CBS Wins Again On Monday. ITV Is #1 In The UK. Seven Tops In Australia.

UConn Men With The 2014  NCAA Basketball Tournament

UConn Men With The 2014 NCAA Basketball Tournament

Monday, 04.07.14 (Posted 04.08.14)
CBS, behind the NCAA Championship basketball game where UConn beat Kentucky, won the evening for the sixth time in the past seven days. Before the big game, at 8P, The Tiffany Network began with a rerun of ‘The Big Bang Theory’ and it pulled in 9.85 million viewers and a 4.6/7. At 830P, the NCAA pre-game show pulled in 6.63 million viewers and a 3.8/6. For the Championship, 17.79 million viewers and a 14.2 rating and a 23 share in households (peaking at 1130P half-hour at a 17.3/32) watched. Comparably, this was 10% above the 12.9/21 for Michigan vs. Louisville on the 2013 NCAA Basketball Tournament a year-ago (that translated into 24.43 million viewers and an 8.4 rating/22 share among adults 18-49, based on the live plus same day data). At 9P, half-hour averaged an estimated 7.5/12 in the overnights. Note: results for any live sporting event are always approximate.

ABC at 8P brought on ‘Dancing With the Stars’ and it pulled in 13.87 million viewers and a 9.6/14 to win the time slot. At 10P, a rerun of ‘Castle’ pulled in smaller than usual audience of 8.58 million viewers and a 5.2/8.

NBC began at 8P with ‘The Voice’, and it drew 11.76 million viewers and a 7.4/11. That too was on par from last week. At 10P, ‘American Dream Builders’ dropped to third with 5.47 million viewers and a 3.2/5.

FOX had a great episode of the veteran ‘Bones’ at 8P. And it deserved a bitter fate than the 6.48 million viewers and a 4.3/7 it received, but it was up 13% from last week. This was an exceptional episode as it tackled a very serious problem of handling an employee with cancer who takes a Federally banned substance which is legal in a number of States. It is Must See TV ON DEMAND. Yet it had to drag along at 9P ‘The Following’ which pulled in 4.45 million viewers and a 3.3/5. That was 23% below the 4.3/ 6 on the year-ago evening.

USA Network began the evening at 8P with ‘WWE’ as it pulled in 5.313 million viewers, tops for the evening on all of cable. At 9P, ‘WWE’ drew 5.094 million while at 10P, ‘WWE’ finished with 5.032 million viewers, finishing fourth in all of television in this time slot.

Univision at 8P had ‘Por Siempre Mi Amor’ which drew a 0.9 A18-49 rating. At 9P, ‘Lo Que La Vida Me Robo’ pulled a 1.3 A18-49. At 10P, ‘Que Pobres Tan Ricos’ came in with a 1.2 A18-49.

The CW simply could not compete. At 8P, ‘Star-Crossed’ drew 970,000 viewers and a 0.9/1. At 9P, a rerun of ‘The Tomorrow People’ had 620,000 viewers and a 0.5/1. Honestly, these total are way down the list of the Top 100 programs on cable. The Little Network That Could has to do better than this or move to cable.

Late Night
‘The Tonight Show Starring Jimmy Fallon’ finished #1 with 2.9/7; CBS’s ‘Late Show with David Letterman’ rerun had a 2.5/7 which was delayed by an NCAA overrun; and ABC’s ‘Jimmy Kimmel Live’ came in third with 2.1/5. At 1235A, ABC’s ‘Nightline’ averaged a 1.2/4. ‘Late Night with Seth Meyers’ tied ‘Nightline’ with 1.2/4 and CBS’s ‘Late Late Show with Craig Ferguson’ had 1.2/5 delayed by an NCAA overrun. At 135A, ‘Last Call with Carson Daly’ averaged a 0.8/4.

For The Record
CBS was #1 with 14.61 million viewers and a 9.5 rating and a big 15 share of the available audience. ABC finished second with 12.11 million viewers and a 8.1/13. NBC was third with 9.66 million viewers and a 6.0/9. FOX was next with 5.47 million viewers and a 3.8/6. USA Network came in #3 on Monday with 5.146 million viewers. Univision came in with 2.79 million viewers and a 1.6/2. The CW had 792,000 viewers and a 0.7/1. Telemundo had a 0.6/1.

Cable Results for Top 100 Cable Programs on Monday, 04.07.14
Cable’s top programs, led at 8P by ‘WWE’ on USA finished with 15.669 million viewers. At 830P, 15.726 million viewers tuned in. At 9P, 21.44 million were watching cable. At 930P, an evening hight of 23.441 million were gathered on cable programming. At 10P, 19.753 million viewers were watching and at 1030P, 18.461 million were watching. Cable averaged 19,081,667 viewers on Monday.

