ESPN/ABC #1 New Year’s Eve. BBC One #1 in the UK. ABC #1 in Australia.

‘It’s All About Screens.’ This is the Daily Diary of Screens. On Thursday, December 31, 2015, ABC finished #1 broadcast network as ‘Dick Clark’s Rockin’ New Year’s‘ was the top program. BBC One finished #1 in the UK as ‘New Year’s Eve Fireworks‘ was the top program. ABC finished #1 as ‘Seven News‘ was #1 newscast and ‘New Year’s Eve 2015:Midnight Fireworks was the top non-news program. ‘Star Wars‘ #1 box office in the U.S. & Internationally. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. 88% of Twitter users are on mobile. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. LinkedIn has 347 million registered members. 600 million users on Whatsapp.

Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.

The Home Of #dailydiaryofscreens

For Thursday, December 31, 2015 (Posted on January 1, 2016)

It was a Disney New Year's Eve. ESPN & ABC finished as the top networks.

It was a Disney New Year’s Eve. ESPN & ABC finished as the top networks.


8P ‘Dick Clark’s Rockin’ New Years‘ finished with an average 7.022 million viewers.
9P ‘Dick Clark’s Rockin’ New Years‘ finished with an average 9.391 million viewers.
10P ‘Dick Clark’s Rockin’ New Years‘ finished with an average 13.072 million viewers.


8P ‘Cotton Bowl‘ with Alabama defeating Michigan State, 38-0, The Alabama/Michigan State Cotton Bowl, part of the College Football Playoff, earned a 9.9 overnight rating on ESPN Thursday night, down 35% from last year’s comparable Ohio State/Alabama Sugar Bowl (15.3). The 9.9 is up 87% from last year’s Michigan State/Baylor Cotton Bowl, which aired early on New Year’s Day and had no playoff implications, and ranks as the highest overnight for the game since at least 1996. The Cotton Bowl is in only its second year as part of the New Year’s Six and was left out of the old Bowl Championship Series. Earlier in the day, the Clemson/Oklahoma ‘Orange Bowl‘ posted a 9.7 overnight, down 37% from last year’s comparable Oregon/Florida State Rose Bowl (15.5). The 9.7 marks a 102% increase over last year’s Georgia Tech/Mississippi State Orange Bowl, and ranks as the highest overnight for the game since Penn State/Florida State on ABC in 2006 (12.5). Several factors contributed to the sizable declines. Neither of Thursday’s games was competitive, as Clemson won by 20 and Alabama shut out Michigan State 38-0. The anticipation and novelty surrounding the playoff likely wore off to some extent. Perhaps the biggest factor of all was the shift from New Year’s Day to New Year’s Eve, a day that is less conducive to big ratings.


8P ‘A Toast To 2015‘ finished with an average 4.470 million viewers.
9P ‘A Toast To 2015‘ finished with an average 5.059 million viewers.
10P ‘NBC’s New Year’s Gala‘ finished with an average 3.754 million viewers.


8P ‘The Big Bang Theory‘ rerun finished with an average 5.937 million viewers.
830P ‘Life In Pieces‘ rerun finished with an average 3.847 million viewers.
9P ‘Mom‘ rerun finished with an average 3.298 million viewers.
930P ‘2 Broke Girls’ rerun finished with an average 2.847 million viewers.
10P ‘Elementary‘ rerun finished with an average 2.838 million viewers.


8P ‘Pitbull’s New Year’s Revolution‘ finished with an average 2.541 million viewers.
9P ‘Pitbull’s New Year’s Revolution‘ finished with an average 2.661 million viewers.

The CW

8P ‘iHeartRadio Music Festival‘ rerun finished with an average 919,000 viewers.
9P ‘iHeartRadio Music Festival‘ rerun finished with an average 774,000 viewers.

For The Record

ABC finished #1 as a broadcast network on New Year’s Eve with an average 9.83 million viewers. NBC finished with an average 4.43 million viewers. CBS finished with an average 3.60 million viewers. FOX finished with an average 2.60 million viewers. Univision finished with an average 1.70 million viewers. Telemundo finished with an average 1.30 million viewers. The CW finished with an average 850,000 viewers.

Today In Communication History

On this date in 1954, the first major US nationwide color television broadcast: the Tournament of Roses Parade from Pasadena, California. Signals were carried over a newly configured network of AT&T long lines to 20 or more cities (reports vary between 20 and 22, see map below). The FCC gives a special dispensation to allow the broadcast within the 30-day delay imposed in the approval of the colour system.

NOTE:We have entered a new era in screen ratings. Nielsen is expanding its sample of TV viewers to include new homes with meters that record the channel being watched — but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos. The Panel Expansion (NPX), in which 12,900 households have been added to the national sample, is at the center of this change. The household ratings in these homes are measured by meters on each television in the home, while the demographic ratings in these homes will be assigned by Nielsen using a statistical algorithm. This is the first time since 1987 that homes in the national sample are not equipped with PeopleMeters, which measure both the program viewed and the people watching it.

