‘It’s All About Screens.’ This is the Daily Diary of Screens. Friday, March 25, 2016.
CBS finished #1 broadcast network as ‘NCAA Elite Eight‘ was the top program on television.
In the UK, due to holiday, ratings delayed. They will be posted when available.
‘Nine‘ finished #1 in Australia as ‘Nine News‘ was #1 newscast and ‘The Doctor Blake Mysteries‘ was the top non-newscast program.
‘Batman v Superman: Dawn of Justice‘ #1 box office in the U.S. weekend 25-27 March 2016.
‘Batman v Superman: Dawn of Justice‘ #1 at the International box office weekend 25-27 March 2016.
There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. Netflix now has 75 million streaming subscribers. Cliptomize continues to grow as it has 60,092 users and 84,650 clipbooks with 435,392 visitors. SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’. See ‘The Death Of Television Is Under-Exaggerated‘ @ http://bit.ly/DeathofTelevision.
The Home Of #dailydiaryofscreens
For Friday, March 25, 2016 (Posted on March 26, 2016)
CBS
The Tiffany Network had the Sweet Sixteen and it won the final Friday in March.
8P ‘Virginia (84) vs Iowa State (71) NCAA Tournament‘ finished with an average 6.437 million viewers.
9P ‘Syracuse vs Gonzaga NCAA Tournament’ finished with an average 5.395 million viewers.
10P ‘Syracuse (63) vs Gonzaga (60) NCAA Tournament‘ finished with an average 5.082 million viewers.
ABC
The Alphabet Network
8P ‘Last Man Standing‘ rerun finished with an average 4.644 million viewers.
830P ‘Dr. Ken‘ rerun finished with an average 3.779 million viewers.
9P ‘Shark Tank‘ rerun finished with an average 4.386 million viewers.
10P ‘20/20‘ finished with an average 4.881 million viewers.
NBC
The Peacock Network
8P ‘Caught On Camera With Nick Cannon‘ finished with an average 3.522 million viewers.
9P ‘Grimm‘ (‘Lycanthropic’) finished with an average 4.253 million viewers.
10P ‘Dateline‘ finished with an average 4.977 million viewers.
FOX
The Animal Network of Broadcast had one of the best programs on the air which few viewed and finished fourth.
8P ‘Sleepy Hollow‘ finished with an average 2.523 million viewers.
9P ‘Second Chance‘ season finale (‘Gelassenheit’) finished with an average 2.057 million viewers. It is a Must See TV ON DEMAND or LIVE streaming episode.
The CW
The Little Network That Couldn’t didn’t.
8P ‘Vampire Diaries‘ rerun finished with an average 680,000 viewers.
9P ‘The Originals‘ rerun finished with an average 533 viewers.
For The Record
CBS finished #1 Friday with an average 5.64 million viewers.
ABC finished #2 with an average 4.49 million viewers.
NBC finished with an average 4.25 million viewers.
FOX finished #4 with an average 2.29 million viewers.
UNI finished #5 with an average 2.09 million viewers.
TEL finished #6 with an average 1.30 million viewers.
The CW finished #7 with an average 607,000 viewers.
Today In Communication History
On this date in 1971, ‘Cannon’ premiered on CBS-TV as a movie. It was turned into a series later in the year.
NOTE: We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.
Did You Know…..
A US survey has found 70% of Americans now binge-watch TV shows, at an average of five episodes per session.
Quote of the Day
‘With the new day comes new strength and new thoughts.’
Eleanor Roosevelt
Digital/TV Research
Pay TV vs Broadband
The largest multichannel video providers, representing about 95% of the pay-TV subscriber market, lost almost 385,000 subscribers in 2015, reports LRG. That was roughly triple the number of losses from 2014, and means that the top providers have now lost rather than gained subscribers over the past 5 years (factoring in gains in 2011 and 2012).
It’s the opposite trend for the top broadband providers, which have added close to 3 million or more subscribers each year this decade. The number of broadband subscribers continues to catch up to the number of pay-TV subscribers, numbering roughly 99 million and 96 million, respectively.
Box Office Weekend 25-27 March 2016 (Domestic) Thru Friday
#1 ‘Batman v Superman:Dawn of Justice’ $ 82.01 million in 4,242 theaters
#2 ‘Zootopia’ $ 23.05 million in 3,670 theaters
#3 ‘Big Fat Greek Wedding2’$ 17.20 million in 3,133 theaters
#4 ‘The Divergent Series’ $ 9.20 million in 3,740 theaters
#5 ‘Miracles From Heaven’ $ 9.10 million in 3,047 theaters
#6 ’10 Cloverfield Lane’ $ 5.60 million in 2,802 theaters
#7 ‘Deadpool’ $ 4.60 million in 2,336 theaters
#8 ‘London Has Fallen’ $ 2.80 million in 2,173 theaters
#9 ‘Hello,My Name Is Doris’$ 1.60 million in 488 theaters
#10 ‘Eye in the Sky’ $ 0.96 million in 123 theaters
Box Office Weekend 11-13 March 2016 (International)
#1 ‘Batman v Superman: Dawn of Justice’ $137.9 million in 50 territories
#2 ‘The Revenant’ $ 36.0 million in 43 territories
#3 ‘Kung Fu Panda 3’ $ 31.0 million in 21 territories
#4 ‘Divergent Series’ $ 22.0 million in 78 territories
#5 ‘London Has Fallen’ $ 10.0 million in 44 territories
#6 ‘Gods Of Egypt’ $ 6.8 million in 75 territories
#7 ‘Deadpool’ $ 6.0 million in 34 territories
#8 ‘Kapoor & Sons’ $ 5.9 million in 39 territories
#9 ‘Ten Cloverfield Lane’ $ 5.0 million in 12 territories
#10 ‘The Brothers Grimsby’ $ 2.6 million in 39 territories
Coming Soon
‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.
