This is the Daily Diary of Screens. On Monday, June 29, 2015, NBC was the #1 network in the U.S. as ‘‘American Ninja Warrior’‘ was the top program. BBC One finished #1 in the UK as ‘‘The Met: Policing London’‘ was the top program. Network Nine finished #1 in Australia as ‘‘The Voice Australia’ was again the top program. TUESDAY AUSTRALIAN OVERNIGHT TV RATINGS (*SEE BELOW)
Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.
The Home Of #dailydiaryofscreens
For Monday, June 29, 2015 (Posted on June 30, 2015)
The Peacock Network had its big summer gun out on Monday as it shocked the broadcast world by upsetting Alphabet Soup Net. At 8P, ‘American Ninja Warrior’ finished with an average 6.68 million viewers and a 3.9/7 and finished #1 in its time slot AND #1 on Monday. At 10P, ‘The Island’ finished with an average 3.42 million viewers and a 2.1/4.
The Alphabet Network pulled out its biggest summer gun on Monday but found out some of its ammo was getting old and redundant. At 8P, two hours of something we have seen way too often over the past years, ‘The Bachelorette’ finished with an average 6.63 million viewers and a 5.1/8 not being able to compete and defeat the Peacock’s Ninjas. At 10P, ‘The Whisperer’ finished with an average 3.43 million viewers and a 2.3/4.
The Tiffany Network decided to bring a world of reruns on Monday. And the results were not good. At 8P, a rerun of ‘2 Broke Girls’ finished with an average 4.59 million viewers and a 3.2/6. At 830P, a rerun of ‘Mike & Molly’ finished with an average 4.68 million viewers and a 3.3/6. At 9P, a rerun of ‘Scorpion’ finished with an average 4.96 million viewers and a 3.4/6. And at 10P, a terrific rerun of ‘NCIS: Los Angeles’ titled ‘Blaze of Glory’ saved the day for Black Rock and finished with an average 6.23 million viewers and a 4.0/7 as it won its time slot, going away. The affiliates must be very happy with their 11P News lead in programming.
The Animal Network of Broadcast just couldn’t get out of the way of itself. At 8P, the two hours episode of ‘So You Think You Can Dance’ finished with an average 3.28 million viewers and a 2.7/5, as the first stage hopefuls headed to Las Vegas for the first round of call backs. It was down 35% from last year on the same date when Murdoch’s Minions ran ‘MasterChef’ and ’24: Live Another Day’. FOX misses Jack.
The Little Network That Couldn’t just didn’t. At 8P, ‘The Originals’ with an episode titled, ‘Ashes to Ashes’ finished with an average 560,000 viewers and a 0.5/1. At 9P, ‘Whose Line Is It Anyway?’ finished with an average 740,000 viewers and a 0.5/1. Then at 930P, ‘Cedric’s Barber Battle’ ended the evening with an average 530,000 million viewers and a 0.4/1. It was not a good night for the Broadcast Pretender.
For The Record
NBC shockingly finished #1 with an average 5.593 million viewers and a 3.3/6. ABC finished #2 on Monday with an average 5.560 million viewers and a 4.2/7, just 33,000 viewers less than 30 Rock. CBS finished #3 with an average 5.274 million viewers and a 3.6/6, just 329,000 viewers behind Sarnoff Sity. FOX finished with an average 3.276 million viewers and a 2.7/5. Univision finished with 2.2 million viewers. Telemundo finished with an average 1.2 million viewers and a 0.8/1. The CW finished with an average 600,000 viewers and a 0.5/1. It will have a difficult time finishing in the Top Ten once the cable ratings come out later in the day.
Today In TV History
On this date in 1952, CBS presented ‘The Guiding Light’ for the first time. The video above was from July 10, 1951, the earliest know video recording.
USA Defeats Germany in FIFA 2015 Women’s World Cup Semi-Final
The State of Advertising Today
According to Kantar Media, spending on traditional media was down in Q1 2015. Overall, spending was down 4% compared to last year. The investment in this period was $37.4 billion. The report tracks spending in traditional or legacy media such as television, newspapers and magazines. While it does includes digital display and search advertising, it omits digital video and mobile ad formats, which are increasingly the most important categories for advertisers as the world has shifted away from traditional toward new media with digital/mobile devices.
The top ten ad-spending companies declined their investment 10.6%, according to an article in the Wall Street Journal (By Steven Perlberg 062915). The automotive industry cut their traditional investment the most as it spent 11% less in the first quarter. The retail industry, the second largest in the country, lowered its investment 9.6%.
