‘It’s All About Screens.’ This is the Daily Diary of Screens. On Friday, December 4, 2015, CBS finished #1 broadcast network as ‘Blue Bloods’‘ was the top program. UK TV Ratings delayed. They will be posted when available. Seven finished #1 in Australia as ‘Better Homes & Gardens’ was the top non-news program and ‘Seven News’ was the nation’s top newscast. ‘Krampus‘ #1 on Friday on weekend 4-6 December 2015 (Domestic) ‘The Hunger Games: Mockingjay 2‘ #1 on weekend 27-29 November 2015 (International). There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. 88% of Twitter users are on mobile. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. LinkedIn has 347 million registered members. 600 million users on Whatsapp. SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Friday, December 4, 2015 (Posted on December 5, 2015)
CBS
The Tiffany Network ran its usual schedule on Friday to another victory. At 8P, ‘Amazing Race’ finished with an average 5.71 million viewers. At 9P, a rerun of a superb episode of ‘Hawaii Five-0‘, titled ‘Mo’o ‘Olelo Pu‘ (‘Sharing Traditions’) finished with an average 5.92 million viewers. then at 10P, with a rerun of one of the most interesting episodes of ‘Blue Bloods‘ titled ‘Baggage‘, centering around the plight of an Army veteran not able to get into VA assistance, finished with an average 7.514 million viewers. This Must See TV ON DEMAND episode should become a tradition.
ABC
The Alphabet Network also had its usual lineup on Friday, with all of its programs fresh off the shelf. At 8P, ‘Last Man Standing‘ finished with an average 6.63 million viewers. At 830P, ‘Dr. Ken‘ finished with an average 5.31 million viewers. At 9P, ‘Shark Tank‘ finished with an average 6.15 million viewers. At 10P, ‘20/20‘ finished with an average 4.95 million viewers.
NBC
The Peacock Network also had its normal lineup with all fresh programming including a LIVE telecast. At 8P, ‘Undateable‘ was LIVE on the East and Central time zones and drew an average 2.92 million viewers. At 830P, ‘Truth Be Told‘ finished with an average 2.31 million viewers. At 9P, ‘Grimm‘ finished with an average 3.74 million viewers. Then at 10P, ‘Dateline‘ finished with an average 4.27 million viewers.
FOX
The Animal Network also had it normal programming for Friday and both were new. At 8P, ‘MasterChef: Jr.‘ finished with an average 3.51 million viewers. At 9P, ‘World’s Funniest‘ with an episode titled ‘Low Selfie Esteem’ finished with an average 2.02 million viewers.
The CW
The Little Network That Couldn’t didn’t. At 8P, ‘Reign‘ finished with an average 1.08 million viewers. At 9P, the series finale ‘America’s Next Top Model‘ finished with an average 1.14 million viewers as Nyle DiMarco the last and final winner.
For The Record
CBS finished #1 Friday with an average 6.379 million viewers. ABC finished second with an average 5.631 million viewers. NBC finished #3 with an average 3.561 million viewers. FOX finished #4 with an average 2.764 million viewers. The CW finished with an average 1.13 million viewers.
Today In Communication History
On this date in 1939, Orson Welles, already a theatre and radio star at the age of 24, is signed as a producer/director/actor by RKO Pictures. He receives a $150,000 advance and 25 per cent of the gross distribution receipts on each film he makes.
The Millennials – Continued
A new global study shows just how much time Millennials devote to their mobile devices. According to TNS’s global Connected Life study, the average Millennial (16 to 30) with internet access spends 3.2 hours a day on their mobile devices, the equivalent of almost a whole day every week, or 49 days a year.
For millennials, watching videos and online TV accounts for 46% of device time, with 76% engaging on a daily basis compared to 59% globally. Social networking accounts for 40% of Canadian millennials’ device time and online shopping accounts for 14%.
For older consumers who are online, traditional media habits still hold strong. Those 46-65 spend 3.1 hours a day watching TV, 0.2 hours reading newspapers and magazines, and one hour listening to the radio, which adds up to 2.5 hours more than the average millennial. However, they are using online platforms regularly.
There is an increase in time spent overall on digital media, but depending on what demographic profile you are looking at, they will be using a different device at a different time of the day, doing different things,’ stated Stephan Sigaud, SVP of marketing and business development at TNS Canada. ‘The key learning from this study is that in order to maximize the effectiveness of your marketing strategy, you really have to look deeper inside your audience and you can’t talk about the average consumer anymore.’