Mobile News
PayPal Demonstrates Shopping Service Using Smartphones At A Nescafe Store
More Consumers Use Mobile Devices To Pay In Stores
According to a survey of consumers who visit the shopping website, 43% of respondents have used a mobile device to make a purchase inside a retail store. That’s up from 36% who one year ago reported using a mobile wallet to make an in-store payment in Retale’s first such survey. Half of the survey respondents said they’d be most likely to use PayPal if they were making an in-store payment using a mobile device during the 2015 holiday season, and 27% said they would be most likely to pay in stores with their bank’s mobile payment app. 20% of respondents said they would be most likely to use Apple Pay and 17% said they would likely use Android Pay.

Consumers increasingly expect retailers to support mobile payments in stores. Sixty-three percent of respondents said they believe retailers should offer an in-store mobile payment option, compared with 57% surveyed a year earlier. Eighty-three percent said they think mobile payments are convenient, compared with 76% who reported the same a year ago

Smartphones Continue to Drive Mobile Video Consumption
Mobile video viewing is growing as a share of all digital video viewing. And the overall mobile share of online video starts continues to grow in large part due to the increase of smartphone viewing. Adobe Digital Index revealed that in Q3 2015, the share of smartphone digital video starts worldwide was 18.1%, an increase from the year before where the share was 13.6%. The share of digital videos viewed on a smartphone was up 33.0% year over year. Tablet video viewing, on the other hand, saw a slight decrease. For example, in Q3 2015, the tablet share of digital video starts was at 12.6%. A year prior, it was at 13.5%. Overall, the share of digital videos viewed on a tablet was down 7%.
Separate research from Ooyala also found that the share of mobile phone digital views worldwide has increased, from September 2013 through September 2015. In fact, in September 2013, the share of mobile phone digital video views worldwide was at 7%. Fast-forward to September 2015 and that share was at 39%. Tablet share has remained relatively flat.

Cinema News
Top Ten Box Office 18-20 December 2015 (Domestic Only thru Saturday)

#1 ‘Star Wars: The Force Awakens’$153.52 million in 4,134 theaters
#2 ‘Daddy’s Home’ $ 38.80 million
#3 ‘Joy’ $ 17.50 million
#4 ‘Sisters’ $ 13.88 million
#5 ‘Concussion’ $ 11.00 million
#6 ‘Alvin & The Chipmunks’ $ 12.70 million
#7 ‘The Big Short’ $ 10.52 million
#8 ‘Point Break’ $ 10.22 million
#9 ‘Hunger Games:Mock2’ $ 5.30 million
#10 ‘The Hateful Eight’ $ 4.54 million

International Box Office 18-20 December 2015 (Thru Saturday)

#1 ‘Star Wars’ $133.30 million
#2 ‘Devil and Angel’ $ 55.00 million
#3 ‘Morin:The Lost Legend’ $ 44.00 million
#4 ‘Mr. Six’ $ 27.29 million
#5 ‘The Peanuts Movie’ $ 25.00 million
#6 ‘The Himalayas’ $ 14.50 million
#7 ‘Alvin & The Chipmunks’ $ 8.10 million
#8 ‘The Good Dinosaur’ $ 8.00 million
#9 ‘Hunger Games:Mock1’ $ 6.40 million
#10 ‘Spectre’ $ 5.60 million (See Critique@

Top Ten Box Office Worldwide 2015 (Thru 122915)

#1 Jurassic World $1,669.0
#2 Furious 7 $1,515.0
#3 Avengers: Age of Ultron $1,405.0
#4 Star Wars:Force Awakens $1,265.0
#5 Minions $1,157.3
#6 Inside Out $ 856.1
#7 Spectre $ 850.6
#8 Mission:Impossible-RN $ 682.3
#9 HungerGames:Mockingjay2 $ 619.4
#10 The Martian $ 594.2

Coming Soon

‘Legend’ Tom Hardy, Emily Browning

‘The Revenant’ Leonardo DiCaprio, Tom Hardy


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Across The Pond

BBC One #1 New Year's Eve   in the UK as 12+ million watched the fireworks at Midnight.

BBC One #1 New Year’s Eve in the UK as 12.5+ million watched the fireworks at Midnight.


7P ‘Celebrity Mastermind‘ finished with an average 3.95 million viewers (20.3%).
8P ‘Roald Dahl’s Esio Trot‘ finished with an average 2.05 million viewers.
915P ‘Mrs Brown’s Boys D’Movie‘ finished with an average 4.2 million viewers (24.5%).
1035P ‘The Graham Norton Shows‘ New Year’s Eve Special’ finished with an average 4.47 million viewers (27.3%).
1130P ‘Bryan Adams Rocks Big Ben‘ finished with an average 6.08 million viewers (34.4%).
00.00A ‘The New Year’s Eve‘ 12.54 million viewers (62.9%).
00.10A ‘Bryan Adams Rocks Big Ben‘ finished with an average 6.82 million viewers (45.2%).