Today In TV History

Presenter Joan Crawford and Best Director David Lean ("Lawrence of Arabia").

Presenter Joan Crawford and Best Director David Lean (“Lawrence of Arabia”).

On this date in 1963, the 35th Academy Awards were televised on NBC and the best picture Oscar went to ‘Lawrence of Arabia’. Ann Bancroft was named the best actress and Gregory Peck won the best actor category.

Cable News
The Animal Planet had a record season-opener for ‘River Monsters’ on Sunday to begin its sixth season. It was the most-watched season-premiere, to-date, and most-watched network season premiere for any series historically in adults 18-49 (975,000), men 18-49 (639,000), persons 18-34 (605,000) and men 25-54 (595,000). The two-hour opener, ‘Amazon Apocalypse’ averaged 1.7 million viewers and 915,000 adults 25-54 from 9-11 p.m. The Animal Planet’s first-ever After Show, ‘River Monsters: Live with Jeremy Wade’, drew 1.2 million viewers at 11P.

Cable Ratings on Sunday in Prime Time
#1 ‘Game Of Thrones’ HBO 6.64 million viewers @ 9P
#2 ‘Break’ HBO 5.38 million viewers @ 10P
#3 ‘Real Housewives of Atlanta’ BRAVO 3.66 million viewers @8P
#4 ‘Ax Men’ History 2.75 million viewers @ 9P
#5 ‘Celebration of Gospel’ BET 2.65 million viewers @ 8P
#6 ‘Married To Medicine’ BET 2.4 million viewers @ 9P
#7 ‘NCAA Women’s Basketball Final Four’ ESPN 2.31 million viewers @ 9P
#8 ‘The Big Bang Theory’ TBS 2.2 million viewers @ 10P
#9T ‘The Big Bang Theory’ TBS 2.16 million viewers @ 1030P
#9T ‘The Big Bang Theory’ TBS 2.16 million viewers @ 830P

Pay TV
Showtime had a record season-ending ratings for ‘Shameless’ and ‘House of Lies’. Both shows ended their current seasons on Sunday with record season-finale numbers. ‘Shameless’ rose to a season high, with 1.93 million viewers at 9P and 2.83 million for the night (including reruns) for its fourth season-ender. Comparably, that outperformed its season three finale (2.39 million on April 7, 2013) by 18%, and its season four premiere (2.3 million on January 12) by 23%. ‘House of Lies’ concluded its third season with 731,000 viewers at 10P and 1.4 million viewers for the evening, which outdelivered both its season two finale and season three premiere (1.2 million for each) by 16%.

‘River Monsters’ saw an 85% increase in Twitter activity compared to last season’s premiere, finishing among the top five social shows in cable (excluding sports and special events) for the evening, according to Nielsen’s SocialGuide.

Mirroring one week earlier, another awards show was the top draw among series and specials on Twitter for the week of March 31, CBS’s ’49th Annual Academy of Country Music Awards’ delivered a Twitter audience of 7.43 million people who viewed any of the 1.09 million awards-related tweets on the night of April 6 (resulting in 101.08 million impressions, according to Nielsen SocialGuide). This year’s ACM Awards were hosted by ‘The Voice’ judge/coach Blake Shelton and country music star Luke Bryan. Some of the night’s big winners were George Strait, Shelton’s wife Miranda Lambert, Jason Aldean, Florida Georgia Line and Justin Moore.

Closing out its nine-season run on March 31, CBS’s ‘How I Met Your Mother’ drew its best Twitter numbers ever (6.47 million accounts/624,000 tweets/69.85 million impressions) and placed first among all TV series for the week. Mixed reactions were expressed for its series conclusion, but its television viewership scored very high, to the benefit, of course, of CBS.

Tweet Data. What Twitter Can Tell Us.
Take a look as what the age old question, ‘What’s the favorite beer in your neck of the woods?’ and then to go Twitter to find the drinking patterns in Tweet Data (Infographic).
Maps show beer preferences across America.

Oh, what Twitter can do. More on this will be in this weeks Media Notes Canonical 0409814 available at on Friday.

Welcome to new viewers in the U.S., Canada, Mexico, the UK, Ireland, France, Belgium, the Netherlands, Denmark, Norway, Sweden, Finland, Germany, Austria, Switzerland, Spain, Italy, Russian Federation, Turkey, Israel, Saudi Arabia, United Arab Emirates, China, Japan, the Philippines, Vietnam, Indonesia, New Zealand, Australia, Malaysia, South Africa, Kenya, Egypt, Argentina, Paraguay, Brazil, Columbia, Costa Rica and Jamaica.