People are actually sitting with a mobile phone or laptop while they’re watching TV. Thus the traditional touchpoints need to be re-evaluated in terms of how marketers can reach certain groups based on how they combine devices, in addition to how they use each device.
Credit Where Credit Is Due: Connected Life is based on a survey of 60,000 internet users globally
The New Color For Next Year Is…
Global color authority Pantone turned softer with its 2016 color of the year to resonate with consumers looking to escape today’s stresses. This is the first time the organization has blended two shades—Rose Quartz and Serenity—for its annual proclamation. Weightless and airy, like the expanse of the blue sky above us, Serenity comforts with a calming effect, bringing feelings of respite and relaxation in turbulent times. Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure.
Cyber Monday Sales Set A New Record, Hitting $3 Billion For The First Time.
In an article by Toni Fitzgerald, MediaLifeMagazine.com 120115, Cyber Monday marked the biggest online shopping day in history, as it was up 16.2% over last year, according to the Custora E-Commerce Pulse, which tracks web shopping trends. The big sales were no surprise. Online shopping has become mainstream, and just about every retailer offers some sort of Cyber Monday incentive to draw shoppers in, from free shipping to deep discounts.
What was perhaps most interesting about Cyber Monday was the distinct shopping patterns that are starting to develop, which media people can use to their advantage when planning and buying for clients. Some things resonate with shoppers, while others do not. Here’s a look at what was hot and what wasn’t on Cyber Monday.
HOT
Mobile shopping
Twenty-seven percent of Cyber Monday sales came on smartphones or tablets, Custora reports, up from 23 percent last year. People are still most likely to buy using Apple devices, such as iPhones and iPads, which accounted for 75.6 percent of all sales.
Buyers say clients were more interested in mobile ads this year because of this shift.
Email advertising
Though texting and instant messaging have replaced email as the e-communication methods of choice, email is still preferred for advertising. It drove 22 percent of all transactions on Cyber Monday, more than any other form of marketing.
Search and paid search
Search, both paid and unpaid, also sparked a huge portion of orders: 20.7 percent and 16.6 percent, respectively, ranking behind only email.
NOT HOT
PayPal
On the biggest e-shopping day of the year, the biggest pay site stumbled: PayPal was hit by so much traffic, it resulted in periodic outages. You’d expect this, perhaps, 10 years ago, when technology was still catching up to demand, but not in 2015.
When and Why Social Program Engagement Matters
Per a Nielsen study, new stats on social media use while watching TV:
► Today’s TV audiences often use social media while watching live series programs.#c|sdigitalnote 🇺🇸💻📱
► Twitter activity during live airings is so closely related to on-screen moments and stories that it was found to be indicative of the engagement of the general viewing audience.#c|sdigitalnote 🇺🇸💻📱
► Audiences see Tweets with higher frequency during live airings, suggesting that this could be a powerful time to promote and cross-promote programs through social media.#c|sdigitalnote 🇺🇸💻📱
Broadcast Morning News Shows Weekly Average Ratings week of November 16, 2015
ABC: GMA 5.17 million total viewers; 1.5/12 and 1.76 million A25-54
NBC: Today 5.02 million total viewers; 1.7/14 and 2.00 million A25-54
CBS: This Morning 3.55 million total viewers; 0.9/7 and 1.04 million A25-54
Sunday Morning News Shows Ratings November 22, 2015
ABC: This Week 3.426 million total viewers
NBC: Meet the Press 3.400 million total viewers
CBS: Face the Nation 3.199 million total viewers
FOX: Fox News Sunday 1.940 million total viewers
CBS: Face the Nation-2 1.801 million total viewers
SHAREABLEE SOCIAL TV RATINGS: Top U.S. Shows Overall by Engagement for the week of November 23, 2015
Program, Date, Total Actions (000), Total Content, Actions per Post (000), Fans/Followers (000)
#1 The Ellen DeGeneres Show (Warner Bros./synd.) 8742, 79, 111, 93014
#2 The Walking Dead (AMC) 4741, 140, 34, 40297
#3 Pretty Little Liars (ABC Family) 3007, 181, 17, 21070
#4 The Tonight Show (NBC) 2736, 175, 16, 12355
#5 Dancing With the Stars (ABC) 1921, 187, 10, 7914
#6 Good Morning America (ABC) 1519, 620, 2, 8068
#7 TMZ (Warner Bros./synd.) 1437, 803, 2, 10064
#8 Today Show (NBC) 1229, 406, 3, 8927
#9 Doctor Who (BBC America) 931, 167, 6, 5549
#10 Empire (Fox) 920, 140, 7, 5612
Source: Shareablee Inc. The total actions metric includes the total volume of post-level likes, shares, favorites, retweets and comments. Total content includes all posts, tweets and media posted by each TV property across all platforms. Actions per post metric notes the average e number of actions garnered by each TV property. Total fans/followers includes Facebook and Twitter and Instagram followers.
