‘It’s All About Screens.’ This is the Daily Diary of Screens. On Sunday, November 22, 2015, NBC finished #1 as FOX’s overrun of ‘Packers vs Vikings’‘ was the top program. ITV was #1 in the UK as ‘Strictly Come Dancing’ was the top program. Network Nine finished #1 in Australia as ‘The Block’ was the top non-news program and ‘Nine News Sunday’ was the nation’s top newscast. ‘The Hunger Games: Mockingjay 2‘ #1 at Cinema weekend 20-22 November 2015 (Domestic) ‘The Hunger Games: Mockingjay 2‘ #1 weekend 20-22 November 2015 (International). There are 3.734 Billion Unique Mobile 68% Social Ad Clicks Are Now Mobile. Users as of this quarter, account for a 51% worldwide penetration. Direct uploads of user videos to Facebook now exceed YouTube. 88% of Twitter users are on mobile. The Google+1 button is hit 5 billion times per day. 80% of Internet users on Pinterest are female. LinkedIn has 347 million registered members. 600 million users on Whatsapp. MONDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Sunday, November 22, 2015 (Posted on November 23, 2015)
The Peacock Network had an all sports night on Sunday. At 7P, ‘NASCAR’ finished their season with an average 11.79 million viewers and a 6.6/11 from Homestead, FL. Then at 8P, ‘Football Night In America-Pre Game’ finished with an average 14.41 million viewers and an 8.2/14. At 830P, ‘Sunday Night Football’ finished with an average 16.35 million viewers and a 9.6/15 as the Arizona Cardinals defeated the Cincinnati Bengals 34-31 in Glendale, AZ.
The Alphabet Network had a lot of music on Sunday. At 7P, ‘America’s Funniest Home Video’s’ finished with an average 5.66 million viewers and a 3.3/5. At 8P, ‘American Music Awards’ finished with an average 10.955 million viewers and a 6.3/10 as One Direction and Nicki Minaj won the top awards. It peaked at 9P with an average 11.31 million viewers and a 6.7/10.
The Tiffany Network had its normal Sunday schedule as it came in second. At 7P, ’60 Minutes’ finished with an average 10.93 million viewers and a 6.8/11. At 8P, ‘Madam Secretary’ finished with an average 9.93 million viewers and a 6.1/9. At 9P, ‘The Good Wife’ finished with an average 7.82 million viewers and a 5.0/8. At 10P, ‘CSI: Cyber’ finished with an average 6.26 million viewers and a 4.0/7.
The Animal Network of Broadcast had the benefit of an NFL overrun on Sunday. At 7P, the overrun of the Green Bay Packers victory over the Minnesota Vikings drew an average 20.10 million viewers and an 11.1/18. At 730P ‘The OT’ finished with an average 13.20 million viewers. At 8P, ‘The Simpsons’ finished with an average 5.64 million viewers and a 3.4/5. At 830P, ‘Brooklyn Nine-Nine’ finished with an average 3.87 million viewers and a 2.3/4. At 9P, ‘Family Guy’ finished with an average 3.34 million viewers and a 2.0/3. And at 930P, ‘Last Man On Earth’ finished with an average 3.27 million viewers and a 2.0/3.
Late Night Comment
NBC’s ‘The Tonight Show starring Jimmy Fallon’ is dominating late night while ‘The Late Show with Stephen Colbert’ seems to be slipping since its start. If one looks at last week, the guest list will quickly tell the story. Fallon had young stars like Jennifer Lawrence and Billie Lourd. Colbert had old stars. Jane Fonda, Burt Reynolds, Sharon Stone and Michael Caine may have been a staple with Johnny Carson, but in some cases it was painful to watch each of them try to navigate the step up onto the platform and the narrow walk in front of Colbet’s desk to their chair. Reynolds appeared to have sunk into the chair. If Colbert is to make a move as ‘today’s leading edge’, while he provided a great boost with his musical director, he will loose it with this program scheduling blunder. If we want to see these stars, we can watch them on TMC.
For The Record
NBC finished with an average 14.736 million viewers and an 8.6/14. ABC finished with an average 9.643 million viewers and a 5.8/9. CBS finished with an average 8.735 million viewers and a 5.5/9. FOX finished with an average 8.237 million viewers and a 4.7/7. Univision finished with a 1.1/1. Telemundo finished with a 0.4/1. Broadcast networks on Sunday drew an audience of 43.564 million viewers down 3.68% compared to the 45.229 million viewers last year on the same comparable date.
Today In Communication History
On this date in 1956, the BBC announced plans to start a school television service from autumn 1957, comprising two or three weekly programmes for secondary schools on a trial basis.
Traditional Media Consumption From Online Adults
Among online US adults, Baby Boomers (46-65) spend almost twice as much time on a daily basis with TV, radio and print as do Millennials (16-3) per newly-released data from a TNS study. In fact, while Baby Boomers report spending more than double the time with TV (3.4 hours per day) as with TV and video online (1.3 hours), Millennial estimate spending more time with digital than offline TV (2.7 vs. 1.9 hours per day).
