Daily Archives: February 24, 2014

All About Millennials

Posted on February 24, 2014 by overtheshouldermlb

Updated 04.15.14 Loyalty is highly coveted in today’s media world, particularly among Millennials—some of America’s most connected consumers. These adults aged 18-29 are in many ways redefining how marketers and content creators think about loyalty. Audiences are fragmenting across more … Continue reading →

Posted in Audience Analysis, Audience Management, Media Management, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

NBC #1 In The U.S. With winter Olympics Closing Ceremonies. BBC Two With Olympics & Top Gear Won. Seven Tops In Australia With ‘Sunday Night’.

Posted on February 24, 2014 by overtheshouldermlb

Sunday, 02.23.14 NBC won again with the ‘Winter Olympics’, making it a clean sweep in the top position for 18 straight nights. Beginning the evening, a Special featuring Nancy & Tonya, it drew 12.59 million viewers. Sunday Night Football commentators … Continue reading →

Posted in Audience Analysis, Audience Management, Broadcast TV Ratings in Australia, Broadcast TV Ratings in the UK, Broadcast TV Ratings in US, Cable TV Ratings, Daily Broadcast Ratings, Late Night TV Ratings, Media Management, Sunday Night TV Ratings, Television Ratings, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment