‘It’s All About Screens.’ This is the Daily Diary of Screens. Sunday, June 26, 2016.
ABC finished #1 broadcast network as ‘20/20‘ was the top program.
In the UK, ratings have been delayed and will be posted when available.
‘Seven‘ finished #1 in Australia as ‘Seven News‘ was #1 newscast and ‘The Coroner‘ was the top non-newscast program.
‘Finding Dory‘ #1 at the U.S. box office weekend 17-19 June 2016.
‘Warcraft‘ #1 at the International box office weekend 10-12 June 2016.
Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers.
Cliptomize continues to grow as it has 80,000 users and 115,328 clipbooks with 578,421 visitors and 313,501 unique visitors with over 2.894 million pageviews. 5 minutes 12 seconds average time spent on spent on site since the beginning. In June, average time spent on site is 4 minutes 55 seconds. Cliptomize For Business Service Bureau during recent NDA 45 day client campaign delivered a remarkable open rate of 48.92% and a click-through rate of 36.6% #clipit, #clip4biz🖇 Double Your Open Rate & Click-Through Rate Now!: http://www.cliptomize.com/Clipbook/View/250922?secret=h42qm2ns5g The First step to engagement is click-through 🆕 SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Saturday, June 25, 2016 (Posted on June 26, 2016)
The Alphabet Network
8P ‘People’s List‘ finished with an average 1.667 million viewers.
9P ‘20/20‘ finished with an average 3.361 million viewers.
10P ‘20/20‘ finished with an average 4.500 million viewers.
The Peacock Network was all about Olympics trials.
8P ‘U.S. Olympic Trials‘ finished with an average 2.952 million viewers.
The Tiffany Network reverted to the ’50s for much of the evening.
8P ‘48 Hours‘ finished with an average 2.826 million viewers.
9P ‘Showtime Boxing on CBS‘ finished with an average 2.113 million viewers.
The Animal Network of Broadcast had MLB
8P ‘Major League Baseball‘ finished with an average 2.046 million viewers.
For The Record
ABC finished #1 with an average 3.176 million viewers.
NBC finished #2 with an average 2.952 million viewers.
CBS finished #3 with an average 2.351 million viewers.
FOX finished #4 with an average 2.046 million viewers.
Today In Communication History
On this date in 1975, Paul McCartney’s theme for ITV’s ‘Crossroads’ aired for the first time.
NOTE: We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.
In 1900, the term ‘television‘ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘If you invest in growth before you have retention, you’re renting users, not acquiring them.’
Who’s On First? What’s On Second? Mobile Apps Today
Per Brett Caine in Urban Airship 062316 ‘The one constant is change.’
● 62% of US respondents and 65% of UK respondents downloaded between 1-4 apps in the past month
● Only 18% of US respondents and 26% of UK respondents haven’t downloaded any apps in the past month
● Millennials downloaded the most apps in the past month with 36% saying 3-4 apps, 22% saying 5 to 7 apps and 7% saying “too many to remember”
● Nearly a third of people (31%) between the ages of 35-54 downloaded 3-4 apps in the past month
For a complete look, go to:https://www.urbanairship.com/lp/forrester-report-the-state-of-mobile-marketer-tactics-2016?ccn=160623_EM_EM_FR_State_NAM&utm_source=Email
How Are Women Shoppers Using Their Smartphones In-Store?
Nearly three-quarters said they used their device while shopping to investigate prices. Consumers are increasingly turning to their mobile devices while they shop, whether to research products or see what other choices are out there. According to February 2016 research, a majority of US female beauty buyers use their device in-store to browse user reviews and look for the best price.
Data from Facebook IQ revealed that more than three-quarters (79%) of US female buyers used their mobile phone while shopping in-store to browse user reviews. Nearly three-quarters also said they used their device while shopping to investigate prices. Furthermore, more than half of respondents said they use their mobile phone in-store to examine a range of color choices. Another reasons female buyers used their phone while shopping was because they wanted more detailed product descriptions.
Female buyers are not the only ones using their device in-store; many consumers do. Mobile is greatly affecting the traditional path to purchase.
