Football Powers NBC To Sunday Win

It’s the fall and football is back!

NBC’s ‘Sunday Night Football, this week featuring the New England Patriots visiting and winning against the Atlanta Falcons, was a huge draw with 18.47 million viewers, easily finishing #1 for the evening with only CBs’ ‘Sixty Minutes’ drawing over 10 million viewers (10.51 million).

This was the first premiere Sunday on American television as every network brought out its best. ABC brought out ‘Once Upon A Time’ (8.45 million), ‘Revenge’ (8.04 million) and ‘Betrayal’ (5.29 million). FOX brought out the season premiere of ‘The Simpsons’ (6.29 million); ‘Bob’s Burgers’ (4.41 million), ‘Family  Guy’ (5.25 million) and ‘American Dad’ (4.28 million). CBS brought out its stable of seasoned shows beginning with ‘The Amazing Race’ (8.779 million), ‘The Good Wife’ (8.932 million) and ending with ‘The Mentalist (9.716 million).

For the record, NBC finished first in households with an average 15.347 million viewers and a 9.4 rating and 15 share. CBS was #2 with 9.453 million viewers and a 6.1/10; FOX #3 with 8.062 million viewers and a 4.9/8; ABC #4 with 6.711 million and a 4.1/6; Univision #5 with 2.9 million viewers and a 1.6/3 and Telemundo #6 with 983,000 viewers and a 0.4 rating /1 share.

For comparison to last year’s Premiere Sunday, NBC was down 1.3 million viewers; CBS was down 2.1 million; FOX was down 2.9 million and ABC 1.6 million.

What is evident is that viewers were watching something else or on other screens. Just saying it looks like a migration is underway.

And the answer is: AMC’s ‘Breaking Bad’ which had a series finale episode that drew an astounding 10.3 million viewers, up nearly 4 million over last week. Also, heavily promoted, ‘Homeland’ on Showtime drew 2.61 million while new Showtime series, ‘Masters Of Sex’ premiered with 1 million viewers. That’s part of the answer to the question: Where did the viewers go from broadcast?. Hello! The viewers are…

Switching channels!

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