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The Daily Diary Of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Sunday, October 30, 2016.
FOX #1 broadcast network as ‘MLB World Series Gm#5‘ featuring the Cleveland and the Chicago Cubs from Wrigley Field, Chicago, IL, was the top broadcast program overall.
TEL #1 Hispanic network as ‘Hasta que te Conocí‘ top Hispanic program.
In the UK, BBC One #1 broadcast network as ‘Strictly Come Dancing‘ top program.
In Australia, ‘Nine‘ finished #1 broadcast network as ‘Nine News‘ was the #1 newscast as
‘The Block‘ finished as the #1 program.
‘Boo! A Medea Halloween‘ #1 at the U.S. box office on the weekend 28-30 October 2016.
‘Doctor Strange‘ #1 at the International box office weekend 28-30 October 2016.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 million active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it captured it’s 100,000 users today and 145,456 clipbooks with 741,503 visitors and 415,038 unique visitors with over 3.359 million page views. 4 minutes 56 seconds average time spent on spent on site since the beginning. In October, average time spent on site is 4 minutes 41 seconds. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 MONDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Sunday, October 30, 2016 (Posted on October 31, 2016)
FOX #1 Sunday as ‘NFL Overrun’ top program but baseball’s MLB World Series Gm#5 blows away SNF. Cubs now ‘America’s Team’
FOX
The Animal Network of Broadcast had baseball. And difinitively, ‘America’s Team’ is the Chicago Cubs, not the Dallas Cowboys, as baseball went head to head with a marque Sunday Night football match up. Baseball won each hour in prime time against football. ‘America’s Pastime’, on the back of the Chicago Cubs and the Cleveland Indians, is America’s pastime once again.
7P ‘NFL Football Overrun‘ featuring the Green Bay Packers loss to the Atlanta Falcons (33-32) finished with an average 24.687 million viewers.
730P ‘The OT‘ finished with an average 18.227 million viewers.
8P ‘MLB World Series Gm#5‘ featuring the Chicago Cubs winning its first home game at Wrigley Field against the Cleveland Indians, finished with an average 21.743 million viewers.
9P ‘MLB World Series Gm#5‘ finished with an average 21.116 million viewers.
10P ‘MLB World Series Gm#5‘ finished with an average 21.759 million viewers.
NBC
The Peacock Network lost some of its feathers on Sunday as football lost to baseball.
7P ‘Football Night In America‘ finished with an average 6.851 million viewers.
8P ‘SNF Pre-Game‘ finished with an average 13.232 million viewers.
830P ‘Sunday Night Football‘ featuring the Philadelphia Eagles vs Dallas Cowboys finished with an average 19.144 million viewers.
9P ‘Sunday Night Football‘ finished with an average 17.200 million viewers.
10P ‘Sunday Night Football‘ finished with an average 15.290 million viewers.
CBS
The Tiffany Network had its regular lineup on Sunday. But again baseball and football, it came in third.
7P ‘60 Minutes‘ finished with an average 10.340 million viewers.
8P ‘NCIS:Los Angeles‘ finished with an average 9.776 million viewers.
9P ‘Madam Secretary‘ finished with an average 7.825 million viewers.
10P ‘Elementary‘ finished with an average 4.978 million viewers.
ABC
The Alphabet Network didn’t stand a chance as it finished dead last.
7P ‘America’s Funniest Home Videos‘ finished with an average 4.544 million viewers.
8P ‘Once Upon A Time‘ finished with an average 3.044 million viewers.
9P ‘Secrets & Lies‘ finished with an average 2.701 million viewers.
10P ‘Quantico‘ finished with an average 2.427 million viewers.
For The Record
FOX finished #1 Sunday in prime time with an average 21.519 million viewers, a huge number.
NBC finished #2 with an average 13.882 million viewers.
CBS finished #3 with an average 8.230 million viewers.
ABC finished #4 with an average 3.179 million viewers.
TEL finished with a 0.9/1 rating/share.
UNI finished with a 0.7/1 rating/share.
Broadcast (English Speaking) Networks on Sunday in prime time finished with an estimated average 46.810 million viewers.
Today In Communication History
On this date in 1998, the 900th episode of ‘Soul Train’ aired.
