CBS #1 Wednesday in the U.S. BBC One #1 in the UK. Seven #1 in AU.

‘It’s All About Screens.’ This is the Daily Diary of Screens. Wednesday, March 23, 2016.
CBS finished #1 broadcast network as ‘Criminal Minds‘ was the top program on television.
In the UK, BBC One finished #1 on Monday as ‘MasterChef‘ was the top program.
Seven‘ finished #1 in Australia as ‘Seven News‘ was #1 newscast and ‘My Kitchen Rules‘ was the top non-newscast program.
Zootopia‘ #1 box office in the U.S. weekend 11-13 March 2016.
Zootopia‘ #1 at the International box office weekend 18-20 March 2016.
There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. Facebook has 1.59 billion monthly users. Instagram has 77.6 million users. 88% of Twitter users are on mobile. An average of 500 million tweets are sent every day. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. Pinterest has 54.6 million users. LinkedIn has 347 million registered members. Weibo has 100 million daily users. 600 million users on Whatsapp. Facebook has 1.55 billion monthly active users. Netflix now has 75 million streaming subscribers. Cliptomize continues to grow as it has 60,092 users and 84,650 clipbooks with 435,392 visitors. THURSDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)

Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’. See ‘The Death Of Television Is Under-Exaggerated‘ @

The Home Of #dailydiaryofscreens

For Wednesday, March 23, 2016 (Posted on March 24, 2016)

CBS #1 Wednesday as 'Criminal Minds' was the top program.

CBS #1 Wednesday as ‘Criminal Minds’ was the top program.

The Tiffany Network pulled off a mid-week victory as he said good-bye to sweet baby girl.

8P ‘Survivor‘ finished with an average 9.243 million viewers and a 5.7/10.
9P ‘Criminal Minds‘ finished with an average 10.712 million viewers and a 6.9/11.
10P ‘Criminal Minds:Beyond Borders‘ finished with an average 7.604 million viewers and a 5.2/9.

The Peacock Network

8P ‘Heartbeat‘ finished with an average 5.288 million viewers and a 3.4/5.
9P ‘Law & Order:SVU‘ finished with an average 6.055 million viewers and a 4.1/7.
10P ‘Chicago PD‘ finished with an average 6.174 million viewers and a 4.3/7.

The Alphabet Network

8P ‘The Middle‘ finished with an average 7.150 million viewers and a 4.9/8.
830P ‘The Goldbergs‘ finished with an average 6.636 million viewers and a 4.4/7.
9P ‘Modern Family‘ finished with an average 7.656 million viewers and a 5.4/9.
930P ‘Black-ish‘ finished with an average 6.073 million viewers and a 4.1/7.
10P ‘Nashville‘ finished with an average 4.154 million viewers and a 3.0/5.

The Animal Network

8P ‘Rosewood‘ (‘Hydrocephalus & Hard Knocks’) finished with an average 3.694 million viewers and a 2.8/5.
9P ‘Hell’s Kitchen‘ finished with an average 3.586 million viewers and a 2.5/4.

The CW
The Little Network That Couldn’t

8P ‘Arrow’ finished with an average 2.141 million viewers and a 1.6/2.
9P ‘Supernatural’ finished with an average 1.649 million viewers and a 1.2/2.

For The Record

CBS finished #1 Wednesday with an average 9.19 million viewers and a 5.9 rating/10 share.
ABC finished #2 with an average 5.97 million viewers and a 4.1/7.
NBC finished #3 with an average 5.84 million viewers and a 3.9/7.
FOX finished #4 with an average 3.64 million viewers and a 2.6/4.
FOXNC finished as the #1 cable network and #5 overall with an average 2.979 million viewers.
TBS finished #6 with an average 2.236 million viewers.
UNI finished #7 with an average 1.98 million viewers and a 1.0/2.
The CW finished #8 with an average 1.90 million viewers and a 1.4/2.
HGTV finished #9 with an average 1.659 million viewers.
ESPN finished #10 with an average 1.606 million viewers.
History Channel #11 finished with an average 1.499 million viewers.
MSNBC finished #12 with an average 1.336 million viewers.
TEL finished #13 with an average 1.30 million viewers and a 0.7/1.
Lifetime finished #14 with an average 1.284 million viewers.
CNN finished #15 with an average 1.182 million viewers.
TLC finished #16 with average 1.18 million viewers.
FX finished #17 with an average 1.176 million viewers.

