‘It’s All About Screens.’ This is the Daily Diary of Screens. On Monday, September 14, 2015, ESPN finished #1 as ‘‘Monday Night Football’‘ was the top program. ITV #1 in the UK as ‘Doc Martin’ was the top program. Seven edged ahead of ABC and finished #1 in Australia as ‘‘The X Factor Australia’ was the top program. TUESDAY AUSTRALIAN TV OVERNIGHT RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Monday, September 14, 2015 (Posted on September 15, 2015)
Walt’s World of Sports Network finished #1 Monday as it had an NFL doubleheader. At 8P, ‘Monday Night Football’, featuring the Atlanta Falcon’s victory over the Philadelphia Eagles, 26-24, brought in an average million viewers and a 9.8 household rating. The game rating peaked from 10P–1015P with a 13.9 metered market rating. Locally, Philadelphia finished with a 14.6 rating; West Palm Beach had a 14.3; Richmond-Petersburg finished with a 14.1; New Orleans had a 13.9 and Norfolk came in with a 13.6. Atlanta was outside the Top 10 with a 9.9 rating. Following that game at 1020P, San Francisco 49ers victory over the Minnesota Vikings, 20-3, brought in an average million viewers and a 9.5 HH rating. Locally, Minneapolis/St. Paul finished with an 11.7 HH rating while San Francisco finished with a 10.9 HH rating. The top 10 metered markets (not including those of the competing teams): Sacramento (23.4), Las Vegas (15.7), New Orleans (15.1), San Diego (14.9), Phoenix (14.0), Seattle-Tacoma (14.0), Los Angeles (12.6), Denver (12.5), Portland (11.6) and San Antonio (11.4). The first weekend of pro football is now history and ESPN was victorious.
Walt’s Alphabet Network finished #2 as it brought back the big dancing favorite. At 8P, ‘Dancing With The Stars’ was back in action with a whole new group as it finished with an average 13.438 million viewers and a 9.1/14, peaking at 9P with a 9.4/15. But at 930, it slipped.It was below last year’s numbers of 13.64 million (9.5/15). At 10P, a new program, ‘Dance Battle America’ finished with an average 5.715 million viewers and a 3.7/6.
The Peacock Network finished well behind into third place on Monday. From 8P to 11P, this year finals of ‘American Ninja Warrior’ finished with an average million viewers and a 4.0/6, up substantially from last year’s final (3.3 rating).
The Tiffany Network finished fourth on this Monday. At 8P, a rerun of ‘The Big Bang Theory’ finished with an average 7.12 million viewers and a 4.6/ 7. But surely the wedding next Monday will push ‘Bang’ to #1. At 830P, a rerun of ‘The Odd Couple’ finished with an average 5.02 million viewers and a 3.1/5. At 9P, a rerun of ‘Scorpion’ finished with an average 4.745 million viewers and a 3.0/5. And at 10P, the final rerun from last season of ‘NCIS: Los Angeles’ finished with an average 5.555 million viewers and a 3.4/6.
The Animal Network of Broadcast finished Monday. That was the good news. The bad news was that all evening long, the season’s last ‘So You Think You Can Dance’ concluded with a record low season with an average 2.435 million viewers and a 2.1/3. The biggest problem was the drop from the first hour to conclusion. Result? So, who cares if they can dance? Now, will Murdoch’s Minions do better than they did last year? We’ll see as they bring us ‘So You Think You Can Program A Television Network?’.
The Little Network That Couldn’t tried as their summer wound up. At 8P, ‘Penn & Teller: Fool Us’ brought in an average 1.475 million viewers and a 1.2/2. At 9P, ‘Whose Line it is Anyway?’ finished with an average 1.06 million viewers and a 0.9/1. And at 930P, ‘Significant Mother’ finished with an average 530,000 viewers and a 0.5/1.
At 1135P, CBS’ ‘The Late Show with Stephen Colbert’ with guest Emily Blunt finished #1 with a 2.5/7. NBC’s ‘The Tonight Show Starring Jimmy Fallon’ finished second with a 2.4/6. ABC’s ‘Jimmy Kimmel Live’ finished #3 with a 2.0/5.
At 1235A, ABC’s ‘Nightline’ finished #1 with a 1.3/4. NBC’s ‘Seth Meyers’ finished with a 1.1/4; CBS’ ‘Late Late Show with James Corden with guest Stevie Wonder finished #2 with an average 1.0/3. At 135A, ‘Last Call with Carson Daly’ finished with an average 07/2.
