NBC #1 on Sunday in the U.S. BBC One #1 in the UK. Seven #1 in Australia.

NBC #1 for the second straight night on Sunday in the U.S. BBC One #1 in the UK. Seven #1 in Australia.

Today, traditional TV still accounts for the lion’s share of video viewing, but online and mobile are where the growth is. When managed together, TV/digital/mobile hold the potential to drive real impact for advertisers—enabling them to maximize the customers they reach and/or reinforce key messaging across screens. After all, ‘It’s all about screens’.

The Home Of #dailydiaryofscreens

For Sunday, February 15, 2015 (Posted on February 16, 2015)

NBC #1 on Sunday as '40th Anniversary of SNL' was the top program with over 23 million viewers.

NBC #1 on Sunday as ’40th Anniversary of SNL’ was the top program with over 23 million viewers.


The Peacock Network had a huge hit on its hands and it only was 40 years in the making. At 7P, ‘SNL 40th Red Carpet Special’ began the evening in prime time with 11.13 million viewers. Then the big program, ‘SNL 40th Anniversary Special’ brought a mind-boggling amount of clips from all of those shows and most of the stars were LIVE except for Jon Lovitz who was live dead. It was a spectacular evening of television for those of us who lived though all of those years. It drew an amazing 23.14 million viewers and it was good to hear General Franco is still dead. It was a wonderful 3 1/2 hours of entertainment.


The Tiffany Network took it on the nose on Sunday and was beaten by a program that is older than what Black Rock can present. At 7P, however, ’60 Minutes’ featuring the final piece by Bob Simon, drove in 10.40 million viewers. At 8P, ‘Undercover Boss’ fell flat with 6.31 million viewers. Then at 8P, the second to the last of the great cornerstone of the network, ‘CSI’ brought in 6.99 million viewers. At 10P, the finale episode of ‘CSI’ went out with a whimper and not a bang. It drew 6.98 million viewers as the final strains of ‘The Who’ played on. One of the great police procedurals of all time, there are few programs on television that has inspired a complete new course and degree in colleges all over the nation. Hats off to one of the best. It was Must See TV ON DEMAND of All-Time.


The Alphabet Network on Sunday was an also-ran. At 7P, ‘America’s Funniest Home Videos’ drove in 6.57 million viewers. At 8P, the Alphabeters thought it would be a good idea to bring on an episode of ‘The Bachelor: Chris Tells All’ and it wasn’t as only 5.62 very lonely women decided to watch. At 9P, ‘The Bachelor’ brought on a two-hour episode as 5.98 million viewers watched. Good luck with that strategy, Disneyites.


The Animal Network of Broadcast gave no apologies and ran its usual Sunday animation domination. At 7P, the finale of ‘Mulaney’ drew 1.11 million friends and family. At 730P, a rerun of ‘The Simpson’s’ drew 1.49 million viewers. At 8P, the regular episode of ‘The Simpson’s’ pulled in 2.75 million viewers. At 830P, ‘Brooklyn Nine-Nine’ drew 2.14 million viewers. At 9P, ‘Family Guy’ drew 2.51 million viewers and at 930P, ‘Bob’s Burgers’ pulled in 1.99 million viewers.

For The Record

NBC finished #1 with an average of 20.141 million viewers in prime time on Sunday. CBS came in #2 with an average of 7.670 million viewers. ABC finished #3 with an average of 6.036 million viewers. Univision finished #4 with an average of 2.284 million viewers. FOX finished with an average of 1.995 million viewers.

Today In TV History

On this date in 1948, NBC-TV began airing the first nightly newscast, ‘The Camel Newsreel Theatre’, which consisted of Fox Movietone newsreels.

Cinema News


Congratulations to Sean Hanish for winning the 2015 International Press Association Satellite Award for Best Motion Picture Made for Television for ‘Return To Zero’.

Top Ten Films At The Box Office This Weekend 13 Jan-16 Jan 2015.

