A Major Cyber Attack Is Hurting Twitter, Spotify, Pinterest, Etsy and Other Sites. According to AdWeek, ‘wave of digital publishers and other ecommerce players were hit by a cyber attack this morning, causing their sites in some parts of the United States to go out in a problem that’s lingering into middle afternoon. According to DownDetector—check out its map above—the East Coast and Southern California have been hit the hardest while Western Europe has also seen outages.
Notably, Twitter has been inaccessible to many users for hours, while Spotify, Pinterest, Shopify, SoundCloud have also experienced major outages. Additionally, Etsy, Reddit, Airbnb, GitHub, The New York Times and Boston Globe are down due to the ongoing outages, per TechCrunch. Hacker News is running an updated list of which sites are currently crashing.
The development seems particularly bad for the publishers like Twitter, Pinterest and NYT that rely on ad impressions for revenue, but the damage may be even worse for internet retailers Shopify and Etsy, which are likely losing sales.
The outages are apparently being caused by a “distributed denial of service” (DDoS) attack on web domains provider Dyn. Just before 2 p.m., the Ottawa-based company posted updated information related to the attacks, including the message: “Our engineers continue to investigate and mitigate several attacks aimed against the Dyn Managed DNS infrastructure.”
‘It’s All About Screens.’ This is the Daily Diary of Screens #dailydiaryofscreens 🇺🇸🇬🇧🇦🇺💻📱📺🎬. For Thursday, October 20, 2016.
CBS #1 broadcast network as ‘Thursday Night Football‘ was the top broadcast program overall.
FS1 was the #1 cable network as ‘MLB NCLS‘ featuring the Chicago Cubs vs Los Angeles Dodgers was the top cable program overall.
TEL #1 Hispanic network as ‘Señora Acero 3:La Coyote‘ was the top Hispanic program.
In the UK, BBC One #1 as ‘The Apprentice‘ top program.
In Australia, ‘Nine‘ finished #1 broadcast network as ‘Seven News‘ was the #1 newscast as ‘The Bachelorette Australia‘ finished as the #1 program.
‘The Accountant‘ #1 at the U.S. box office on the weekend 14-16 October 2016.
‘Inferno‘ #1 at the International box office weekend 14-16 October 2016.
Movie ticket prices fell 2.5% in Q3 2016. Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube.
The latest social media stats include this: Americans spend 25% of their time on social media. Facebook having 1.7 billion monthly users watching 8 billion videos each day. In addition, 81% of all shares come from Facebook. Instagram has 400 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day with 320 million active users. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 110 million monthly active users. LinkedIn has 347 million registered members with 100 million active users. Tumblr has 555 million users and Weibo has 100 million daily users. Skype has 300 million active users and there are 1.000 billion users on Whatsapp. With 900 million active users on Facebook Messenger, 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. QQ has 853 million active users. WeChat has 697 million active users while QZone has 640 million. Baidu Tieba has 300 million active users while Viber has 249 million. Sina Weibo has 222 million active users while Line has 215 million. Snapchat has 200 million users and 150 million users are active each day, watching 10 billion videos each day. YY has 122 million active users; VKontakte has 100 million active users as does BBM and Telegram.
Cliptomize continues to grow as it has 98,764 users and 145,456 clipbooks with 741,503 visitors and 415,038 unique visitors with over 3.359 million page views. 4 minutes 56 seconds average time spent on spent on site since the beginning. In October, average time spent on site is 4 minutes 41 seconds. Cliptomize For Business Service Bureau during recent NDA client campaign including 22 sends delivered a remarkable open rate of 49.79% and a click-through rate of 48.33% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 FRIDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Thursday, October 20, 2016 (Posted on October 21, 2016)
CBS #1 Thursday as ‘Thursday Night Football’ featuring the Green Bay Packers beating the Chicago Bears 26-10.
CBS
The Tiffany Network
8P ‘NFL Kick Off‘ at Lambeau Field in Green Bay finished with an average 7.977 million viewers.
830P ‘NFL Thursday Night Football‘ featuring the Chicago Bears vs Green Bay Packers finished with an average 10.909 million viewers as the Packers won 26-10.