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Across The Pond
BBC One
The Big One
8P ‘EastEnders‘
830P ‘MasterChef‘
9P ‘Boomers‘
930P ‘Mrs Brown’s Boy’s‘
ITV
The Independent One
8P ‘Britain’s Whales & Sharks‘ Part One
830P ‘Coronation Street‘
9P ‘Britain’s Whales & Sharks‘ Part Two
BBC Two
The Little Two
8P ‘Mastermind‘
830P ‘Gardener’s World‘
9P ‘Springwatch‘
Channel 4
The Big Four
8P ‘Food Unwrapped‘
830P ‘Travel Man:48 Hours In‘
9P ‘Googlebox‘
Channel 5
The Viacom Five
8P ‘All New Super Scary Plane Landings’
9P ‘Air Force One’
Down Under
Nine finished #1 in Australia on Good Friday with a 32.8% share of the available audience.
Seven finished #2 with a 23.8% share.
ABC finished #3 with an 18.2% share of the available audience.
Ten finished #4 with a 16.9% share.
SBS finished #5 on Friday in Australia with an average 8.1% share of the available audience.
Top Ten Non-Newscast Television Programs Friday In Australia
#1 DOCTOR BLAKE MYSTERIES ABC 833,000 viewers #1 Melbourne, Adelaide & Perth
#2 ANTIQUES ROADSHOW-FRI ABC 533,000 viewers Melbourne top market
#3 THE LIVING ROOM TEN 517,000 viewers Melbourne top market
#4 A CURRENT AFFAIR Nine 513,000 viewers #1 in Sydney
#5 FRIDAY NIGHT NRL LIVE Nine 498,000 viewers Brisbane top market
#6 FRIDAY NIGHT NRL -POST Nine 471,000 viewers Brisbane top market
#7 FAMILY FEUD TEN 435,000 viewers Sydney top market
#8 BETTER HOMES & GARDENS Seven 410,000 viewers Sydney top market
#9 THE PROJECT 7PM TEN 403,000 viewers Melbourne top market
#10 THE GRAHAM NORTON SHOW TEN 368,000 viewers Sydney top market
Top Newscasts In Australia Friday
#1 NINE NEWS Nine 947,000 viewers #1 in Sydney & Melbourne
#2 SEVEN NEWS Seven 886,000 viewers #1 in Adelaide & Perth
#3 NINE NEWS 6:30 Nine 850,000 viewers Sydney top market
#4 SEVEN News/TodayTonight Seven 834,000 viewers #1 in Brisbane
#5 ABC NEWS ABC 640,000 viewers Melbourne top market
#6 TEN EYEWITNESS NEWS @5P TEN 401,000 viewers Sydney top market
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven finished #1 Saturday in Australia with a 29.1% share of the available audience.
Nine finished #2 with a 26.0% share.
ABC finished #3 with a 21.9% share of the available audience.
Ten finished #4 with a 12.7% share.
SBS finished #5 Saturday on Australia with a 10.3% share of the available audience
Top Ten Non-Newscast Programs In Australia Saturday
#1 DEATH IN PARADISE ABC 848,000 viewers #1 everywhere except Adelaide
#2 CUFFS ABC 492,000 viewers Sydney top market
#3 GARDENING AUSTRALIA ABC 445,000 viewers Melbourne top market
#4 7’S AFL:SAT NIGHT
FOOTBALL Seven 409,000 viewers #1 in Adelaide
#5 SEVEN’S AFL: SAT NIGHT
FOOTBALL – POST MATCH Seven 352,000 viewers Melbourne top market
#6 GETAWAY Nine 309,000 viewers Melbourne top market
#7 WILD WILD WEST Nine 287,000 viewers Sydney top market
#8 7’S AFL:SAT NIGHT
FOOTBALL – PRE MATCH Seven 270,000 viewers Melbourne top market
#9 HOP Seven 254,000 viewers Sydney top market
#10 VERA-PM ABC 253,000 viewers Melbourne top market
Top Newscasts In Australia Saturday
#1 ABC NEWS-SA ABC 768,000 viewers #1 in Sydney & Brisbane
#2 SEVEN NEWS – SAT Seven 706,000 viewers #1 in Perth
#3 NINE NEWS SATURDAY Nine 678,000 viewers #1 in Melbourne & Adelaide
#4 TEN EYEWITNESS NEWS SAT TEN 305,000 viewers Perth top market
#5 WEEKEND SUNRISE – SAT Seven 275,000 viewers Melbourne top market
#6 NINE NEWS: FIRST @5P Nine 274,000 viewers Melbourne top market
#7 WEEKEND SUNRISE – SAT Seven 262,000 viewers Sydney top market
#8 WEEKEND TODAY–SATURDAY Nine 256,000 viewers Sydney top market
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In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs: ‘Death Of Television Highly Under-Exaggerated‘:http://bit.ly/DeathofTelevision 🆕💡💭🌎💬 It’s Free!
New This Week: Mobile Optimized Sites A Must For Local Business 💬 – http://eepurl.com/btvkyn
Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’ http://bit.ly/1U0M979💡.@cnasophis
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Mozart ‘Requiem’
On his deathbed, Chopin was quoted as saying “Play Mozart in memory of me and I will hear you”.