Daily Archives: September 24, 2013
CBS MISSES MARK ON MONDAY
A couple of years ago, CBS brought back with great fanfare ‘Hawaii 5-0’ as the cornerstone of their Monday nights at 10P. They needed to make this time period their own for their O&O’s lead in to local news. Bringing … Continue reading →
Posted in Uncategorized
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Tagged Advertising, Broadcast Television Ratings, Data, Digital, Direct, Lance Hanish, Media Management, Monday Night Ratings, Targeted Audience, Television
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