Friday 06.20.14 (Posted 06.21.14)
NBC
There were four original programs on the air by the broadcast networks on Friday evening and only NBC had an all-original schedule. As a result, it won the evening. The Peacock Network began the evening at 8P with two hours of original ‘Dateline’ and it drew 6.16 million viewers as it won both hours of its time period. At 10P, ‘Crossbones’ fell to 3.17 million viewers.
CBS
The Tiffany Network’s rerun parade which has been going on for nearly a month, finally failed to deliver the top honors. At 8P, ‘Undercover Boss rerun drew 3.76 million viewers, good for third place in the time slot. At 9P, ‘Hawaii Five-0’ episode featuring a brilliant Chinese spy caper was muddled with the closing arc of Melanie Griffith’s role as Dano’s mother. It pulled in 5.29 million, moving up to second in its time slot. Finally, at 10P, the Friday night champ, ‘Blue Bloods’ took control and pulled in an evening leading 6.17 million viewers. It is unbelievable how America loves Tom Selleck’s police procedural. Even with a rerun, it is still the top show of the evening.
ABC
The Alphabet Network began the evening at 8P with a rerun of ‘Shark Tank’ and drew 4.25 million viewers. At 8P, with original and repeat segments, ‘What Would You Do?’ drew 3.70 million viewers. Finally, at 10P, a rerun of ’20/20′ drew a second place 4.85 million viewers, the top program on ABC on Friday.
FOX
The Animal Network of Broadcast began its all-rerun night at 8P with ‘MasterChef’ and it died in its frying pan with 1.6 million viewers. At 9P, another rerun of this week’s ’24: Live Another Day’ could only pull in 890,000 viewers. With this schedule it barely beat The CW’s schedule.
The CW
The Little Network That Couldn’t at 8P had a rerun of ‘Whose Line is it Anyway?’ beat FOX’s ‘MasterChef’ and drew 1.63 million viewers. At 830P, another episode and rerun of ‘Whose Line is it Anyway?’ pulled in an even bigger 1.82 million viewers. But at 9P, a rerun of ‘Hart of Dixie’ fell to the bottom of the heap by drawing only 720,000 viewers. It could have been a very good night for the little network that couldn’t.
Late Night
‘Jimmy Fallon’ drew 2.2/5. A rerun of ‘David Letterman’ drew a 1.8/4. A rerun of ‘Jimmy Kimmel’ had a 1.8/5. At 1235A, ‘Nightline’ had a 1.2/4. ‘Seth Meyers’ also came in with a 1.2/4. A rerun of ‘Craig Ferguson’ had a 1.0/3. At 135A, ‘Carson Daly’ finished with a 0.6/2.
For The Record
NBC finished #1 on Friday with 5.162 million viewers. CBS came in second, just 91,000 viewers behind NBC with 5.071 million viewers. ABC came in third with 4.226 million viewers. FOX finished next with 1.248 million viewers. The CW finished with 1.222 million viewers.
Today In TV History
On this date in 1948, the first network telecast of political conventions took place. was carried by four networks to 18 stations in nine cities. Although radio had never attempted it, television began with gavel-to-gavel coverage, not because it was noble, but because it was cheaper than providing entertainment from studios in New York. Television was not yet profitable. But making television sets was, and two of the networks were owned by set makers, NBC by RCA, and DuMont by DuMont. As well as the manufacturers, the major parties wanted television coverage, and broadcasting is a federally licensed business. Thus broadcasting, with its profits and its heart in radio, agreed to television coverage, and the parties agreed to meet in the same city to make it easier, in Philadelphia, where the coaxial cable meets the Schuylkill. These were the last conventions to be held in a hall that was not air-conditioned. The intense light demanded by those primitive television cameras raised dark patches of sweat on the delegates’ suits, and a glow on their wives’ faces. The Republicans came to Philadelphia the last week of June. The Democrats arrived two weeks later. NBC’s live picture reached seven cities, DuMont’s four. ABC and CBS divided the rest. ABC reporters shifted back and forth between radio and television. The sponsor was Life Magazine. All the commercials during all three conventions were Life commercials, intended to sell magazines. Every visual element or presentation, from the badges worn by the reporters to the sign on the studio door, said ”LIFE-NBC.” Newspapers estimated that 10 million viewers through 300,000 “television receivers” along the East Coast would see and hear the convention activities. Another 5,000,000 were expected to see it within 24 hours through film versions for “west of the Alleghenies.”