For The Record
ESPN finished #1 with final numbers to be posted when available. ABC finished #2 as the top broadcast network with an average 10.95 million viewers and a 7.3 rating/12 share. NBC finished #3 with an average 6.06 million viewers and a 4.0/6. CBS finished #4 with an average 5.45 million viewers and a 3.4/5. FOX finished with an average 2.43 million viewers and a 2.1/3. Univision finished with a 1.2/2. Telemundo finished with a 1.0/2. The CW finished with an average 1.13 million viewers and a 1.0/1.
Coming Next Tuesday
Consumer Satisfaction With The In-Store Shopping Experience
About three-quarters of the almost 2,000 shoppers surveyed around the world by Zebra Technologies are at least somewhat satisfied with shopping in stores, per a recent study. But satisfaction rates are lower for product prices (58%) and the availability of coupons, special offers and discounts (51%). The study results indicate that product availability is the top aspect of the in-store experience that influences greater spending, while the most compelling reason for shopping in-store is to browse or experience the physical product.
The survey was conducted from January 6-February 18 2015 by Research Now, in the following countries: United States (588), Canada (137), Singapore (105), Australia (114), UK (167), Italy (119), Spain (125), France (146), Germany (125), China (118), Japan (112), and Thailand (99).
Cinema Box Office Weekend September 11-13 2015 (Domestic)
#1 ‘The Perfect Guy’ $26.7 million at 2,220 theaters
#2 ‘The Visit’ $25.7 million at 3,069 theaters
#3 ‘War Room’ $ 7.4 million at 1,647 theaters
#4 ‘A Walk in the Woods’ $ 4.7 million in 2,139 theaters
#5 ‘Mission: Impossible RN’ $ 4.2 million in 2,649 theaters
#6 ‘Straight Outta Compton’ $ 4.1 million in 2,806 theaters
#7 ‘No Escape’ $ 2.9 million in 3,022 theaters
#8 ‘The Transporter Refueled’ $ 2.7 million in 3,434 theaters
#9 ’90 Minutes in Heaven’ $ 2.2 in 1,354 theaters
#10 ‘Un Gallo con Muchos Huevos’ $ 1.9 million in 616 theaters
Cinema Box Office Weekend September 11-13 2015 (Worldwide)
#1 ‘Mission:Impossible RN’ $95.5 million
#2 ‘The Visit’ $29.5 million
#3 ‘Minions’ $27.7 million
#4 ‘Maze Runner’ $26.8 million
#5 ‘The Perfect Guy’ $26.7 million
#6 ‘Fack ju Gohte 2’ $20.0 million
#7 ‘Straight Outta Compton’$8.4 million
#8 ‘The Transporter Refueled’$7.9 million
#9 ‘War Room’ $7.7 million
#10 ‘Inside Out’ $6.8 million
‘The Martian’ starring Matt Damon, Jessica Chastain, Jeff Daniels, Sean Bean
Coming November 20, 2015
Coming For Christmas from Quentin Tarantino
‘Joy’ They’re back. Jennifer Lawrence & Bradley Cooper
‘Legend’ Tom Hardy, Emily Browning
‘The Revenant’ Leonardo DiCaprio, Tom Hardy
Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Italy, Slovenia, Slovakia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, Zambia, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Republic of Côte d’Ivoire, Mali, Senegal, Benin, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Curaçao, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Barbados, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas and Puerto Rico (144). We are thankful to all of you with more than 30,000 views.
Across The Pond
The Independent One had Doc and it finished #1 in the UK on Monday. At 8P, ‘Britain As Seen on ITV’ finished with an average 2.44 million viewers (11.2%). Then at 9P, Martin Clunes continued to rule Monday nights outside soaps as ‘Doc Martin’ finished with an average 5.42 million viewers (24.7%).
The Big One had another off night as its top performer was a 9P with the new documentary series ‘All Change at Longleat’ brought in 3.34 million viewers (15.2%), over 2 million behind the ‘Doc’.
The Little Two at 8P had ‘University Challenge’ and the network’s top program of the evening finished with an average 2.63 million viewers (12.1%). At 830P, ‘Only Connect’ finished with 2.14 million viewers (9.6%). Continuing downhill, at 9P, Michael Mosley’s new science series ‘Countdown to Life’ finished with 1.63 million viewers (7.4%). Then at 10P, as the educational evening ended, Professor Brian Cox’s new panel show ‘Six Degrees of Separation’ could only bring in an average 1.13 million viewers (6.7%). Suffice to say, people didn’t want to be educated on Monday in the UK. They just wanted to see the ‘Doc’.