Box Office Weekend 17-19 June 2016 (Domestic)
#1 ‘Finding Dory’ $136.2 million
#2 ‘Central Intelligence’ $ 34.5 million
#3 ‘The Conjuring 2’ $ 15.6 million
#4 ‘Now You See Me 2’ $ 9.7 million
#5 ‘Warcraft’ $ 6.5 million
Box Office Weekend 17-19 June 2016 (International)
#1 ‘Finding Dory’ $ 50.0 million
#2 ‘The Conjuring 2’ $ 41.9 million
#3 ‘Warcraft’ $ 17.7 million
#4 ‘Central Intelligence’ $ 16.8 million
#5 ‘Now You See Me 2’ $ 15.8 million
‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong SAR China, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (152). We are thankful to all of you with more than 42,000 views. Top areas in the world viewing overtheshouldermedia on Saturday came from the United States, the United Kingdom, South Africa, Spain, Turkey, Australia, France, Mexico, Germany, the Netherlands, Indonesia, Canada, Iceland, Saudi Arabia and Hungary.
Across The Pond
Rating delayed. Will be posted when available.
Seven finished #1 in Australia Saturday 062516 with a 32.2% share of the available audience.
Nine finished #2 with a 23.8% share.
ABC finished #3 with a 19.1% share.
Ten finished #4 with a 17.8% share.
SBS finished #5 with a 7.0% share.
Top Ten Non-Newscast Programs in Australia Saturday
#1 THE CORONER ABC 733,000 viewers
#2 GARDENING AUSTRALIA ABC 510,000 viewers
#3 RUGBY:2016 AU V ENG 3rd TEN 485,000 viewers
#4 GETAWAY Nine 421,000 viewers
#5 AFL:SAT NIGHT FOOTBALL Seven 419,000 viewers
#6 INDIAN SUMMERS ABC 401,000 viewers
#7 SAT NIGHT FOOTBALL-Post Seven 379,000 viewers
#8 DOCTOR BLAKE MYSTERIES ABC 376,000 viewers
#9 BORDER SECURITY Seven 365,000 viewers
#10 RUGBY:2016 AU V ENG POST TEN 352,000 viewers
Top Newscasts In Australia Saturday
#1 SEVEN NEWS – SAT Seven 990,000 viewers
#2 NINE NEWS SATURDAY Nine 859,000 viewers
#3 ABC NEWS-SA ABC 831,000 viewers
SUNDAY OVERNIGHT TV RATINGS IN AUSTRALIA
Sunday Overnight TV Ratings in Australia
SUNDAY OVERNIGHT TV RATINGS IN AUSTRALIA
Nine finished #1 Sunday in Australia with a 29.2% share of the available audience.
Seven finished #2 with a 28.3% share.
Ten finished #3 with a 20.6% share of the available audience.
ABC finished #4 with a 15.9% share.
SBS finished #5 Sunday in Australia with a 5.6% share of the available audience.
TOP TEN NON-NEWSCAST PROGRAMS IN AUSTRALIA SUNDAY
#1 HOUSE RULES- SUN Seven 1,019,000 viewers #1 in Brisbane & Perth
#2 THE VOICE -SUN Nine 1,010,000 viewers #1 in Sydney
#3 MASTERCHEF AUSTRALIA TEN 978,000 viewers #1 in Melbourne
#4 SUNDAY NIGHT Seven 790,000 viewers Melbourne top market
#5 GRAND DESIGNS-EV ABC 758,000 viewers Melbourne top market
#6 60 MINUTES -LATE Nine 721,000 viewers Sydney top market
#7 DOCTOR THORNE ABC 646,000 viewers Melbourne top market
#8 MODERN FAMILY EP 2 (R) TEN 562,000 viewers Melbourne top market
#9 FAMILY FEUD SUNDAY TEN 504,000 viewers Sydney top market
#10 RED 2 (R) TEN 424,000 viewers Melbourne top market
TOP NEWSCAST IN AUSTRALIA SUNDAY
#1 SEVEN NEWS – SUN Seven 1,263,000 viewers #1 in Brisbane, Adelaide & Perth
#2 NINE NEWS SUNDAY Nine 1,225,000 viewers #1 in Sydney & Melbourne
#3 ABC NEWS SUNDAY ABC 850,000 viewers Melbourne top market
#4 SEVEN NEWS AT 5 Seven 436,000 viewers Sydney top market
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: ‘Where Is Good Business Investing Its Ad Dollars Now:http://bit.ly/Hxoqv7 🆕💡💭🌎💬 It’s Free!
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’ http://bit.ly/1U0M979💡
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
British Jazz 365