NIELSEN TWITTER TV TOP TEN for the week of November 23, 2015
Program, Date, Unique Audience (000), Tweets (000)
#1 The Walking Dead (AMC) 11/29, 3666, 488
#2 2015 Soul Train Awards (BET) 11/29, 2908, 471
#3 Dancing With the Stars (ABC) 11/24, 1786, 130
#4 Empire (FOX) 11/25, 1619, 216
#5 The Voice (NBC) 11/24, 1601, 614
#6 Dancing With the Stars (ABC) 11/23, 1493, 120
#7 WWE Monday Night RAW (USA) 11/23, 1363, 127
#8 Keeping Up With the Kardashians (E!) 11/29, 1213, 39
#9 Love & Hip Hop: Hollywood (VH1) 11/23, 1128, 114
#10 The Voice (NBC) 11/23, 1004, 76
Source: Nielsen. Nielsen Social captures relevant Tweets from three hours before through three hours after broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to a program from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe programming only and excludes sports events. For multicast events, networks are listed alphabetically and metrics reflect the highest Unique Audience across all airing networks.
The ListenFirst Television Interest (TVI) Rating (TM) is a standardized measurement of the most buzzed-about TV programs on linear TV and streaming services. A complement to ListenFirst’s other syndicated data products (such as the ListenFirst Digital Audience Rating – TV), the metrics included in the rating are the purest form of showing interest digitally, since they’re organic actions that are largely unaffected by paid media. Programs that surface on the TVI leaderboards are the most hashtagged on Facebook, Google+, and Tumblr, as well as most searched for on Wikipedia (used as a proxy for organic search volume).
All Series (11/23/15 – 11/29/15)
Series/TVI:
#1 Marvel’s Jessica Jones (Netflix)/4.89
#2 The Man in the High Castle (Amazon Prime)/2.82
#3 The Walking Dead (AMC)/2.67
#4 Supernatural (CW)/1.74
#5 Game of Thrones (HBO)/1.48
#6 Quantico (ABC)/1.31
#7 Supergirl (CBS)/1.28
#8 Arrow (CW)/1.26
#9 The Flash (CW)/1.22
#10 Doctor Who (BBC)/0.97
Source:ListenFirst. The TVI Rating aggregates metrics that measure organically generated activity by fans of the TV show. The metric includes total volume of official hashtag mentions onFacebook,Google+, andTumblr, along withWikipediapage views (as a proxy for organic search volume) for a show as a percentage of the total volume of the same activities for all shows.
*FOX Being Sued By ‘Bones’
One of the biggest programs on FOX over the years has been ‘Bones’. But bad blood between all parties seems to destine the show for a very bad ending. Reminiscent of James Garner suing Universal over his portion of profits of ‘The Rockford Files’,
the executive producer, the two main stars and the woman who wrote the novels that made the series possible, are all suing FOX. xecutive producer Barry Josephson has filed suit against 20th Century Fox Corporation, Fox Broadcasting Company, and Fox Entertainment Group, over accounting practices and alleged cancellation threats. Now, the long running TV series’ co-stars David Boreanaz and Emily Deschanel have followed suit, by filing suit. According to a Deadline report, Boreanaz, Deschanel, and executive producer Kathleen Reichs (the forensic anthropologist who wrote the Temperance Brennan novels upon which the TV show is based) “are going after the broadcaster too for ‘tens of millions’ they claim they are owed.”
Deadline cites the legal complaint:
“The documents that 20th TV did provide confirmed Plaintiffs’ suspicions and showed that they were being cheated out of more than $100 million in gross revenues and being overcharged many additional millions of dollars in alleged expenses,” the jury-trial complaint adds of the plaintiffs fight to get a look at true accounting of Bones after not getting anything in profits for several seasons.
“When 20th TV finally did engage with Plaintiffs in the fifth and sixth seasons of the Series, it did so under the threat of cancelling the Series unless Plaintiffs accepted its non-negotiable license fee figure, and then concealed material information about the true value of that figure,” Monday’s filing asserts, again in specifics very similar to what Josephson stated in his own complaint last week — all of which might see these cases share the same judge or jury if the courts think that they are related enough.
