‘It’s All About Screens.’ This is the Daily Diary of Screens. For Sunday, August 7, 2016.
NBC finished #1 broadcast network as ‘Rio 2016 Olympics‘ was the top broadcast program.
In the UK, BBC One #1 as ‘Rio 2016 Olympics‘ top program.
In Australia, ‘Seven‘ narrowly finished #1 as ‘Seven News‘ was the #1 newscast and ‘Rio 2016 Olympics‘ finished as the #1 program.
‘Suicide Squad‘ #1 at the U.S. box office weekend 5-7 August 2016.
‘Suicide Squad‘ #1 at the International box office weekend 5-7 August 2016.
Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers.
Cliptomize continues to grow as it has 85,539 users and 124,442 clipbooks with 621,217 visitors and 343,766 unique visitors with over 3.066 million pageviews. 5 minutes 7 seconds average time spent on spent on site since the beginning. In June, average time spent on site is 4 minutes 07 seconds. Cliptomize For Business Service Bureau during recent NDA 45 day client campaign delivered a remarkable open rate of 48.92% and a click-through rate of 36.6% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 MONDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
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For Sunday, August 7, 2016 (Posted on August 8, 2016)
NBC
The Peacock Network had Rio on the first Sunday of the Games. But it was down 14% from London in 2012 (21.7) and down 13% from Beijing in 2008 (21.3). Including concurrent primetime coverage on NBCSN (0.9) and Bravo (0.5), the NBC family of networks surpassed a 21.0 overnight from 8-11P. Salt Lake City was Sunday’s top market with a 25.8 rating, down 3% from 2012 (26.5). The market also topped the charts on Saturday night, though with a much lower 17.4. Denver ranked second with a 22.3, with St. Louis #3 (21.6), Kansas City #4 (21.4) and Phoenix #5 (21.0).
7P ‘Rio 2016 Olympics‘ finished with an average 21.366 million viewers.
8P ‘Rio 2016 Olympics‘ finished with an average 31.130 million viewers.
9P ‘Rio 2016 Olympics‘ finished with an average 34.134 million viewers.
10P ‘Rio 2016 Olympics‘ finished with an average 32.057 million viewers.
CBS
The Tiffany Network
7P ‘60 Minutes‘ finished with an average 5.593 million viewers.
8P ‘Big Brother‘ finished with an average 5.236 million viewers.
9P ‘Madam Secretary‘ rerun finished with an average 2.236 million viewers.
10P ‘Braindead‘ finished with an average 1.756 million viewers.
ABC
The Alphabet Network
7P ‘America’s Funniest Home Videos‘ rerun finished with an average 3.047 million viewers.
8P ‘Celebrity Family Feud‘ rerun finished with an average 3.683 million viewers.
9P ‘The $100,000 Pyramid‘ rerun finished with an average 3.435 million viewers.
10P ‘Match Game‘ rerun finished with an average 2.678 million viewers.
FOX
The Animal Network of Broadcast
7P ‘The Simpsons‘ rerun finished with an average 1.087 million viewers,
730P ‘Bob’s Burgers‘ rerun finished with an average 965,000 viewers.
8P ‘The Simpsons‘ rerun finished with an average 1.104 million viewers.
830P ‘Brooklyn Nine-Nine‘ rerun finished with an average 872,000 viewers.
9P ‘Family Guy’ rerun finished with an average 1.110 million viewers.
930P ‘Last Man On Earth’ rerun finished with an average 822,000 viewers.
Besides the Olympics this past weekend,
For The Record
NBC finished #1 in prime time on Sunday with an average 29.672 million viewers and a 15.9/28.
CBS finished with an average 3.705 million viewers and a 2.4/4.
ABC finished with an average 3.211 million viewers and a 2.1/4
UNI finished with an average and an 0.8/1.
FOX finished with an average 933,000 viewers and a 0.6/1.
TEL finished with a 0.4/1.
Broadcast (English Speaking) Networks on Sunday in prime time finished with an estimated average 37.521 million viewers.
Today In Communication History
On this date in 1956, one of the original networks, The Dumont network, made its final telecast. It was a boxing match. Then the closing logo ID.
So?
In 1900, the term ‘television‘ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘Brands need a unique and authentic voice if they’re to break through and grab consumers’ attention in the social media era.’
Chris Gross, Fox Sports Australia marketing chief
Cinema News
Box Office Weekend 5-27 August 2016 (Domestic)
#1 ‘Suicide Squad’ $135,100,000 in 4,255 locations
#2 ‘Jason Bourne’ $ 22,000,000
#3 ‘Bad Moms’ $ 14,200,000
#4 ‘The Secret Life Of Pets’ $ 11,600,000
#5 ‘Star Trek Beyond’ $ 10,200,000
Box Office Weekend 5-27 August 2016 (International)
#1 ‘Suicide Squad’ $132,000,000 in 57 territories
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Montenegro, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (153). We are thankful to all of you with more than 43,000 views. Top areas in the world viewing overtheshouldermedia on Monday came from the United States, the United Kingdom, Australia, Canada, France, Spain, Germany, New Zealand and Mexico.
Across The Pond
BBC One
The Big One had the big one Sunday
630P ‘Countryfile’
730P ‘Rio 2016 Olympics‘ 2.3 million viewers and a 21.6% share with a 10.5 million reach.
BBC Two
The Little Two had some of the Big One as well.
6P ‘Rio 2016 Olympics‘ finished with an average 1.1 million viewers and a 15.1% share with a 4.4 million reach.