Cable TV Ratings on Thursday
Pawn Stars HIST 3869 @ 930P
Pawn Stars HIST 3423 @9P
World Cup ESPN 3169 @530P
World Cup ESPN 3139 @230P
American Restoration HIST 2606 @ 10P
Kate Plus 8 TLC 2359 @ 1001P
Big Bang Theory TBSC 2319 @1030P
Big Bang Theory TBSC 2204 @930P
Pawn Stars HIST 2171 @830P
American Restoration HIST 2167 @1031P
SportsCenter ESPN 2143 @5P
Big Bang Theory TBSC 2062 @ 10P
Defiance SYFY 2010 @8P
Confidence In News Media Remains Low With Americans
Americans’ faith in each of three major news media platforms, television news, newspapers and news on the Internet, is at or tied with record lows in Gallup’s long-standing confidence in institutions trend. This con-tinues a decades-long decline in the share of Americans say-ing they have “a great deal” or “quite a lot” of confidence in newspapers or TV news, while trust in Internet news remains low since the one prior measure in 1999.
Confidence in newspapers has declined by more than half since its 1979 peak of 51%, while TV news has seen confidence ebb from its high of 46% in 1993, the first year that Gallup asked this question. Gallup’s only previous measure of Internet news was in 1999, when confidence was 21%, little different from today. Slightly less than one-fifth of self-identified conser-vatives (15%) say they have a great deal or quite a lot of confidence in newspapers, tied with the 10-year low. In the past decade, the percentage of conservatives expressing a strong degree of confidence in newspapers has fallen by nearly half. Liberals are far more likely than conser-vatives, to be confident in newspapers (34%). Nearly a quarter of moderates (24%), meanwhile, have confidence in newspapers.
Over the past year, the Internet has seen the acceler-ation of website-only news sources that focus on empirical, data-driven analysis, including Ezra Klein’s Vox website or the relaunching of Nate Silver’s FiveThirtyEight site. But this quantitative approach to telling the news has not, in of itself, persuaded the major ideologies to express strong confidence in news from the Internet. More than a fifth of liberals (22%) and moderates (22%) say they have a great deal or quite a lot of confidence in news from the Internet, while slightly fewer conservatives (17%) say this.
The field of news media has changed dramatically since Gallup first began measuring the confidence the public held in newspapers or TV news decades ago. The circulation of newspapers continues to shrink to the point that University of Southern California’s Annenberg Center for the Digital Future estimates that most print newspapers will not exist in five years. Television news continues to see a proliferation of new cable news networks, including the launch of Al-Jazeera America in August 2013. Meanwhile, news from the Internet now figures prominently in the average American’s news diet, whereas not so long ago this mode did not even exist. Amid this rapid change, Americans hold all news media platforms in low confidence. How these platforms can restore confidence with the American public is not clear, especially as editorial standards change and most outlets lack the broad reach once available to major newspapers and broadcasters.
To Arab Youth, Happiness Is A Sense of Freedom
The Arab population is one of the youngest and fastest growing populations in the world. In Arab markets and around the world, people and companies across industries are interested in engaging this large and lucrative young segment. But while many tend to group young Arabs from different countries together due to similar circumstances, such as fluctuating economic growth and high unemployment, where they’re from can affect how they understand and interact with the world around them. A recent Nielsen study covering the two most populated Arabic countries—Egypt and Saudi Arabia (KSA)—indicates that while these countries’ young Arab populations have some similarities, their perceptions of basic feelings, including happiness, can differ. And these nuances are crucial to reaching this growing group of consumers.
Most young Arabs from both Egypt and KSA identified happiness as a sense of freedom. However, multiple factors can influence a person’s happiness, and these countries’ youths define the nuances of this feeling differently.
For almost half of Egyptian youth respondents (48%) happiness is a sense of freedom, followed by helping others (47%) and having a purpose in life (44%). Meanwhile, 37 percent of KSA youth respondents indicate they feel happy by a sense of freedom and that additionally, having a purposeful (34%), altruistic life (29%) means happiness for them.
For good or bad, Arab youth in both these markets are undergoing a massive transformation thrust upon them by global crisis and regional instability. But while a sense of freedom may unite young Arabs, the manifestations of such freedom differ slightly amongst the youth of these two countries. For young Egyptians, freedom is more related to the self-expression, as they strive for a society with preference for cooperation and caring. Meanwhile, freedom has many layers—including expression, individuality and decision autonomy—for Saudi youth.
