The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Friday, November 4, 2016.
CBS #1 broadcast network as ‘Blue Bloods‘ was the top broadcast program overall.
In the UK, TV ratings delayed. Will be posted when available.
In Australia, ‘Seven‘ finished #1 broadcast network as ‘Seven News‘ was the #1 newscast as ‘Better Homes & Gardens‘ finished as the #1 program.
‘Boo! A Medea Halloween‘ #1 at the U.S. box office on the weekend 28-30 October 2016.
‘Doctor Strange‘ #1 at the International box office weekend 28-30 October 2016.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 million active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it captured it’s 100,000 users this week. To date it has 101,909 users and 150,364 clipbooks with 763,962 visitors and 426,155 unique visitors with over 3.651 million page views. 4 minutes 57 seconds average time spent on spent on site since the beginning. In November, average time spent on site is 5 minutes 50 seconds. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Friday, November 4, 2016 (Posted on November 5, 2016)

CBS was #1 Friday as ‘Blue Bloods’ was the top program but it was ‘Hawaii Five-0′ that left fans and McGarrett with closure.Catherine is forever gone’
CBS
The Tiffany Network was back on top Friday in prime time as one of the most powerful Friday lineups, builds momentum.
8P ‘MacGyver‘ finished #1 in the time slot with an average 7.597 million viewers.
9P ‘Hawaii Five-0‘ finished #1 in the time slot with an average 9.376 million viewers as Catherine comes back. This is a Must See TV ON DEMAND/Streaming episode.
10P ‘Blue Bloods‘ finished #1 overall in prime time as it drew an average 9.612 million viewers.
ABC
The Alphabet Network finished #2 Friday.
8P ‘Last Man Standing‘ finished with an average 6.204 million viewers.
830P ‘Dr. Ken‘ finished with an average 4.184 million viewers.
9P ‘Shark Tank‘ finished with an average 5.199 million viewers.
10P ‘20/20‘ finished with an average 3.762 million viewers.
NBC
The Peacock Network finished #3 on Friday.
8P ‘Caught On Camera with Nick Cannon‘ finished with an average 2.736 million viewers.
9P ‘Dateline‘ finished with an average 4.578 million viewers.
10P ‘Dateline‘ finished with an average 4.968 million viewers.
FOX
The Animal Network of Broadcast without baseball falls into #4 place.
8P ‘Hell’s Kitchen‘ finished with an average 3.355 million viewers.
9P ‘The Exorcist‘ finished with an average 1.931 million viewers.
The CW
The Little Network That Couldn’t absolutely didn’t.
8P ‘The Vampire Diaries‘ finished with an average 987,000 viewers.
9P ‘Crazy Ex-Girlfriend‘ finished with an average 559,000 viewers.
For The Record
CBS finished #1 Friday in prime time with an average 8.861 million viewers.
ABC finished #2 with an average 4.718 million viewers.
NBC finished #3 with an average 4.094 million viewers.
FOX finished with an average 2.643 million viewers.
The CW finished with an average 773,000 viewers.
Today In Communication History
On this date in 1944, following a report by Edward R. Murrow the day before about the Nazi’s use of television in Paris, CBS correspondent Charles Collingwood reports on a visit to the laboratories of Compagnie des Compteurs at Montrouge, near Paris, where research under René Barthélemy has continued during the occupation. A system of 819 lines is completed. A high definition 1015- and 1042-line systems has been under development since 1940 at an R&D cost of more than Ffr 10m. Compagnie des Compteurs has formed a subsidiary called Compagnie Francaise de Télévision. Collingwood also reports on a visit to the former German television studios in Paris.
Quote Of The Day
‘Today you are you! That is truer than true! There is no one alive who is you-er than you!’
Dr. Seuss
Social Media Research
Among Affluents, Millennials Spend the Most Time Online
18- to 34-year-olds with affluent incomes go online more than 7 hours a day
Affluent millennials spend about twice as much time online as seniors with the same income level, according to research from July 2016. Regardless of age, however, the average affluent internet user in the US spends significant amounts of time with the internet on a regular basis.
According to polling by Ipsos, the average millennial with household income of at least $100,000 spends 53 hours per week online, more than their counterparts in any other generation. Gen X affluents are almost 10 hours behind.
Assuming equal amounts of time spent online each day of the week, that translates to about 7.5 hours of daily internet time for millennial affluent internet users, about 6.5 hours for Gen Xers, about 5.3 hours for baby boomers and 4 hours for seniors.
For comparison, eMarketer estimates that the average US adult internet user spends 2 hours 49 minutes each day going online via desktop or laptop PCs, and the average adult smartphone user spends an additional 2 hours 30 minutes each day on nonvoice mobile activities. The average US adult spends a total of 5 hour 42 minutes on digital media activities each day.
According to Ipsos, the mobile activities of affluents are familiar among the general population as well. The two leading smartphone activities, the survey found, were sending and receiving emails along with using apps, each chosen by 72% of respondents.
Similar shares of affluent smartphone users checked the weather and looked up directions, though activities dealing with pictures were somewhat less common.
UK-based research on affluents and social media found they were more likely to be active on several platforms than any other income group.
