Attention Span Theater, a mash-up of clips from comedy films and stand-up performances along with entertainment news and commentary from the show’s hosts, which included Jon Stewart, Marc Maron, Laura Kightlinger and Brian and Dennis Regan. Nearly five months later, Viacom launched the competing Ha! network, which filled its hours primarly with sitcoms and sketch comedy shows. On April Fool’s Day, 1991, the competing channels merged to create CTV: The Comedy Network. Two months later, it was re-named Comedy Central.
How It All Began

The first known photograph of a moving image produced by Baird’s “televisor”, circa 1926 (The subject is Baird’s business partner Oliver Hutchinson)
The word ‘television’ comes from Ancient Greek τῆλε (tèle), meaning “far”, and Latin visio, meaning “sight”. The first documented usage of the term dates back to 1900, when a Russian scientist Constantin Perskyi used it in a paper that he presented in French at the 1st International Congress of Electricity, which ran from 18 to 25 August 1900 during the International World Fair in Paris. He was Professor of Electricity at the Artillery Academy of Saint Petersburg. His paper referred to the work of other experimenters in the field, including Nipkow and Bachmetiev (Порфирий Иванович Бахметьев), who were attempting to use the photoelectric properties of selenium as the basis for their research in the field of image transmission.
Quote Of The Day
‘You call my candidate a horse thief, and I call yours a lunatic, and we both of us know it’s just till election day. It’s an American custom, like eating corn on the cob. And, afterwards, we settle down quite peaceably and agree we’ve got a pretty good country – until next election.’
Stephen Vincent Benet
Mobile Research
Millennials And Mobile
What do they like? Where do they shop? How do they make purchases? They are quickly becoming the largest and most influential population of consumers. According to Bronto, along with Apparel Magazine, eMarketer reports the following:
◉ More than one-third of Millennials shop on mobile devices at least once a month or more and 1 in 2 use mobile for shopping outside the store.
◉ 36% of Millennials actually leverage mobile while shopping in store.
◉ Millennials are tech savvy and have never really known life without being online. Millennials know they have options and like to be in control of the shopping and buying process. They want to interact with your brand and expect you to understand them on an individual level, which is key to capturing this group.
SMARTPHONE-OWNING MILLENNIALS:
◎ 39% Remain loyal to brands that are up-to-date with tech.
◎ 55% Say app stores have helped them discover brands.
◎ 47% Noted that someone else’s following, liking, pinning or tweeting info on social media had helped introduce them
to a brand.
◎ 52% Say that the importance of a brand’s use of technology is more important than brand name $170 billion in
purchasing power.
◉ Millennials, born between 1977 and 1995, number a staggering 79 million, and will soon surpass Baby Boomers as the largest age group.
◉ Millennials are expected to occupy 36% of the U.S. workforce by 2025.
◉ When asked what makes their generation unique, Millennials ranked “Technology Use” No.1 (24%), followed by “Music/ Pop
Culture” (11%) and “Liberal/Tolerant” (7%). By contrast, Boomers ranked “Work Ethic”as the most defining characteristic
of their generation.
◉ MILLENNIALS BELIEVE THAT:
◎ 54% believe new technology helps them be closer to their friends and family.
◎ MORE THAN 74% believe new technology makes their lives easier.
◉ Millennials log 20-21 hours each month on social media.
◉ 32% of the younger half of Millennials (age 18-24) use social media from the bathroom.
◉ 83% of Millennials sleep with their smartphones.
◉ 51% of the older crew of Millennials (age 25-34) take time out of their work day to use social networking at the
office, more than any other age group.
◉ Millennials Have expectations for brands’ technology as 41% react favorably to engaging digital content.
Cinema News
Box Office Weekend 11-13 November 2016 (Domestic)
#1 ‘Dr. Strange’ $43,000,000 in 3,882 locations
#2 ‘Trolls’ $34,800,000 in 4,066 locations
#3 ‘Arrival’ $23,400,000 in 2,317 locations
#4 ‘Almost Christmas’ $15,300,000 in 2,376 locations
#5 ‘Hacksaw Ridge’ $11,500,000 in 2,971 locations
#6 ‘The Accountant’ $ 4,400,000 in 2,342 locations
#7 ‘Shut In’ $ 3,800,000 in 2,886 locations
#8 ‘Boo!A Medea Halloween’ $ 3,500,000 in 2,104 locations
#9 ‘Jack Reacher:NeverGoB’ $ 3,300,000 in 3,070 locations
#10 ‘Inferno’ $ 3,250,000 in 2,656 locations
Box Office Weekend 11-13 November 2016 (International)
#1 ‘Dr. Strange’ $ 60,200,000
#2 ‘Trolls’ $ 18,300,000
#3 ‘Arrival’ $ 10,000,000
#4 ‘Hacksaw Ridge’ $ 3,700,000
COMING SOON
‘Rogue One:A Star Wars Story‘ December 16, 2016
Valerian and the City of A Thousand Planets July 2017
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, Solomon Islands, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (156). We are thankful to all of you with more than 61,043 views. Top areas in the world viewing overtheshouldermedia on Sunday came from the United States, the United Kingdom, Australia, Canada, European Union, Ireland, France, Spain, Belgium, Finland, Germany, Italy, Hungary, Austria, Russia, Kazakhstan, Solomon Islands, Kenya and Brazil.
ITV
The Independent One
8P ‘Gino’s Italian Escape‘
830P ‘Coronation Street‘
9P ‘I’m A Celebrity. Get Me Out Of Here!‘ ratings delayed. Will be posted when available.
