‘It’s All About Screens.’ This is the Daily Diary of Screens. On Friday, September 4, 2015, CBS finished #1 as a rerun of ‘‘Blue Bloods’‘ was the top program. BBC One #1 in the UK as ‘The One Show‘ was the top program. Seven finished #1 in Australia as ‘‘Nine News’ was the top program. SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Friday, September 4, 2015 (Posted on September 5, 2015)
The Tiffany Channel provided a look at a possible Friday lineup during the regular season. At 8P, a rerun of ‘Elementary’ finished with an average 3.45 million viewers. At 8P, a rerun of ‘Hawaii Five-0’, in an episode titled ‘Ho’Amoano’ (‘Chasing Yesterday’) finished with an average 4.48 million viewers. And at 10P, the always popular ‘Blue Bloods’, with a rerun episode titled ‘Payback’, finished with an average 5.24 million viewers.
The Alphabet Network finished close as #2 on Friday but no cigar. At 8P, a rerun of ‘Shark Tank’ finished with an average 4.08 million viewers. At 9P, another rerun of ‘Shark Tank’ finished with an average 4.43 million viewers. Then at 10P, a special ’20/20 Pope Francis and the People’ finished with an average 4.39 million viewers. On the telecast the Pope spoke with students at the Cristo Rey Jesuit High School in Chicago; people from a homeless shelter near Skid Row in Los Angeles and immigrants at the Sacred Heart Catholic Church near the U.S.-Mexico border in McAllen, Texas.
The Peacock Network didn’t stand a chance on Friday. At 8P, a rerun of ‘America’s Got Talent’ finished with an average 3.36 million viewers. Then at 10P, a rerun of ‘Dateline’ finished #3 with an average 4.36 million viewers as Francis Reagan and Pope Francis finished ahead of the Peacock Entry in this time slot.
The Animal Network of Broadcast didn’t fare as well on Friday. At 8P, a rerun of ‘MasterChef’ finished with an average 1.69 million viewers. Then at 9P, a rerun of ‘Gotham’ finished with an average 1.09 million viewers. Murdoch’s Minions almost got beat by The CW.
The Little Network That Couldn’t tried very hard to move up on Friday. At 8P, ‘Masters of Illusion’ finished with an average 1.31 million viewers. Then at 830P, a rerun of ‘Whose Line Is It Anyway?’ finished with an average 1.31 million viewers. At 9P, a rerun of ‘Penn & Teller: Fool Us’ kept the network very even on Friday as it finished with an average 1.30 million viewers.
For The Record
CBS finished #1 Friday with an average 4.39 million viewers. ABC finished #2 with an average 4.30 million viewers. NBC finished #3 with an average 3.19 million viewers. FOX finished with an average 1.34 million viewers. The CW finished with an average 1.25 million viewers.
Today In TV History
On this date in 1983, ‘The “MacNeil/Lehrer NewsHour’ on PBS (Public Broadcasting System) became the first hour-long network news show.
Retail Sales News
Year-over-year decreases in sales, traffic and more for retail stores in the US
The first half of the year established a clear trend of negative growth compared to the same month in the prior year for sales, traffic and transactions, which have all been down during each period. Conversions have been slightly up each month, however, and returns have also been down.
Average transaction values and sales per shopper are rising as well.
Based on the RetailNext data, stores in the Midwest were hurting the most. Sales were down 11.0% in June, and it was the only region where average transaction value and sales per shopper were also down.
Despite these trends, eMarketer believes 2015 will be a solid year for retail sales, with sales rising by 3.6%. In Q1 and Q2, however, we estimate sales were up by just 1.5% and 0.8%, respectively, with most of the year’s growth expected to occur during the second half of the year, especially during the holiday season.
Top Five At The Box Office This Weekend September 4-7 2015 (Domestic Only) Friday
#1 ‘The Transporter Refueled’ $2.4 million in 3,494 locations
#2 ‘War Room’ $2.3 million in 1,526 locations
#3T ‘Straight Outta Compton’ $2.2 million in 3,094 locationa
#3T ‘A Walk in the Woods’ $2.2 million in 1,960 locations
#5 ‘Mission: Impossible — Rogue Nation’ $1.7 million in 2,849 locations
At A Theater Near You This Weekend
‘The Transporter Refueled’ starring Ed Skrein
‘Dragon Blade’ starring Jackie Chan, John Cusack and Adrien Brody
‘Before We Go’ starring Alice Eve and Chris Evans
‘Chleo & Theo’ starring Dakota Johnson and Mira Sorvino
‘The Martian’ starring Matt Damon, Jessica Chastain, Jeff Daniels, Sean Bean
Coming November 20, 2015
Coming For Christmas from Quentin Tarantino
‘Joy’ They’re back. Jennifer Lawrence & Bradley Cooper
‘Legend’ Tom Hardy, Emily Browning
‘The Revenant’ Leonardo DiCaprio, Tom Hardy
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Across The Pond
The Big One had ‘The One Show’ and for the fourth straight week, at 7P it was the evening’s highest-rated program outside of soaps, with an average 3.27 million viewers (19.2%). The night continued, at 8 830P, ‘Would I Lie To You?’ finished with an average 2.83 million viewers (13.4%). Then at 9P, ‘Ripper Street’ brought in a disappointing 2.68 million million viewers (13.6%).
The Independent One at 8P presented ‘Breaking into Britain: Tonight’ as it filled the gap between episodes of ‘Coronation Street’ with 1.97 million viewers (10.2%). At 9P, ‘Piers Morgan’s Life Stories’ returned with 2.44 million viewers (12.4%), as the former CNN host interviewed forgotten singer, Lionel Richie. Two has-been’s talking to each other and nearly 2 and one-half million people watched. Yikes! No wonder soaps are so popular.
The Little Two at 7P, began with ‘The Farmer and the Food Chain’ which brought in 650,000 viewers. Then, ‘Great British Menu’ boosted the audience a bit with 1.58 million viewers (8.4%). Then at 8P, ‘Mastermind’ finished with 1.74 million viewers (8.9%). And at 830P, ‘Gardener’s World’ kept the audience climbing with 2.16 million viewers (10.2%). At 9P, ‘The Great British Bake Off: An Extra Slice’ continued to pull in strong ratings for Two, as it drew 2.57 million viewers (12.8%). You have to love a network that increases its audience program after program. But at 930P, the second episode of ‘Rick Stein’s From Venice to Istanbul’ fell a bit to 1.68 million viewers (9.3%). Well, you can’t have your extra slice and eat it too.
The Big Four at at 8P presented ‘Celebrity Fifteen to One’ as it brought in an average 980,000 viewers (4.8%). At 9P, ‘8 Out of 10 Cats Does Countdown’ nearly doubled the audience with 1.63 million viewers (8.3%). But, at 10P, ‘The Last Leg’ could only bring in an average 1.27 million viewers (8.7%). One thing fir sure…8 outta 10 beat celeb bb!
The Viacom Five had the first eviction from ‘Celebrity Big Brother’ on Friday and it finished with an average audience of 1.49 million viewers (7.9%). It reached a peak audience at 945P when 1.73 million viewers (9.1%) turned in to watch Emma Willis announce the results of the public vote. After that, ‘Celebrity Big Brother’s Bit on the Side’ followed with 650,000 viewers (5.5%). Then live footage from the ‘CBB house’ finished the evening with 366,000 viewers (4.9%)
The Second Commercial Network in Australia finished #1 on Friday with a dominating 34.2% share of the available audience. #3 was ‘Seven News’ with 866,000 viewers. #4, ‘Seven News/Today Tonight’ finished with an average 855,000 viewers. #5, ‘Better Homes and Gardens’ finished with an average 725,000 viewers.
Network Nine finished second with a 25.4% share. Yet again, the top program in the nation was the nation’s #1 newscast as ‘Nine News’ finished with 909,000 viewers. #2 was ‘Nine News 6:30’ with an average 892,000 viewers. #6 was ‘A Current Affair’ with an average 691,000 viewers. #10 was ‘Hot Seat’ with an average 560,000 viewers.
