Tuesday, 07.01.14 (Posted 07.02.14)
ESPN and the ‘2014 World Cup’ match with the USA v Belgium was #1 on Tuesday.
ESPN
Rarely does the United States embrace something called ‘football’ throughout the world but refers to the game as ‘soccer’ in America. But embrace it they did on Tuesday as Belgium defeated the U.S. team 2-1 in extra time. Watching it was exhausting. The new-found fans lived and breathed with Tim Howard as he made impossible save after impossible save before the inevitable occurred. In all, ESPN’s telecast of Tuesday’s USA vs. Belgium FIFA World Cup match averaged a network record of 16.491 million viewers and a 9.8 overnight rating, making it the highest overnight rating for a World Cup match on ESPN or ESPN2, according to Nielsen. ESPN’s television coverage peaked from 545–6P with a 14.1 rating. WatchESPN peaked at 1,500,000 concurrent viewers. ESPN’s coverage posted a 5% increase over a Saturday afternoon telecast of the United States’ loss to Ghana in the 2010 World Cup Round of 16 (a 9.1 rating on ABC). When including ABC, Tuesday’s telecast ranks behind the 1994 final and USA vs. Brazil round of 16 matches for largest metered market rating. Including yesterday’s record audience, ESPN has posted its six highest metered market ratings for the men’s World Cup during the 2014 event. The top-10 metered markets: New York (15.0), Hartford/New Haven (13.2), Washington, D.C., (12.8), Richmond (12.3), Boston (12.2), West Palm Beach (12.0), Baltimore (11.4), Cincinnati (11.4), San Diego (11.0), Columbus (10.8), Norfolk (10.8) and Orlando (10.8).
NBC
The Peacock Network would have pulled off a rare victory if it wasn’t for the Disney sports channel’s coverage of the 2014 World Cup. At 8P, ‘America’s Got Talent’ drew 10.95 million viewers and was the #1 program on broadcast on Tuesday with a 7.2 rating and a 12 share. It was up 20% from the year-ago edition (6.0/10 from 9-11 p.m. on 7/02/13). At 10P, the rookie drama, ‘Night Shift’ drew 7.16 and a 4.2/7 and was #1 in its time slot and was up 14% over the programming in this time slot a year ago. Big night at 30 Rock considering broadcast only.
CBS
The Tiffany Network ran its normal summer rerun schedule and this time failed to top the charts. At 8P, a rerun of the top drama on television, ‘NCIS’ drew 7.97 million viewers and a 5.5/9 as Robert Wagner came back as Tony’s dad and this time announced he was going to be married to Tony’s mom’s best friend. At 9P, a rerun of ‘NCIS: Los Angeles’ drew 5.85 million viewers and a 3.7/6 as the end of one of the great arcs in this series history was aired. It was Must See TV ON DEMAND. At 10P, a rerun of ‘Person Of Interest’ drew 4.85 million viewers and a 3.2/5.
ABC
The Alphabet Network took back seat to its kid brother, ESPN, on this Tuesday. At 8P, ‘Extreme Weight Loss’ pulled in 3.2 million viewers and a 2.2/3 which was down from a year ago which delivered a 2.7/5 on 07.02.13, down 19%. It was the top program on the network on this evening. At 10P, ‘Celebrity Wife Swap’ pulled in 3.01 million viewers and a 2.0/3.
FOX
The Animal Network of Broadcast didn’t have it on Tuesday. At 8P, a rerun of ‘Family Guy’ drew 1.73 million viewers and a 1.3/2. At 830P, a rerun of ‘Brooklyn Nine-Nine’ pulled in 1.23 million viewers and a 1.0/2. At 9P, another rerun of ‘Brooklyn Nine-Nine’ drew in 1.27 million viewers and a 1.0/2. At 930P, a rerun of ‘The Mindy Project’ drew 1.04 million viewers and a 1.0/2.
The CW
The Little Network That Couldn’t absolutely didn’t on this Tuesday. At 8P, ‘The Famous 12’ drew 520,000 viewers and a 0.5/1. At 9P, a rerun of ‘Supernatural’ also drew 520,000 viewers and a 0.5/1. It was a bad half a million night at the Little Network.
Late Night
At 1035A, NBC’s ‘The Tonight Show’, in a rerun had a 2.2/6. CBS’ ‘David Letterman’ with a rerun had a 1.7/4. ABC’s ‘Jimmy Kimmel Live’ had a 1.7/4. At 1235A, ABC’s ‘Nightline’ had a 1.0/3. NBC’s ‘Seth Meyers’ pulled a 1.0/4 with a rerun. CBS’ reran ‘Craig Ferguson’ and it had a 0.8/3. At 135A, NBC’s ‘Carson Daly’ had a 0.6/3 with a rerun.
For The Record
ESPN was #1 not only on cable but all of television on Tuesday with 16.491 million viewers and a 9.8 rating. NBC was the top broadcast network with 9.69 million viewers and a 6.2/11, up 2.31 million above last year on this date. CBS was third with 6.22 million viewers and a 4.0/7, 222,000 viewers above last year on the comparable day. TNT was the second highest ranking cable network on Tuesday and the fourth highest television network with 3.438 million viewers on average as more than 5.528 tuned in to watch ‘Rizzoli & Isles’. ABC was next with 3.14 million viewers and a 2.1/4, down 160,000 viewers form last year on the comparable day. Univision was next with 3.09 million viewers and a 1.6/3. TBS was next with 2.269 million viewers on average on Tuesday. USA Network finished with 1.771 million viewers. FOX drew 1.32 million viewers and a 1.1/2, down 3.14 million viewers down from last year on the comparable day. Telemundo drew and a 1.0/2. The CW drew 520,000 viewers and a 0.5/1, down 89,000 viewers from last year on the comparable day. Broadcast, with the five English speaking networks, was down 860,000 viewers from last year on the comparable day.
