‘It’s All About Screens.’ This is the Daily Diary of Screens. Saturday, May 28, 2016.
CBS finished #1 broadcast network as ‘Blue Bloods‘ was the top program.
In the UK, due to the Bank Holiday, ratings are delayed and will be posted when available.
‘Seven‘ finished #1 in Australia as ‘Seven News‘ was #1 newscast and ‘Better Homes & Gardens‘ was the top non-newscast program.
‘X-Men: Apocalypse’ #1 Thursday in the U.S. with $8.2 at the box office.
‘The Angry Birds Movie‘ #1 box office in the U.S. weekend 20-22 May 2016.
‘X-Men:Apocalypse‘ #1 at the International box office weekend 20-22 May 2016.
Sales of movie theater ads jumped 13.4% in 2015 as it reached $716 million in advertising sales. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. 60 billion messages are sent via Facebook Messenger and WhatsApp every day. Netflix now has 75 million streaming subscribers. Cliptomize continues to grow as it has 76,501 users and 109,743 clipbooks with 540,939 visitors with over 2.771 million page views. 5 minutes 13 seconds average time spent on spent on site since the beginning. 6 minutes 05 seconds average time spent on site in May. SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’. See ‘The Death Of Television Is Under-Exaggerated‘ @ http://bit.ly/DeathofTelevision.
The Home Of #dailydiaryofscreens
For Friday, May 27, 2016 (Posted on May 28, 2016)
The Tiffany Network owns Fridays with the core being ‘Boss Hawaii Blue’, reruns or not.
8P ‘Undercover Boss‘ rerun finished with an average 4.097 million viewers.
9P ‘Hawaii Five-0‘ rerun finished with an average 4.297 million viewers.
10P ‘Blue Bloods‘ rerun finished #1 overall with an average 5.141 million viewers.
The Peacock Network gave it a go, especially without Grimm to finished second Friday.
8P ‘Caught On Camera with Nick Cannon‘ finished with an average 3.316 million viewers.
9P ‘Dateline NBC‘ finished with an average 4.779 million viewers.
The Alphabet Network finished third on Friday.
8P ‘500 Questions‘ finished with an average 4.427 million viewers.
9P ‘Shark Tank‘ rerun finished with an average 3.762 million viewers.
10P ‘20/20‘ finished with an average 3.830 million viewers.
The Little Network That Couldn’t absolute beat Murdochville with reruns.
8P ‘Masters Of Illusion‘ rerun finished with an average 1.563 million viewers.
830P ‘Masters Of Illusion‘ rerun finished with an average 1.512 million viewers.
9P ‘Penn & Teller: Fool Us Once‘ rerun finished with an average 1.534 million viewers.
The Animal Network finished fifth out of five making it a great reason to fire Murdoch’s Minions.
8P ‘The Simpsons‘ rerun finished with an average 1.455 million viewers.
830P ‘The Simpsons‘ rerun finished with an average 1.286 million viewers.
9P ‘Coupled‘ rerun finished with an average 938,000 viewers.
For The Record
CBS finished #1 Friday in prime time with an average 4.512 million viewers.
NBC finished #2 with an average 4.291 million viewers.
ABC finished #3 with an average 4.006 million viewers.
The CW finished #4 with an average 1.536 million viewers.
FOX finished #5 with an average 1.154 million viewers.
Broadcast (English Speaking) Networks finished Friday in prime time with an average 15.499 million viewers.
Today In Communication History
On this date in 1969, Judy Collins appeared on ‘The Tonight Show’ with Johnny Carson.
NOTE: We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.
In 1900, the term ‘television’ is coined by Constantin Perskyi at the International Electricity Congress, part of the 1900 Paris Exhibition.
Quote Of The Day
‘I just want to say to the kids out there watching: You can do anything you want in life. Unless Jay Leno wants to do it too.’
Mobile Shoppers Want To See The Product
Being able to see product pictures via a smartphone or tablet device is the most important mcommerce-related capability, according to US shoppers. Nielsen surveyed 3,734 US mobile shoppers ages 18 and older during Q4 2015 about using smartphones and tablets for ecommerce activities.
Almost half (48%) of smartphone shoppers said that using the mobile-friendly version of a website was important for mcommerce. More than a third of tablet shoppers said the same thing.
Being able to read product reviews, having the product descriptions and having the ability to compare product prices were other mcommerce-related capabilities both smartphone and tablet shoppers considered important.
More tablet shoppers than smartphone shoppers said the size of the text or link on the website was important—perhaps surprising considering tablets’ larger screens. On the flip side, tablet shoppers were less concerned than their smartphone-wielding counterparts about using mobile-friendly websites, likely thanks to those larger screens.
In general, mobile commerce had a breakthrough year in 2015. Indeed, smartphone retail mcommerce sales in the US nearly doubled, driven by larger screens, smoother buying experiences, better mobile search and context-driven discovery.
And, eMarketer expects US retail mcommerce sales will reach $123.13 billion in 2016, a 39.1% increase over 2015 and more than double the amount in 2014. As a result of this rapid growth, mcommerce will account for just under one-third of retail ecommerce sales and 2.6% of total retail this year.
