‘It’s All About Screens.’ This is the Daily Diary of Screens. Tuesday, July 5, 2016.
NBC finished #1 broadcast network as ‘Macy’s 40th Annual Fourth Of July Fireworks Spectacular‘ was the top program.
In the UK, ITV finished #1 as ‘Brief Encounters‘ was the top program.
In Australia, ‘Seven‘ finished #1 as ‘Nine News‘ was the #1 newscast and ‘MasterChef AU‘ finished as the #1 non-newscast program.
‘Finding Dory‘ #1 at the U.S. box office weekend 1-4 July 2016.
‘Independence Day 2-Resurgence‘ #1 at the International box office weekend 24-26 June 2016.
Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers.
Cliptomize continues to grow as it has 80,000 users and 115,328 clipbooks with 578,421 visitors and 313,501 unique visitors with over 2.894 million pageviews. 5 minutes 12 seconds average time spent on spent on site since the beginning. In June, average time spent on site is 4 minutes 55 seconds. Cliptomize For Business Service Bureau during recent NDA 45 day client campaign delivered a remarkable open rate of 48.92% and a click-through rate of 36.6% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Monday, July 4, 2016 (Posted on July 5, 2016)
The Peacock Network had fireworks and all the flag waving one could possibly imagine compliments of the big department store.
8P ‘Macy’s 40th Annual 4th of July Fireworks Spectacular‘ finished with an average 6.968 million viewers and a 5.0/10.
10P ‘Macy’s 4th of July Fireworks Spectacular‘ rerun finished with an average 4.589 million viewers and a 3.2/6.
The Tiffany Network
8P ‘Mom‘ rerun finished with an average 3.816 million viewers and a 2.2/5.
830P ‘2 Broke Girls‘ rerun finished with an average 3.610 million viewers and a 1.9/4.
9P ‘Boston Pops Fireworks Spectacular‘ finished with an average 4.655 million viewers and a 3.2/7.
The Alphabet Network
8P ‘The Bachelorette‘ rerun finished with an average 2.524 million viewers and a 1.6/3.
10P ‘Mistresses‘ finished with an average 2.516 million viewers and a 1.6/3.
The Animal Network of Broadcast
8P ‘So You Think You Can Dance?‘ rerun finished with an average 1.741 million viewers and a 1.2/2.
9P ‘Houdini & Doyle‘ finished with an average 1.769 million viewers and a 1.2/2.
The Little Network That Couldn’t
8P ‘iHeartRadio Summer Pool Party‘ rerun finished with an average 638,000 viewers and a 0.4/1.
9P ‘Whose Line Is It Anyway?‘ rerun finished with an average 818,000 viewers and a 0.5/1.
930P ‘Whose Line Is It Anyway?‘ rerun finished with an average 872,000 viewers and a 0.5/1.
For The Record
NBC finished #1 Monday with an average 6.175 million viewers and a 4.4 rating/9 share.
CBS finished #2with an average 4.341 million viewers and a 2.9/6.
ABC finished #3 with an average 2.520 million viewers and a 1.6/3.
FOX finished #4 with an average 1.755 million viewers and a 1.2/2.
The CW finished with an average 742,000 viewers and a 0.4/1.
Today In Communication History
On this date in 1989, the pilot episode of ‘Seinfeld’ aired on NBC.
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.
In 1900, the term ‘television‘ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘I find television very educating. Every time somebody turns on the set, I go into the other room and read a book.’
Box Office Weekend 24-26 June 2016 (Domestic)
#1 ‘Finding Dory’ $ 73.0 million
#2 ‘Independence Day-Resurgence’ $ 41.0 million
#3 ‘Central Intelligence’ $ 18.2 million
#4 ‘The Shallows’ $ 16.8 million
#5 ‘The Conjuring 2’ $ 7.7 million
Box Office Weekend 24-26 June 2016 (International)
#1 ‘Independence Day-Resurgence’ $102.1 million
#2 ‘Now You See Me 2’ $ 50.9 million
#3 ‘Finding Dory’ $ 37.0 million
#4 ‘The Conjuring 2’ $ 21.0 million
#5 ‘Central Intelligence’ $ 4.7 million
‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.