Total Estimated Television Viewers in the US Wednesday in Prime Time averaged 51.562 million viewers.
Broadcast (English) Speaking Networks on Wednesday in Prime Time finished with an average 26.540 million viewers, DOWN -5.604 million viewers (-17.4%) vs 32.144 million viewers SD 2015.
Cable (Top 150 Programs) Networks on Wednesday in Prime Time finished with an average 25.022 million viewers.

Today In TV History
On this date in 1940, the New York City NBC station, W2XBS, became the first to televise religious services.

NOTE: We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new
homes with meters that record the channel being watched—but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.

A comic genius passes his test on earth. Garry Shandling  to play 'Larry Sanders' in heaven. 'One, Two, Three, Four, Five, Six...'

A comic genius passes his test on earth. Garry Shandling to play ‘Larry Sanders’ in heaven. ‘One, Two, Three, Four, Five, Six…’

Did You Know…..
A US survey has found 70% of Americans now binge-watch TV shows, at an average of five episodes per session.

Quote of the Day
‘With the new day comes new strength and new thoughts.’
Eleanor Roosevelt

Digital/TV Research
Pay TV vs Broadband
The largest multichannel video providers, representing about 95% of the pay-TV subscriber market, lost almost 385,000 subscribers in 2015, reports LRG. That was roughly triple the number of losses from 2014, and means that the top providers have now lost rather than gained subscribers over the past 5 years (factoring in gains in 2011 and 2012).
It’s the opposite trend for the top broadband providers, which have added close to 3 million or more subscribers each year this decade. The number of broadband subscribers continues to catch up to the number of pay-TV subscribers, numbering roughly 99 million and 96 million, respectively.

Box Office Weekend 4-6 March 2016 (Domestic)

#1 ‘Zootopia’ $ 50.00 million in 3,827 theaters
#2 ’10 Cloverfield Lane’ $ 25.20 million in 3,490 theaters
#3 ‘Deadpool’ $ 10.80 million in 3,624 theaters
#4 ‘London Has Fallen’ $ 10.67 million in 2,374 theaters
#5 ‘Gods of Egypt’ $ 5.00 million in 3,117 theaters
#6 ‘WhiskeyTango Foxtrot’ $ 4.60 million in 2,507 theaters
#7 ‘The Perfect Match’ $ 4.15 million in 2,700 theaters
#8 ‘The Young Messiah’ $ 3.40 million in 1,488 theaters
#9 ‘The Brothers Grimsby’ $ 3.15 million in 2,044 theaters
#10 ‘Gods Of Egypt’ $ 2.50 million in 1,715 theaters

Box Office Weekend 4-6 March 2016 (International)

#1 ‘Zootopia’ $ 64.8 million in 50 territories
#2 ‘The Revenant’ # 36.0 million in 43 territories
#3 ‘Kung Fu Panda 3’ $ 31.0 million in 21 territories
#4 ‘Divergent Series’ $ 22.0 million in 78 territories
#5 ‘London Has Fallen’ $ 10.0 million in 44 territories

Coming Soon

‘Jason Bourne’ starring Matt Damon, Alicia Vikander, Julia Stiles, Tommy Lee Jones and Vincent Cassel.


Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Malta, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Gabon, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, Angola, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas, Cuba and Puerto Rico (150). We are thankful to all of you with more than 39,000 views. Top three areas in the world viewing overtheshouldermedia on Wednesday came from the United States, United Kingdom, France, Italy and Australia.

Across The Pond

BBC One #1 Wednesday in the UK as 'MasterChef' was the top program

BBC One #1 Wednesday in the UK as ‘MasterChef’ was the top program

The Big One

8P ‘Masterchef‘ season premiere finished with an average 4.8 million viewers and a 23.8% share.
9P ‘Panorama‘ Islamic State operating within Europe. TV ratings not available at post time.

The Independent One

8P ‘Big Star Little Star‘ TV ratings not available at post time. Will be posted when available.
9P ‘Grantchester‘. TV ratings not available at post time. Will be posted when available.

The Little Two

8P ‘Horizon‘ TV ratings not available at post time. Will be posted when available.
9P ‘Employable Me‘ TV ratings not available at post time. Will be posted when available.

Channel 4
The Big Four

8P ‘The SuperVet‘ TV ratings not available at post time. Will be posted when available.
9P ‘24 Hours in A&E‘ TV ratings not available at post time. Will be posted when available.

Channel 5
The Viacom Five

8P ‘GP’s:Behind Closed Doors‘ TV ratings not available at post time. Will be posted when available.
9P ‘Nightmare Tenants. Slum Landlords‘ TV ratings not available at post time. Will be posted when available.