Cinema News
Box Office Weekend 28-30 October 2016 (Domestic)
#1 ‘Boo!A Medea Halloween’ $17,220,312 in 2,299 locations
#2 ‘Inferno’ $14,860,425 in 3,576 locations
#3 ‘Jack Reacher:NeverGoB’ $ 9,640,747 in 3,780 locations
#4 ‘The Accountant’ $ 8,481,052 in 3,402 locations
#5 ‘Ouija: Origin of Evil’ $ 7,110,185 in 3,168 locations
#6 ‘The Girl On A Train’ $ 4,387,015 in 2,758 locations
Box Office Weekend 28-30 October 2016 (International)
#1 ‘Dr. Strange’ $86,000,000
#2 ‘Trolls’ $30,000,000
#3 ‘Inferno’ $29,100,000
#4 ‘Jack Reacher:NeverGoB’ $11,600,000
COMING SOON
‘Doctor Strange‘ November 4, 2016
‘Rogue One:A Star Wars Story‘ December 16, 2016
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (155). We are thankful to all of you with more than 61,043 views. Top areas in the world viewing overtheshouldermedia on Saturday came from the United States, the United Kingdom, Australia, Canada, France, Belgium, The Netherlands, Norway, European Union, Germany, Slovenia, Croatia, Poland, Estonia, Switzerland, Portugal, Spain, Italy, Cyprus, Malta, Serbia, Israel, Saudi Arabia, India, Thailand, Indonesia, Singapore, South Korea, the Philippines, Vietnam, New Zealand, Morocco, Egypt, Ethiopia, Nigeria, South Africa, Brazil, Chile, Peru, Columbia, Mexico, Costa Rica and Honduras.
Across The Pond
UK TV Ratings delayed. Will be posted when available.
BBC One
The Big One
8P ‘Eastenders‘
830P ‘Citizen Khan‘
9P ‘Have I Got News For You‘
930P ‘Still Game‘
BBC Two
The Little Two
8P ‘Match of the Day:The FA Cup‘ featuring Eastleigh v Swindon
ITV
The Independent One
8P ‘Countrywise‘
830P ‘Coronation Street‘
9P ‘The Level‘ season finale
Channel 4
The Big Four
8P ‘Jamie’s Super Foods‘
830P ‘Food Unwrapped‘
9P ‘Googlebox‘
Channel 5
The Viacom Five
8P ‘Secrets of Great British Castles‘
9P ‘Britain’s Greatest Bridges‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Seven
The Second Commercial Network in Australia finished with a 31.7% share.
7P ‘Better Homes & Gardens‘ finished #1 overall with an average 772,000 viewers.
830P ‘The Proposal’ finished with an average 486,000 viewers.
Nine
The First Commercial Network in Australia finished with a 28.6% share.
630P ‘First Test Australia v South Africa‘ finished with an average 701,000 viewers.
845P ‘Limitless’ did not finish in the top 20 programs.
Ten
The Third Commercial Network in Australia finished with a 18.6% share.
7P ‘The Project‘ finished with an average 422,000 viewers.
730P ‘The Living Room‘ finished with an average 531,000 viewers.
830P ‘The Graham Norton Show‘ finished with an average 447,000 viewers.
930P ‘Have You Been Paying Attention?‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 15.1% share
730P ‘7.30‘ finished with an average 448,000 viewers.
801P ‘QI‘ finished with an average 392,000 viewers.
833P ‘The Level‘ finished with an average 435,000 viewers.
921P ‘DCI Banks‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished #5 Friday in prime time with a 6.1% share.
730P ‘Wild Sri Lanka‘ did not finish in the top 20 programs.
830P ‘Munich‘ did not finish in the top 20 programs.
Top Newscasts In Australia Friday
#1 SEVEN News/TodayTonight Seven 1,004,000 viewers #1 in Sydney
#2 SEVEN NEWS Seven 939,000 viewers #1 in Brisbane, Adelaide & perth
#3 NINE NEWS Nine 859,000 viewers #1 in Melbourne
#4 ABC NEWS ABC 558,000 viewers Melbourne top market
#5 EYEWITNESS NEWS 1st @5P TEN 421,000 viewers Sydney top market
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Saturday Australian Overnight tV ratings
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Nine
The First Commercial network In Australia finished #1 Friday in prime time with a 30.8% share.
630P ‘First Test Australia v South Africa‘ finished with an average 677,000 viewers.
846P ‘Shooter‘ finished with an average 319,000 viewers.
Seven
The Second Commercial network in Australia finished with a 27.8% share.
7P ‘Spider-Man 2‘ finished with an average 390,000 viewers.
935P ‘Countraband’
Ten
The Third Commercial Network in Australia finished with a 12.4% share.
630P ‘Scorpion‘ did not finish in the top 20 programs.
730P ‘MacGyver‘ finished with an average 248,000 viewers.
830P ‘Hawaii Five-0‘ did not finish in the top 20 programs.
930P ‘Anchorman 2-The Legend Continues‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 22.5% share.
732P ‘Doc Martin‘ rerun finished with an average 635,000 viewers.
831P ‘Home Fires‘ finished with an average 604,000 viewers.
910P ‘Inspector George Gently‘ rerun finished with an average 467,000 viewers.
SBS
The Special Broadcast Service in Australia finished with a 6.8% share.
735P ‘Treasures Of Ancient India‘ did not finish in the top 20 programs.
830P ‘Misery‘ did not finish in the top 20 programs.
Top Newscasts In Australia Saturday
#1 SEVEN NEWS – SAT Seven 861,000 viewers #1 in Melbourne, Brisbane & Perth
#2 ABC NEWS-SA ABC 792,000 viewers #1 in Adelaide
#3 NINE NEWS SATURDAY Nine 759,000 viewers #1 in Sydney
#4 TEN EYEWITNESS NEWS SAT TEN 333,000 viewers Melbourne top market
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: Mobile Consumption Dominating. Retailers Still Dragging Their Feet In The Mobile Transition 🆕💡💭🌎💬 – http://eepurl.com/cl5L7b
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Dave Brubeck