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Across The Pond
The Independent One
9P ‘Brief Encounters‘ finished #1 Monday in the UK with an average 4.6 million viewers and a 21.4% share.
The Big One
9P ‘Forces Of Nature‘ finished with an average 3.4 million viewers and a 15.8% share.
The Little Two
1215P ‘Wimbledon 2016‘
Seven finished #1 Monday in Australia with a 26.9% share of the available audience.
Nine finished #2 with a 24.6% share.
ABC finished #3 with a 21.4% share.
Ten finished #4 with a 20.9% share.
SBS finished #5 with a 6.2% share.
Top Ten Non-Newscast Programs In Australia Monday
#1 MASTERCHEF AUSTRALIA TEN 1,131,000 viewers #1 everywhere but Sydney
#2 A CURRENT AFFAIR Nine 999,000 viewers #1 in Sydney
#3 7.30 ABC 890,000 viewers Melbourne top market
#4 YOU PAYING ATTENTION? TEN 803,000 viewers Melbourne top market
#5 AUSTRALIAN STORY-EV ABC 762,000 viewers Melbourne top market
#6 HIGHWAY PATROL-MON-EP.2 Seven 758,000 viewers Melbourne top market
#7 THE CHASE AUSTRALIA Seven 756,000 viewers Melbourne top market
#8 HOME AND AWAY Seven 754,000 viewers Sydney top market
#9 HIGHWAY PATROL- MON Seven 736,000 viewers Melbourne top market
#10 LOVE CHILD Nine 726,000 viewers Melbourne top market
Top Newscasts In Australia Monday
#1 NINE NEWS Nine 1,230,000 viewers #1 in Melbourne
#2 SEVEN NEWS Seven 1,224,000 viewers #1 in Brisbane, Adelaide & Perth
#3 NINE NEWS 6:30 Nine 1,186,000 viewers #1 in Sydney
#4 SEVEN News/TodayTonight Seven 1,107,000 viewers Melbourne top market
#5 ABC NEWS ABC 908,000 viewers Melbourne top market
TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Tuesday Australian Overnight TV Ratings
TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven finished #1 in Australia on Tuesday with a 25.9% share of the available audience.
Ten finished #2 with a 25.1% share.
Nine finished #3 with a 22.9% share.
ABC finished #4 with a 18.7% share.
SBS finished #5 with a 7.5% share.
Top Ten Non-Newscast Programs In Australia Tuesday
#1 MASTERCHEF AUSTRALIA TEN 1,174,000 viewers #1 everywhere except Brisbane
#2 A CURRENT AFFAIR Nine 900,000 viewers Melbourne top market
#3 HOME AND AWAY Seven 825,000 viewers #1 in Brisbane
#4 MAKE YOU LAUGH OUT LOUD Seven 779,000 viewers Sydney top market
#5 7.30 ABC 777,000 viewers Sydney top market
#6 THE CHASE AUSTRALIA Seven 729,000 viewers Sydney top market
#7 NCIS TEN 724,000 viewers Melbourne top market
#8 THE PROJECT 7PM TEN 702,000 viewers Melbourne top market
#9 CATALYST ABC 701,000 viewers Sydney top market
#10 HOW TO STAY YOUNG ABC 641,000 viewers Sydney top market
Top Newscasts In Australia Tuesday
#1 SEVEN NEWS Seven 1,174,000 viewers #1 in Brisbane, Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 1,078,000 viewers Melbourne top market
#3 NINE NEWS Nine 1,073,000 viewers #1 in Melbourne
#4 NINE NEWS 6:30 Nine 1,017,000 viewers #1 in Sydney
#5 ABC NEWS ABC 870,000 viewers Melbourne top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: ‘Where Is Good Business Investing Its Ad Dollars Now:http://bit.ly/Hxoqv7 🆕💡💭🌎💬 It’s Free!
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’ http://bit.ly/1U0M979💡
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Dave Brubeck ‘Live in 66’