For comparison, Nielsen figures suggest that while youth watch substantially less traditional TV than their older counterparts, traditional TV viewing among Millennials is in excess of 2 hours per day, surpassing 3 hours per day for the 25-34 demographic.
Baby Boomers in the U.S. is estimated to be 75+ million. Aside from the sheer size of the boomer population, they are also affluent. Some estimates have them controlling 70% of the disposable income in the U.S. Also, boomers are tech savvy. They are heavy consumers of television programming, and they spend as much or more time online.
A Google/Ipsos study of consumers 45 and over found that the amount of time spent on the Internet and traditional television viewing were comparable. They found that the Internet is the top source for gathering information on topics of interest. In the DMN3 Study, the top three online activities of Boomers are: 1) Using search engines (96%); 2) Using email (95%); and 3) Shopping for products or services (92%).
Top Ten Box Office 20-22 November 2015 Weekend (Domestic Only)
#1 ‘Mockingly 2’ $101.0 million from 4,175 locations
#2 ‘Spectre’ $14.60 million from 3,659 locations (Critique:https://www.facebook.com/cinemacritique/)
#3 ‘The Peanuts Movie’ $12.80 million from 3,671 locations
#4 ‘The Night Before’ $10.10 million from 2,960 locations
#5 ‘Secret In Their Eyes’ $ 6.63 million from 2,392 locations
#6 ‘Love the Coopers’ $ 3.93 million from 2,603 locations
#7 ‘The Martian’ $ 3.70 million from 2,086 locations
#8 ‘Spotlight’ $ 3.60 million from 589 locations
#9 ‘The 33’ $ 2.24 million from 2,452 locations
#10 ‘The Bridge of Spies’ $ 1.95 million from 1,532 locations (Critique:https://www.facebook.com/cinemacritique/)
International Box Office
#1 ‘The Hunger Games’ $146.0 million
#2 ‘Spectre’ $ 65.7 million (Critique:https://www.facebook.com/cinemacritique/)
#3 ‘Our Times’ $ 12.0 million
#4 ‘Inside Man’ $ 10.2 million
#5 ‘Transporter Refueled’ $ 9.8 million
#6 ‘Spanish Affair 2’ $ 7.4 million
#7 ‘Hotel Transylvania 2’ $ 5.8 million
#8 ‘Prem Ratan Dhan Payo’ $ 4.2 million
#9 ‘The Priests’ $ 3.8 million
#10 ‘Return Of The Cuckoo’ $ 3.7 million
Coming For Christmas from Quentin Tarantino
‘Joy’ They’re back. Jennifer Lawrence & Bradley Cooper
‘Legend’ Tom Hardy, Emily Browning
‘The Revenant’ Leonardo DiCaprio, Tom Hardy
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Baird Television Picture from 1926 by John L. Baird. Many historians credit Baird with being the first to produce a live, moving, greyscale television image from reflected light.
Across The Pond
The Independent One could only sing for its supper. But with a little celebrity, it powered through with a win on Sunday in the UK. But first at 7P, ‘Jekyll and Hyde’ could only muster 1.6 million viewers (6.9%). At 8P, ‘The X Factor’ won its time slot with an average 6.66 million viewers (33%) but well behind ‘Strictly’ as Anton Stephans left the competition. But then at 9P, ‘I’m a Celebrity… Get Me Out of Here!’ was once again ITV’s top program finishing with an average 8.77 million viewers viewers (36.9%). From 730P to 10P, ITV finished with an average 6.468 million viewers. Of note, ITV also scored a victory over BBC in future programming as it has signed a three year deal to take ‘The Voice’ away from BBC One beginning in 2017.
The Big One could dance but not all the way to the top in the UK Sunday. At 730P, ‘Strictly Come Dancing’, with its Blackpool results, was once again the top on Sunday night with a huge average audience of 10.82 million viewers or a whopping 45.2% share of the available audience. at 8P, ‘Antiques Roadshow’ also performed well finishing with an average 6.1 million viewers (24.7%). At 9P, ‘The Hunt’ finished lower with an average 4.0 million viewers (16.8%). From 730P-10P Sunday, BBC One finished with an average 6.20 million viewers.
The Little Two at 7P presented ‘Robert Peston Goes Shopping’ and that actually drew 1.12 million viewers (4.8%). At 8P, ‘Ireland With Simon Reeve’ doubled the audience with an average 2.39 million viewers (9.8%). At 9P, ‘Monty Don’s Secret Garden’ finished with an average 1.39 million viewers (5.8%). From 730P-10P, BBC Two finished with an average 1.736 million viewers.
The Big Four at 8P saw ‘Building Hitler’s Supergun: The Plot to Destroy London’ had an average 1.14 million viewers (4.7%). At 9P, Showtime’s ‘Homeland’ was watched by an average 1.01 million viewers (4.2%). From 8P-10P, Channel 4 finished with an average 1.075 million viewers.