BBC One
The Big One
8P ‘EastEnders‘
830P ‘Children In Need Rocks for Terry‘
BBC Two
The Little Two
8P ‘University Challenge‘
830P ‘Only Connect‘
9P ‘NW‘ finished with an average 1.0 million viewers.
Channel 4
The Big Four
8P ‘Supershoppers‘
830P ‘Tricks of the Restaurant‘
9P ‘SAS:Who Dares Wins‘
Channel 5
The Viacom Five
8P ‘All New Traffic Cops‘
9P ‘Chris Tarrant:Extreme Railways‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Ten
The Third Commercial Network in Australia finished with an average 775,400 viewers and a 19.6% share.
7P ‘The Project‘ finished with an average 621,000 viewers.
730P ‘Trump: First Interview A Project Special‘ finished with an average 779,000 viewers.
830P ‘Have You Been Paying Attention?‘ finished with an average 849,000 viewers.
930P ‘Life In Pieces‘ did not finish in the top 20 programs.
Nine
The First Commercial Network in Australia finished with and average 717,800 viewers and a 25.6% share.
7P ‘A Current Affair‘ finished #1 overall on Monday with an average 911,000 viewers.
736P ‘RBT‘ finished with an average 744,000 viewers.
840P ‘Hyde & Seek‘ finished with an average 595,000 viewers.
944P ‘Australian Crime Stories‘ did not finish in the top 20 programs.
Seven
The Second Commercial Network in Australia finished with a 27.6% share.
7P ‘Home and Away‘ finished with an average 717,000 viewers.
730P ‘The X-Factor Live‘ finished with an average 697,000 viewers.
840P ‘Australia Beyond 2020 Ep: 1‘ did not finish in the top 20 programs.
940P ‘The Big Bang Theory‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with and average 630,167 viewers and a 19.6% share.
730P ‘7.30‘ finished with an average 657,000 viewers.
801P ‘Australian Story‘ finished with an average 670,000 viewers.
835P ‘Four Corners‘ finished with an average 635,000 viewers.
924P ‘Media Watch‘ finished with an average 637,000 viewers.
939P ‘Q&A‘ finished with an average 547,000 viewers.
SBS
The Special Broadcast Service in Australia finished #5 Monday with a 5.9% share.
730P ‘The Supervet‘ did not finish in the top 20 programs.
830P ‘The Supervet:Bionic Stories‘ did not finish in the top 20 programs.
930P ‘Cats Uncovered‘ did not finish in the top 20 programs.
TOP NEWSCASTS IN AUSTRALIA MONDAY
#1 SEVEN NEWS Seven 1,124,000 viewers #1 in Sydney, Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 1,049,000 viewers Melbourne top market
#3 NINE NEWS Nine 1,028,000 viewers #1 in Melbourne & Brisbane
#4 NINE NEWS 6:30 Nine 998,000 viewers Melbourne top market
#5 ABC NEWS ABC 767,000 viewers Sydney top market
#6 EYEWITNESS NEWS 1st @5P Ten 493,000 viewers Sydney top market
*TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Tuesday Australian Overnight TV Ratings
*TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Seven
The Second Commercial Network in Australia finished with an average 670,800 viewers and a 30.7% share.
7P ‘Home and Away‘ finished with an average 680,000 viewers.
730P ‘First Dates‘ finished with an average 803,000 viewers.
840P ‘Gold Coast Medical‘ finished with an average 584,000 viewers.
940P ‘Cold Feet‘ did not finish in the top 20 programs.
Nine
The First Commercial Network in Australia finished with an average 601,600 viewers and a 26.9% share.
7P ‘A Current Affair‘ finished #1 overall with an average 826,000 viewers.
735P ‘The Big Bang Theory‘ finished with an average 720,000 viewers.
804P ‘The Big Bang Theory‘ rerun finished with an average 590,000 viewers.
836P ‘Unreal Estate‘ finished with an average 436,000 viewers.
937P ‘An Hour To Save Your Life‘ did not finish in the top 20 programs.
Ten
The Third Commercial Network in Australia finished with a 16.4% share.
7P ‘The Project‘ finished with an average 491,000 viewers.
730P ‘Jamie’s Super Food Family Classics‘ did not finish in the top 20 programs.
830P ‘NCIS‘ did not finish in the top 20 programs.
930P ‘NCIS:Los Angeles‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 18.3% share.
730P ‘7.30‘ finished with an average 721,000 viewers.
801P ‘Catalyst‘ finished with an average 550,000 viewers.
833P ‘Streets Of Your Town‘ finished with an average 575,000 viewers.
932P ‘Harry Seidler: Modernist‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service finished with an 7.3% share.
730P ‘Who Do You Think You Are?‘ did not finish in the top 20 programs.
830P ‘Insight‘ did not finish in the top 20 programs.
930P ‘Dateline‘ did not finish in the top 20 programs.
Top Newscasts In Australia Tuesday
#1 SEVEN NEWS Seven 954,000 viewers #1 in Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 929,000 viewers Melbourne top program
#3 NINE NEWS 6:30 Nine 896,000 viewers #1 in Sydney & Melbourne
#4 NINE NEWS Nine 876,000 viewers #1 in Brisbane
#5 ABC NEWS ABC 774,000 viewers Melbourne top program
#6 EYEWITNESS NEWS 1st @5P Ten 439,000 viewers Melbourne top program
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: Mobile Consumption Dominating. Retailers Still Dragging Their Feet In The Mobile Transition 🆕💡💭🌎💬 – http://eepurl.com/cl5L7b
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page