CBS #1 on Saturday in the U.S. ITV #1 in the UK. Seven #1 in Australia.

This is the Daily Diary of Screens. On Saturday, April 25, 2015, the third day of the May Sweeps Period, CBS was the #1 network in the U.S. with ’48 Hours’ the top program. ITV was #1 in the UK led by ‘Britain’s Got Talent’. Seven finished #1 in Australia as ‘Seven News Saturday’ was the top program. SUNDAY AUSTRALIAN OVERNIGHT TV RATINGS (See Below)

Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.

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For Saturday, April 25, 2015 (Posted on April 26, 2015)

CBS was #1 on Saturday as '48 Hours' was top program.

CBS was #1 on Saturday as ’48 Hours’ was top program.

CBS

http://www.cbsnews.com/common/video/cbsnews_video.swf

The Tiffany Network recovered from its embarrassing second place on Friday with victory on Saturday to take a little of the sting out of it. At 8P, a rerun of ‘Scorpion’ drew an average 3.64 million viewers. Then a 9P, a rerun of ‘Criminal Minds’ drew an average 3.74 million viewers. At 10P, ’48 Hours’ once again performed as the top program on Saturday with an average 5.05 million viewers to win the evening. 📺

ABC

The Alphabet Network decided to run a movie form the family vaults after its victory on Friday. At 8P, ‘Toy Story 3’ delivered an average 2.76 million viewers, good enough to keep ahead of Stanley Cup hockey. At 10P, a rerun of ‘Shark Tank’ made sure as it brought the audience up to an average 3.03 million viewers. 🎥

NBC

The Peacock Network took Canada’s main sport to heart as it continued with its Stanley Cup Playoffs. At 8P, ‘NHL Hockey’ pulled in an average 2.69 million viewers as the Nashville Predators were eliminated at the Chicago Blackhawks, as the most colorful uniforms in hockey, led by Keith’s slap shot, won 4-3 and advances to the second round. Stan Makita is smiling. Hockey Skater

FOX

The Animal Network of Broadcast wasn’t really a contender. At 8P, ‘NASCAR Racing’ with a rain delay could only draw an average 910,000 viewers. Danica, where are you when the sport needs you the most? Indy’s calling. 🏁

For The Record

CBS finished #1 on Saturday with an average 4.14 million viewers. ABC finished #2 on Saturday with an average 2.85 million viewers. NBC finished #3 on Saturday with an average 2.69 million viewers. FOX finished with an average 1.40 million viewers.

Today In TV History

On this date in 1967, CBS-TV broadcasted ‘Inside Pop — The Rock Revolution’.

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For The World Who Needs A Little

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Think Sunshine. #thinksunshine

Across The Pond

ITV

The Independent One began at 7P with ‘Ninja Warrior UK’ and it pulled in the second biggest audience of the night with an average 4.46 million viewers. Then ‘Britain’s Got Talent’ continued with a series high of nearly 10 million viewers last night (April 25). ITV’s reality competition show averaged 9.95 million viewers (46.3%), with an extra 511,000 viewers (2.6%) watching on +1. At 915P, ‘Play to the Whistle’ brought in an average 2.42 million viewers (12.4%).

BBC One

The Big One could not compete with Simon’s big show on Saturday as ‘Pointless’ drew an average 4.11 million viewers (22.9%). At 745P, ‘Atlantis’ was watched by an average 2.39 million viewers (11.5%). ‘The National Lottery: In It to Win It’ had its usual average of 2.75 million viewers (12.7%). Then, ‘Casualty’ brought in the Big One network night’s high of an average 4.38 million viewers (22.6%) afterwards as it was the winner of Best Continuing Drama RTS Award. But then again it does have Amanda Mealing. You never miss with Colonel Eleanor Grant.

BBC Two

The Little Two had a rerun of ‘Dad’s Army’ as it brought in an average 1.37 million viewers (6.4%). Then ‘Gallipoli: When Murdoch Went to War’ drew an average of 702,000 viewers (3.3%).