Seven #1 Wednesday in Australia with a 32.2% share of the available audience, even with Tuesday’s share.
Nine finished #2 with a 25.7% share, 3.1% greater then Tuesday’s share.
ABC finished #3 with a 17.8% share of the available audience, down 1.3% share from Tuesday.
Ten finished #4 with a 16.7% share, down 2.6% share from Tuesday.
SBS finished #5 Wednesday in Australia with a 7.6% share of the available audience, up 0.8% share from Tuesday.

Top Ten Non-Newscast Programs In Australia Wednesday 032316
#1 MY KITCHEN RULES – WED Seven 1,250,000 viewers #1 in all markets
#2 A CURRENT AFFAIR Nine 749,000 viewers Melbourne top market
#3 HOME AND AWAY Seven 719,000 viewers Sydney top market
#4 FIRST DATES Seven 660,000 viewers Sydney top market

#5 7.30 ABC 634,000 viewers Sydney top market
#6T WEEKLY W CHAS PICKERING ABC 558,000 viewers Sydney top market
#6T THE CHASE AUSTRALIA Seven 558,000 viewers Sydney top market
#8T ZEMIRO’S HOME DELIVERY ABC 556,000 viewers Melbourne top market
#8T THE FOOTY SHOW Nine 556,000 viewers Melbourne top market
#10 FAMILY FEUD TEN 530,000 viewers Melbourne top market

Top Newscasts In Australia Wednesday 032316
#1 SEVEN NEWS Seven 927,000 viewers #1 in Adelaide & Perth

#2 SEVEN News/TodayTonight Seven 925,000 viewers Melbourne top market

#3 NINE NEWS Nine 893,000 viewers #1 in Sydney, Melbourne & Brisbane

#4 NINE NEWS 6:30 Nine 865,000 viewers Melbourne top market

#5 ABC NEWS ABC 798,000 viewers Melbourne top market


Seven #1 Thursday as 'Nine News' & 'Janet King' top programs.

Seven #1 Thursday as ‘Nine News’ & ‘Janet King’ top programs.

Seven #1 Thursday in Australia finished with an average 30.9% share of the available audience.
Nine finished #2 Thursday with an average 26.6% share.
ABC finished #3 finished with an average 18.9% share.
Ten finished #4 with an average 16.7% share.
ABC finished #5 Thursday in Australia with a 7.0% share of the available audience.

Top Ten Non-Newscast Programs In Australia Thursday
#1 JANET KING ABC 627,000 viewers #1 in Perth

#2 A CURRENT AFFAIR Nine 627,000 viewers #1 in Sydney

#3 7.30 ABC 543,000 viewers Melbourne top market
#4 RBT (R) Nine 504,000 viewers Sydney top market
#5 THE CHASE AUSTRALIA Seven 502,000 viewers Sydney top market
#6 HATCH, MATCH & DISPATCH ABC 469,000 viewers Melbourne top market
THURSDAY NIGHT FOOTBALL Seven 466,000 viewers #1 in Melbourne & Adelaide
#8 HOT SEAT Nine 462,000 viewers #1 in Brisbane
#9 BONDI RESCUE THURS TEN 458,000 viewers Sydney top market
#10 INSIDE STORY Nine 456,000 viewers Sydney top market

Top Newscasts In Australia Thursday
#1 NINE NEWS Nine 842,000 viewers #1 in Melbourne & Brisbane

#2 SEVEN NEWS Seven 832,000 viewers #1 in Adelaide & Perth

#3 NINE NEWS 6:30 Nine 808,000 viewers #1 in Sydney

#4 SEVEN News/TodayTonight Seven 703,000 viewers Melbourne top market

#5 ABC NEWS ABC 660,000 viewers Sydney top market

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For continual updates on all things ‘screens’, go to:

In this week’s Media Notes Canonical, go to: 🆕💭📝📎 It’s FREE.

Media Notes Briefs: ‘Death Of Television Highly Under-Exaggerated‘: 🆕💡💭🌎💬 It’s Free!


New This Week: Mobile Optimized Sites A Must For Local Business 💬 –


Weekly Retail Media Notes. This week: ‘Do Your Customers Use Digital/Mobile?’💡.@cnasophis


Why Don’t You Use Mobile Now?


Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page

Duke Ellington

This entry was posted in Audience Analysis, Audience Behavior, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Cinema, Daily Broadcast Ratings, Data, Digital, Direct, Hispanic TV Ratings, Late Night TV Ratings, Media, Media Analysis, Media Management, Mobile, Music To Read By, Music To Read overtheshouldermedia by, Television Program Renewals, Television Ratings, Today In TV History, Uncategorized, Wednesday Night TV Ratings, Weekend Box Office and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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