Across The Pond

ITV's 'Undeniable' was #1 in the UK on Monday.

ITV’s ‘Undeniable’ was #1 in the UK on Monday.

ITV at 8P began the evening with ‘I Never Knew That About Britain’ and it brought in 2.7 million viewers (11.8% share of the available audience). At 9P, a new drama, ‘Undeniable’ topped the ratings overall outside of soaps with 5.8 million (24.7%).

BBC One at 730P began with ‘Bang Goes the Theory’ and it brought in 2.7m (12.8%), matching the ITV entry. At 830P, ‘Panorama’ dropped a bit with 2.4 million viewers (10.3%). At 9P, a new series, ‘Treasure Hunters’ was no match for ‘Undeniable’ as it could only bring in 2.7 million viewers (12.1%). At 1035P, ‘The Michael McIntyre Chat Show’, although up from last week, could only draw 2.2 million viewers (18.7%). BBC One was stuck in that 2.2-2.7 million level on Monday.

BBC Two for a moment, at 8P, did better than it’s bigger cousin, as ‘University Challenge’ final episode brought in 3.2 million viewers (14.2%). At 830P, it was followed by the finale of ‘Mary Berry Cooks’ and it drew 2.6 million viewers (11.2%). At 9P, ‘Business Boomers’ expectedly dropped to 1.4 million viewers (6.3%) and at 9P, ‘Rev’ drew 1.2 million viewers (6.3%).

Channel 4 at 830P began with ‘Shop Secrets’ drawing 1.2 million viewers (5.3%). At 9P, ‘One Born Every Minute’ was seen by 1.8 million viewers (8.0%), a high for the network on Monday. At 10P, ‘8 Out of 10 Cats’ had 926,000 viewers (5.3%).

Channel 5 at 8P had ‘Police Interceptors’ brought in 870,000 viewers (3.8%). At 8P, it was followed by ‘Shops & Robbers’ with 933,000 viewers (4.1%). At 10P, ‘Law & Disorder’ drew 714,000 viewers (4.1%).

Sky1, brought on ‘Game of Thrones’ season four opening episode and 629,000 viewers (2.8%) watched.

‘Made in Chelsea’ returned with higher ratings as it began a new season on Monday (April 7). The first episode of the E4 scripted reality show’s seventh season brought in 730,000 viewers (4.3%) at 10P.

Down Under

Shocking! Country girls Cathy and Anna Lisle left 'My Kitchen Rules' in a shock elimination on Monday night on Seven.

Shocking! Country girls Cathy and Anna Lisle left ‘My Kitchen Rules’ in a shock elimination on Monday night on Seven.

It doesn’t get much closer than the network battle in Australia on Monday. Seven eventually eased out a victory with 32.0% share of the available audience. Nine could only muster 31.7% share of the available audience, just 3/10ths of a percentage point separating both.

Seven had the top program of the evening, ‘My Kitchen Rules’ which drew 1,603,000 with 425,000 in Sydney; 433,000 in Melbourne; 323,000 in Brisbane; 198,000 in Adelaide and 224,000 in Perth. The top broadcast of the evening was the #3 program of Monday, ‘Seven News’ which had 1,296,000 viewers. The #7 program, ‘Seven News/Today Tonight’ drew 1,163,000 viewers. The #9 program on Monday was ‘Home and Away’ which drew 964,000 viewers.

Nine had the #2 program as ‘The Block: Fans v Faves’ brought in 1,485,000 viewers with 447,000 in Sydney, outdrawing their rival ‘MKR’; 463,000 in Melbourne, again outdrawing ‘MKR’; 277,000 in Brisbane, decidedly 2nd against their rival as were the 137,000 in Adelaide and the 161,000 in Perth. It won in the two big cities but lost the battle by not winning in the other three. The #4 program was ‘Nine News’ with 1,293,000 viewers, only 3,000 viewers less than ‘Seven News’. The #5 program was ‘Love Child’ which pulled in 1,277,000 viewers. And the #6 program was ‘Nine News 6:30’ which had 1,191,000 viewers. The #8 program, ‘A Current Affair’ drew 1,046,000 viewers.

ABC1 had the #10 program, ‘ABC News’ drew 892,000 viewers.

As you can see, no matter where we live in the world today, people are…

Switching Channels!

For updates throughout the day, FOLLOW on Twitter @overtheshoulde2 and LIKE at and on Google+

Be sure to read this week’s Media Notes Canonical 040214 @

This entry was posted in Audience Analysis, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Daily Broadcast Ratings, Late Night TV Ratings, Media Management, Monday Night TV Ratings, Television Program Renewals, Television Ratings, Today In TV History, Uncategorized and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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