9P ‘NFL Thursday Night Football‘ finished with an average 10.903 million viewers.
10P ‘NFL Thursday Night Football‘ finished with an average 9.890 million viewers.
FS1
Murdoch’s Sports Network had MLB and finished #2.
8P ‘MLB NLCS’ featuring the Chicago Cubs vs Los Angeles Dodgers finished with an average 7.180 million viewers.
ABC
The Alphabet Network
8P ‘Grey’s Anatomy‘ finished with an average 8.063 million viewers.
9P ‘Notorious‘ finished with an average 3.980 million viewers.
10P ‘How To Get Away With Murder‘ finished with an average 4.302 million viewers.
NBC
The Peacock Network
8P ‘Superstore‘ finished with an average 4.145 million viewers.
830P ‘The Good Place‘ finished with an average 3.768 million viewers.
9P ‘Chicago Med‘ finished with an average 6.614 million viewers.
10P ‘The Blacklist’ finished with an average 5.342 million viewers with a Must See TV ON DEMAND/Streaming episode.
FOX
The Animal Network of Broadcast
8P ‘Rocky Horror Picture Show‘ finished with an average 5.338 million viewers.
9P ‘Rocky Horror Picture Show‘ finished with an average 4.559 million viewers.
The CW
The Little Network That Couldn’t
8P ‘DC’s Legends of Tomorrow‘ finished with an average 1.783 million viewers.
9P ‘Supernatural‘ finished with an average 1.636 million viewers.
For The Record
CBS finished #1 overall Thursday in prime time with an average 10.079 million viewers and a 6.2/11.
FS1 finished #2 overall as the #1 cable network in prime time on Thursday with an average 7.180 million viewers.
ABC finished with an average 5.448 million viewers and a 3.7/6.
NBC finished with an average 5.304 million viewers and a 3.5/6.
FOX finished with an average 4.949 million viewers and a 2.9/5.
FNC finished with an average 3.174 million viewers.
CNN finished with an average 2.754 million viewers.
NFL finished with an average 2.717 million viewers.
MSNBC finished with an average 2.378 million viewers.
The CW finished with an average 1.710 million viewers and a 1.1/2.
TEL finished with a 1.0/2 rating.
UNI finished with a 1.0/2 rating.
ESNP finished with an average 1.331 million viewers.
Today In Communication History
On this date in 1962, Cliff Richard appeared on the ‘Ed Sullivan Show’.
So?
He said it first….’Television’.
In 1900, the term ‘television‘ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘We need to move on.’
Lester Holt
Election Poll Results Today:http://bit.ly/TheSprintBegins Only 23 days until Election Tuesday #vote 🇺🇸🗳
Marketing Research
Stores Are Still Preferred For Buying Furniture
The home furnishings category encompasses home decor and products like bedding, flatware and curtains, all of which are relatively inexpensive to ship, and larger products like furniture, mattresses and rugs, which often require delivery surcharges and which consumers prefer to see in person before buying, as explored in a new eMarketer report, “Furniture and Home Goods Retailers and Digital Commerce 2016: Trends and Benchmarks”.
Consumers in the US prefer to buy most products in-store, according to May 2016 research from Salesforce. Nearly seven in 10 US internet users polled said they preferred to purchase their home goods in a brick-and-mortar store.
Home goods also had the highest percentage when it came to ecommerce sites (e.g., Amazon.com) as well—16% of respondents cited it as their preferred channel for purchasing, though not for retail or brand sites.
Furniture was a product category with one of the lowest levels of digital buying among US digital shoppers—14%—according to November 2015 polling by internet security platform Imperva Incapsula. With a tendency to be bulkier and higher in price compared with many other categories, mattresses and entertainment systems may still seem like riskier products to buy online.
However, in earlier stages along the path to purchase, these bigger, more expensive items are more likely to be researched online. A study conducted in August 2015 by Tenthwave Digital and The Organic Agency found that brand websites were the leading source for learning about large-size, high-cost products by a hefty margin (40.2%), likely because these sites are perceived to have the most accurate and detailed specs with the additional benefit of being able to research without any high-pressure sales tactics.