Quote Of The Day
‘Today you are you! That is truer than true! There is no one alive who is you-er than you!’
Dr. Seuss
Social Media Research
Among Affluents, Millennials Spend the Most Time Online
18- to 34-year-olds with affluent incomes go online more than 7 hours a day
Affluent millennials spend about twice as much time online as seniors with the same income level, according to research from July 2016. Regardless of age, however, the average affluent internet user in the US spends significant amounts of time with the internet on a regular basis.
According to polling by Ipsos, the average millennial with household income of at least $100,000 spends 53 hours per week online, more than their counterparts in any other generation. Gen X affluents are almost 10 hours behind.
Assuming equal amounts of time spent online each day of the week, that translates to about 7.5 hours of daily internet time for millennial affluent internet users, about 6.5 hours for Gen Xers, about 5.3 hours for baby boomers and 4 hours for seniors.
For comparison, eMarketer estimates that the average US adult internet user spends 2 hours 49 minutes each day going online via desktop or laptop PCs, and the average adult smartphone user spends an additional 2 hours 30 minutes each day on nonvoice mobile activities. The average US adult spends a total of 5 hour 42 minutes on digital media activities each day.
According to Ipsos, the mobile activities of affluents are familiar among the general population as well. The two leading smartphone activities, the survey found, were sending and receiving emails along with using apps, each chosen by 72% of respondents.
Similar shares of affluent smartphone users checked the weather and looked up directions, though activities dealing with pictures were somewhat less common.
UK-based research on affluents and social media found they were more likely to be active on several platforms than any other income group.
Cinema News
Box Office Weekend 28-30 October 2016 (Domestic)
#1 ‘Boo!A Medea Halloween’ $17,220,312 in 2,299 locations
#2 ‘Inferno’ $14,860,425 in 3,576 locations
#3 ‘Jack Reacher:NeverGoB’ $ 9,640,747 in 3,780 locations
#4 ‘The Accountant’ $ 8,481,052 in 3,402 locations
#5 ‘Ouija: Origin of Evil’ $ 7,110,185 in 3,168 locations
#6 ‘The Girl On A Train’ $ 4,387,015 in 2,758 locations
Box Office Weekend 28-30 October 2016 (International)
#1 ‘Dr. Strange’ $86,000,000
#2 ‘Trolls’ $30,000,000
#3 ‘Inferno’ $29,100,000
#4 ‘Jack Reacher:NeverGoB’ $11,600,000
COMING SOON
‘Doctor Strange‘ November 4, 2016
‘Rogue One:A Star Wars Story‘ December 16, 2016
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Across The Pond
BBC One #1 in the UK Sunday as ‘Strictly Come Dancing’ top program.
BBC One
The Big One
715P ‘Strictly Come Dancing‘ finished #1 Sunday in the UK with an average 9.2 million viewers and a 37.2% share.
8P ‘Antiques Roadshow‘
9P ‘Poldark‘ finished with an average 5.4 million viewers and a 24.3% share.
BBC Two
The Little Two
7P ‘Inside Obama’s White House‘
8P ‘Coast‘
9P ‘Operation Gold Rush with Dan Snow‘
ITV
The Independent One
7P ‘The Chase‘
8P ‘The X-Factor‘ finished with an average 6.2 million viewers and a 15.3% share.
9P ‘Tutankhamun‘
Channel 4
The Big Four
6P ‘Live Formula 1‘ the Mexican Grand Prix from Mexico City saw Lewis Hamilton win his 51st Formula 1 event, 2nd All-Time.
9P ‘Human’s‘ season premiere finished with an average 2.1 million viewers and a 9.4% share.
Channel 5
The Viacom Five
610P ‘One Chance‘
8P ‘Ice Road Truckers‘
9P ‘The Peter Kay Story‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Nine #1 Sunday in Australia as ‘The Block’ top program and ‘Nine News’ #1 newscast.
Nine
The First Commercial Network in Australia finished with an average 1.154 million viewers and a 34.5% share.
7P ‘The Block‘ finished #1 overall with an average 1.175 million viewers.
830P ‘60 Minutes‘ finished with an average 883,000 viewers.
