CBS #1 Friday in the U.S. ITV #1 in the UK. Nine #1 in Australia.

‘It’s All About Screens.’ This is the Daily Diary of Screens. On Friday, November 27, 2015, CBS finished #1 broadcast network as ‘Blue Bloods’‘ was the top program. ITV was #1 in the UK as ‘I’m A Celebrity. Get Me Out of Here!’ was the top program. Nine finished #1 in Australia as ‘Third Test Australia vs New Zealand Session 3’ was the top non-news program and ‘Seven News’ was the nation’s top newscast. ‘The Hunger Games: Mockingjay 2‘ #1 at Cinema weekend 20-22 November 2015 (Domestic) ‘The Hunger Games: Mockingjay 2‘ #1 weekend 20-22 November 2015 (International). There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. 88% of Twitter users are on mobile. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. LinkedIn has 347 million registered members. 600 million users on Whatsapp. SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)

Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.

The Home Of #dailydiaryofscreens

For Friday, November 27, 2015 (Posted on November 28, 2015)

CBS #1 Friday as 'Blue Bloods' again was the #1 program.

CBS #1 Friday as ‘Blue Bloods’ again was the #1 program.


The Tiffany Network with mostly reruns won Friday, as usual. At 8P, ‘Amazing Race’ finished with an average 5.51 million viewers. At 9P, a rerun of ‘Hawaii Five-0’ finished with an average 5.60 million viewers. At 10P, a rerun of ‘Blue Bloods’ with an episode titled ‘Love Stories’, finished with an average 7.48 million viewers and again was the top program of the evening.


The Alphabet Network also with mostly reruns finished second. At 8P, ‘Santa Claus Is Comin’ finished with an average 4.46 million viewers. At 9P, a rerun of ‘Shark Tank’ finished with an average 4.31 million viewers. At 10P, ’20/20′ finished with an average 4.72 million viewers.


The Peacock Network went to the dogs on Friday with an all original schedule of programming. At 8P, the ‘National Dog Show’ finished with an average 3.34 million viewers. Then at 10P, ‘Dateline’ delivered an average 4.24 million viewers.


The Animal Network of Broadcast had an all original programming evening. At 8P, ‘MasterChef Jr.’ finished with an average 3.20 million viewers. Then at 9P, ‘The World’s Funniest’ finished with an average 1.84 million viewers.

The CW

The Little Network That Couldn’t had an interesting evening. At 8P, a rerun of ‘Grandma Got Run Over’ finished with an average 1.57 million viewers. Then at 9P, ‘Merry Madagascar’ finished with an average 1.68 million viewers.

For The Record

CBS finished #1 Friday with an average 6.19 million viewers. ABC finished #2 with an average 4.50 million viewers. NBC finished #3 with an average 3.94 million viewers. FOX finished with an average 2.52 million viewers. Univision finished with an average 1.70 million viewers. The CW finished with an average 1.59 million viewers. Telemundo finished with an average 1.30 million viewers.

Today In Communication History

On this date in 1960, CBS radio increases its hourly news bulletins from five to ten minutes.

Traditional Media Consumption From Online Adults
Happy middle aged couple calculating home finances on laptop at
Among online US adults, Baby Boomers (46-65) spend almost twice as much time on a daily basis with TV, radio and print as do Millennials (16-34) per newly-released data from a TNS study. In fact, while Baby Boomers report spending more than double the time with TV (3.4 hours per day) as with TV and video online (1.3 hours), Millennial estimate spending more time with digital than offline TV (2.7 vs. 1.9 hours per day).
For comparison, Nielsen figures suggest that while youth watch substantially less traditional TV than their older counterparts, traditional TV viewing among Millennials is in excess of 2 hours per day, surpassing 3 hours per day for the 25-34 demographic.

Baby Boomers in the U.S. is estimated to be 75+ million. Aside from the sheer size of the boomer population, they are also affluent. Some estimates have them controlling 70% of the disposable income in the U.S. Also, boomers are tech savvy. They are heavy consumers of television programming, and they spend as much or more time online.
A Google/Ipsos study of consumers 45 and over found that the amount of time spent on the Internet and traditional television viewing were comparable. They found that the Internet is the top source for gathering information on topics of interest. In the DMN3 Study, the top three online activities of Boomers are: 1) Using search engines (96%); 2) Using email (95%); and 3) Shopping for products or services (92%).