ITV3 at 915P presented ‘Britain’s Got More Talent’ and it which was enjoyed by an average 1.3 million viewers (6.7%).

Channel 4

The Big Four at 8P had ‘The World’s Most Extreme’ as it was seen by an average 555,000 viewers (2.6%). Then the Simon Pegg and Nick Frost movie ‘Paul’ drew an average 990,000 viewers (5.5%).

Channel 5

The Viacom Five had the latest CBS’ ‘CSI’ episode which brought in an average 769,000 viewers (4.9%).

ITV2 had at 1020P, ‘Celebrity Juice’ was watched by an average 630,000 viewers (4.2%).

Down Under

Seven

The Second Commercial Network in Australia finished #1 again with a 32.8% share of the available audience. #1 was ‘Nine News Saturday’ with a commanding 1,191,000 viewers. #3, ‘Seven’s AFL: ANZAC Day Football’ drew 758,000 viewers. And #10, ‘Seven’s AFL Saturday Night Football’ pulled in 450,000 viewers.

Network Nine

The National Nine Network finished #2 with 26.7% share. #2 was ‘Nine News Saturday’ with 910,000 viewers. #8, ‘ANZAC Day NRL-Live’ drew 472,000 viewers. #9, ‘Rise of the Guardians’ pulled in 467,000 viewers.

ABC

The Alphabet Network of Australia finished #3 with an 18.3% share. ANZAC Day: Gallipoli Dawn Service’ drew 663,000 viewers. #5 was ‘ABC News Saturday’ with 660,000 viewers. #6, ‘ANZAC Day March’ finished with an average 654,000 viewers. #7, ‘Agatha Raisin: The Quiche of Death’ pulled in 595,000 viewers.

Ten

The Third Commercial Network in Australia finished #4 with 13.7% share.

SBS

The Special Broadcast Service in Australia finished #5 with 6.5% share of the available audience.

SUNDAY AUSTRALIAN TV OVERNIGHT RATINGS

Seven

The Nation’s Second Commercial Network was #1 on Sunday with a huge 35.2% share of the available audience. #2 was ‘My Kitchen Rules’ with 1.417 million viewers. #3 was ‘Seven News Sunday’ with an average 1,366,000 viewers. #6, ‘Sunday Night’ drew an average 1,064,000 viewers.

Network Nine

The National Nine Network was #2 with a big 31.0% share. It again had the #1 program in Australia with ‘The Block Triple Threat-Room Reveal’ pulling in a huge 1,423,000 viewers, narrowly beating ‘MKR’ by only some 6,000 viewers. #4 was ‘Nine News Sunday’ with 1,305,000 viewers. #5, ‘The Block Triple Threat’ had an average 1,218,000 viewers. #7, ’60 Minutes’ drew an average 901,000 viewers.

ABC

The Alphabet Network of Australia was #3 with 15.3% share. #8 was ‘ABC News Sunday’ with 878,000 viewers. #9, ‘Poldark’ drew an average 567,000 viewers. Finally, ‘Inside The Commons’ finished with an average 543,000 viewers.

Ten finished #4 with 13.8% share.

SBS finished #5 with 4.6% share of the available audience.

As you can see, viewers were:

Switching Channels!

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Catch up with the latest edition of Media Notes Canonical at: http://bit.ly/1F9j5EF
This week: ‘Why Purchasers Still Prefer Brick-And-Mortar’.

Media Notes Briefs, ‘What Consumers Consider The Ideal Customer Experience’ http://eepurl.com/biQl2z

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Today’s featured ‘Music To Read overtheshouldermedia By’ down at the bottom of the page:

Tony Bennett and Amy Winehouse ‘Body & Soul’

This entry was posted in Audience Analysis, Audience Behavior, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Cinema, Daily Broadcast Ratings, Data, Digital, Direct, Hispanic TV Ratings, Media, Media Analysis, Media Management, Mobile, Music To Read By, Music To Read overtheshouldermedia by, Saturday Night TV Ratings, Television Program Renewals, Television Ratings, Today In TV History, Uncategorized, Weekend Box Office and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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