‘It’s All About Screens.’ This is the Daily Diary of Screens. On Tuesday, December 29, 2015, CBS finished #1 broadcast network as ‘NCIS‘ was the top program. BBC One finished #1 in the UK as ‘Celebrity Mastermind‘ was the top program. Network Nine finished #1 Tuesday as ‘Nine News‘ was #1 newscast and ‘2ND TEST–AU vs W.INDIES SES3 was the top non-news program. ‘Star Wars‘ #1 box office in the U.S. & Internationally. There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. 88% of Twitter users are on mobile. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. LinkedIn has 347 million registered members. 600 million users on Whatsapp.
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
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For Tuesday, December 29, 2015 (Posted on December 30, 2015)
8P ‘NCIS‘ rerun finished with an average 10.391 million viewers.
9P ‘Kennedy Honors‘ finished with an average 7.493 million viewers.
8P ‘Hollywood Game Night‘ rerun finished with an average 3.555 million viewers.
9P ‘Chicago Med‘ rerun finished with an average 4.560 million viewers.
10P ‘Chicago Fire‘ rerun finished with an average 4.324 million viewers.
8P ‘Fresh Off The Boat’ rerun finished with an average 3.762 million viewers.
830P ‘The Muppets‘ rerun finished with an average 1.918 million viewers.
9P ‘Beyond The Tank‘ rerun finished with an average 2.337 million viewers.
10P ‘Beyond The Tank‘ rerun finished with an average 2.236 million viewers.
8P ‘New Girl‘ rerun finished with an average 1.960 million viewers.
830P ‘Grandfathered‘ rerun finished with an average 1.836 million viewers.
9P ‘New Girl‘ rerun finished with an average 1.581 million viewers.
930P ‘The Grinder‘ rerun finished with an average 1.503 million viewers.
8P ‘The Flash‘ rerun finished with an average 1.313 million viewers.
9P ‘iZombie‘ rerun finished with an average 822,000 viewers.
For The Record
CBS finished #1 Tuesday with an average 8.459 million viewers. NBC finished #2 with an average 4.145 million viewers. ABC finished #3 with an average 2.471 million viewers. FOX finished #4 with an average 1.720 million viewers. Univision finished with an average 1.70 million viewers. Telemundo finished with an average 1.30 million viewers. The CW finished with an average 1.006 million viewers.
Today In Communication History
On this date in 1953, the first color TV sets went on sale for about $1,175. The Rose Bowl Parade in two days would be the first full color telecast.
NOTE:Nielsen is expanding its sample of TV viewers to include new homes with meters that record the channel being watched — but not the demographics of the people watching. That will be estimated using data modeling and an algorithm Nielsen has developed, and added to the current sample that does include people meters that measure demos.
Smartphones Continue to Drive Mobile Video Consumption
Mobile video viewing is growing as a share of all digital video viewing. And the overall mobile share of online video starts continues to grow in large part due to the increase of smartphone viewing. Adobe Digital Index revealed that in Q3 2015, the share of smartphone digital video starts worldwide was 18.1%, an increase from the year before where the share was 13.6%. The share of digital videos viewed on a smartphone was up 33.0% year over year. Tablet video viewing, on the other hand, saw a slight decrease. For example, in Q3 2015, the tablet share of digital video starts was at 12.6%. A year prior, it was at 13.5%. Overall, the share of digital videos viewed on a tablet was down 7%.
Separate research from Ooyala also found that the share of mobile phone digital views worldwide has increased, from September 2013 through September 2015. In fact, in September 2013, the share of mobile phone digital video views worldwide was at 7%. Fast-forward to September 2015 and that share was at 39%. Tablet share has remained relatively flat.