Spending on cable networks grew 4.1%, largely due to the fact that networks are packing in more ad time into their programming to make up for ratings declines. In some cases, networks have even sped up shows or reduced the amount of time they spend promoting their own programs.
Spending on broadcast television was flat.
Spending on newspapers fell 15.4%.
Magazines fell 8.7%.
According to the Interactive Advertising Bureau (IAB) and PwC US’s New Media Group, the Q1 2015 investment in Digital increased to $13.3 Billion, an increase of 16% over Q1 2014’s $11.4 billion. The fastest growth came from social and mobile.
Cable TV News
Monday Top Ten Cable TV Programs June 29, 2015
#1 ‘Major Crimes’ TNT 4.394 million viewers @ 9P
#2 ‘WWE Entertainment’ USA 3.544 million viewers @ 9P
#3 ‘WWE Entertainment’ USA 3.482 million viewers @ 10P
#4 ‘WWE Entertainment’ USA 3.362 million viewers @ 8P
#5 ‘LOVE&HIP HOP ATL 4’VH1 2.966 million viewers @ 8P
#6 ‘The OReilly Factor’FOXNC 2.792 million viewers @ 8P
#7 ‘Steet Outlaws’ DISC 2.676 million viewers @ 9P
#8 ‘The Kelly File’ FOXN 2.272 million viewers @ 9P
#9 ‘Big Bang Theory’ TBS 2.249 million viewers @ 1030P
#10 ‘Murder In The 1st’TNT 2.154 million viewers @ 10P
Summer is Cable-Time. It is, for the lack of a better understanding, the Independent Film portion of television. It is one of the most delictable times of the year. On those hot summer nights, the canvas for the creative can take over and shine. The summer of 2015 has introduced a smallish group of new programs. And this is how they are doing early in their season.
While not actually a new program on HBO, because it is a new cast and a new story with a new setting, it is included in this discussion. The cast is one of the finest ever assembled. Starring stars Colin Farrell, Vince Vaughn, Rachel McAdams, Taylor Kitsch and Kelly Reilly, this is a powerhouse of talent putting on a terrific show. With recurring guest appearances by Lolita Davidovich and David Morse, this year’s eight episode mini-series takes part in greater Los Angeles. 3.17 million viewers tuned into the first episode on HBO. It outdrew most of NBC’s schedule, all of FOX’s schedule and part of ABC’s schedule on Sunday.
With Jennifer Beals and Matthew Modine heading the task of finding out what happens after one dies, this TNT show is the leading new NEW show of this summer season. It has drawn an average 2.42 million viewers and is heading for renewal.
HBO’s newest title entry this summer, it is led by Duane Johnson (of ‘The Rock’ fame) and Dulé Hill (‘West World’, ‘Psych’) and is all about football. It has an average 2.16 million viewers leading into ‘True Detective’ on Sunday evenings.
This American psychological thriller drama stars Rami Malek and Christian Slater in what will become a cult classic in American television. It its initial episode airing on USA, it has drawn an average 1.75 million viewers. But remember, this was the show that was available in advance on the internet with over 2.7 million views in the month prior to its initial airing. Through LIVE + 3 Nielsen reported ‘Mr. Robot’ reached 3.7 million total viewers and achieved more than 97K tweets and #MrRobot trended nationally throughout the night until 3AM reaching the top organic spot on the trending topics list.
USA, the home of more major cable star programs than nearly any network, presents us with ‘Complications’, from the mind of the master who brought us arguably the best cable program in history, ‘Burn Notice’. OK. Enough about that statement. But for those of us who wouldn’t miss Fiona and the boys, it will always be #1. ‘Complications’ stars Jason O’Mara who is an exhausted and disillusioned suburban ER doctor. He gets messed up in a … complication. And that is what has driven 1.63 million viewers to watch it.
Showtime has brought us something completely different. No Ray Donovan here. Not a Nurse Jackie. ‘Overlander’? Not. This is American dark satirical comedy-drama with a cast that includes Steve Coogan, Kathryn Hahn, Bradley Whitford and Ellen Barkin. We are talking Bradley Whitford and Ellen Barkin here folks. Yet, only 240,000 viewers tune in on average. That is well below The Mendoza Line’.
OK. To be fair, it just concluded but we will put it into the Summer fare for now. FX gave us Billy Crystal and Josh Gad just pretty much playing themselves. It is dark. It is a comedy. It is on FX. It averaged 510,000 viewers. Ben Mathis-Lilley wrote what pretty much sums up this show. Crystal and Gad ‘portray a semi-oblivious pair of bickering but affectionate co-workers whose miniature feuds and mutual escapades perplex and confound each other and everyone else around them on a weekly basis.’ To be fair, this would really have a future on The CW if only The CW’s target audience would understand comedy outside of ‘Whose Line Is It Anyway?’. Hmmmmmm. How about FOX? No. There isn’t a laugh track.
WGN America Shows Off Its CBS Content Twist For Prime Time
Top Ten at the Box Office Weekend 26-28 June 2015 Domestic
#1 ‘Jurassic World’ $54,200,000 in 4,198 theaters (Universal)
#2 ‘Inside Out’ $52,128,000 in 4,132 theaters (Disney)
#3 ‘Ted 2’ $33,000,000 in 3,442 theaters (Universal)
#4 ‘Max’ (2015) $12,210,000 in 2,855 theaters (Warner Bros)
#5 ‘Spy’ $ 7,800,000 in 3,194 theaters (FOX)
#6 ‘San Andreas’ $ 5,275,000 in 2,620 theaters (Warner Bros)
#7 ‘Dope’ $ 2,862,000 in 1,851 theaters (Open Road)
#8 ‘Insidious 3’ $ 2,025,000 in 1,612 theaters (Focus)
#9 ‘Mad Max-Fury Rd’$ 1,735,000 in 1,061 theaters (Universal)
#10 ‘Avengers:ULTRON’$ 1,643,000 in 1,097 theaters (Disney)
Top Ten at the Box Office Weekend 26-28 June 2015 International
#1 ‘Jurassic World’ $ 82,500,000 in 67 territories
#2 ‘Minions’ $ 36,000,000 in 10 territories
#3 ‘Inside Out’ $ 26,400,000 in 43 territories
#4 ‘Hollywood Adven’$ 26,000,000 in 3 territories
#5 ‘Ted 2’ $ 20,300,000 in 22 territories
#6 ‘SPL 2’ $ 11,000,000 in 4 territories
#7 ‘San Andreas’ $ 10,400,000 in 69 territories
#8 ‘BattleYeonpyeong$ 8,700,000 in 1 territory
#9 ‘Terminator: Gen’$ 8,300,000 in 10 territories
#10 ‘Poltergeist’ $ 6,600,000 in 29 territories
Coming To A Theater Near You This Weekend Jul 3-5, 2015
‘Jackie & Ryan‘ starring Katherine Heigl and Ben Barnes.
‘Amy’ the story of Amy Winehouse
‘Faith of Our Fathers’ starring Stephen Baldwin
‘Terminator: Genysis’ starring Arnold Schwarzenegger, Jason Clarke, Emilia Clarke and Byung-hun Lee
‘Magic Mike XXL’ starring Amber Heard, Channing Tatum, Elizabeth Banks, Andie MacDowell
Coming November 20, 2015
Coming For Christmas from Quentin Tarantino
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For The World Who Needs A Little
Across The Pond
It was a good day and a bad day for The Big One as it had Johnny Law on its side on Monday to take the evening as the top network in the UK. But before all that, at 730P, ‘Nigel Slater: Eating Together’ brought in 2.46 million viewers (13.8%). At 830P, ‘Panorama’ dropped a bit with 1.76 million viewers (8.8%). Then, at 9P, ‘The Met: Policing London’ topped the ratings outside of soaps on Monday as the documentary continued with 4.05 million viewers (20.8%), gaining more than 300,000 viewers from last week.
But the big news was that it did not have the Olympics in 2022.
BBC loses Olympic TV rights to Discovery.
The BBC has lost the rights to the 2022 Olympic Games to US broadcasting giant Discovery following an exclusive pan-European deal worth $1.45 billion (£920 million). The Corporation has televised the Games since 1948; however, the deal will see Discovery’s Eurosport become the new home of the Summer and Winter Games between 2018 and 2024. Discovery’s acquisition of the exclusive rights will see the Games broadcast across 50 countries and most territories on the European continent, reaching an estimated 700 million people. The loss will undoubtedly come as a huge blow to the BBC as it undergoes huge structural changes and its future remains uncertain. The 2012 Olympic closing ceremony drew in a peak audience of 26 million viewers, resulting in a huge 81% audience share for BBC One.
The Independent One at 8P presented ‘Countrywise’ and it finished with an average 2.40 million viewers (12.8%). At 9P, ‘Vicious’ slipped a bit with 2.17 million viewers (11.1%). At 930P, ‘It’s a Funny Old Week’ fell further with 1.22 million viewers.
The Little Two at 830P had ‘Wimbledon Day 2day’ as it rounded up the day’s events with 1.34 million viewers (6.8%). At 930P, coverage of the ‘RHS Hampton Court Palace Show’ brought in 1.23 million viewers (6.3%). At 10P, HBO’s ‘Episodes’ followed with 770,000 viewers (4.4%). Then at 1030P, ‘Newsnight’ averaged 650,000 viewers (5.6%).
The Big Four at 8P had ‘Dispatches’ and it brought in 1.09 million viewers (5.8%). Then at 830P, ‘The Real Story’ picked up a bit with an average 1.71 million viewers (8.6%). At 9P, ‘Kevin McCloud’s Escape to the Wild’ continued with 1.97 million viewers (10.2%) to top the night for Four. Then at 10P, ‘Man Down’ averaged 570,000 viewers (3.3%).
The Viacom Five again rolled out its biggest summer gun at 9P with ‘Big Brother’ and it brought in its loyal viewership of 1.09 million fans (5.6%). At 10P, CBS’ ‘Under the Dome’ drew 648,000 viewers (4.2%).
The Indy Two at 9P brought ‘Love Island’ back for another night of swimsuit romping as nearly a half million watched, officially 489,000 viewers (3.2%) to be exact. Its steaming up in Fiji.
The Little Four at 10P presented the latest episode of ‘My Mad Fat Diary’ and it drew 268,000 viewers (1.7%).
TCN-9 in Australia has the hammer and with it was #1 for the second straight day with a 30.6% share of the available audience. The hammer? #1 was ‘The Voice Australia’ as it continued its leadership with a strong 1.397 million viewers on Monday. #2 was ‘Nine News’ with an average audience of 1,200,000 viewers. #3 was ‘Nine News 6:30’ with 1,150,000 viewers. Then #4 was ‘Lip Sync Battle’ which drew a strong 1,124,000 viewers. #6 was ‘A Current Affair’ with a strong 1,076,000 viewers, finishing just 1,000 behind ‘MasterChef’.
The Second Commercial Network in Australia finished second with a 23.9% share. It historically battle Nine as the top network down under but on this night, the rival won out. Seven came away with three programs in the Top Ten. #7 was ‘Seven News’ with an average 1,033,000 viewers. #8 was ‘Seven News/Today Tonight’ with 964,000 viewers. Finally, #10 was ‘House Rules’ with 868,000 viewers.
The Alphabet Network in Australia finished #3 with a 20.3% share of the available audience. The strength of the network on Monday was ‘ABC News’ with an average 936,000 viewers.
The Third Commercial Network in Australia finished fourth with a 20.0% share. It is on nearly every day, a one trick pony of a network. And on Monday, that was no exception. The only program in the Top Ten was ‘MasterChef Australia’ which drew 1,077,000 viewers.
The Special Broadcast Service in Australia finished fifth with a 5.1% share of the available audience, down slightly from Sunday.
*TUESDAY A U S T R A L I A N OVERNIGHT TV RATINGS
Nine won again on Tuesday as it had the big show. Once again, ‘The Voice Australia’ took top honors and with it led the National Nine Network (32.6% share) to the top spot for the evening. It drew 1.301 million viewers to top all programming. #2 was ‘Nine News’ drew 1.187 million viewers. #3 was ‘Nine news 6:30’ with 1,169,000 viewers. #5 was ‘A Current Affair’ with 1,018,000 viewers.
The Second Commercial Network in Australia finished #2 on Tuesday with a 25.6% share. #4 was ‘Seven news’ with 1,047,000 viewers. #7, ‘Seven News/Today Tonight’ finished with 961,000 viewers. #8 was ‘House Rules’ with 942,000 viewers. And, #10 was ‘Home and Away’ with 791,000 viewers.
The Third Commercial Network in Australia finished #3 with 19.2% share of the available audience. #6 was ‘MasterChef Australia’ with drew 993,000 viewers and tops for the network on Tuesday.
The Alphabet Network in Australia finished #4 with a 18.7% share. #9 was ‘ABC News’ which finished with 882,000 viewers.
The Special Broadcast Service in Australia finished fifth with a 3.9% share.
No matter where you were located, people were…Switching Channels!
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Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page:
Charlie Mingus ‘Take The ‘A’ Train’