Today In TV History
‘A one and a two’
On this date in 1955, ABC Television premiered ‘The Lawrence Welk Show’ as a summer replacement. It had run on the local Los Angeles station (KTLA) for four years. Then it continued for 27 1/2 years. Now, that is a long run.
Digital/Mobile
In social media Tuesday, Facebook had roughly 13 million people had more than 21 million interactions (posts, comments and likes) related to the USA v Belgium 2014 World Cup match. This includes 4.1 million people with more than 6.5 million interactions in the United States alone.
New update on The Millennium Report can be found at http://bit.ly/1ljkQXc.
Advertising Note
Research shows consumers choose brands that engage their passions 1.5x more than those that just urge them to buy.
World Cup Around The World
Setting up a France-Germany World Cup quarter-final on Friday in Rio, the two teams advanced on Monday night with massive ratings in their home countries. It took 79 minutes for France to score against Nigeria in Brasilia, leading them to an ultimate 2-0 victory with 16 million viewers watching the win on TF1. That was 69.5% of the available audience, which was impressive given the match was played at 6P local on a week night. The game, which peaked at 21.2 million viewers, gave TF1 its 2nd highest score of the year, just behind the France-Switzerland match on June 20 which was seen by 16.7 million viewers for a 61.6 share. France-Nigeria now joins the Top Ten most-watched programs ever in France — each of the other nine also involve the national football or rugby teams. Across the Rhine a few hours later, 28.21 million German viewers watched their side advance against Algeria in what manager Joachim Löw called “a victory of willpower.” The audience share was a staggering 85.1% and set a new record during this tournament for broadcasters ARD and ZDF.
Welcome
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Across The Pond
BBC One with the ‘2014 World Cup’ match between Belgium and the U.S. was #1 in the UK on Tuesday.
BBC One was the big winner on Tuesday as it had the coverage of the ‘2014 World Cup’ game between Belgium and USA which drew 7.13 million viewers (39.7% share of the available audience) and peaked with 8.42 million viewers (39%) towards the end of the first half after 930P.
BBC Two’s ‘2014 Wimbledon’ coverage, which began at 1130A, enjoyed an average audience of 1.28 million viewers (12.3%), peaking at around 7P with 3.15 million viewers (17%) during the climax of the match between Rafael Nadal and Nick Kyrgios. ‘Shopgirls: The True Story of Life Behind the Counter’ followed the tennis with 1.26 million viewers (5.9%).
ITV began at 8P with ‘Love Your Garden’ and took in 2.32 million viewers (12.9%). At 830P, ‘You’ve Been Framed!’ had 1.31 million viewers (6.8%). At 9P, an episode of ‘Benidorm’ drew 1.41 million viewers (6.6%).
Channel 4 aired ‘Location, Location, Location’ and it had 1.09 million viewers (5.8%). It then aired ‘The Auction House’ and drew 1.44 million viewers (6.8%).
Channel 5 presented ‘The Dog Rescuers’ which drew 1.36 million viewers (7.2%). Next, CBS’ ‘CSI’ drew 1.15 million viewers and a 5.5%. ‘Big Brother’ and drew 1.01 million viewers (5.5%). ‘Bit on the Side’ drew another 495,000 viewers (4.5%) afterwards.
ITV3 at 8P had ‘Midsomer Murders’ which was watched by 1.16 million viewers (5.8%).
E4 at 9P had ‘New Girl’ and it drew 318,000 viewers (1.5%).
Sky Living at 10P had ‘Hannibal’ which drew only 74,000 viewers (0.4%). That’s worse than The CW in America.
Down Under
Seven with ‘House Rules’ was #1 in Australia on Tuesday.
Seven, with 31.8% share of the available audience, finished first in Australia on Tuesday with the #1 program in the nation which was ‘House Rules’ which drew 1,514,000 viewers with 400,000 in Sydney; 409,000 in Melbourne; 306,000 in Brisbane; 167,000 in Adelaide; and 231,000 in Perth. The #2 program and the top newscast was ‘Seven News’ with 1,253,000 viewers. #4 was ‘Seven News/Today Tonight’ drew 1,140,000 viewers. #8 was ‘Home and Away’ with 960,000 viewers. and #9 was ‘Winners & Losers’ with 941,000 viewers.
Nine, with 30.6% share, finished second as it had the #3 program, ‘Nine News’ with 1,242,000 viewers. It also had #5, ‘Nine News 6:30’ with 1,108,000 viewers. #7 was ‘Hamish & Andy’s Gap Year South America’ drew 983,000 viewers.
Ten came in third with 18.2% share, had only one program in the Top Ten as the #6 program was ‘MasterChef Australia’ which drew 991,000 viewers.
ABC1 finished fourth with 15.6% share and had the #10 program as ‘ABC News’ finished with 883,000 viewers.
SBS was fifth with 3.8% share.
As you can see, no matter where in the world you were watching television, people were…
Switching Channels!
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