The story of this President’s Day Weekend in America was ’50 Shades of Grey’ which earned a massive $158 million viewers internationally and a record breaking $81.7 million domestically.

#1 Fifty Shades Of Grey Universal $81,670,400 in 3,646 theaters
#2 Kingsman: The Secret Service FOX $35,600,000 in 3,204 theaters
#3 Spongebob Squarepants: Sponge Out Of Wat Paramount $30,540,000 in 3,654 theaters
#4 American Sniper Warner Bros. $16,435,000 in 3,436 theaters
#5 Jupiter Ascending Warner Bros. $ 9,430,000 in 3,181 theaters
#6 Seventh Son Universal $ 4,152,930 in 2,874 theaters
#7 Paddington The Weinstein Company $ 4,105,000 in 2,244 theaters
#8 Imitation Game The Weinstein Company $ 3,545,000 in 1,551 theaters
#9 The Wedding Ringer Sony $ 3,400,000 in 1,456 theaters
#10 Project Almanac Paramount $ 2,730,000 in 1,732 theaters


Welcome to new viewers in all 50 States of the U.S., all of the Provinces in Canada, all of the States in Mexico, the UK, Iceland, Ireland, Guernsey, Jersey, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Estonia, Lithuania, Latvia, the Russian Federation, Belarus, Ukraine, Republic of Moldova, Georgia, Poland, Germany, Austria, Czech Republic, Switzerland, Luxembourg, Portugal, Gibraltar, Spain, Monaco, Italy, Slovenia, Hungary, Romania, Bulgaria, Moldova, Croatia, Bosnia and Herzegovina, Serbia, Macedonia the former Yugoslave Republic, Albania, Greece, Cyprus, Turkey, Armenia, Azerbaijan, State of Palestine, Jordan, Lebanon, Israel, Saudi Arabia, Oman, Bahrain, United Arab Emirates, Qatar, Kuwait, Iraq, Uzbekistan, Pakistan, India, Bhutan, Nepal, Bangladesh, Sri Lanka, Kazakhstan, Mongolia, China, Hong Kong, Macao, Taiwan, Japan, Republic of Korea, the Philippines, Vietnam, Cambodia, Malaysia, Brunei Darussalam, Fiji, New Zealand, Australia, Indonesia, Singapore, Thailand, Mauritius, United Republic of Tanzania, Kenya, Rwanda, Ethiopia, Egypt, Malta, Tunisia, Algeria, Libya, Morocco, Mali, Senegal, Nigeria, Cameroon, Ghana, Mozambique, Uganda, Namibia, Zimbabwe, South Africa, Argentina, Chile, Paraguay, Uruguay, Brazil, Bolivia, Peru, Ecuador, Columbia, Venezuela, Guyana, Suriname, Panama, Costa Rica, Guatemala, Honduras, El Salvadore, Belize, Aruba, St. Lucia, Grenada, Guadeloupe, Jamaica, Trinidad and Tobago, Haiti, the Dominican Republic, Martinique, U.S. Virgin Islands, British Virgin Islands, Bahamas and Puerto Rico (138). We are thankful to all of you with more than 21,500 views.

Across The Pond

BBC One won Sunday with a mix of programming. At 6P, ‘Super Cute Animals’ brought in 4.13 million viewers (27.5%). At 7P, ‘Countryfile’ pulled in 7.61 million viewers (35.1%). At 8P, ‘Call The Midwife’ brought in the top audience of the evening with 8.95 million viewers (35.0%). Then at 9P, ‘The Casual Vacancy launched with over 6 million viewers on Sunday evening as the JK Rowling’s novel was seen by an average audience of 6.61 million viewers (27.5%). At 1035P, after the BBC News, ‘Match of the Day 2’ brought in 2.58 million viewers (19.8%).

BBC Two at 8P presented ‘Top Gear’ and it entertained 5.44 million viewers (21.3%). At 9P, ‘Dragons’ Den’ brought in 2.51 million viewers (10.5%).