Cinema News
Top Ten Box Office 20-22 November 2015 Weekend (Domestic Only)

#1 ‘Mockingly 2’ $101.0 million from 4,175 locations
#2 ‘Spectre’ $14.60 million from 3,659 locations (Critique:
#3 ‘The Peanuts Movie’ $12.80 million from 3,671 locations
#4 ‘The Night Before’ $10.10 million from 2,960 locations
#5 ‘Secret In Their Eyes’ $ 6.63 million from 2,392 locations
#6 ‘Love the Coopers’ $ 3.93 million from 2,603 locations
#7 ‘The Martian’ $ 3.70 million from 2,086 locations
#8 ‘Spotlight’ $ 3.60 million from 589 locations
#9 ‘The 33’ $ 2.24 million from 2,452 locations
#10 ‘The Bridge of Spies’ $ 1.95 million from 1,532 locations (Critique:

International Box Office
#1 ‘The Hunger Games’ $146.0 million
#2 ‘Spectre’ $ 65.7 million (Critique:
#3 ‘Our Times’ $ 12.0 million
#4 ‘Inside Man’ $ 10.2 million
#5 ‘Transporter Refueled’ $ 9.8 million
#6 ‘Spanish Affair 2’ $ 7.4 million
#7 ‘Hotel Transylvania 2’ $ 5.8 million
#8 ‘Prem Ratan Dhan Payo’ $ 4.2 million
#9 ‘The Priests’ $ 3.8 million
#10 ‘Return Of The Cuckoo’ $ 3.7 million

Coming Soon

Coming December

Coming For Christmas from Quentin Tarantino

‘Joy’ They’re back. Jennifer Lawrence & Bradley Cooper

‘Legend’ Tom Hardy, Emily Browning

‘The Revenant’ Leonardo DiCaprio, Tom Hardy


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Across The Pond

ITV #1 on Friday in the UK as 'I'm A Celebrity...Get Me Out of Here!' was the top program with over 7 million viewers.

ITV #1 on Friday in the UK as ‘I’m A Celebrity…Get Me Out of Here!’ was the top program with over 7 million viewers.


The Independent continued as the #1 network in the UK Friday. At 8P, ‘Gino’s Italian Escape’ finished with an average 2.49 million viewers (12.6%). But then at 9P, ‘I’m a Celebrity… Get Me Out of Here!’ was the most watched program in the UK on Friday evening as it was seen by an average 7.38 million viewers (33.8%) as the first jungle elimination took place..


The Big One at 7P presented ‘The One Show’ and it attracted 3.44 million viewers (17.8%). Next, ‘A Question of Sport’ finished up with 3.17 million viewers (16.2%). Then ‘Citizen Khan’ had 2.52 million viewers (12.2%). Then at 9P, ‘Have I Got News For You’ was seen by 3.71 million viewers (16%). At 930P, ‘Peter Kay’s Car Share’ brought in 1.78 million viewers (7.9%). After the News, ‘The Graham Norton Show’, featuring appearances by Johnny Depp and Benedict Cumberbatch, finished with an average 3.23 million viewers (23.7%).


The Little Two presented at 8P, ‘Mastermind’ and it was seen by 1.99 million viewers (9.9%). Then at 830P, ‘An Island Paris: Falklands’ finished with an average 1.67 million viewers (8.1%). At 9P, ‘Great Continental Railway Journeys’ finished with an average 1.58 million viewers (6.9%). And at 10P, ‘QI’ finished with 1.16 million viewers (5.8%).

Channel 4

The Big Four at 8P had ‘TFI Friday’ and it pulled in an average 1.14 million viewers (5.6%). Then at 9P, the nation loves ‘Googlebox’ as it was again the network’s top show on Friday with an average 2.43 million viewers (10.2%).

Channel 5

The Viacom Five at 7P presented ‘The World’s Strongest Man’ and it finished with a modest 434,000 viewers (2.2%). Then at 8P, ‘Police Interceptors’ was seen by 723,000 viewers (3.6%). Being Viacom, CBS programming took over at 915P with ‘NCIS: New Orleans’ with an average 543,000 viewers (2.4%) then at 10P, ‘NCIS’ which finished with 590,000 viewers. And at 11P, ‘NCIS: Los Angeles’ finished with an average 325,000 viewers.

Down Under


Network Nine finished back on top on Friday in Australia with a 34.2% of the available audience. The network’s top program was ‘Third Test-Australia vs New Zealand Session 3’ which drew 1,049,000 viewers.