Deadline has archived the filing, here (https://pmcdeadline2.files.wordpress.com/2015/11/bones_complaint-conformed-wm.pdf). If you give it a look, notice (on page three) that over the course of the series, FOX has scheduled Bones in “seven different times periods spanning five different nights.” Even for a TV series in its eleventh season, that number of moves seems staggering.
As previously reported, while the new showrunner wants a 12th season of Bones, Boreanaz is looking forward to leaving the show after season 11 concludes production. When FOX will air the second half of season 11 is still up in the air.
James Garner concluded when he sued the studios, ‘About everything I ever have done, in the way of lawsuits against studios, I’ve won them all,’ he said, ‘because I was right every time. (Studios) would rather steal than do it right. And they might even make more money if they did it right. But it’s just not in their nature.’ (Los Angeles Times, ‘A Surviving Maverick : James Garner Has Won Lawsuits, Overcome Health Problems to Remain One of TV’s Top Stars’ December 02, 1990 DANIEL CERONE Times Staff Writer)
National Geo Wild Brings Extraordinary Television
During ‘Big Cat Week’, National Geo Wild is bringing ‘Safari Live’ to the world several times during the day. If you have never been on a safari in Africa, this is the program for you. You can join in the Twitter discussions @wildsafari
It’s getting cluttered out there. 5,740,000,000 Google searches are made each day. #c|sdigitalnote 🇺🇸💻📱
It’s getting more cluttered out there. 782,651,327 tweets were made today. #c|sdigitalnote 🇺🇸💻📱
Cinema News
Top Ten Box Office 4-6 December 2015 Friday (Domestic Only)
#1 ‘Krampus’ $ 6.00 in 2,902 theaters
#2 ‘HungerGames:Mockingjay2’$ 5.60 in 4,086 theaters
#3 ‘Creed’ $ 4.60 in 3,424 theaters
#4 ‘The Good Dinosaur’ $ 3.40 in 3,749 theaters
International Box Office
#1 ‘The Hunger Games’ $63.00 million in 93 territories
#2 ‘The Martian’ $ 51.35 million in 19 territories
#3 ‘Spectre’ $ 30.40 million in 94 territories (Critique:https://www.facebook.com/cinemacritique/)
#4 ‘The Good Dinosaur’ $ 28.70 million in 40 territories
#5 ‘Our Times’ $ 13.00 million in 8 territories
#6 ‘Victor Frankenstein’ $ 10.00 million in 34 territories
#7 ‘Inside Men’ $ 9.70 million in 1 territory
#8 ‘Bridge of Spies’ $ 7.00 million in 45 territories (Critique:https://www.facebook.com/cinemacritique/)
#9 ‘The Vanished Murderer’$ 6.00 million in 1 territory
#10 ‘Spanish Affair 2’ $ 5.70 million in 1 territory
Coming Soon
Coming December
Coming For Christmas from Quentin Tarantino
‘Joy’ They’re back. Jennifer Lawrence & Bradley Cooper
‘Legend’ Tom Hardy, Emily Browning
‘The Revenant’ Leonardo DiCaprio, Tom Hardy
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An Ad You Might Like
Baird Television Picture from 1926 by John L. Baird. Many historians credit Baird with being the first to produce a live, moving, greyscale television image from reflected light.
Across The Pond
ITV has announced that there will be a season five of their UK crime drama DCI Banks. The series premiered in 2010 and is based on the Detective Chief Inspector Alan Banks novels by Peter Robinson. The new season will see Stephen Tompkinson return as DCI Banks for a series of darker crimes that include the “dark world of cyber shaming and self-harm.” The six new episodes will also see the return of Andrew Lowe as Annie Cabbot and Caroline Catz as Helen Morton.
Down Under

Seven #1 in Australia on Friday as ‘Better Homes & Gardens’ was the top non-news program as ‘Seven News’ was the top newscast.
Seven
The Second Commercial Network finished #1 yet again on Friday with a strong 28.8% share of the available audience. And again, it had the #1 newscast, ‘Seven News‘ with an average 859,000 viewers. And it also had the top non-news program as ‘Better Homes & Gardens‘ finished with an average 661,000 viewers.
Nine
Network Nine finished #2 with a 27.0% share. The #2 non-news program was ‘A Current Affair’ which drew 631,000 viewers.