The Viacom Five at 8P presented the new season of ‘Police Interceptors’ and it began with an average 1.20 million viewers (5.5%). At 9P, ‘Celebrity Big Brother’ continued with an above average 1.66 million viewers (7.6%). At 10P, the documentary ‘The Woman with No Face’ finished with an average 998,000 viewers (6.5%).
The Big Four at 8P had ‘Jamie’s Super Food’ and it was seen by an average 1.25 million viewers (5.8%). At 830P, ‘Food Unwrapped’ finished with 1.33 million viewers (6.0%) as it was the top program on Four Monday. AT 9P, ‘The Catch’ finished with an average 878,000 viewers (4.0%).
The Littlest Four at 9P presented the finale of ‘Made in Chelsea: LA’ and it finished with an average 363,000 viewers (1.7%).
The Second Commercial Network in Australia edged into the #1 position on Monday evening with a 27.6% share of the available audience. #1 was ‘The X Factor’ which finished with an average 1.220 million viewers. #4 was ‘Seven news’ with 1,090 million viewers Then #6 was ‘Seven News/Today Tonight’ which finished with an average 1.043 million viewers.
The Alphabet Network in Australia finished second with an average 27.5% share. #5 was ‘7.30’ with an average 1.058 million viewers, one of the biggest audience on ABC this season. #8 was ‘ABC News’ with 985,000 viewers. #10, ‘Media Watch’ finished with an average 868,000 viewers.
Network Nine finished #3 with an average 24.6% share of the available audience. #2 program in the nation and the top newscast was ‘Nine News’ with 1.178 million viewers. @3 was ‘Nine News 6:30’ with an average 1.146 million viewers. #7 was ‘A Current Affair’ with an average 1.016 million viewers. #9, ‘The Block’ finished with 891,000 viewers.
The Third Commercial Network in Australia finished fourth with a 15.7%% share.
The Special Broadcast Service finished #5 with one of their lowest shares of the season, only 4.5% share of the available audience.
*TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
*TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS
Seven won again, this time on Tuesday as it was #1 with a solid 32.5% share of the available audience with five of the top ten programs. #2 was ‘800 Words’ as it pulled in an average 1.219 million viewers. #4 was ‘The X Factor Australia’ with an average 1.136 million viewers. #5 was ‘Seven News’ with an average audience of 1,064,000 viewers. #6, ‘Seven News/Today Tonight’ finished with an average 980,000 viewers. And, #10 ‘Home and Away’ finished with an average 815,000 viewers.
Network Nine finished second with a 24.7% share. The #1 program was ‘Nine news’ with 1.223 million viewers. #3 was ‘Nine News 6:30’ with an average 1.116 million viewers. #7, ‘A Current Affair’ finished with an average 980,000 viewers. And #9 was ‘The Block’ with an average 838,000 viewers.
The Third Commercial Network in Australia finished #3 with a 19.3% share of the available audience.
The Alphabet Network in Australia finished fourth with a 18.1% share. #8 was ‘ABC News’ with an average 908,000 viewers.
The Special Broadcast Service finished #5 with 5.3% share of the available audience.
As you can see, no matter where you are, people were ‘Switching Channels’.
For updates throughout the day, FOLLOW us on Twitter @overtheshoulde2 and LIKE us on Facebook at http://www.facebook.com/overtheshouldermedia and on Google+ http://bit.ly/19JVk76. Thank you for allowing us to surpass 46,400+ views at Google+ Sophis1234.
For continual updates on all things ‘screens’, go to: https://www.facebook.com/pages/Dailydiaryofscreens
In this week’s Media Notes Canonical, go to: http://bit.ly/1JnoNS6 🆕💭📝📎 It’s FREE.
Media Notes Briefs, ‘Are You Really Building Or Simply Taking From Today?’ 💬 – http://bit.ly/YourMarketingIntegrity 🆕🌎💭
New This Week: Mobile Optimized Sites A Must For Local Business 💬 – http://eepurl.com/btvkyn
Weekly Retail Media Notes. This week: ‘Knowing Mobile…Current eMail Stats’ http://bit.ly/1KslOhR💡.@cnasophis
Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o
Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Coeur de pirate “Place de la République”