When digital buyers do decide to buy something from this sector, though, mobile plays a fairly significant role. In Q1 2016 comScore data, a little more than one-fifth of US digital sales in the furniture, appliances and equipment category, as well as home and garden, were conducted on mobile devices.
Digital/Mobile Research
Research shows that 42% of millennial shoppers check at least four sources when deciding on a purchase. That includes social media.
Social Media Research
For Black Millennials, Social Media Hits Mainstream
Sarah Mahoney writing in Media Post, states that Nielsen’s latest African American Consumer Report finds that Black Millennials are powering a shift in media use, and that among African Americans, the Gen Y club is flexing its muscle in new ways. Besides wielding considerable clout in mainstream content (FOX’s ‘Empire‘, and AMC’s ‘The Walking Dead‘), this demographic’s impact is also being felt in brand marketing and—no surprise here—the coming Presidential election. Their impact is considerable: Black Millennials, at some 11.5 million, represent 14% of all Millennials and 25% of the total Black population.
One of the most surprising findings in the report is the extent to which Black Millennials regard technology and social media as extensions of who they are, says Andrew McCaskill, Nielsen’s SVP of global communications and multicultural marketing. “They have the propensity to use digital spaces as meeting places,” he tells Marketing Daily, over-indexing for the number of hours they spend on their networks each day. Some 55% of Black Millennials in its research say they spend an hour or more per day on social media, or 11% higher than the overall Millennial population. And 29% say that they spend three or more hours per day, about 44% higher than that of the total Millennial group. “And when they’re on social media, they’re talking about everything from politics to products and services, as well as the way they’re engaging with video content.”
Part of that TV trend is that there is more and more for them to watch. “Content creators have picked up on the fact that African Americans are voracious consumers of video and TV, and that they want to see themselves in original content, as well as in advertising campaigns,” he says. The more shows include either mainly Black casts or lead actors, the more these young audiences watch. Top shows include Empire, How to Get Away With Murder and The Walking Dead.
And because Millennials, overall, are the most diverse generation, those programming trends are following shifts in the real population. He cites both ‘Black-ish‘, with 76% of its audience as non-African American, and ‘Scandal‘, with 68% of viewers as not African American, as examples of this increasingly mainstream migration.
The report says advertisers are following the shift, with broadcast TV ad spending on programming with greater than 50% Black viewers jumping 255% between 2011 and 2015.
It’s all led young Black consumers to become increasingly aware of their power, and brands to gain a deeper respect for both immediate economic impact and the promise of expanding influence. While much has been written about the impact of social change movements like #BlackLivesMatter and #OscarSoWhite, McCaskill’s favorite recent example is #BankBlack, “where rapper Killer Mike, with a single tweet, was able to drive $1 million in new accounts at Black-owned banks.”
Regarding the looming election, he says African-Americans “had the highest rate of voter registration and voter turnout of any demographic group in the U.S,” a trend Nielsen expects to continue. “Black Millennials are owning their power in concerted ways,” he says. “They are very optimistic, but also engaged in talking about all the things that are working and not working for them.” Not that long ago, he points out, academics and experts talked about a digital gulf between Black and White America. “Now, between mobile phone usage and the drive of African American Millennials, that divide is closed.”
Television News
Morning News Ratings Last Week 10 October 2016
Total Viewers:
#1 ABC’s ‘Good Morning America’ finished with an average 4.477 million viewers.
#2 NBC’s ‘The Today Show’ finished with an average 4.289 million viewers.
#3 CBS’ ‘The Morning Show’ finished with an average 3.436 million viewers.
Evening News Ratings Last Week 10 October 2016
Total Viewers:
#1 ABC’s ‘World News Tonight with David Muir’ finished with an average 8,290,000 million viewers UP 6% vs SW 2015. NOTE:World News ranks #1 in total audience for the first time in 17 years, since the 1999-00 season, and is drawing its largest overall viewer audience in 13 years, since the 2003-04 season (when Peter Jennings was in the chair).
#2 NBC’s ‘Nightly News with Lester Holt’ finished with an average 8,045,000 million viewers UP + 9% vs SW 2015.
#3 CBS’ ‘Evening News with Scott Pelley’ finished with an average 6,554,000 million viewers UP + 8% vs SW 2015.