Understanding distinct perceptions like defining happiness and other feelings can help marketers, advertisers and brands better communicate with and ultimately engage these consumers in both countries. In the end, however, it is only important that Arab youths’ interpretation and living of freedom makes them feel happy!
New update on The Millennium Report can be found at http://bit.ly/1ljkQXc.
Welcome
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Across The Pond
ITV at 730P, had the ‘2014 FIFA World Cup’ with France beating vs Switzerland, 5-2 was seen by 4.36 million viewers and a 23.4% share of the available audience making it the top program of the evening in the UK. At 1015P, the late night game between Ecuador and Honduras was seen by 1.85 million (20.1%).
BBC One had the early ‘2014 World Cup’ match at 5P between Italy and Costa Rica, bringing in 3.91 million (34.5%). At 830P, the evening continued with ‘MasterChef’ drawing 3.82 million (19.4%). But the top show of the night on BBC One was ‘The Graham Norton Show’ with guests Cheryl Cole and John Bishop, drawing 4.29 million viewers (30.3%). It was followed at 1120P who watched ‘Uncle’ and pulled in 1.02 million (10.5%).
Over on BBC Two, Antiques Road Trip was seen by 1.57 million (9.7%) at 7pm, followed by 1.35 million (7.3%) for Sea City at 8pm.
Gardeners’ World entertained 1.56 million (8.2%) at 8.30pm, followed by 800k (4%) for Seven Wonders of Brazil at 9pm.
Channel 4 began at 8P with ‘Celebrity Fifteen to One’ which drew 830,000 viewers (4.4%). At 9P, the channel’s highest rated show of the evening was ‘8 Out of 10 Cats Does Countdown’ and it pulled in 1.18 million viewers (5.9%). AT 10P, ‘Friday Night Dinner’ was viewed by 990,000 viewers (5.5%).
Down Under
Seven, with 32.3% share of the available audience took top honors in Australia on Friday. #3 was ‘Seven News’ with 983,000 viewers and #4 ‘Seven News/Today Tonight’ drew 837,000 viewers. #5 was ‘Better Homes and Gardens’ with 775,000 viewers giving Seven three of the Top Ten on Friday.
Nine, with 28.6% share, had the #1 program and the #1 newscast on the night with ‘Nine News’ finishing with 1,098,000 viewers. #2 was also on Nine as ‘Nine News 630’ drew 984,000 viewers. #6 was ‘A Current Affair’ with 740,000 viewers. And #10, ‘Hot Seat’ came in with 604,000 viewers giving Nine four of the Top Ten.
Ten came in third on Friday with 17.3% share of the available audience and had the #8 program, ‘Ten Eyewitness News’ with 627,000 viewers as its only entry into the Top Ten.
ABC1 finished fourth, just behind Ten with 17.0% share. It had #76, ‘ABC News’ finishing with 675,000 viewers. And the top drama of the evening, ‘Old School’ with 614,000 viewers came in #9 giving ABC1 two of the Top Ten.
SBS finished fifth with 4.8% share.
Saturday Australian Ratings
Seven crushed the competition with a big 30.2% share of the available audience. And once again, it had the #1 program in the nation as ‘Seven News Saturday’ pulled in 1,025,000 viewers.
Nine came in second with 25.2% share and it had the #2 program, ‘Nine News Saturday’ with 999,000 viewers. #6 was ‘Getaway’ with 562,000 viewers. It also have the #9 program in the Top Ten on Saturday with the movie ‘Harry Potter and the Half Blood Prince’ which drew 505,000 viewers.
ABC1 finished third with 20.4% share and five of the Top Ten programs as #3, a rerun of ‘New Tricks’ drew 809,000 viewers. #4 was ‘ABC News Saturday’ with 802,000 viewers. #5 was ‘Last Tango in Halifax’ and the #8 program was ‘Gardening Australia’ with 514,000 viewers. Finally, #10 was a rerun of ‘Miss Fisher’s Murder Mysteries’ which drew 480,000 viewers.
Ten came in fourth on Saturday with an 18.7% share as it had one program in the Top Ten which was #7, the movie ‘We Bought A Zoo’ and it drew 545,000 viewers.
SBS finished fifth with 5.6% share on Saturday.
As you can see, no matter where in the world you were watching television, people were…
Switching Channels!
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