730P ‘Wallace & Gromit:A Close Shave‘
9P ‘Dragon’s Den‘
ITV
545P ‘Pre-Season Football‘ featuring a match between Arsenal vs Manchester City in a friendly finished with an average 1.5 million viewers and an 8.6% share.
8P ‘Midsomer Murders‘
Channel 4
The Big Four
615P ‘Monsters Inc‘
8P ‘Flying To The Ends Of The Earth‘
9P ‘47 Ronin‘
Channel 5
The Viacom Five
6P ‘Now That’s Funny‘
7P ‘Cricket on 5‘ featuring England vs Pakistan
8P ‘Make You Laugh Out Loud‘
9P ‘Celebrity Big Brother‘ finished with an average 1.8 million viewers and a 9.4% share.
Down Under

Seven #1 Sunday as it has the ‘Rio 2016 Olympics’ and ‘Seven News’ as the top programs. 4×100 Men’s relay got the Bronze
Seven
The Second Commercial Network in Australia on Sunday finished #1 with Rio and a 42.2% share of the available audience.
630P ‘Mythbusters‘ was not in the Top 20 in prime time.
730P ‘Rio 2016 Olympics‘ finished #1 overall with an average 1.332 million viewers.
Nine
The First Commercial Network In Australia finished #2 with a 23.8% share.
7P ‘60 Minutes‘ finished with an average 1.031 million viewers.
8P ‘David Attenbourgh’s The Hunt‘ finished with an average 555,000 viewers.
913P ‘Mission Impossible II‘ was not in the Top 20 in prime time.
ABC
The Alphabet network in Australia finished #3 with a 15.3% share.
741P ‘Grand Design New Zealand‘ finished with an average 676,000 viewers.
830P ‘Wallander‘ finished with an average 650,000 viewers.
Ten
The Third Commercial Network in Australia finished #4 with a 12.2% share.
6P ‘Family Feud‘ finished with an average 357,000 viewers.
630P ‘The Great Australian Spelling Bee‘ finished with an average 283,000 viewers.
730P ‘All-Star Family Feud‘ finished with an average 367,000 viewers.
830P ‘X-Men:Days of Future Past‘ finished with an average 335,000 viewers.
SBS
The Special Broadcast Service finished #5 with a 6.5% share of the available audience.
6P ‘The Kaiser’s Pirates‘ was not in the Top 20 in prime time.
730P ‘Ultimate Tutankhamun‘ was not in the Top 20 in prime time.
925P ‘The Great Australian Race Riot‘ was not in the Top 20 in prime time.
Top Newscasts In Australia Sunday
#1 SEVEN NEWS – SUN Seven 1,629,000 viewers #1 in All Markets in Australia
#2 NINE NEWS SUNDAY Nine 1,279,000 viewers Melbourne top market
#3 ABC NEWS SUNDAY-EV ABC 739,000 viewers Melbourne top market
MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
Monday Australian Overnight TV Ratings
MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven
The Second Commercial Network in Australia finished #1 Monday in prime time in Australia with a 39.1% share of the available audience as it was the country’s host of ‘Rio 2016 Olympics’.
7P ‘Pawn Stars‘ did not finish in the Top 20 in prime time.
730P ‘Rio 2016 Olympics‘ finished #1 non-newscast program with an average 1.266 million viewers.
ABC
The Alphabet Network in Australia finished #2 Monday with a 19.0% share as everyone of its programs in prime time finished in the Top 20.
730P ‘7.30‘ finished with an average 776,000 viewers.
8P ‘Australian Story‘ finished with an average 769,000 viewers.
830P ‘Four Corners‘ finished with an average 661,000 viewers.
919P ‘Media Watch‘ finished with an average 637,000 viewers.
935P ‘Q&A‘ finished with an average 592,000 viewers.
Nine
The First Commercial Network in Australia finished #3 with an 18.8% share.
7P ‘A Current Affair‘ finished with an average 833,000 viewers.
730P ‘20 to One‘ did not finish in the Top 20 in prime time.
840P ‘Mr & Mrs Smith‘ did not finish in the Top 20 in prime time.
Ten
Australian Third Commercial network in Australia finished #4 with an 18.0% share.
630P ‘The Project‘ finished with an average 641,000 viewers.
730P ‘All-Star Family Feud‘ did not finish in the Top 20 in prime time.
830P ‘Have You Been Paying Attention?‘ finished with an average 690,000 viewers.
930P ‘NCIS:New Orleans‘ did not finish in the Top 20 in prime time.
SBS
The Special Broadcast Service in Australia finished with an average 5.1% share of the available audience.
730P ‘Inside Einstein’s Mind‘ did not finish in the Top 20 in prime time.
830P ‘Stephen Hawking:A Brief History of Mine‘ did not finish in the Top 20 in prime time.
Top Newscast In Australia Monday
#1 SEVEN NEWS Seven 1,374,000 viewers #1 in Melbourne, Adelaide & Perth
#2 NINE NEWS Nine 1,103,000 viewers Melbourne top market
#3 SEVEN NEWS AT 6.30 Seven 1,033,000 viewers #1 in Sydney & Brisbane
#4 NINE NEWS 6:30 Nine 1,023,000 viewers Melbourne top market
#5 ABC NEWS-EV ABC 798,000 viewers Sydney top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: ‘Where Is Good Business Investing Its Ad Dollars Now:http://bit.ly/Hxoqv7 🆕💡💭🌎💬 It’s Free!
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
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Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Sergio Mendes & Brazil 66
Astrud Gilberto & Stan Getz ‘The Girl From Ipanema’