Box Office Weekend 20-22 May 2016 (Domestic)
#1 ‘The Angry Birds Movie’ $ 38.20
#2 ‘Captain America:Civil War’ $ 32.90
#3 ‘Neighbors 2:Sorority Rising’ $ 21.80
#4 ‘The Nice Guys’ $ 11.20
#5 ‘The Jungle Book’ $ 10.90
Box Office Weekend 20-22 May 2016 (International)
#1 ‘X-Men:Apocalypse’ $103.30 million
#2 ‘The Angry Birds Movie’ $ 55.00 million
#3 ‘Captain America:Civil War’ $ 30.70 million
#4 ‘The Jungle Book’ $ 7.40 million
#5 ‘Neighbors 2:SororityRising’$ 6.00 million
‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Dominica, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba, Puerto Rico and Bermuda (152). We are thankful to all of you with more than 42,000 views. Top areas in the world viewing overtheshouldermedia on Saturday came from the United States, Australia, Morocco, European Union, Spain, Malaysia and Canada.
Across The Pond
Due to Bank Holiday, UK TV Ratings will be posted when available.
Seven finished #1 Friday in Australia with a 32.6% share of the available audience.
Nine finished #2 with a 27.8% share.
Ten finished #3 with a 18.3% share of the available audience.
ABC finished #4 with a 15.1% share.
SBS finished #5 Friday in Australia with a 6.2% share of the available audience.
Top Ten Non-Newscast Programs In Australia
#1 BETTER HOMES & GARDENS Seven 726,000 viewers Melbourne top market
#2 A CURRENT AFFAIR Nine 662,000 viewers #1 in Sydney & Brisbane
#3 THE CHASE AUSTRALIA Seven 649,000 viewers Sydney top market
#4 THE LIVING ROOM TEN 582,000 viewers #1 in Perth
#5 FAMILY FEUD TEN 545,000 viewers Melbourne top market
#6 HOT SEAT Nine 532,000 viewers Sydney top market
#7 AFL:FRI NIGHT FOOTBALL Seven 525,000 viewers #1 in Melbourne & Adelaide
#8 THE PROJECT 7PM TEN 523,000 viewers Melbourne top market
#9 THE GRAHAM NORTON SHOW TEN 490,000 viewers Sydney top market
#10 7.30 ABC 466,000 viewers Sydney top market
Top Newscasts In Australia Friday
#1 SEVEN NEWS Seven 1,009,000 viewers #1 in Adelaide & Perth
#2 NINE NEWS Nine 976,000 viewers #1 in Sydney, Melbourne & Brisbane
#3 NINE NEWS 6:30 Nine 938,000 viewers Melbourne top market
#4 SEVEN News/TodayTonight Seven 914,000 viewers Melbourne top market
#5 ABC NEWS ABC 641,000 viewers Melbourne top market
#6 TEN EYEWITNESS NEWS @5P TEN 529,000 viewers Melbourne top market
SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
Saturday Australian Overnight TV Ratings
SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven finished #1 Saturday in Australia with a 30.7% share of the available audience.
Nine finished #2 with a 27.7% share.
ABC finished #3 with a 19.0% share of te available audience.
Ten finished #4 with a 13.2% share.
SBS finished #5 Saturday in Australia with an average 9.3% of the available audience.
Top Ten Non-Newscast Programs In Australia Saturday
#1 FATHER BROWN ABC 787,000 viewers #1 in Sydney, Brisbane & Perth
#2 GARDENING AUSTRALIA ABC 567,000 viewers Melbourne top market
#3 AFL:SAT NIGHT FOOTBALL Seven 480,000 viewers #1 in Melbourne & Adelaide
#4 INDIAN SUMMERS ABC 456,000 viewers Sydney top market
#5 AFL:SAT NT FOOTBALL–POST Seven 410,000 viewers Melbourne top market
#6 GETAWAY Nine 362,000 viewers Melbourne top market
#7 AFL:SAT NT FOOTBALL–PRE Seven 353,000 viewers Melbourne top market
#8 DOCTOR BLAKE MYSTERIES ABC 344,000 viewers Sydney top market
#9 MIDSOMER MURDERS-PM ABC 329,000 viewers Sydney top market
#10 THE VOICE -SUN (R) Nine 324,000 viewers Sydney top market
Top Newscasts In Australia Saturday
#1 SEVEN NEWS – SAT Seven 936,000 viewers #1 in Melbourne & Perth
#2 NINE NEWS SATURDAY Nine 833,000 viewers #1 in Sydney
#3 ABC NEWS ABC 832,000 viewers #1 in Brisbane & Adelaide
#4 WEEKEND TODAY–SATURDAY Nine 337,000 viewers Sydney top market
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
New This Week: Do Consumers Really Know What They Want? 💬 – http://sophis1234.tumblr.com
Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’ http://bit.ly/1U0M979💡
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Herbie Hancock & Marcus Miller