The Second Commercial Network in Australia finished 29.7% share. ‘Seven News’ #1 newscast in the nation.


The Third Commercial network in Australia finished #3 with a 16.5% share of the available audience. ‘The Living Room’ top network program with 491,000 viewers.


The Alphabet Network in Australia finished #4 as it had a 13.6% share. ‘DCI Banks’ top program with 439,000 viewers.


The Special Broadcast Service in Australia finished #5 with a 6.0% share of the available market.

Top Ten Non-News Programs In Australia Friday
#1 THIRD TEST–AU V NZ SES3 Nine 1,049,000 viewers #1 in all markets
#2 THIRD TEST–AU V NZ SES2 Nine 769,000 viewers Melbourne top market
#3 BETTER HOMES & GARDENS Seven 738,000 viewers Sydney top market
#4 THE CHASE AUSTRALIA Seven 532,000 viewers Sydney top market
#5 THIRD TEST–AU V NZ SES1 Nine 503,000 viewers Melbourne top market
#6 THE LIVING ROOM Network TEN 491,000 viewers Sydney top market
#7 THE LONE RANGER Seven 468,000 viewers Sydney top market
#8 DCI BANKS (R) ABC 439,000 viewers Sydney top market
#9 7.30 ABC 433,000 viewers Sydney top market
#10 THE GRAHAM NORTON SHOW TEN 431,000 viewers Melbourne top market

Top Newscast In Australia Friday
#1 SEVEN NEWS Seven 1,128,000 viewers #1 everywhere except Brisbane
#2 SEVEN NEWS/TodayTonight Seven 1,012,000 viewers #1 in Brisbane
#3 NINE NEWS Nine 959,000 viewers Melbourne top market
#4 ABC NEWS ABC 583,000 viewers Melbourne top market


Nine #1 Saturday in Australia as 'Nine News' #1 newscast & 'Third Test AU vs NZ Session 3' #1 non-news program.

Nine #1 Saturday in Australia as ‘Nine News’ #1 newscast & ‘Third Test AU vs NZ Session 3’ #1 non-news program.


Network Nine finished #1 with a whopping 36.8% share of the available audience on Saturday.


The Second Commercial Network in Australia finished #2 with a 24.6% share.


The Alphabet Network in Australia finished #3 with 17.1% share of the available audience.


The Third Commercial Network finished #4 with 17.0% share.


The Special Broadcast Service in Australia finished #5 with a 4.5% share.

Top Ten Non-News Programs In Australia Saturday
#1 THIRD TEST–AU V NZ SES3 Nine 1,019,000 viewers #1 in all markets except Sydney
#2 THIRD TEST–AU V NZ SES2 Nine 948,000 viewers #1 in Sydney
#3 NEW TRICKS ABC 778,000 viewers Melbourne top market
#4 THIRD TEST–AU V NZ SES1 Nine 672,000 viewers Melbourne top market
#5 FROZEN Seven 518,000 viewers Melbourne top market
#6 FOOTY SHOW FIGHT NIGHT Nine 498,000 viewers Melbourne top market
#7 THE SOUND OF MUSIC (R) TEN 418,000 viewers Melbourne top market
#8 SNOW WHITE & HUNTSMAN Seven 397,000 viewers Melbourne top market
#9 BREATHLESS ABC 303,000 viewers Sydney top market
#10 SHREK FOREVER AFTER NetworkGO 302,000 viewers Melbourne top market

#1 NINE NEWS SATURDAY Nine 1,033,000 viewers #1 in all markets
#2 SEVEN NEWS – SAT Seven 851,000 viewers Melbourne top market
#3 ABC NEWS-SAT ABC 685,000 viewers Melbourne top market
#4 WEEKEND TODAY–SATURDAY Nine 298,000 viewers Sydney top market
#5 TEN EYEWITNESS NEWS SAT TEN 291,000 viewers Melbourne top market

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Ramsey Lewis Trio ‘The “In” Crowd’

This entry was posted in Audience Analysis, Audience Behavior, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Cinema, Daily Broadcast Ratings, Data, Digital, Direct, Friday Night TV Ratings, Hispanic TV Ratings, Late Night TV Ratings, Media, Media Analysis, Media Management, Mobile, Music To Read By, Music To Read overtheshouldermedia by, Television Program Renewals, Television Ratings, Today In TV History, Uncategorized, Weekend Box Office and tagged , , , , , , , , , , , . Bookmark the permalink.

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