Top Ten Box Office 18-20 December 2015 (Domestic Only thru Saturday)
#1 ‘Star Wars: The Force Awakens’$153.52 million in 4,134 theaters
#2 ‘Daddy’s Home’ $ 38.80 million
#3 ‘Joy’ $ 17.50 million
#4 ‘Sisters’ $ 13.88 million
#5 ‘Concussion’ $ 11.00 million
#6 ‘Alvin & The Chipmunks’ $ 12.70 million
#7 ‘The Big Short’ $ 10.52 million
#8 ‘Point Break’ $ 10.22 million
#9 ‘Hunger Games:Mock2’ $ 5.30 million
#10 ‘The Hateful Eight’ $ 4.54 million
International Box Office 18-20 December 2015 (Thru Saturday)
#1 ‘Star Wars’ $133.30 million
#2 ‘Devil and Angel’ $ 55.00 million
#3 ‘Morin:The Lost Legend’ $ 44.00 million
#4 ‘Mr. Six’ $ 27.29 million
#5 ‘The Peanuts Movie’ $ 25.00 million
#6 ‘The Himalayas’ $ 14.50 million
#7 ‘Alvin & The Chipmunks’ $ 8.10 million
#8 ‘The Good Dinosaur’ $ 8.00 million
#9 ‘Hunger Games:Mock1’ $ 6.40 million
#10 ‘Spectre’ $ 5.60 million (See Critique@ https://www.facebook.com/cinemacritique/?fref=ts)
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Baird Television Picture from 1926 by John L. Baird. Many historians credit Baird with being the first to produce a live, moving, greyscale television image from reflected light.
Across The Pond
7P ‘Celebrity Mastermind‘ finished with an average 4.22 million viewers (20.2%).
9P ‘David Beckham: For the Love of the Game’ finished with an average 3.64 million viewers (18.1%).
730P ‘Christmas University Challenge‘ finished with an average 2.38 million viewers (10.8%).
8P ‘Great Choir Reunion‘ finished with an average 1.97 million viewers (9.3%).
9P ‘A Life on Screen: Stephen Fry‘ finished with an average 1.45 million viewers (7%).
10P ‘QI‘ finished with an average 1.42 million viewers (7.5%).
730P ‘The Amazing Spider-Man‘ finished with an average 1.96 million viewers (9.2%).
7P ‘Inside Lego at Christmas‘ rerun finished with 940,000 viewers (4.4%).
8P ‘The Supervet at Christmas‘ rerun finished with 1.16 million viewers (5.5%).
9P ‘8 out of 10 Cats New Year Special‘ finished with an average 1.24 million viewers (6%).
10P ‘Jimmy Carr’s Big Fat Quiz of the Year‘ finished with an average 760,000 viewers (5.5%).
8P ‘Help! I’m Snowtrapped‘ finished with an average 646,100 viewers (3.1%).
9P ‘Flowers in the Attic‘ finished with an average 1.105 million viewers (5.6%.
Network Nine finished #1 Tuesday in Australia with a 27.3% share of the available audience.
Ten finished #2 with an average 23.9% share.
Seven finished #3 with a 22.2% share of the available audience on Tuesday.
ABC finished #4 with a 18.6% share.
SBS finished #5 in Australia on Tuesday with a 7.9% share of the available audience.
Top Ten Non-Newscast Programs In Australia Tuesday
#1 2ND TEST–AU VS W.INDIES SES#3 Nine 901,000 viewers #1 in Melbourne & Perth
#2 A CURRENT AFFAIR Nine 852,000 viewers #1 in Sydney, Brisbane & Adelaide
#3 2ND TEST–AU VS W.INDIES SES#2 Nine 704,000 viewers Melbourne top market
#4 CRICKET:BigBash GM#12–SES#2 TEN 665,000 viewers Melbourne top market
#5 BORDER SECURITY–AU’S FRONT LINE Seven 644,000 viewers Melbourne top market
#6 CRICKET:BigBash GM#12–Post Game TEN 613,000 viewers Melbourne top market
#7 MIDSOMER MURDERS (R) ABC 601,000 viewers Sydney top market
#8 BORDER RICO Nine 578,000 viewers Sydney top market
#9 2ND TEST–AU VS W.INDIES SES#1 Nine 544,000 viewers Melbourne top market
#10 BORDER RICO EP2 Nine 531,000 viewers Melbourne top market
Top Newscasts In Australia Tuesday
#1 NINE NEWS Nine 1,209,000 viewers #1 in Sydney, Melbourne & Brisbane
#2 NINE NEWS 6:30 Nine 1,184,000 viewers #1 in Adelaide
#3 SEVEN NEWS Seven 937,000 viewers #1 in Perth
#4 SEVEN News/TodayTonight Seven 897,000 viewers Melbourne top market
#5 ABC NEWS ABC 719,000 viewers Melbourne top market
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Diana Krall ‘New Years Eve’