Mobile/Digital Research
New Study Reveals Best Time To Show Ads
There’s plenty of research and data that shows the best time to tweet or when to show your ads on Facebook or Google AdWords among other platforms. As per Joe Liebkind, writing in VentureBeat.com, posting at the right time ensures that you get to your target audience at the time they’re most likely to view your content and take necessary action.
But content websites have had less guidance. What is the best time to present ads to your readers? What is the best content strategy that will ensure your website visitors make the most of your content and ad?
To better understand the behavior of users on content websites, CodeFuel — an engagement and monetization suite for publishers — and Nielsen conducted an online survey, published in September 2016, which reveals fascinating statistics about ad consumption preferences, preferred devices, and content consumption. If you know exactly what your users are doing throughout the day, you can make the most out of your ads.
The best time for content consumption
This is extremely important to all online marketers. As you fight for attention from your very busy audience, you need to give them what they want, at the right time. According to CodeFuel and Nielsen, this is how users are consuming content:
Morning
◉ 73% come just to get the latest updates
◉ 16% are taking a break
◉ 6% visit content sites for work/study
◉ 5% don’t visit content websites at this time
Noon
◉ 40% come just to get the latest updates
◉ 43% are taking a break
◉ 9% visit content sites for work/study
◉ 8% don’t visit content websites at this time
Afternoon
◉ 47% come just to get the latest updates.
◉ 29% are taking a break
◉ 15% visit content sites for work/study
◉ 10% don’t visit content websites at this time
Evening
◉ 54% come just to get the latest updates
◉ 26% are taking a break
◉ 9% visit content sites for work/study
◉ 11% don’t visit content websites at this time
Night
◉ 46% come just to get the latest updates
◉ 27% are taking a break
◉ 6% visit content sites for work/study
◉ 22% don’t visit content websites at this time
Break time is the best time to show your audience ads because they are just browsing without a definitive goal. This research shows that at noon, 43% of users go and consume content without any other purpose.
Ad consumption preferences
The study further showed that:
◉ 79% of consumers prefer to access free or ad supported content
◉ 43% will watch an entire video ad if it has interesting content
◉ 39% click on an ad if it has an interesting offer
◉ 28% will click if it’s an ad by a preferred brand
◉ 25% claimed that nothing would make them click on any ad
This shows that in your overall strategy, you should focus on building a solid brand reputation. Your ads should also always have an interesting offer to increase the clickthrough rates.
Which devices are your consumers using?
It is clear that people have migrated from stationary to mobile devices, leading to a huge growth in mobile advertising. PricewaterhouseCooper predicts that the Internet will soon overtake TV in advertising and that billions will be spent on the mobile market. As an advertiser, you cannot ignore the importance of mobile.
As much as there is cutthroat competition on mobile apps, the study revealed that users prefer mobile web over apps. 23% of users prefer using the browser on their mobile phones, while only 15% use mobile applications. For great impact, your ad should appear interesting in computers and all major phone browsers.
Why is it important to know what your audience is doing throughout the day?
People nowadays are focused on multi-tasking. They no longer just focus on one thing at a time. The rise of the Internet and smartphones has brought about new perspectives in the way people interact, look for information, or entertain themselves.
So, how do you get the attention of someone who is constantly tweeting, taking selfies, and chatting? You determine what times they’re more likely to consume your ads. Know what format they prefer. Take a multifaceted approach in your content production strategy. Just like in any other business, production strategies should always match with possible consumption strategies.
Takeaways
Displaying ads when most people are working, studying, or not visiting sites will lead to lower clickthrough rates. This means advertisers get lower returns on their investments.
Displaying ads when people are looking for updates or when they’re on break will increase clickthrough rates. This is the time when marketers should focus on getting most of their ads out there. Their clickthrough rates will increase, and they’ll have higher chances of getting repeat visitors.
There will be more studies done to get specific attention metrics in different industries so as to improve ROI. Currently, attention metrics are in their infancy.
Due to the competition for attention, marketers will need to be more creative to increase attention to their content and ads. As this study shows, 43% of users will watch an interesting video and 39 percent will click on an ad if it has an interesting offer.