938P ‘Events That Changed The Noughties‘ finished with an average 457,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 612,667 viewers and a 27.9% share.
7P ‘The X-Factor Live‘ finished with an average 676,000 viewers.
850P ‘Sunday Night‘ finished with an average 486,000 viewers.
Ten
The Third Commercial Network in Australia finished with a 14.3% share.
7P ‘Modern Family’ finished with an average 421,000 viewers.
730P ‘All Star Family Feud – Survivor’ finished with an average 336,000 viewers.
830P ‘Red 2’ rerun finished with an average 331,000 viewers.
ABC
The Alphabet Network in Australia finished with a 17.0% share.
741P ‘Grand Designs: House Of The Year‘ finished with an average 708,000 viewers.
830P ‘Poldark‘ finished with an average 532,000 viewers.
931P ‘Wolf Hall‘ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished #5 Sunday with a 6.3% share.
730P ‘The Great Human Odyssey‘ did not finish in the top 20 programs.
835P ‘I Am JFK Jr‘ did not finish in the top 20 programs.
Top Newscasts In Australia Sunday
#1 NINE NEWS SUNDAY Nine 1,021,000 viewers #1 in Sydney & Melbourne
#2 SEVEN NEWS – SUN Seven 997,000 viewers #1 in Brisbane, Adelaide & Perth
#3 ABC NEWS SUNDAY-EV ABC 822,000 viewers Sydney top market
#4 TEN EYEWITNESS NEWS SUN Ten 328,000 viewers Sydney top market
*MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
*Monday Australian Overnight TV Ratings
*MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Nine #1 Monday in Australia as ‘The Block’ top program.
Nine
The First Commercial Network in Australia finished with an average 750,833 viewers and a 28.4% share.
7P ‘A Current Affair‘ finished with an average 775,000 viewers.
735P ‘The Block‘ finished #1 overall with an average 918,000 viewers.
844P ‘Hyde & Seek‘ finished with an average 576,000 viewers.
951P ‘Australian Crime Stories‘ did not finish in the top 20 programs.
Seven
The Second Commercial Network in Australia finished with an average 661,000 viewers and a 28.7% share.
7P ‘Home and Away‘ finished with an average 711,000 viewers.
730P ‘The X-Factor Live‘ finished with an average 603,000 viewers.
840P ‘Secret Daughter‘ finished with an average 694,000 viewers.
940P ‘The Big Bang Theory‘ did not finish in the top 20 programs.
ABC
The Alphabet Network In Australia finished with an average 646,833 viewers and a 20.0% share.
730P ‘7.30‘ finished with an average 702,000 viewers.
802P ‘Australian Story‘ finished with an average 697,000 viewers.
832P ‘Four Corners‘ finished with an average 711,000 viewers.
920P ‘Media Watch‘ finished with an average 608,000 viewers.
936P ‘Q&A‘ finished with an average 452,000 viewers.
Ten
The Third Commercial Network In Australia finished with an average 18.1% share.
7P ‘The Project‘ finished with an average 489,000 viewers.
730P ‘All Star Family Feud‘ did not finish in the top 20 programs.
830P ‘Have You Been Paying Attention?‘ finished with an average 573,000 viewers.
SBS
The Special Broadcast Service in Australia finished #5 with an average 4.8% share.
730P ‘The Supervet’ did not finish in the top 20 programs.
830P ‘The Supervet: Bionic Stories’ did not finish in the top 20 programs.
930P ‘Matthew Evans’ For The Love Of Meat’ did not finish in the top 20 programs.
Top Newscasts in Australia on Monday
#1 SEVEN News/TodayTonight Seven 1,008,000 viewers #1 in Sydney
#2 SEVEN NEWS Seven 1,000,000 viewers #1 in Adelaide & Perth
#3 NINE NEWS Nine 890,000 viewers #1 in Melbourne & Brisbane
#4 NINE NEWS 6:30 Nine 885,000 viewers Melbourne top market
#5 ABC NEWS ABC 731,000 viewers Melbourne top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: Mobile Consumption Dominating. Retailers Still Dragging Their Feet In The Mobile Transition 🆕💡💭🌎💬 – http://eepurl.com/cl5L7b
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Dave Brubeck
OVERTHESHOULDERMEDIA 