The Third Commercial Network in Australia finished #3 with a 18.9% share of the available audience. #9 was ‘Family Feud’ with an average 561,000 viewers.
The Alphabet Network in Australia finished fourth with a 16.0% share. #7, ‘ABC News’ finished with an average 682,000 viewers. #8 was a rerun of ‘Midsomer Murders’ with an average 573,000 viewers.
The Special Broadcast System in Australia finished #5 with a 5.4% share of the available audience.
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
*SATURDAY AUSTRALIAN OVERNIGHT TV RATINGS
The Second Commercial Network in Australia finished #1 Saturday with a 28.7% share of the available audience on a very slow Saturday evening. The #1 program in the nation was ‘Seven News Saturday’ with an average 854,000 viewers. #8 was the movie, ‘Pirates of the Caribbean: At World’s End’ and it drew 374,000 viewers. The #10 program was ‘Seven’s AFL: Saturday Afternoon Football’ which brought in only 350,000 viewers.
Network Nine in Australia finished second with a 27.1% share. #2 was ‘Nine News Saturday’ with an average 841,000 viewers. Also, #9 was ‘Getaway’ with an average 352,000 viewers.
The Alphabet Network in Australia finished #3 with a 18.9% share of the available audience. #3 was ‘ABC News Saturday’ which drew an average 777,000 viewers. #4 was ‘Last Tango in Halifax’ which drew an average 632,000 viewers. #5, a rerun of ‘New Tricks’ finished with an average 516,000 viewers. Finally, #6 was ‘Gardening Australia’ which drew 480,000 viewers.
The Third Commercial Network finished fourth with a 17.7% share. #7 was a rerun of the movie, ‘The Best Exotic Marigold Hotel’ which drew 474,000 viewers.
The Special Broadcast Service in Australia finished #5 Saturday with a 7.6% share of the available audience.
As you can see, no matter where you are, people were ‘Switching Channels’.
AUSTRALIANS ARE WATCHING LESS TELEVISION AS THEY USE TO DURING THE Q2 2015
Australians are watching 6:10hrs less than they were a year ago, according to the latest findings of the Multi Screen Report from Regional TAM, OzTAM and Nielsen. Between April – June 2015, Australians watched on average 90 hours and 53 minutes of broadcast TV per month, down from 97:03 hrs for the same time last year.
Live viewing continues to dominate at 91% (82:42hrs per month), but has dropped gradually each of the past five years. However, Timeshifted viewing is at 9%, up 13 minutes a month. 88% (90:53hrs per month) of all video viewing is on the traditional TV set, down from 89.1%.
12% of all video viewing takes place on screens other than the TV. This includes includes catch-up, streaming sites and apps as well as non-broadcast content:
o 7:32 per month online via PCs/laptops (7.3%)
o 2:47 per month on smartphones (2.7%)
o 2:03 per month on tablets (2%)
100% of Australian television homes can access digital terrestrial television.
57% of homes have PVRs, up by 2%.
30% of homes have internet-capable TVs, up by 3%.
47% of homes have tablets, up by 5%
75% of Australians aged 16+ own a smartphone, up by 5%.
OzTAM CEO Doug Peiffer said: “It’s fascinating to see how Australians are spreading their TV consumption across various platforms and devices. Though live TV watched through the TV set still accounts for the vast majority of viewing, people are increasingly taking control. “There is more time-shifted viewing, including 8-28 day playback (which isn’t reported in Consolidated ratings); people are using on-demand services including broadcasters’ catch-up and streaming apps and services, along with other video; and there is more ‘binge viewing’. “Together such activities are taking a few minutes each day away from live TV viewing. We will continue to monitor this progressive change.”
The data has been released in the latest Multi-Screen Report (Q2 2015) from Regional TAM, OzTAM and Nielsen (numbers and methodology have not been supplied).
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Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page
Art Blakey ‘The Egyptian’
Art Blakey & The Jazz Messengers ‘A Night In Tunisia’