Ten
The Third Commercial Network in Australia finished #3 with 18.6% share. ‘Family Feud’ with 496,000 viewers was the network’s top program on Friday.
ABC
The Alphabet Network in Australia finished #4 with a 16.8% share. The network’s top program on Friday was ‘7.30’ with 566,000 viewers.
SBS
The Special Broadcast Service finished #5 with a 8.7% share of the available audience.
Top Ten Non-News Programs in Australia on Friday
#1 BETTER HOMES & GARDENS Seven 661,000 viewers #1 in Perth
#2 A CURRENT AFFAIR Nine 631,000 viewers #1 in Sydney & Melbourne
#3 7.30 ABC 566,000 viewers #1 in Adelaide
#4 THE CHASE AUSTRALIA Seven 540,000 viewers Melbourne top market
#5 DOUBLE JEOPARDY Seven 530,000 viewers Melbourne top market
#6 FAMILY FEUD TEN 496,000 viewers Melbourne & Sydney tops
#7 DCI BANKS ABC 479,000 viewers #1 in Sydney(T)
#8 THE GRAHAM NORTON SHOW TEN 458,000 viewers Melbourne top market
#9 THE LIVING ROOM TEN 453,000 viewers Sydney top market
#10 HOT SEAT Nine 445,000 viewers #1 in Brisbane
Top Newscast In Australia Friday
#1 SEVEN NEWS Seven 859,000 viewers #1 in Melbourne, Adelaide & Perth
#2 SEVEN News/TodayTonight Seven 824,000 viewers #1 in Brisbane
#3 NINE NEWS Nine 757,000 viewers Melbourne top market
#4 NINE NEWS 6:30 Nine 740,000 viewers #1 in Sydney
#5 ABC NEWS ABC 611,000 viewers Melbourne top market
#6 TEN EYEWITNESS NEWS @5 TEN 470,000 viewers Melbourne top market
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
Nine
Network Nine reclaimed #1 in Australia on Saturday with a 26.9% share of the available audience. The top program on the network Saturday was ‘Nine News Saturday’ with an average 823,000 viewers.
Seven
The Second Commercial Network in Australia finished #2 Saturday with a 24.5% share. The network’s top program was the movie ‘Matilda’ which drew an average 543,000 viewers.
ABC
The Alphabet network in Australia finished #3 with a 21.2% share of the available audience. The network had the #1 non-news program as ‘New Tricks’ finished #1 with an average 909,000 viewers. It also had the #1 newscast in the nation Saturday as ‘ABC News’ finished with an average 862,000 viewers.
Ten
The Third Commercial Network in Australia finished #4 with a 16.8% share. The network’s top program was ‘Avatar’ with an average 337,000 viewers.
SBS
The Special Broadcast Service in Australia finished #5 with a 9.7% share of the available audience. The network’s top program was #12 ‘Blue Jasmine’ which drew and average 258,000 viewers.
Top Ten Non-News Programs In Australia Saturday
#1 NEW TRICKS ABC 909,000 viewers #1 in all market
#2 MATILDA Seven 543,000 viewers Sydney top market
#3 SCHOOLS SPECTACULAR Nine 350,000 viewers Sydney top market
#4 AVATAR TEN 337,000 viewers Melbourne top market
#5 TEN’S V8 SUPERCARS R 14:
SYDNEY 500 D1 RACE 2 TEN 311,000 viewers Sydney top market
#6 BREATHLESS ABC 303,000 viewers Sydney top market
#7 MIDSOMER MURDERS ABC 301,000 viewers Melbourne top market
#8 DAVID ATTENBOROUGH’S
NATURAL CURIOSITIES TEN 295,000 viewers Melbourne top market
#9 KINDERGARTEN COP Seven 292,000 viewers Sydney top market
#10 DAVID ATTENBOROUGH’S
NATURAL CURIOSITIES (R) TEN 286,000 viewers Melbourne top market
Top Newscasts In Australia Saturday
#1 ABC NEWS ABC 862,000 viewers #1 in Melbourne & Brisbane
#2 NINE NEWS SATURDAY Nine 823,000 viewers #1 in Sydney
#3 SEVEN NEWS Seven 777,000 viewers #1 in Adelaide & Perth
#4 WEEKEND SUNRISE Seven 278,000 viewers Sydney top market
#5 WEEKEND TODAY–SATURDAY Nine 277,000 viewers Sydney top market
#6 NINE NEWS:FIRST AT FIVE Nine 274,000 viewers Sydney top market
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Art Blakey and the Jazz Messengers