730P ‘Christmas University Challenge’ finished with an average 1.94 million viewers (10%).
8P ‘Gareth Malone’s Great Choir Reunion‘ finished with an average 1.5 million viewers (8.1%).
830P ‘The Sapphires‘ finished with an average 917,000 viewers (5.3%).
10P ‘Live At The Apollo‘ finished with an average 1.16 million viewers (7.0%).
1110P ‘Jools’ Annual Hootenanny‘ finished with an average 2.91 million viewers (19.6%) with Sir Tom Jones, Jeff Beck, James Bay and Jess Glynne.

830P ‘Panda Babies‘ finished with an average 2.57 million viewers (14.5%).
1005P ‘Piers Morgan’s Life Stories‘ rerun of Cilla Black finished with 964,000 viewers (5.7%).
1105P ‘The Nation’s Favourite Bond Song‘ finished with an average 844,000 viewers (5.0%).
00.00A ‘ITV News At Midnight‘ finished with an average 1.0 million viewers (5%)
00.10A ‘The Nation’s Favourite Bond Song‘ finished with an average 786,000 viewers (5.1%).

Channel 4
9P ‘Celebrity Couples Come Dine With Me‘ finished with an average 619,000 viewers (3.2%).
10P ‘Alan Carr’s New Year’s Spectacular‘ finished with an average 1.33 million viewers (7.8%).
11P ‘TFI New Year’s Eve‘ finished with an average 1.27 million viewers (6.7%).

Channel 5
8P ‘Britain’s Best Loved Double Acts‘ rerun finished with an average 521,000 viewers (3.1%).

Down Under

ABC #1 New Year’s Eve in Australia with a 26.1% share of the available audience.
Seven finished #2 on Thursday with a 23.4% share.
Nine finished #3 with a 23.2% share of the available audience.
Ten finished #4 with a 21.3% share.
SBS finished #5 with an 5.9% share.

Top Ten Non-Newscast Programs In Australia New Year’s Eve
#1 New Year’s Eve 2015:MIDNIGHT FIREWORKS ABC 1,331,000 761,000 205,000 174,000 117,000 74,000
#2 NEW YEAR’S EVE 2015:FAMILY FIREWORKS ABC 829,000 496,000 185,000 67,000 27,000 54,000
#3 NEW YEAR’S EVE 2015:AUSTRALIA WIDE PARTY ABC 689,000 310,000 160,000 85,000 68,000 66,000
#4 A CURRENT AFFAIR Nine 552,000 210,000 192,000 80,000 50,000 20,000
#5 NEW YEAR’S EVE 2015: INCLUDES PUB QUIZ ABC 531,000 201,000 145,000 75,000 36,000 73,000
#6 CRICKET:BigBash GAME 14–SESSION 2 TEN 518,000 143,000 208,000 71,000 97,000
#7 THE CHASE AUSTRALIA-SUMMER Seven 493,000 122,000 195,000 73,000 47,000 57,000
#8 NEW YEAR’S EVE 2015:FAMILY SPECTACULAR ABC 432,000 216,000 103,000 62,000 12,000 39,000
#9 CRICKET:BigBash GAME 14–SESSION 1 TEN 430,000 112,000 179,000 46,000 92,000
#10 CRICKET:BigBash GAME 14–POST-GAME TEN 404,000 112,000 140,000 63,000 89,000

Top Newscast In Australia New Year’s Eve

#1 SEVEN NEWS Network Seven 860,000 173,000 294,000 127,000 105,000 160,000
#2 NINE NEWS Network Nine 806,000 223,000 300,000 153,000 89,000 41,000
#3 NINE NEWS 6:30 Network Nine 770,000 246,000 294,000 130,000 66,000 35,000
#4 SEVEN NEWS / TODAY TONIGHT Network Seven 715,000 158,000 262,000 115,000 50,000 130,000
#5 ABC NEWS-EV Network ABC 504,000 151,000 157,000 77,000 58,000 60,000
#6 TEN EYEWITNESS NEWS FIRST AT FIVE Network TEN 499,000 125,000 160,000 79,000 66,000 69,000

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Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page

Natalie Cole ‘Unforgettable’

Natalie Cole & Frank Sinatra ‘I Get A Kick Out Of You’

Natalie Cole & Andrea Bocelli ‘Christmas Song’

Natalie Cole & Whitney Houston ‘Say A Little Prayer’
Natalie joined her father on New Year’s Eve.

This entry was posted in Audience Analysis, Audience Behavior, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Cinema, Daily Broadcast Ratings, Data, Digital, Direct, Hispanic TV Ratings, Late Night TV Ratings, Media, Media Analysis, Media Management, Mobile, Music To Read By, Music To Read overtheshouldermedia by, Television Program Renewals, Television Ratings, Thursday Night TV Ratings, Today In TV History, Uncategorized, Weekend Box Office and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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