ITV at 7P had ‘Get Your Act Together’ and it attracted 1.87 million viewers (8.4%). It was followed at 815P by ‘Family Fortunes’ with 2.40 million viewers (9.4%). At 9P, ‘Mr Selfridge’ had the network’s high with 3.17 million viewer (13.2%) on Sunday.

Channel 4 presented at 7P, ‘The Hotel’ with 1.22 million viewers (5.7%). At 8P, ‘Auction House’ brought in 1.18 million viewers (4.6%). Then at 9P, a new drama, ‘Indian Summers’ began its series with 2.57 million viewers (11.7%), the tops for the evening on 4.

Channel 5 at 9P had the showing of ‘War of the Worlds’ and 863,000 viewers watched Josh Friedman’s script come to life with Tom Cruise (4.5%).

BBC Three at 10P presented the new Greg James series ‘I Survived a Zombie Apocalypse’ and it drew 480,000 viewers (2.9%).

Down Under

Seven Edges Nine as 'My Kitchen Rules' top program. http://bcove.me/xaxf5tgp

Seven Edges Nine as ‘My Kitchen Rules’ top program. http://bcove.me/xaxf5tgp

Seven finished #1 on Sunday with a 32.1% share of the available audience as it had the #1 program, ‘My Kitchen Rules’ which pulled in a big 1.514 million viewers. #3, ‘Seven News Sunday’ drew 1,277,000 viewers and finished as the top newscast in the nation on Sunday. #8 was ‘Australia: The Story of Us’ which pulled in 876,000 viewers.

Network Nine finished #2 with 31.5% share. The #2 program was ‘House of Hancock’ which drew 1,380,000 viewers. #4 was ‘Nine News Sunday’ with 1,138,000 viewers. #5, ’60 Minutes’ drew 1,021,000 viewers. #6 was ‘The Block Triple Threat’ with 982,000 viewers.

ABC finished third with 15.7% share. #7 was ‘ABC News Sunday’ with 888,000 viewers. And, #10, ‘Broadchurch’ drew 726,000 viewers.

Ten finished #4 with #4 with 15.1% share. #9 was ‘I’m A Celebrity…Get Me Out Of Here! Eviction’ which drew 736,000 viewers.

SBS finished fifth with 5.5% share.

As you can see, no matter where you live, people are…

Switching Channels!

For updates throughout the day, FOLLOW us on Twitter @overtheshoulde2 and LIKE us on Facebook at http://www.facebook.com/overtheshouldermedia and on Google+ http://bit.ly/19JVk76. Thank you for allowing us to surpass 44,000+ views at Google+ Sophis1234.


Catch up with the latest edition of Media Notes Canonical at: http://bit.ly/cnasophisRetailPositive
This week: ‘Increase Brick & Mortar Traffic Without Increasing Your Budget’.

Media Notes Briefs, ‘Generational Differences in Consumers’ Screen Preferences’ – http://eepurl.com/bdQToLhttp://bit.ly/cnasophisRetailPositive


New This Week: Connected Consumers Equal Business Successhttp://eepurl.com/XT6m5

Unknown-1 copy

Weekly Retail Media Notes. This week: ‘How Smartphone-Owning Millennials Expect Brands To Use Technology’ Generational Differences in Consumers’ Screen Preferences – http://eepurl.com/bdQToL


Why Don’t You Use Mobile Now? http://goo.gl/wlnJ8o

Today’s featured ‘Music to read overtheshouldermedia by’ down at the bottom of the page:

2015 Grammy Award Winner for Best Jazz Large Ensemble Album … Gordon Goodwin’s Big Phat Band – ‘Life In The Bubble’

This entry was posted in Audience Analysis, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Daily Broadcast Ratings, Hispanic TV Ratings, Late Night TV Ratings, Media Management, Music To Read By, Music To Read overtheshouldermedia by, Sunday Night TV Ratings, Television Program Renewals, Television Ratings, Today In TV History, Uncategorized, Weekend Box Office and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s