The Viacom Five at 745P presented ‘Fail Army’ and it finished with an average 389,000 viewers. (1.6%). At 830P, ‘Impractical Jokers’ finished with an average 287,000 viewers (1.2%). At 9P, ‘Angels and Demons’ finished with a network high on Sunday with an average 962,000 viewers (5.6%). From 730P-10P, Channel 5 finished with an average 577,400 viewers.
Network Nine won yet again for the 11th straight day in Australia with a powerful 32.0% share of the available audience. The #1 overall program was ‘The Block’ with an average 1.226 million viewers.
The Second Commercial Network in Australia finished second again with a 30.0% share.
The Third Commercial Network in Australia finished #3 with a 16.7% share of the available audience.
The Alphabet Network in Australia finished fourth with a 14.8% share.
The Special Broadcast Service in Australia finished #5 with a 6.4%/
Top Ten Non-News Programs In Australia Sunday
#1 THE BLOCK Nine 1,226,000 viewers #1 in all markets except Adelaide
#2 60 MINUTES Nine 1,150,000 viewers #1 program in Adelaide
#3 SUNDAY NIGHT Seven 850,000 viewers Sydney top market
#4 BEACH COPS Seven 753,000 viewers Sydney top market
#5 ADELE – LIVE IN LONDON Nine 680,000 viewers Melbourne top market
#6 M- CAPTAIN PHILLIPS Seven 674,000 viewers Melbourne top market
#7 TBL FAMILIES SUN TEN 623,000 viewers Sydney top market
#8 DOCTOR WHO ABC 481,000 viewers Melbourne top market
#9 THE BEAUTIFUL LIE ABC 425,000 viewers Melbourne top market
#10 FAMILY FEUD SUNDAY TEN 424,000 viewers Melbourne top market
Top Newscast In Australia Sunday
#1 NINE NEWS SUNDAY Nine 1,156,000 viewers #1 in all markets except Perth
#2 SEVEN NEWS Seven 1,115,000 viewers #1 newscast in Perth
#3 ABC NEWS SUNDAY ABC 791,000 viewers Melbourne top market
#4 SEVEN NEWS AT 5 Seven 450,000 viewers Melbourne top market
#5 TEN EYEWITNESS NEWS SUN TEN 425,000 viewers Melbourne top market
*MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
*MONDAY AUSTRALIAN OVERNIGHT TV RATINGS
The Second Commercial Network in Australia broke Nine’s string of 11 consecutive nightly victories by winning Monday with a 30.3% share of the available audience. And it didn’t have either the top program nor the top newscast in the nation. But it did have ‘The X Factor’ and that was good enough to draw 1.02 million viewers along with ‘Seven News’ 1.048 million viewers.
Somehow, Network Nine lost to Seven on Monday with a 28.0% share yet still having the #1 program in the nation, ‘The Block’ which drew 1.107 million viewers and the #1 newscast in the nation, ‘Nine News 6:30’ with 1.086 million viewers.
The Alphabet Network in Australia finished with a 20.3% share of the available audience finished #3 on Monday. ‘Australian Story’ was the top program on the network with an average 856,000 viewers. ‘ABC News’ finished with an average 884,000 viewers.
The Third Commercial Network in Australia finished #4 with a 17.1% share. It’s top network program was ‘Have You Been Paying Attention?’ which drew 710,000 viewers.
The Special Broadcast Service finished #5 with a 4.4% share.
Top Ten Non-News Programs In Australia Monday
#1 THE BLOCK Nine 1,107,000 viewers #1 in Melbourne, Brisbane & Perth
#2 THE X FACTOR Seven 1,020,000 viewers #1 in Sydney and Adelaide
#3 A CURRENT AFFAIR Nine 971,000 viewers Melbourne top market
#4 AUSTRALIAN STORY ABC 856,000 viewers Melbourne top market
#5 7.30 ABC 836,000 viewers Melbourne top market
#6 HOME AND AWAY Seven 814,000 viewers Sydney top market
#7 FOUR CORNERS ABC 788,000 viewers Melbourne top market
#8 THE BIG BANG THEORY Seven 714,000 viewers Sydney top market
#9 MEDIA WATCH ABC 712,000 viewers Melbourne top market
#10 YOU BEEN PAYING ATTN? TEN 710,000 viewers Melbourne top market
Top Newscasts In Australia Monday
#1 NINE NEWS 6:30 Nine 1,086,000 viewers #1 in Melbourne
#2 SEVEN NEWS Seven 1,048,000 viewers #1 in Adelaide & Perth
#3 NINE NEWS Nine 1,048,000 viewers #1 in Brisbane
#4 SEVEN News/TodayTonight Seven 974,000 viewers #1 in Sydney
#5 ABC NEWS ABC 884,000 viewers Melbourne top market
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Ramsey Lewis Trio ‘The “In” Crowd’