Entrepreneurs and businesses will need to work on improving brand trust. This will help them capitalize on the 28 percent of visitors who click on ads from a preferred brand.
There will be an increase in creating mobile-compatible content. Since everyone wants to do things on the go, even ads will need to be made in such a way that they will appear interesting on mobile.
Cinema News
Box Office Weekend 14-16 October 2016 (Domestic)
#1 ‘The Accountant’ $24,715,000 in 3,322 locations
#2 ‘Kevin Hart:What Now?’ $11,984,245 in 2,567 locations
#3 ‘The Girl On The Train’ $11,974,915 in 3,241 locations
#4 ‘Miss Peregrine’s’ $ 8,900,000 in 3,835 locations
#5 ‘Deep Water Horizon’ $ 6,350,000 in 3,403 locations
Box Office Weekend 14-16 October 2016 (International)
#1 ‘Inferno’ $50,000,000 in 53 territories
#2 ‘Miss Perregrine’s’ $23,500,000 in 73 territories
#3 ‘The BFG’ $23,000,000 in 17 territories
#4 ‘Operation Mekong’ $21,000,000 in 7 territories
#5 ‘Luck-Key’ $12,500,000
COMING SOON
‘Doctor Strange‘ November 4, 2016
‘Rogue One:A Star Wars Story‘ December 16, 2016
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, Estonia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Uzbekistan, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (155). We are thankful to all of you with more than 48,923 views. Top areas in the world viewing overtheshouldermedia on Friday came from the United States, the United Kingdom, Australia, Canada, France, Belgium, The Netherlands, Norway, European Union, Germany, Slovenia, Poland, Estonia, Switzerland, Portugal, Spain, Italy, Cyprus, Malta, Serbia, Saudi Arabia, India, Thailand, Indonesia, Singapore, South Korea, the Philippines, Vietnam, New Zealand, Egypt, Ethiopia, Nigeria, South Africa, Brazil, Chile, Columbia, Mexico, Costa Rica and Honduras.
Across The Pond
BBC One #1 Thursday in the UK as ‘The Apprentice’ top program.
BBC One
The Big One
8P ‘Anne Robinson’s Britain‘ finished with an average 3.0 million viewers.
9P ‘The Apprentice‘ finished with an average 5.3 million viewers and a 24.4% share.
BBC Two
The Little Two
8P ‘Nature’s Weirdest Events‘
9P ‘The Fall‘ finished with an average 2.0 million viewers and a 9.3% share.
ITV
The Independent One
8P ‘Emmerdale‘
830P ‘Paul O’Grady’s For The Love Of Dogs‘
9P ‘Paranoid‘ finished with an average 2.4 million viewers and an 11.1% share.
Channel 4
The Big Four
8P ‘George Clarke’s Amazing Spaces‘
9P ‘Hunted‘
Channel 5
The Viacom Five
8P ‘On Benefits‘
9P ‘Nightmare Neighbour Next Door‘
Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Nine #1 Thursday in Australia as Ten’s ‘The Bachelorette Australia’ was the top program.
Nine
The First Commercial Network in Australia finished with an average 597,000 viewers and a 25.1% share.
7P ‘A Current Affair‘ finished with an average 663,000 viewers.
732P ‘The Big Bang Theory‘ finished with an average 694,000 viewers.
8P ‘The Big Bang Theory‘ rerun finished with an average 670,000 viewers.
830P ‘Better Late Than Never‘ finished with an average 479,000 viewers.
929P ‘Donald Trump Roast‘ did not finish in the top 20 programs.
Ten
The Third Commercial Network in Australia finished with an average 584,167 viewers and a 21.5% share.
7P ‘The Project‘ finished with an average 539,000 viewers.
730P ‘The Bachelorette Australia‘ finished #1 overall with an average 692,000 viewers.
910P ‘Law & Order:SVU‘ finished with an average 445,000 viewers.
Seven
The Second Commercial Network in Australia finished with an average 546,000 viewers and a 28.3% share.
7P ‘Home and Away‘ finished with an average 680,000 viewers.
8P ‘The World’s Angriest‘ finished with an average 413,000 viewers.
9P ‘Guardian’s of the Galaxy‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia finished with a 17.9 share.
730P ‘7.30‘ finished with an average 661,000 viewers.
801P ‘Silvia’s Italian Table‘ finished with an average 495,000 viewers.
833P ‘National Treasure‘ did not finish in the top 20 programs.
922P ‘The Tunnel:Sabotage’ did not finish in the top 20 Programs.
SBS
The Special Broadcast Service in Australia finished #5 with an average 7.2% share.
730P ‘Matthew Evans’ For The Love Of Meat‘ did not finish in the top 20 programs.
830P ‘Luke Nguyen’s Street Food Asia‘ did not finish in the top 20 programs.
9P ‘My Restaurant In India‘ did not finish in the top 20 programs.
930P ‘Outlander‘ did not finish in the top 20 programs.
Top Newscasts In Australia Thursday
#1 SEVEN NEWS Seven 938,000 viewers #1 in Brisbane, Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 882,000 viewers #1 in Sydney
#3 NINE NEWS Nine 808,000 viewers #1 in Melbourne
#4 NINE NEWS 6:30 Nine 781,000 viewers Melbourne top market
#5 ABC NEWS ABC 732,000 viewers Melbourne top market
FRIDAY AUSTRALIAN OVERNIGHT TV RATINGS
friday australian overnight tv ratings
FRIDAY AUSTRALIAN OVERNIGHT TV RATINGS
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Down Under
NOTE: While Australian considers Prime Time 6P-Midnight, we use the US prime time system to measure television effectiveness in Australia. Thus 7P-10P is the standard from which this rating is based. Newscasts are considered only as newscasts and not television programs inside or outside of this period except in special periods.
Seven #1 Friday in Australia as ‘Better Homes & Gardens’ top program
Seven
The Second Commercial Network in Australia finished with a 32.3% share.
7P ‘Better Homes and Gardens‘ finished with an average 774,000 viewers.
830P ‘Martin Clunes: Islands Of Australia‘ finished with an average 634,000 viewers.
930P ‘Selling Houses Australia‘ finished with an average 408,000 viewers
Nine
The First Commercial Network in Australia finished with a 25.1% share.
7P ‘A Current Affair‘ finished with an average 547,000 viewers.
734P ‘Ready For Takeoff‘ finished with an average 393,000 viewers.
835P ‘Top Gun‘ did not finish in the top 20 programs.
ABC
The Alphabet Network in Australia and a 17.6% share.
730P ‘7.30‘ finished with an average 465,000 viewers.
801P ‘QI‘ rerun finished with an average 407,000 viewers.
834P ‘Code Of A Killer‘ finished with an average 485,000 viewers.
919P ‘DCI Banks‘ finished with an average 436,000 viewers.
Ten
The Third Commercial Network in Australia finished with a 17.7% share.
7P ‘The Project‘ finished with an average 448,000 viewers.
730P ‘The Living Room‘ finished with an average 469,000 viewers.
830P ‘The Graham Norton Show‘ did not finish in the top 20 programs.
930P ‘Have You Been Paying Attention?’ did not finish in the top 20 programs.
SBS
The Special Broadcast Service in Australia finished #5 Friday with a 7.4% share.
735P ‘Secrets Of The Tudors’ did not finish in the top 20 programs.
830P ‘Grace of Monaco’ did not finish in the top 20 programs.
Top Newscasts In Australia Friday
#1 SEVEN NEWS Seven 933,000 viewers #1 in Sydney, Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 862,000 viewers #1 in Melbourne
#3 NINE NEWS 6:30 Nine 775,000 viewers #1T in Brisbane
#4 NINE NEWS Nine 774,000 viewers #1T in Brisbane
#5 ABC NEWS ABC 625,000 viewers Melbourne top market
#6 EYEWITNESS NEWS 1st @5P TEN 408,000 viewers Sydney & Melbourne top markets
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: Mobile Consumption Dominating. Get It! Get Mobile-Friendly Now!!! 🆕💡💭🌎💬 – http://eepurl.com/ck4wdD
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘The Changing Manufacturer Evolution’ http://www.furninfo.com/Furniture%20Industry%20News/6425 🆕💡💭🌎💬
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Coachella Music Festival Paul McCartney
OVERTHESHOULDERMEDIA 
